RIP SONY RX10IV Production Stopping Soon

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[@TheBigWrist]

As a 30+ year professional, the Sony RX104 is the best all in one camera I've ever used. Hardly perfect, but more than useful for nearly everything. If Sony updated it, I'd buy one tomorrow.

[@sjm.photos]

@@TheBigWrist 100% agree there

[@christianhoffmann5155]

I work in a german camerastore and the first RX10IV we got was mine. This is the best camera i had in form of universility. I still have it and love it. I have sold over 130 pieces of this camera showing the pictures i have taken with it. I hope Sony will bring an upgrade or will produce the camera further.

[@sjm.photos]

awesome thats cool yes fingers crossed

[@99muddy99]

I bought my RX10 iv after seeing your reviews. I’ve had it for some years, and I’m currently cycling through Vietnam with it in my handlebar bag. It’s not my AR7V but it doesn’t pretend to be; however, it’s probably the most versatile travelling camera on the planet. It’s spontaneity is unmatched. I prefer it to my RX100vii despite its being larger. It’s also bombproof. I agree with you that if they released an update, the improvements would be seen by Sony as cannibalising their mirror less options. I don’t know why they don’t produce a significantly improved upgrade, and sell it at, say, AUD4000. It would sell! Thanks for your great efforts on behalf of the RX10iv, mate. Brilliant!

[@bobtommi2430]

Thanks for this ode to the RX10 iv Stuart. I bought this camera for my wife when it came out and it was the second best investment I ever made (after her😂). She adores this camera and uses it every day of her life, it has made her so happy. She has photographed all the birds of South Western Australia, and it gets her out in nature. I hope Sony realise what this camera has done for those photographers who just want an instrument that just works so well in so many situations.

[@sjm.photos]

Great to hear!

[@derekmidgley]

Mine accompanied on multiple overseas trips and captured so many moments so well. Two years ago it even survived a drop of more than one metre onto concrete with not a mark and no subsequent faults. A fantastic machine and I will keep it forever.

[@sjm.photos]

@@derekmidgley i tripped on a piece of metal in the grass my rx10iv bounced about 10 feet it broke the lens hood other than that was fine i fixed it with super glue

[@RafaelBenedicto]

Well good thing I bought my RX10iv just last week

[@sjm.photos]

@@RafaelBenedicto enjoy it

[@papa.alfredo]

It does not matter, you have bought a great hardware, these news has anything to do with the great camera you have. Check only if your firmware is 2.0 if not, you will need to update the firmware and thats it.! Greetings.

[@michellewalpole4355]

I did, too. Not sure how to update the firmware.

[@mixerman1078]

Same here. Got an Amazon return that was actually brand new at around 1250 Euros. Happy camper!

[@sjm.photos]

@@mixerman1078 awesome

[@marshall4759]

I've been waiting for the RX10V for over 2 years. Getting excited when they update other models thinking the 10V will be next.

[@JeffandLeslie]

My wife shoots one and enjoys it a lot. The camera is really good. She has an amazing eye and uses the camera to capture man beautiful images.

[@sjm.photos]

Great to hear!

[@carols1406]

I bought myself an RX10 IV the day I retired several years ago. We are inseparable. I like to hike a lot and stop and quickly shoot when I see something interesting, usually birds. I don't have the strength to haul a lot of gear on long hikes. This camera has been on many international trips and birding tours and people are always amazed by the quality of the shots I can stop and capture in a flash. I will be devastated if they stop this line since there is nothing else in this class that can match the quality of the photos I am able to capture. I just hope my current RX10 IV lasts a long time. I would buy a V in a minute if it comes out.

[@sjm.photos]

it is truely a master piece

[@DarrellBaldwin-nm7re]

James, I have owned the rx10 iv for more than 6 years and love it. I have also owned the Canon r7 which is also very good. However, I sold the r7 not too long ago and still have and use the rx10 iv. If Sony updated the rx to an rx10 v I would certainly purchase one! Tell Sony they are missing a great opportunity to convince some phone photographers to carry the rx in addition to their phone for added benefits that it offers and not need to carry all the additional "stuff" of an interchangable lens camera. Please Sony, take your customers' opinions into account. The other way Sony would satisfy me would be to do a custom upgrade option that I would be willing to pay for.

[@sjm.photos]

@@DarrellBaldwin-nm7re so many of us are ready to throw buckets of money at sony you hear that @sony

[@present_artist1033]

This camera has been life changing for me, taking an intimidating process and making it simple, allowing for spontaneous, mind blowing captures with video, photo and my favorite feature, the slow motion. Having this kind of versatility removes so many limitations and enables its most powerful benefit of all: Creativity. It has been a perfect adventure camera for me. Thank you for promoting it and sharing your settings Stuart 🙏

[@sjm.photos]

100% agree with that and thankyou for your kind words

[@juliejohnston414]

Devastating news. I love my RX10IV and would definitely purchsse a mark 5 should there be one.

[@pentagramyt417]

Literally. RX10IV is one step behind LOOOOOOOOOOOONG term perfection. Don't need to change anything like resolution. Adding AI functions (recognition) & Autofocus from their newest cameras, add focus bracketing, add 4k 120 fps... and if they want - they might improve glass, but don't freaking change focal lengths, it's great for everything right know. edit: forgot about screen, EVF and memory card slots, but it also would be nice to improve, basically doing those updates it's perfect for travel, photo enthusiast and even pro-level at certain usage.

