15 Psychological Marketing Triggers to MAKE PEOPLE BUY From YOU!

  Рет қаралды 579,405

Adam Erhart

Adam Erhart

Күн бұрын

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Пікірлер: 403
@cesarordaz139
@cesarordaz139 3 жыл бұрын
One of my marketing professors recommended your channel and I must say your content has a ton of value, thanks for your work👍🏽
@Adamerhartvideo
@Adamerhartvideo 3 жыл бұрын
Hi Cesar, that's great to hear! Tell them I say "Hi" and thanks for sharing my channel :)
@VisualPrcessingAPchannel8156
@VisualPrcessingAPchannel8156 3 ай бұрын
Hi
@_abk_3251
@_abk_3251 Жыл бұрын
I can't believe this guy gives this info out for free. You a real one Man 🙌🙌
@Adamerhartvideo
@Adamerhartvideo Жыл бұрын
Thanks my friend!
@VisualPrcessingAPchannel8156
@VisualPrcessingAPchannel8156 3 ай бұрын
Hi
@gourchandrasen9756
@gourchandrasen9756 7 ай бұрын
These 15 psychological marketing strategies are worthy of knowing which can improve one's copywriting style greatly. Thanks for providing such valuable information to us.
@Sunbeach24
@Sunbeach24 25 күн бұрын
Loving the idea of keeping them involved. As a travel agent it really is all about crafting a vacation around their wants, needs and desires.
@soulfulserenity403
@soulfulserenity403 Ай бұрын
Your videos are the best to learn from. Perfect level of energy and volume.
@markpatel
@markpatel Жыл бұрын
This is the most valuable sales/pricing video I have seen!
@michaelmiekaykalu6334
@michaelmiekaykalu6334 11 ай бұрын
So I'm new to the space of digital marketing, and marketing in general, but the one great thing I have noticed about your content and videos is your subtle call to action that feels very effortless. I got to this video from two other videos and I'm about to enter another video from here and it keeps going, lol. Great job. very educative, and captivating.
@BlackGlitters-18
@BlackGlitters-18 7 ай бұрын
So true
@VisualPrcessingAPchannel8156
@VisualPrcessingAPchannel8156 3 ай бұрын
Hi
@quanicybynoe8628
@quanicybynoe8628 2 ай бұрын
He's teaching you copywriting by copywriting. It's actually geniud
@Dolaposule
@Dolaposule Жыл бұрын
Looking to take marketing to the next level this year. Your delivery is concise and engaging throughout the whole vid! Will be soaking up all the gems in your vids
@PlatinumForceGaming1
@PlatinumForceGaming1 7 ай бұрын
My biggest takeaway is that you are extremely good at executing the mentioned psychological tricks throughout the video, throughout the video. In a way that glues the viewers attention but also provides good information. Nice work, would be very interested to see the retention rate of this video as well as CTR.
@VisualPrcessingAPchannel8156
@VisualPrcessingAPchannel8156 3 ай бұрын
Hi
@dzynity-designuniversity
@dzynity-designuniversity 7 ай бұрын
No words to describe the value I got from this video... just amazing !!!
@elements2202
@elements2202 3 ай бұрын
I am a massage therapist and I just started my own business. I thought I knew what you were going to say with the framing effect but I was wrong ha ha ha. You did give me a really cool idea though. I am now thinking about putting a front and back facing body shape on my wall in my office and covering them with Velcro and having my clients come in and place "pain points" where they are feeling the most discomfort. This gets them involved in the massage process and I can look up at it to remind me what my client wanted. Thank you for the cool idea.
@drfrank777
@drfrank777 3 ай бұрын
Yep, if you can get a prospect to touch anything, your sale is halfway done.
@S4C_Daisy
@S4C_Daisy 2 жыл бұрын
Your delivery is so captivating that I have found myself watching video after video. I have learnt a lot and what really stood out was the Anchoring and the Confirmation Bias. Really like the videos
@Adamerhartvideo
@Adamerhartvideo 2 жыл бұрын
Hi Daisy! Thanks so much and I'm so glad you enjoyed it. Thanks for letting me know about anchoring and confirmation bias - yes really interesting eh!
