How I Gained 468K LinkedIn Followers (and Make $1.1M/Month)

[@realmattgray]

I hope you all enjoy this video. We put a lot of intention into each step to help you grow to 100,000 followers on LinkedIn in just 90 days. My mission is to inspire 100 million founders to accomplish their dreams through proven systems. I hope this video empowers you to build a powerful LinkedIn presence and connect with like-minded professionals. Much love - let’s win together.

[@decisioncrew]

Amazing content Matt- thank you

[@LMWoodward]

Epic value on this video. Well done, Matt! 👏

[@ghoniyyahomolola30]

Thank you so much Matt

[@EverythingIELTS]

Thank you so much, I will take up this challenge now and I promise to share with you my achievement in 90 days time. Screen shot this

[@marketing_examples]

This video doesn’t have a ton of views, but it’s gold. The people watching are students of the game, not just casual observers.

[@realmattgray]

Thanks for tuning in!

[@HealthInformationInsights]

That's because most people are looking for a get rich quick video without putting in the work 😅

[@simonbullows]

I mean 87,000 views ain’t nothing

[@marketing_examples]

@@simonbullows truth, I just mean compared to videos with way worse info!

[@NicolasCuartasV]

I can’t thank you enough, Matt! As a progressing entrepreneur I managed to hit my goals and take action in helping my family because of your valuable business knowledge. Let’s keep getting after it!

[@realmattgray]

Boom! Let's get it!

[@QueenV14]

Just wrote my first LinkedIn post in 9 months, then this video pops up 💜🙏🏻

[@realmattgray]

love it!

[@Hamzeee28]

This is crazy! Just 8 hours ago I was looking for a video about linkedin growth on your channel and now it's here! Can't wait to watch it and take action. Thanks!

[@realmattgray]

Awesome! Thank you! We got another banger dropping soon. Thanks for being part of the community. Let’s grow together!

[@Hamzeee28]

​@realmattgray I've watched this video multiple times already and it's my favorite video. I will definitely take action and looking forward to the next video. Also, I started watching your channel around your 4k subscriber mark and you've grown your subs so much! Congratulations! Please make a video on your KZbin content script/strategy when you hit 100k subs. I'm at 2k but about to shift content to B2B.

[@PilgrimaticStone]

Hands down the best, most comprehensive guide to growing on LinkedIn I’ve come across. Thanks!

[@sgmaca]

I dont usually finish this kind of long videos 26 mins? lol who is watching that?, but this one is exception, i was going back and forth and taking notes. Thanks Matt for this gift.

[@realmattgray]

You're the best! Let’s get it.

[@oskar23001]

People that have normal attention spans lol

[@brianbennett3267]

This video is a master class in reaching and growing audiences on social media generally but on LinkedIn specifically. Absolutely essential viewing for anyone attempting to gain attention on social media. Outstanding content far more relavant and actionable than any free content on the topic I've seen anywhere. Thank you so very, very much, Matt!

[@realmattgray]

My pleasure, Brian. Happy to hear you found it valuable 🔥

[@samsonadedayo2029]

Such a value packed post💯. This is why I look forward to getting your posts notifications everyday. Thanks, Matt!

[@realmattgray]

I appreciate that!

[@psychtunes9553]

This is the best and most informative video I have seen regarding copywriting on KZbin. I cannot wait to take action on this information. Thank you so much for this, Matt

[@realmattgray]

Best of luck!

[@yvonne_adele]

Incredible, generous insights here, as always from Matt. From understanding hooks to the technical side of the algorithm, it's ALL HERE. Such a gem.

[@realmattgray]

🙌

[@BillionaireFarmer01]

Thanks for the video. I am just starting out on Linkedin and your advice is what I need to grow my account and also add value to my followers. God bless you, Gray...

[@realmattgray]

Good stuff!

[@eithnekennedy2571]

Fantastic! One of the best video tutorials I have ever seen. Great content. Matt shares his knowledge generously. He's articulate, and relatable. Background music supports perfectly. I learned a lot! Now I'm going to apply it. Thanks so much, Matt.

