Retail Store Marketing Strategy For The New World - 9 Tips

  Рет қаралды 77,506

Marketing 360

Marketing 360

4 жыл бұрын

Learn more about retail store marketing - www.marketing360.com/retail-m...
Retail Store Marketing Strategy For The New World - 9 Tips
1 - Imagine a world where you must do business without human interaction. You must be able to build relationships, have an exceptional customer experience, acquire customers, etc. How would you operate? This will force you to think outside the box and prepare for the future.
2 - You need to have an elite eCommerce store that matches your brand. Your new storefront will be in the digital world! People still want to shop and buy local, so make sure your store is a great shopping experience! Great pictures, videos, easy to navigate, good content that matches your brand voice, online chat, zoom video chat, check process with option to pickup, have shipped or have delivered. Ability to schedule private viewing/try-on sessions. Etc. If in person checkout, provide touchless checkout and safe shopping experience. Better safe than sorry! Think of new packages, such as subscription packages, weekly/daily specials, products people want/need in the new world (such as masks), etc.
3 - MUST build a CRM database. Collect as much information on your customers as you possibly can. You need to understand your customer like never before. When is their B-day, who’s in their family, who are their friends, what do they like, what have they bought, how much have they spent all-time, where do they rank, what are their social media profiles, etc.
4 - Build relationships with your customers. Connect with them on social media. Follow them. Like their content, Comment on their content. Send them DMs. Send them special deals, ideas on things they like, etc. The relationship now extends beyond the in-store experience to the digital world. This is an opportunity to build even stronger customer loyalty and LTV! Plus, tap into their friend networks on social media!
5 - Beyond your customers, use social media to acquire more new customers and build your brand in your local area. Follow friends of your customers (like minded people), non-profits, sports/schools, neighborhoods, businesses, everyone in your radius of impact. Be seen! Be liked! Just love on people and they will love on you in return. Don’t be salesy. Be authentic. Go to the recent posts in your city and like all posts of people that seem like they’d fit your demographic. Leave a comment! DM them a coupon to support a local store!
6 - Leverage email and SMS. Nurture all your customers in an automated way. Build journeys for different interested, product categories, seasons, holidays, etc. It’s all about driving up ROI! Send coupons and gifts to loyal customers to keep them coming back.
7 - Ask for reviews! Dominate reviews and ratings so you are the #1 rated store in your category in your area.
8 - Invest in multi-channel advertising. Imagine this…
9 - Build your brand! Your brand is key. Do not rely on Amazon. You must build your own brand to success long-term and increase your valuation.
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Пікірлер: 52
@practicubos1692
@practicubos1692 6 ай бұрын
Truth be told. Have watched hundreds of videos looking for good tips. This is on point. Thanks
@thereseandeme238
@thereseandeme238 7 ай бұрын
This was very helpful. Thank you so very much.
@tishmariehill7888
@tishmariehill7888 2 жыл бұрын
Thank you. Great content and tips were dead-on!
@Marketing360
@Marketing360 2 жыл бұрын
Happy to help
@Joshk750w
@Joshk750w 11 ай бұрын
Great information, best I have seen
@mikhailibrahim8956
@mikhailibrahim8956 2 жыл бұрын
Man, honestly you're points are on spot! Good job and thanks for the advice I'm planning to open a small business in the Retail section and all the business are big if Tesla made it so can I.
@Marketing360
@Marketing360 2 жыл бұрын