@VisualPrcessingAPchannel8156
@VisualPrcessingAPchannel8156 3 ай бұрын
Hi
@Aarrooww__
@Aarrooww__ Жыл бұрын
Oh my my. This is awesome! "The first and the last statement in marketing matters"
@almartinez23
@almartinez23 Жыл бұрын
this reminds me of my Consumer Behavior course when I got my Marketing Degree... it was all about consumer psychology. till this day it is still one my most favorite and affective courses. it applied to many branches of marketing. not just social media and digital.
@davecruz9893
@davecruz9893 10 ай бұрын
CLICK CLICK....BANG !!!
@VisualPrcessingAPchannel8156
@VisualPrcessingAPchannel8156 3 ай бұрын
Hi
@howardmiller561
@howardmiller561 3 жыл бұрын
This is the best video you've done yet! It's brilliant!
@Adamerhartvideo
@Adamerhartvideo 3 жыл бұрын
Hey Howard!! Thanks so much I appreciate that! :)
@jenifer.t
@jenifer.t 4 ай бұрын
Fascinating video on psychological triggers! I've been applying some of these principles with boost app social to enhance my marketing efforts. Its AI-driven content creation really taps into these biases effectively.
@W.Aurora
@W.Aurora 4 ай бұрын
that app has been fantastic for my socials, especially for creating unique and engaging posts. Love it!
@VisualPrcessingAPchannel8156
@VisualPrcessingAPchannel8156 3 ай бұрын
Hi
@musa_adeel
@musa_adeel Жыл бұрын
i really appreciate the fact that he also considered ethical implications when telling us how to apply these marketing triggers, ethics are a topic that i dont see discussed often enough. great video!
@bwhip2
@bwhip2 7 ай бұрын
🤡
@diydana9655
@diydana9655 7 ай бұрын
yes i liked that too because sometimes we don't put enough effort into that as as we are so focused on selling to the customer.
@barraquefamily5625
@barraquefamily5625 Жыл бұрын
My favorite was the recency effect. Great video!
@inspiremeheronetwork1769
@inspiremeheronetwork1769 6 ай бұрын
Everything you gave is really valuable thanks for this
@kewannalogan8424
@kewannalogan8424 Жыл бұрын
I have fell in love with this channel! Thank you for the very valuable content. As an entrepreneur I tend to fall into the trap of I want things this "certain" way while not considering how my customers will perceive what is being presented, so definitely thanks for putting me in check! :)
@VisualPrcessingAPchannel8156
@VisualPrcessingAPchannel8156 3 ай бұрын
Hi
@officialmrakachukwu
@officialmrakachukwu Жыл бұрын
Man I really loved this. Thanks you for sharing this. Much love from Nigeria
@riyadblue20
@riyadblue20 Жыл бұрын
Thanks you ! Im just starting my first eccommerce store ! I needed to hear this info!!!
@BiasharaPulse
@BiasharaPulse Жыл бұрын
As a marketer I've learnt a lot from this video, stay blessed
@TrendzbyJennan
@TrendzbyJennan Жыл бұрын
My favorite technique so far was the one where you said you gave the Client a whole bunch of choices and they were confused but then when you had a few choices, they are more likely to buy. I am going to try doing this for sure .
@Adamerhartvideo
@Adamerhartvideo Жыл бұрын
Awesome Jennan! Yes the "paradox of choice" is pwoerful.
@jeremyhennessee6604
@jeremyhennessee6604 10 ай бұрын
Impressive man. It's interesting, what you do. Though I have to admit, I think there's a fine line between negative manipulation and acceptable sales/marketing/advertising enticement. And MANY in the industry strike me as dishonest in their methods in that regard. In your case, I think you seem pretty above-board and are probably helping many people pursue and reach goals in this field. So RESPECT there. Where I would personally struggle the most is with Minimalism. For as a reader of many of the classic works of literature, I have the unfortunate habit of being unintentionally flowery in my discourses, and writing in general. (I'll spare you the insufferable name-dropping of countless favorite authors. You're welcome) Nonetheless I find this all very fascinating and will share you with those in my online writing circles. Great work.