[@realmattgray]

You're very welcome!

[@francisdalumpines173]

thank you so much Matt, I will follow this steps , subscribed to your newsletter too

[@realmattgray]

Awesome, thank you!

[@MeriemZemmiri]

My God, how generous is this person

[@evanskariuki2799]

This is Gold. Thanks Matt.

[@realmattgray]

More to come!

[@shrutimangawa1486]

I have been following your content across platforms and I really look up to you and your content and trust me it’s gold. Putting your advice into action now and cannot wait to see the results for myself. One of the most important thing I loveee about your content is how relevant ur content is to your mission “ no fluff” . You prove this with every piece.

[@realmattgray]

I appreciate that! I work hard to ensure you get the lessons and actionable insights needed to make an impact in your life and business.

[@Robuilt]

This video was so good that I had to stop myself from hitting pause and going to LinkedIn to start posting (this happened multiple times during the video lol). Very inspiring. Thanks dude.

[@realmattgray]

Happy to hear the video motivates you to get started. Don't overthink it and go for it.

[@Robuilt]

@@realmattgray I did it! I’ve been posting every day since making this comment.

[@rohan_karunakaran]

Insane value here once again, Matt Gray. Let's GO

[@realmattgray]

Let's get it!

[@CDHpetcare]

I'm watching your video in one tab and looking through linked in while listening. I just saw your profile pic at the bottom of someone's page as 'Interests Following' like 2 seconds after you talked about how to take better profile pics. I had to do a double take to make sure which tab I was looking at. Talk about coincidende!

[@writingwithdeniserenee]

I am so thankful you and this particular video showed up in my feed today! I just set an intention to grow to my 1st mile marker of 5500 followers… And here you are, providing a blueprint for LinkedIn, which is the platform I’m focused on in conjunction with KZbin. Thank you for being so generous. I saved this so I can go back over everything with a notebook and pen and get to work!

[@realmattgray]

You are so welcome!

[@GinnyPark8380]

Appreciate your educational content. Watching your video made me realize why your content stuck with me, it's optimized to be bite-sized, sticky, and digestible. We hate to admit it, but many or even most browse through social media at the lazy state. That's why simple content seems to fare better on these platforms, attention spans are getting shorter and shorter. It is tragic, but this video made me learn how to navigate within the confines of the circumstances.

[@realmattgray]

Amazing - I think you're on the right track. Let's take massive action!

[@paulrichardson6]

Matt, this was an absolute masterclass, thank you! Concise, clear, and to the point. Very useful!

[@realmattgray]

Let’s win together🏅

[@paulrichardson6]

@@realmattgray hell yeah! Excited to see the part 2 :) I've watched a few linkedin courses recently.. And this video was better than the paid courses. So huge props for that! "linkedin prioritises posts that people spend a lot of time on" - that single takeaway was worth watching the whole vid!

[@davidwalton1674]

Really well structured and clear - thanks Matt. Particularly 'What are you good at', 'What the world needs'... :)

[@realmattgray]

🙏

[@KristinaKatz-r1b]

I have just found you! Every minute of this video is SO precious, followed you everywhere 🎉🎉🎉😃😃😃 Thank you!!

[@realmattgray]

You are so welcome!

[@shijilkumar]

00:01 Ultimate seven-step Guide to get your first 100,000 followers 02:06 Take a professional headshot for LinkedIn profile. 06:02 Developing the LinkedIn idea machine 08:19 Creating scroll-stopping hooks is key to engagement. 12:29 Long form Carousel format for LinkedIn content 14:22 Utilize hook stacking for LinkedIn growth 18:15 Avoid sharing external links in LinkedIn posts to prevent penalization and decrease in reach. 20:01 Share successes, struggles, and support for mutual growth 23:29 Establish core call to actions for audience engagement. 25:07 Growing your LinkedIn audience can drive real ROI for your business

[@realmattgray]

thanks for the breakdown!

