Retail Store Marketing Strategy For The New World - 9 Tips

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Retail Store Marketing Strategy For The New World - 9 Tips
1 - Imagine a world where you must do business without human interaction. You must be able to build relationships, have an exceptional customer experience, acquire customers, etc. How would you operate? This will force you to think outside the box and prepare for the future.
2 - You need to have an elite eCommerce store that matches your brand. Your new storefront will be in the digital world! People still want to shop and buy local, so make sure your store is a great shopping experience! Great pictures, videos, easy to navigate, good content that matches your brand voice, online chat, zoom video chat, check process with option to pickup, have shipped or have delivered. Ability to schedule private viewing/try-on sessions. Etc. If in person checkout, provide touchless checkout and safe shopping experience. Better safe than sorry! Think of new packages, such as subscription packages, weekly/daily specials, products people want/need in the new world (such as masks), etc.
3 - MUST build a CRM database. Collect as much information on your customers as you possibly can. You need to understand your customer like never before. When is their B-day, who’s in their family, who are their friends, what do they like, what have they bought, how much have they spent all-time, where do they rank, what are their social media profiles, etc.
4 - Build relationships with your customers. Connect with them on social media. Follow them. Like their content, Comment on their content. Send them DMs. Send them special deals, ideas on things they like, etc. The relationship now extends beyond the in-store experience to the digital world. This is an opportunity to build even stronger customer loyalty and LTV! Plus, tap into their friend networks on social media!
5 - Beyond your customers, use social media to acquire more new customers and build your brand in your local area. Follow friends of your customers (like minded people), non-profits, sports/schools, neighborhoods, businesses, everyone in your radius of impact. Be seen! Be liked! Just love on people and they will love on you in return. Don’t be salesy. Be authentic. Go to the recent posts in your city and like all posts of people that seem like they’d fit your demographic. Leave a comment! DM them a coupon to support a local store!
6 - Leverage email and SMS. Nurture all your customers in an automated way. Build journeys for different interested, product categories, seasons, holidays, etc. It’s all about driving up ROI! Send coupons and gifts to loyal customers to keep them coming back.
7 - Ask for reviews! Dominate reviews and ratings so you are the #1 rated store in your category in your area.
8 - Invest in multi-channel advertising. Imagine this…
9 - Build your brand! Your brand is key. Do not rely on Amazon. You must build your own brand to success long-term and increase your valuation.
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[@practicubos1692]

Truth be told. Have watched hundreds of videos looking for good tips. This is on point. Thanks

[@mikhailibrahim8956]

Man, honestly you're points are on spot! Good job and thanks for the advice I'm planning to open a small business in the Retail section and all the business are big if Tesla made it so can I.

[@Marketing360]

Go for it!

[@kaihantech1328]

one of the best tips on the internet

[@Marketing360]

Hey thanks!

[@biomajor099]

Great stuff! I own a small toy store and your list was 🔥

[@Marketing360]

That's awesome!

[@thereseandeme238]

This was very helpful. Thank you so very much.

[@John-3692]

I'm hooked on every word. I had the pleasure of reading something similar, and I was completely hooked. "The Hidden Empire: Inside the Private Worlds of Elite CEOs" by Adam Skylight

[@OscarsPlaces]

Amazing video, thank you for your time and the value you added to my future store.

[@Marketing360]

Our pleasure!

[@jrfstudio]

Why this video doesn't have a million views?

[@tishmariehill7888]

Thank you. Great content and tips were dead-on!

[@Marketing360]

Happy to help

[@mahdij1998]

Man, thank you so much for describing all the points in the description 🙏

[@Marketing360]

Happy to help!

[@Brandi27272727]

How do I create a CRM database if my store doesn’t have a club card? Also how do you feel about third party email marketing programs?

[@Joshk750w]

Great information, best I have seen

[@Jesus-sv4hw]

Very interesting.. So much to learn. Thanks😎👍

[@Marketing360]

Never stop learning!

[@natinspires]

great content . thank you.

[@timac612]

Finally some useful advice

[@Marketing360]

Glad to hear it!

[@jesusnadal730]

Excellent info thanks

[@Marketing360]

You're welcome

[@litan114]

very good vid - Sifu - thx

[@askbellwether]

This is interesting!!

[@londa5347]

this is rich.Thank you

[@Marketing360]

You're welcome!

[@ddighyorokhi5564]

Hey your also the person who has a COURSE in Corporate Finance in Mindluster right?

[@rayaal-khatib9148]

This is great!! Thank you

[@Marketing360]

Glad you liked it!

[@abhiseksahani134]

It's a great steps.Thank you

[@Marketing360]

Welcome 😊

[@Theone-ol7wx]

01:53 Retail store marketing has shifted to a digital landscape. 03:46 Build strong relationships with customers through personalized experiences and local support. 05:39 Understand your customers in the digital world and build their profile 07:32 Engage with customers on social media to build relationships and increase lifetime value. 09:25 Engage with local community on social media for more visibility and sales. 11:18 Automate campaigns and send targeted promotions. 13:11 Having a high number of good reviews is crucial for driving sales and ranking high in local searches. 15:02 Invest in digital presence and brand building.

[@starrcarterfinance]

Thank You 😊

[@Marketing360]

Of course!

[@saladaabdullahi4182]

How could this apply to grocery stores? Should they have a social media presence with their local community?

[@Marketing360]

Certainly! There are lots of practical uses AND who wouldn't want their local grocer to let them know when the Girl Scouts are back with Thin Mints?

[@8ClayStories]

Thank You ☺☺

[@Marketing360]

You're welcome 😊

[@marianovazquez6168]

Discounts for reviews? I think yes.

[@Marketing360]

Gotta be careful with those so it doesn't appear like you're "buying" reviews, but yes - discounts or rewards or leaving a review can be hugely beneficial

[@m.douglas8499]

Great tips

[@Marketing360]

Glad you think so!

[@bobcatofjuneaualaska6936]

Holly cow

[@bibekgurung2255]

Can I put different products on my Instagram that I am selling in my shop. Is it illegal or is there a proper way to put it?

[@Marketing360]

You can certainly sell different things online than you sell in your store

[@balex556]

I can really help you with that as am an expert in adverts creating in various social media platforms such as Facebook Pinterest Instagram KZbin ticktok and so on

[@m.s.3798]

what is he saying a "c-rum data base" " c-run"

[@Marketing360]

CRM :)

[@EuTomcosta]

🤝🏿🤝🏿🇧🇷🇧🇷

[@Marketing360]

👋