@georgelacatusu9876
@georgelacatusu9876 6 ай бұрын
Thank you for sharing 🥂
@jaanireel
@jaanireel 4 ай бұрын
00:00 Psychological triggers and cognitive biases: a powerful tool for marketers 01:53 Making a positive first impression is important for brand loyalty. 03:46 Create memorable experiences and increase recency & frequency of marketing content. 05:39 Using frequency and consistency in marketing increases likability and trust. 07:34 Offering multiple options with a compromise in the middle increases sales. 09:20 Biases in decision making 11:08 Framing your offer or message can make it more attractive. 12:53 The IKEA effect: People value things more when they participate in their creation. 14:47 Confirmation bias leads people to interpret information in ways that confirm their existing beliefs. 16:39 Overcoming the level of risk by providing guarantees and establishing trust 18:18 Social proof is a powerful motivator for action 19:54 The best way to use cognitive biases and psychological triggers ethically is to build them on a solid marketing foundation
@reidmoto
@reidmoto Жыл бұрын
This is a phenomenal summary that would take months or even years for me to learn on my own doing research. I was familiar with about half of them, but it was great to review those and to learn the other half of new ones. It is SO INTERESTING! One of my favorite resources in this area is the book, "Influence," by Robert Cialdini. I'm sure you're read it. Anyway, I will have to rewatch this video, take notes, and it's a keeper for sure. Thank you, Adam!
@VisualPrcessingAPchannel8156
@VisualPrcessingAPchannel8156 3 ай бұрын
Hi
@peter-holzer-dev
@peter-holzer-dev 6 ай бұрын
Amazing video - many thanks! 🎉
@user-is5qp9wt1j
@user-is5qp9wt1j 11 ай бұрын
I'm learning, as a classroom educator and SEL curriculum writer, that marketing is the SEL (Social Emotional Learning) Department of the business world. Thank you for your help. It's fascinating. You're a good teacher.
@VisualPrcessingAPchannel8156
@VisualPrcessingAPchannel8156 3 ай бұрын
Hii
@Badnigga7032
@Badnigga7032 Жыл бұрын
This channel is a gem 💎.
@krystalk2487
@krystalk2487 5 ай бұрын
Incredible videos , wow , thanks for this ❤
@bosquesemilla3938
@bosquesemilla3938 7 ай бұрын
Wow! It really helps me! Thanks a lot!
@herinahellen9862
@herinahellen9862 5 ай бұрын
Takeaway... this course is easy to follow and so insightful
@bea.cecilio
@bea.cecilio 4 ай бұрын
Subscribed!!🫶🏻 I'm binged watching your videos now. Sooo helpful! Keep it up!😊😎
@bea.cecilio
@bea.cecilio 4 ай бұрын
God-sent youtuber for meee!
@landsurfer3313
@landsurfer3313 Жыл бұрын
Thankyou, I feel that you are saying alot of things that I subconsciously knew about possibly through the pummeling of these ideas.
@jasonstallworth
@jasonstallworth Жыл бұрын
Dude, you got my like right away by having that guitar (and Mesa) in the background 🤘
@zulfahmi6619
@zulfahmi6619 3 жыл бұрын
finally a new video from you. wohoo, and im super early. love your content
@Adamerhartvideo
@Adamerhartvideo 3 жыл бұрын
Hey Zul! Yes thanks for your patience it’s been a long week LOL. But wanted to make sure to get this one out!
@MillerEnterprises-mo9rp
@MillerEnterprises-mo9rp Жыл бұрын
This is a great video man, lots of valuable information! was able to squeeze 5 pages of notes out of this!
@mbagley3618
@mbagley3618 Жыл бұрын
I learn information every day. I stumbled across this and this is golden! Thank you so much you have a new subscriber
@bernardovieira999
@bernardovieira999 11 ай бұрын
Hey bro, I'm Brazilian, but I speak English too, this dubbing option in Portuguese was sensational! I just discovered your channel and you already gained 1 more subscriber!
@VisualPrcessingAPchannel8156
@VisualPrcessingAPchannel8156 3 ай бұрын
Hi
@mlsdd
@mlsdd Жыл бұрын
Thank you. I used the first knowledge straight away.
@razali4773
@razali4773 Жыл бұрын
Love this video, one of the best videos out there on how to bring in more customers. Thank you!
@VisualPrcessingAPchannel8156
@VisualPrcessingAPchannel8156 3 ай бұрын
Hi
@JPCommenting
@JPCommenting Жыл бұрын
Digging that Mesa Triple Rectifier that you have in the background! Good taste! :) Thanks for the info!