[@PrinceAkran]

Matt, you’re a genius. I’ve listened to you a lot, and it feels like you’re speaking a foreign language. How can I find someone to work with me from scratch?

[@realmattgray]

We help with this here www.founderos.com/course

[@mischavandenburg]

Thank you for the insane value. You are a huge inspiration.

[@realmattgray]

My pleasure!

[@JackGamerEuphoriaDev]

Thanks a lot Matt. I was waiting for this video since your last one about all of that..

[@realmattgray]

Hope you enjoyed it!

[@just.fisayo]

This is such a valuable video. Thank you for sharing!!

[@realmattgray]

You're so welcome!

[@Surfpaints]

WoW! this is incredible well done Matt :) The AI of you talking nearly got me. A true Innovator and ahead of us but with valuable content bring it on all day

[@realmattgray]

Glad you enjoyed it!

[@tobiasburkhardt7602]

@@realmattgray Nice job indeed! How did you do it with the 2 different angles (one frontal talking head and one from the side)? Are these 2 different Avatars?

[@Lion-qi8ej]

What if you have a full-time job at a firm and you have to protect your corporate brand yet? Still want to get going building your own business? I do have a very strong LinkedIn profile, but it is completely tied to my corporate role. Thank you Matt.

[@SanjaySolanki-jq8xu]

what job role you have in that firm? if it's in sales and you are doing, outreach and talk to customers form your personal account than it's hard to sift your linkedin game. But if it not that type, than you can start posting content and start talking about your business market and just start talking about not your business directly but about what you do and what you are doing for to your target customers so when, you build an audience that are hot or at warm stage you can pitch your service or product in the DMs and when you get inoughf clients you can leave your job, it might take around 2-4 months. if you have a service business get 1 or 2 high paying clients.

[@HerveDaCosta]

Masterful! I am definitely checking you out now.

[@realmattgray]

Welcome aboard!

[@AnastasiaResurrected_98]

With you I am going to be on FIRE ! Super greatful about finding your channel!

[@realmattgray]

Welcome aboard!

[@MarieCarolineKeszler]

Value packed and very practical. Thank you Matt. I'm going to dissect this video for 4 hours, create systems and frameworks, and nail LinkedIn 👌💪🙏👊

[@MarieCarolineKeszler]

BTW Matt, I've been waiting for this video for a while and you DELIVERED 🤩

[@realmattgray]

I love your energy and tenacity. I believe in you!

[@digitalfaust4948]

LFG, this is pure gold!

[@realmattgray]

🙏

[@flowbusinessfunding546]

I am loving your content bro. Thank you.

[@realmattgray]

Let’s win together🏅

[@TheJordanBrownShow]

Founder OS Forever

[@realmattgray]

GOAT 🎯

[@AnastasiaResurrected_98]

Authenticity. Thats the word I want to own. Your advice is super practical and down to earth. I am neurodivergent wanting to help neurodivergent around the world. Currently have 800 contacts on LinkedIn. This autumn I want to reach 5k. Thank you !

[@realmattgray]

Go for it!

[@TheJordanBrownShow]

Founder OS Forever 🙌

[@realmattgray]

LET'S GET IT

[@Poojakanth]

I saw this two days ago and am breaking out the action points, implementing it side by side. Its is also dense, and I am re watching it, to process it all it. This comment is to say thank you not only for the road map but for the belief too. Thank you:) Ya awesome:)

[@realmattgray]

That's kind of you - appreciate you taking action and implementing the learnings to make an impact!

[@ivanvrankovic5989]

Great video. Simple with a lot of value.

[@realmattgray]

Thanks and let's build!

[@franklinewanyama7111]

Omg, so much value in one video, woow

[@realmattgray]

Glad you found it helpful!

[@saqlainmushtaq6423]

absolute goldmine. Thanks for this.

[@realmattgray]

Glad you enjoyed it!