Go for it!
@natinspires
@natinspires 5 ай бұрын
great content . thank you.
@rayaal-khatib9148
@rayaal-khatib9148 3 жыл бұрын
This is great!! Thank you
@Marketing360
@Marketing360 3 жыл бұрын
Glad you liked it!
@OscarsPlaces
@OscarsPlaces 2 жыл бұрын
Amazing video, thank you for your time and the value you added to my future store.
@Marketing360
@Marketing360 Жыл бұрын
Our pleasure!
@litan114
@litan114 10 ай бұрын
very good vid - Sifu - thx
@askbellwether
@askbellwether 10 ай бұрын
This is interesting!!
@biomajor099
@biomajor099 2 жыл бұрын
Great stuff! I own a small toy store and your list was 🔥
@Marketing360
@Marketing360 Жыл бұрын
That's awesome!
@Brandi27272727
@Brandi27272727 2 жыл бұрын
How do I create a CRM database if my store doesn’t have a club card? Also how do you feel about third party email marketing programs?
@mahdij1998
@mahdij1998 2 жыл бұрын
Man, thank you so much for describing all the points in the description 🙏
@Marketing360
@Marketing360 2 жыл бұрын
Happy to help!
@abhiseksahani134
@abhiseksahani134 3 жыл бұрын
It's a great steps.Thank you
@Marketing360
@Marketing360 2 жыл бұрын
Welcome 😊
@Jesus-sv4hw
@Jesus-sv4hw Жыл бұрын
Very interesting.. So much to learn. Thanks😎👍
@Marketing360
@Marketing360 Жыл бұрын
Never stop learning!
@jesusnadal730
@jesusnadal730 2 жыл бұрын
Excellent info thanks
@Marketing360
@Marketing360 Жыл бұрын
You're welcome
@John-3692
@John-3692 5 ай бұрын
I'm hooked on every word. I had the pleasure of reading something similar, and I was completely hooked. "The Hidden Empire: Inside the Private Worlds of Elite CEOs" by Adam Skylight
@m.douglas8499
@m.douglas8499 3 жыл бұрын
Great tips
@Marketing360
@Marketing360 3 жыл бұрын
Glad you think so!
@kaihantech1328
@kaihantech1328 Жыл бұрын
one of the best tips on the internet
@Marketing360
@Marketing360 Жыл бұрын
Hey thanks!
@londa5347
@londa5347 2 жыл бұрын
this is rich.Thank you
@Marketing360
@Marketing360 2 жыл бұрын
You're welcome!
@timac612
@timac612 Жыл бұрын
Finally some useful advice
@Marketing360
@Marketing360 Жыл бұрын
Glad to hear it!
@saladaabdullahi4182
@saladaabdullahi4182 3 жыл бұрын
How could this apply to grocery stores? Should they have a social media presence with their local community?
@Marketing360
@Marketing360 3 жыл бұрын
Certainly! There are lots of practical uses AND who wouldn't want their local grocer to let them know when the Girl Scouts are back with Thin Mints?
@starrcarterfinance
@starrcarterfinance Жыл бұрын
Thank You 😊
@Marketing360
@Marketing360 Жыл бұрын
Of course!
@jrfstudio
@jrfstudio 2 жыл бұрын
Why this video doesn't have a million views?
@8ClayStories
@8ClayStories 2 жыл бұрын
Thank You ☺☺
@Marketing360
@Marketing360 2 жыл бұрын
You're welcome 😊
@ddighyorokhi5564
@ddighyorokhi5564 10 ай бұрын
Hey your also the person who has a COURSE in Corporate Finance in Mindluster right?
@bibekgurung2255
@bibekgurung2255 3 жыл бұрын
Can I put different products on my Instagram that I am selling in my shop. Is it illegal or is there a proper way to put it?
@Marketing360
@Marketing360 3 жыл бұрын
You can certainly sell different things online than you sell in your store
@balex556
@balex556 Жыл бұрын
I can really help you with that as am an expert in adverts creating in various social media platforms such as Facebook Pinterest Instagram KZbin ticktok and so on
@marianovazquez6168
@marianovazquez6168 Жыл бұрын
Discounts for reviews? I think yes.
@Marketing360
@Marketing360 Жыл бұрын
Gotta be careful with those so it doesn't appear like you're "buying" reviews, but yes - discounts or rewards or leaving a review can be hugely beneficial
@bobcatofjuneaualaska6936
@bobcatofjuneaualaska6936 10 ай бұрын
Holly cow
@m.s.3798
@m.s.3798 2 жыл бұрын
what is he saying a "c-rum data base" " c-run"
@Marketing360
@Marketing360 2 жыл бұрын
CRM :)
@EuTomcosta
@EuTomcosta Жыл бұрын
🤝🏿🤝🏿🇧🇷🇧🇷
@Marketing360
@Marketing360 Жыл бұрын
👋
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