@nasarullahbashir259
@nasarullahbashir259 Жыл бұрын
This really helped mate. Thanks ❤
@srinivasbisala
@srinivasbisala Жыл бұрын
Great advice, I am implementing right away.. Thank You Adam
@adekaniolubanjo
@adekaniolubanjo Жыл бұрын
Been watching your channel for like 2 days now and I'm already addicted......Sooooooooo much AMAZING HELPFUL content!!!!!!! Thank you soooooooo much!
@VisualPrcessingAPchannel8156
@VisualPrcessingAPchannel8156 3 ай бұрын
Hi
@santaniebrown3721
@santaniebrown3721 8 ай бұрын
This is EXTREMELY valuable. Thank you so much!! 👏😊
@vinayasinghh
@vinayasinghh Жыл бұрын
OH MY GODD THANK YOU SO MUCHH this video is gonna help me a lott thank you soo much ✨
@spacechannelg6843
@spacechannelg6843 3 жыл бұрын
I never buy a product from a company if there are too many options! i think its too overwhelming. I also don't like to waste alot of time in a specific store etc. If there is a few options i feel comfortable, feel satisfied when i make a purchase. Thats one of the reasons i like your channel! Its very easy to navigate and beginner friendly. KZbin has way to many marketing channels and its overwhelming.>_< Also your videos are short and to the point! Also thanx for the marketing cheat sheet! ^_^
@Adamerhartvideo
@Adamerhartvideo 3 жыл бұрын
Thanks so much :) And yes that classic "paradox of choice" is the real deal!
@nourali284
@nourali284 11 ай бұрын
Keep up the great work! You're officially my marketing mentor, king!
@VisualPrcessingAPchannel8156
@VisualPrcessingAPchannel8156 3 ай бұрын
Hi
@CoinConscious777
@CoinConscious777 4 ай бұрын
THE BIGGEST bias for me was when you told as about "the serial position effect" and you told us that you put the most important ones at first and at last, although you did not mention this bias IT GOT ME FOR SURE!!! first you placed it at second which is the perfect place due to your reasoning why you did not place it at first secondly actually this is the genius part you made me go through the video up to the last
@paulastride
@paulastride Жыл бұрын
Confirm the person's beliefs, this was my favourite! 😉 Thanks Adam 👍
@hussainlakhani2021
@hussainlakhani2021 Жыл бұрын
I watched this video 3 times so far. Thanks for sharing.
@kunalkhan1143
@kunalkhan1143 2 жыл бұрын
You ROCKED, I'm gonna download that one!!
@Adamerhartvideo
@Adamerhartvideo 2 жыл бұрын
Thanks Kunal!!
@jennyj8729
@jennyj8729 Жыл бұрын
For point #4 how do you suggest we go about automating that process and building a foundation? Are there any tools you suggest to help it?
@usnurses
@usnurses Жыл бұрын
One of the best and complete resources on how to serve better and grow your Business. Thank you so much Adam, because of this video we were able to identify better our core as a company and how we can serve our population.
@Adamerhartvideo
@Adamerhartvideo Жыл бұрын
That's awesome to hear thanks so much for letting me know!!
@ItsPrimeTime21
@ItsPrimeTime21 Жыл бұрын
Great video! Thanks for the info!
@sophiequirionxo
@sophiequirionxo 8 ай бұрын
Hello :) Literally everything in this video is a takeaway. Thank you so much! I will definitely watch more on your channel.
@michaeldoran4367
@michaeldoran4367 7 ай бұрын
GIANT KOK rammed into a STEAMY BUT WHOLE hiked up in the AIR. BUT WHOLE has a sweaty RIM with a TEAR DROP dripping down the CRACK. 47" VEINY BLACK KOK RAMMED INTO AN OLD MAN'S UNSUSPECTING BUT WHOLE. BUT WHOLE WRECKED. DEMOLISHED BUT HOLE. BUT WHOLE WRECKED
@JohnnyGrafft
@JohnnyGrafft 8 ай бұрын
Love what you’re putting out
@AshokPatel-ys8pe
@AshokPatel-ys8pe Жыл бұрын
You are really great! Very valuable information.