[@HealthInformationInsights]

Thank you for your impactful content! Really appreciate every bit of information you gave out, would put them to practice. Here's to my 100k followers in 90 days 💪

[@realmattgray]

Glad it was helpful!

[@PracheetaraMohanty]

You are really so generous ❤❤

[@realmattgray]

Let’s win together🏅

[@Adam-wow566]

A great guy, and a great video! Thank you!

[@realmattgray]

Glad you enjoyed it!

[@ThoughtfulTechyCloud]

Incredible framework 🙌

[@realmattgray]

thanks for the love!

[@pic101]

Matt. You don’t own the word Systems. But you were right about the others. Suggest you choose a better word. You might as well have chosen And! I’m a systems engineer and a fan of your work, and I never think of you when I hear the word Systems.

[@ShaylanB]

Thank you bro! I'm going into the life coaching space through personal development and mindset shifting. About 3 weeks ago, I started taking my LinkedIn more serious I grew my following my 150%, now on 950 by posting and sending out connections every week The mistake i see that ive made is im always posting in video format which is going to change Thank you for this insightful information. My goal is to build my personal brand and show people that i will bring positive change in their lives

[@realmattgray]

Yes written content performs much better than video content on LinkedIn

[@ShaylanB]

@realmattgray Thanks Matt!. Currently designing my template. Gonna be keeping it reels for Instagram and pictures for LinkedIn

[@delbimore431]

Useful content, thank you, AI Matt 🤓

[@realmattgray]

It's the real Matt

[@Philameangrey]

Great info as always Sir.

[@realmattgray]

I'm glad you found it valuable, brother. Thank you for watching.

[@RebekkaHay]

Not me typing all this out before you mention your guide 😂 Thank you so much, this is fantastic 🙌🏻

[@realmattgray]

❤️

[@isolovastru]

Nice video! There is one small missed aspect, there is no longer the creator mode feature as of March 2024

[@bisyri.y]

Matt this is awesome

[@realmattgray]

Thanks so much!

[@olorenshaw.s]

This is awesome Matt! Just what I'm looking for to grow my business. Question: do you think the content I post needs to be about what my business does (carbon measurement for small business) or that's actually not the point?

[@realmattgray]

Yes make it related to how you make money so you can make your content hyper-profitable

[@PopTartsForBreakfast-n9k]

How often should we post? Weekly? Daily? Thanks so much for the outline!

[@realmattgray]

Daily

[@allthecommonsense]

4:33 wasn’t clear?

[@joaojuliomenezes1861]

This video is gold

[@realmattgray]

Thanks for the love - check out my newest video. You’ll love it

[@MuhammadHRana]

What are your thoughts on Reader/Follower Fatigue from posting every day?

[@realmattgray]

Your true fans will enjoy your consistency

[@hotlineoperator]

Thanks for the good advice. My challenge is when I think about things too much - and then I don't have enough strength or self-confidence to implement good ideas.

[@realmattgray]

Just get started and be okay with being imperfect.

[@a.educate6172]

Hey Matt, I am huge fan of your content. can you please make a video about Twitter as well? you are rocking in Twitter also.

[@realmattgray]

Will do!

[@thegrowthcommunity]

This video is better than most courses. Well done Matt 👏

[@realmattgray]

Thanks! 😃 That was the goal

[@ievadrazniece]

Such an inspiring video

[@karenyu582]

This is amazing! Thank you Matt. I have already got more impression just by adding an image. You didn’t mention using sales navigator to do outreach. Do you recommend that?

[@realmattgray]

yes doing outreach is a great method of driving leads as well

[@577zkerr]

Question for you, Matt. What do you recommend for people trying to start that are really pressed for time. I have a day job and a family of four; should I post as often as I can, consistently within a certain cadence e.g. once a week, or consistently to a certain cadence e.g. every Monday at 7 a.m.? Or would you suggest something completely different? I'd appreciate your insight!

[@realmattgray]

I'd recommend you focus on batching a bunch of content for 1-2 months and then release content 5 days a week come month 2 and have a backlog so you're not on the content hamster wheel.