@nanzbrown1467
@nanzbrown1467 4 ай бұрын
Excellent information
@Andromeda2976
@Andromeda2976 5 ай бұрын
Very helpful, thankyou
@Antoinette737
@Antoinette737 Жыл бұрын
Thank you very much for this lesson. Now I know why my business didn´t grow. I am too different: I love the risk and ordering from unknown shops to discover new products. I love to have a huge variations of products to choose ... I thought the people out there love it too and so I designed my shop, my products. Lessons learned. I have to rework my shop.
@olemonah
@olemonah 6 ай бұрын
Wonderful information thank you
@balbalbalbal6083
@balbalbalbal6083 2 жыл бұрын
Love your way of explaining things fast and interesting 💗💗
@Adamerhartvideo
@Adamerhartvideo 2 жыл бұрын
Thanks balbal!
@the_skull_guy
@the_skull_guy 4 ай бұрын
I struggle with keeping myself organized and sticking with a schedule but I'm a very hard worker i invested in my skill of copywriting at 16, yes, a sixteen-year-old copywriter and I've been writing since I was 13. I'm also an artist, can't wait to start my own copywriting agency
@VisualPrcessingAPchannel8156
@VisualPrcessingAPchannel8156 3 ай бұрын
Hi
@Larasmyth
@Larasmyth Жыл бұрын
You are great, loved your personality
@twistertruecrime
@twistertruecrime 8 ай бұрын
You are very helpful. Thank You.
@abdulhamedmohammed8542
@abdulhamedmohammed8542 Жыл бұрын
Wow . Great information for us . What a man . Thank you bro . Really appreciated that.
@VisualPrcessingAPchannel8156
@VisualPrcessingAPchannel8156 3 ай бұрын
Hi
@dailyprayerandbiblereflection
@dailyprayerandbiblereflection 10 ай бұрын
Thank You. Great content. I learned a lot 😊❤🎉
@Madisoneducate
@Madisoneducate 3 жыл бұрын
I learned so much from this video... Thank you so much.
@Adamerhartvideo
@Adamerhartvideo 3 жыл бұрын
Hey Amajor! So glad to hear :) thanks for stopping by and leaving a comment!
@luisbanda9845
@luisbanda9845 Жыл бұрын
No words to express the Love, Thanks God for you.
@BrandnewBeats
@BrandnewBeats 9 ай бұрын
thanks man really learned alot!
@jaelyngartrell5826
@jaelyngartrell5826 8 ай бұрын
These were all great! Thank you
@saintcino
@saintcino 7 ай бұрын
Thankfully i came across your channel!
@CraigMarshall-tc3gy
@CraigMarshall-tc3gy Жыл бұрын
Great video Adam!! The one I personally detest is the Ikea Effect. You click on a website and immediately a pop-up box appears on screen. At that point I want to leave. I've come to your website to look at your product or service not to fill in a survey! So I manoeuvre to the X in the top right of screen where I am then asked if I really want to leave. At this point I'm absolutely enraged, click on the X and never ever return to that site so Ikea effect is a massive negative as far as I'm concerned and I will never go down that route. I hate pop-up boxes and I really really hate it when I want to leave but am questioned about it first. I don't like being held to hostage which is what it feels like.
@shweshwa9202
@shweshwa9202 Жыл бұрын
That was clever at the end using one of those bias/psychology techniques
@Adamerhartvideo
@Adamerhartvideo Жыл бұрын
:)
@G.G.8GG
@G.G.8GG Жыл бұрын
Great advice. Would love it if brief examples were shown, or even bullet points printed on a board, since many of us are visual learners. Thanks!
@robbibun
@robbibun 3 жыл бұрын
I am studying marketing on my own with the help of 1 formal program so I had pretty much been told about these principles but not spelled out so well or in such a useful way... very good job.
@Adamerhartvideo
@Adamerhartvideo 3 жыл бұрын
Hey Robbie, awesome to hear thanks for letting me know and glad you're finding the content helpful!
@AbderrahmanAazz
@AbderrahmanAazz Жыл бұрын
@@Adamerhartvideo Thank you for your efforts buddy! Hope you make us a video on how you monetized your marketing knowledge and skills.
@VisualPrcessingAPchannel8156
@VisualPrcessingAPchannel8156 3 ай бұрын
Hi
@evanapple2275
@evanapple2275 Жыл бұрын
Nice use of the color blue.
@required.