[@awusacollins]

Thanks for these amazing tips

[@realmattgray]

Glad you like them!

[@Goriyaa]

Great video Matt, here's one more DOPE idea for you to generate big passive income since your Linkedin posts are so unique (handwritten!) you could just put them all together in a single PDF and put a dollar value on it for someone who needs it all in one place rather than scrolling thru your older posts. I would buy something like this, because obviously I might have missed reading many of your posts, this PDF will save my time and I can open it anytime to refer! :)

[@RexCarla]

It’s so wonderful to watch a insightful video. I found I’ve made a mistake, I put links to my previous post with great content, gaining lower views than my normal post. Should I delete it and repost it or just delete the links?

[@realmattgray]

Just keep creating new stuff o

[@noemchhunny]

Thanks Matt for your helpful video

[@realmattgray]

My pleasure!

[@OyvindWaernes]

This video is such a hack. Thanks Matt ❤

[@realmattgray]

My pleasure!

[@zylerx]

Love from India ❤

[@realmattgray]

Much love!

[@roanvandam]

How is this content free? Haha it’s so good man!

[@Lisa_LaCroix]

Why are so many of us content creators Canadian 😂❤??? Really great breakdown of the system for creating!

[@realmattgray]

What other Canadians do you follow?

[@Lisa_LaCroix]

@@realmattgray Hmmm...Vanessa Lau (IG), Evan Carmichael (Entrpreneurship++), Jason Fung (Intermittent Fasting), Shan Boodram (Sexuality) and lots of smaller creators who have the telltale "aboot". As a previous film and tv actor in LA I always loved noting the talent from Canada that the American population seems to appreciate. 🙂

[@Lisa_LaCroix]

@@realmattgray Hmmm. I'm pretty sure I've replied to this a few times... oh well. :-)

[@tinkertable1977]

Thank you for such informative content. Do you have advice for growing a retail brand using LinkedIn?

[@realmattgray]

Yes, absolutely - but too much to just write in the comments :)

[@anadecuartas]

Thank you Matt for sharing this actionable blueprint 💎 Can't wait to apply these tips on my LinkedIn and see it grow 🎉

[@realmattgray]

My pleasure! If you implement even 1/2 of this advice you’re going to CRUSH it. Let’s get it!

[@ghoniyyahomolola30]

Matt, I have been away from LinkedIn for 1 month, I was on break to sharpen my skills. How do I come in again? Do I need to tell my audience why I was away? I mean, do I build a post around the reason I was dormant?

[@guledomar1]

Hey Matt, love your content. And follow you every where hahaha... Quick question, what's your take on documenting your journey on LinkedIn? I have a passion for productivity and email marketing. Would it be a smart move to document my journey of building an email list/newsletter, or should I first achieve something before building my brand on the platform? Bless you

[@realmattgray]

Go for it! It's great to document your learnings

[@edsensation]

Linkedin Removed creative mode. How do we add the URLS under our name during each post?

[@realmattgray]

Might need to google that one. I think it can be added in your profile settings.

[@Cristian_project_ai]

Matt, another question: What do you recomend doing if I want to create content in 2 Different Languages? I know they added translation, but not sure how that works with the newsletter. I feel I'm missing half of my potential audience by not posting in my other language.

[@realmattgray]

I think it's most effective to post in the 1 language of your dream customer

[@rohannayak7504]

great vid matt! One question, the creator mode has been removed by linkedin. What to do then

[@realmattgray]

If it's been removed then don't worry - just proceed with what you got

[@arabtv9308]

How can we get the badge (Top voice) blue color

[@sportingarenatv7495]

Thank you for sharing

[@realmattgray]

My pleasure

[@joshpax5781]

Hi matt. Your opinion on Convert Kit Vs Substack.

[@realmattgray]

Love ConvertKit. I use it for my newsletter and email automation.

[@owainlewis]

Absolutely love this content Matt. Thank you. You mentioned scheduled posts get less attention from LinkedIn. I've seen mixed opinions on this. Have you seen a big difference?

[@realmattgray]

Yes I avoid it - I have my team manually post everything

[@acfitweightloss]

this is gold

[@realmattgray]

Let's win together 🥇

[@Tanmayeeeee]

Everyone talks about commenting I’ll curious if that’s important enough to spend 30-40min everyday commenting on others’ posts?

[@realmattgray]

I'd recommend at last 20 mins a day if you're just getting started to build connections and community

[@as-cq9fn]

I am a content creator and entrepreneur. Which LinkedIn premium should i choose. I’m confused?

[@PauloRoberto-ng4ry]

very intelligent content

[@realmattgray]

Thanks that means a lot

[@georgedouglasmcfly2598]

Does it make a difference to post via Company Page vs Personal Profile?

[@realmattgray]

Use your personal profile. There is more reach.

[@J3zzy]

Great video 🙏 Do scheduled posts in LinkedIn app also get shadowban ?

[@realmattgray]

No I don't think so

[@AnaLeiman]

Hi Matt! Thank you for the high-quality video, would be helpful though if you were explaining where that revenue comes from? You say that Steven G grew to 44k subscribers and 3m downloads of his podcast and 7m in revenue. But where does it come from? Followers does not always mean revenue. Is it from digital products and courses? Is it from ads or sponsorships is it from one on one work? That would be helpful!

[@realmattgray]

Thanks for the feedback!

[@jazzgordan3589]

This might sound dumb but I can’t make out what pillar word you used. Sounds like “icky guy or guide” when referring to yours being “systems”. Thanks as well. Awesome video.

[@realmattgray]

Ikigai

[@ben_s_cooper]

Pure gold

[@realmattgray]

thanks so much

[@iamsteveolson]

It looks like creator mode is no longer available on LinkedIn. Do you know if they are replacing it with something different?

[@realmattgray]

I'll hit up some folks and ask

[@jason_r_ayers]

@@realmattgray LinkedIn removed the Creator Mode button in March of 2024 and now the button on your profile defaults to ‘Follow.’ They moved the About section up a bit so people can see what you are up to. Thanks for the detailed walkthrough - the style and editing are great.

[@iamsteveolson]

@@realmattgray Awesome thanks!!

[@bellabe2234]

They have removed the toggle, looks like as an alternative you can add followme button

[@AdalydGracia]

The thing is that LinkedIn is more for job seekers. Each platform has its niche. And they should leave the platform for what it is. And not take away space for those who are actually looking for work. The creators should look for other alternatives because then they will saturate the LinkedIn platform and end up damaging the platform, turning it into just another Instagram or Facebook.

[@realmattgray]

LinkedIn is a fantastic platform for creators

[@theanniebauer]

Hey, Matt! Thanks for this awesome video. From the data I'm finding (and I could be wrong), Creator Mode went away in March, 2024 and Carousel Posts were eliminated and removed on December 14, 2023. This is coming directly from LinkedIn. Am I missing something here? Thanks for all that you do, and I'm implementing every step from this video that I can!

[@realmattgray]

Appreciate it, Annie. Creator Mode is no longer on LinkedIn, but you can still have Carousel Posts, upload it as a PDF document.

[@theanniebauer]

@@realmattgray Thanks for the reply! That's what I thought. I hope they add more text options as well . . . like bold, italics, etc.

[@paddy1451]

Step 1: Engagement Pods Step 2: Profits

[@anastasiyatkachenko5368]

This. Is. SO. Fantastic that I'm actually shocked with how much I learned. This definitely felt like an extra mini-course, but it was so in-depth. Can't wait for the course to come out! Quick question, do you have any recommendations on texting services to be able to send out bulk texts to subscribers?

[@realmattgray]

Check out www.founderos.com/course

[@Bestfinds2.0]

Now do the same video but for twitter please

[@makjparker]

Did you start with 0? I have 1550 on Linkedin without posting once, going to start posting soon.