@required. 7 ай бұрын
Thank you so much
@discipleofthemessiah8652
@discipleofthemessiah8652 Жыл бұрын
Very interesting stuff, made loads of notes. I’m just thinking about getting into copywriting and content creation and I think knowledge of the psychological side of marketing might separate the good from the great. Any tips on what I can do to go forward please. I’m a complete beginner???
@diydana9655
@diydana9655 7 ай бұрын
I have been most impacted by 'The Ikea" effect, I am a fashion designer and my brand allows my clients to customize an existing design to better suit them. So I will be working on improving that customer experience so that the customer understands the value that service provides therefore encouraging them to be willing to pay the premium price that comes with that service.
@VisualPrcessingAPchannel8156
@VisualPrcessingAPchannel8156 3 ай бұрын
Hi
@hemamakeupclass
@hemamakeupclass Жыл бұрын
Nice information. truly appreciate a lot your efforts and transperancy in your teaching
@ghostnbdy
@ghostnbdy Жыл бұрын
Hi Adam, been learning a lot for your contents and even writing them on my notes. thanks a lot for providing free and huge load of value, by the way for this one, by any chance, can you provide like situational examples? kinda having a hard time understanding some of the marketing triggers. But anyhow. really appreciate your contents and consistency. 💯💯💯
@DoubleMOfficiall
@DoubleMOfficiall Жыл бұрын
My biggest take away is, there is more knowledge too Market customers to you store than you think. This helped acknowledge all aspects of them
@omokanoluwatobi3527
@omokanoluwatobi3527 3 жыл бұрын
Wowww!! I love it how you used the IKEA effect....and introduced the request to subscribe Great content....always!
@Adamerhartvideo
@Adamerhartvideo 3 жыл бұрын
Hey Omokan! Appreciate that thanks so much!!
@xxhlebushek
@xxhlebushek 3 ай бұрын
My pleasure, man. Thank you for your time and knowledge!
@inanis_exe
@inanis_exe Жыл бұрын
I like ikea effect, and simplified choose options
@user-rz5uw5zf3f
@user-rz5uw5zf3f 6 ай бұрын
Very Very Great Video
@filipgavrilovic5128
@filipgavrilovic5128 2 ай бұрын
Thanks for great and educative video. Helps me allot to understend marketing better :D
@sanadad1
@sanadad1 Жыл бұрын
I enjoyed it a lot and learned a lot many thanks for sharing this valuable knowledge
@eddywrytes2011
@eddywrytes2011 3 жыл бұрын
I'm learning to improve my marketing game and this has been one interesting video.
@Adamerhartvideo
@Adamerhartvideo 3 жыл бұрын
Hey there Eddy, awesome to hear, glad you found it useful!
@eamorellyse9934
@eamorellyse9934 2 жыл бұрын
Used this as a source to our group webinar! Thanks Adam! your marketing channel is always the best :)
@Adamerhartvideo
@Adamerhartvideo 2 жыл бұрын
Hey Eamor, that's awesome to hear :) Appreciate the kind words and glad you're enjoying the videos.
@olaoyejohn102
@olaoyejohn102 2 жыл бұрын
You're damn good. A friend of mine recommended your channel and i really must say, he was right. Thanks for the good work you're doing
@Adamerhartvideo
@Adamerhartvideo 2 жыл бұрын
Thanks John! Great to have you here.
@spacechannelg6843
@spacechannelg6843 3 жыл бұрын
Its so interesting because as a consumer i have fell for these triggers time and time again. actually i just bought a high priced item from one of my favorite youtubers recently. and ofc i went with the "most popular" option. lol its ok though i have lots of trust in were i put my money now. but consuming in the past... yikes! the amount of money i wasted! i could prob be rich by now haha
@Adamerhartvideo
@Adamerhartvideo 3 жыл бұрын
It's funny how even when we KNOW they're being used against us we still can't really fight them - that's how powerful they are.
@andrewcha6484
@andrewcha6484 11 ай бұрын
You are good man, Adam!!
@Ed100McNeal
@Ed100McNeal Жыл бұрын
Love this content!
@Adamerhartvideo
@Adamerhartvideo Жыл бұрын
Thanks Eddie!!!
@dad7468
@dad7468 11 ай бұрын
Cool vid bro! Just found your channel and it has some really good info :)
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