[@Kaiser0929]

I'm on year six with mine, and like others are saying it's the best camera I've ever used. I defy anyone to come up with a better jack-of-all-trades camera for 95% of their needs. Macro, portrait, wide landscape, telephoto, 4K video, slo-mo...it can do it all. (Sure, there are edge cases where it falls a bit short like in very low light, though with a high enough ISO and then a bit of noise removal in post it's perfectly serviceable.) I don't know what I'd do without it on vacations and trips. I've been able to capture so many things that I simply wouldn't have been able to with my old Canon DSLRs. Big thanks to Stuart for his tips, tricks, and advice over the years! 👍

[@sjm.photos]

yep agree there and thankyou for the kind words

[@suew2581]

Still loving mine…so sad if this really does happen…thanks for all your videos on this lovely camera.

[@sjm.photos]

Thanks for watching!

[@labandjbify]

I love mine Stuart,thanks to you and your channel, Got 2 years warranty left so hopefully all good for the near 14:21 future👍

[@sjm.photos]

@@labandjbify awesome and thankyou use it love it and keep snapping

[@BarriFer]

It´s look like crazy, but I am doing night photografy with this camera, noisy of course, but it is fantastic

[@WeberBaker]

I would love an updated one. I do not want interchangeable lenses. Too much bother. It’s why I bought a bridge camera to start.

[@sjm.photos]

its the perfect camera for so many

[@adventuresinparadise1522]

Really wish they would refresh and release a new version of this camera! As a dad who’s always carrying a bunch of stuff these days, this is an ideal camera for me. My DSLR or mirrorless cameras and lenses are too much to carry. I’m really on the fence and unsure if I should buy one of these now that they will soon become unsupported.

[@sjm.photos]

just buy a used one

[@ronaldlee3537]

I will be waiting fro the RX10-5, in the meanwhile if the RX10-4 is truly being discontinued there will be huge discounts to clear out the old model.

[@sjm.photos]

yep we shall see and who knows if it will get much cheaper it was a bargain at £1800 when it came out so if it gets below £1000 its a massive bargain

[@alice15809]

Gutted love this camera, was waiting for a 5 😢

[@sjm.photos]

keep fingers crossed

[@Flburr99]

We've been using the IV for three years and love it. We hoped there would be a V. There are still plenty used, and i'm sure there's a good amount of new product. It may be worth buying another one just in case something happens to our current one. It's my most used camera. I do use my A7 classic with my vintage lenses and my fast primes for golden hour portraits, etc. But most of the time I have my mark IV with me. Sad to see it killed off by sony. But they can't sell lenses if they offer an all in one body and 24-600mm lens for $1700 USD.

[@CoenradJMorgan]

I’ve been waiting for the RX10V to make a purchase as these bridge cameras are incredibly useful and convenient. I took this announcement really hard as not everyone wants a DSLR/MILC and a horde of lenses especially when travelling. I am seriously disappointed in Sony as Mobile Phones cannot do what the RX10 does. This leaves a giant gap in the market by its absence. As for harming sales, a very large number of people don’t want a camera body and lenses AND the big point, how many people actually own a 600mm lense or could afford it, it’s a low volume seller even in the wildlife market!

[@sjm.photos]

deffo a difficult one isnt it .

[@tonywhite3124]

One year in and love my RX10m4, I started my photography journey with it! It's my second shooter now since I have a7Rm4 and several sharp lenses, it does video and all the inbetween stuff that I can't get with the interchangeable lenses (being caught on the wrong lense) Would buy a v5 in a heartbeat with a mild upgrade of specs and the new processors seen in the new crop of Sony cameras (and continue using it as my second camera) it's either wait for a RX10m5 or a A7Rm6 and buy more lenses at significantly more money Would dearly love a mark 5

[@sjm.photos]

hopefully sony see these comments and think differently

[@scarcesense6449]

I've had the p950 and the fz1000ii. The Nikon is painful with processing ability but has a really great lens. The Panasonic is closer to the Sony but not quite as good in every aspect. The lens is shorter and soft as butter. I've always thought about upgrading to the Sony but I was waiting for a mk5. If they did something different, I'd be interested in a longer version. I figure phones and the pocket have wide angles covered in good enough quality for an amateur, they just don't have the zoom. How much better could the long end be if a mk5 started at 120mm? 5x instead of 25x would have to give plenty of opportunity for some combination of faster, sharper, smaller, lighter, cheaper or less distortion.

[@user-qu7un2ng5v]

If the rumours are true, it’s a very sad day, especially if there isn’t a Mark V to replace it . Although I have the 6700, I very much miss the RX10 when travelling. It is so easy to carry around, without needing a large bag. I’m finding that when I carry the 6700 and lenses in a backpack, people just feel free to knock it around, which really winds me up ! If Sony were to bless us with a Mark V , I would definitely trade in the 6700. Sony would still make a fortune out of a mark V as it would fill a very large niche market . You have been a great ambassador for the RX10 Stuart , and I am very grateful to you for that. No one has done a better job at promoting its virtues.❤

[@sjm.photos]

yep i get that totally and thankyou for the kind words

[@wildinthejardin]

Sad news, I love my RX10IV especially for long hiked. I would love to get a RX10V with AI assisted focus for birds, bugs ..., focus stacking, separate settings for photo and video. By the way I never do closeup shots at wide angle, always at full telephoto because you do not scare bugs, no shadow, and object will be slightly bigger.

[@sjm.photos]

all depends on what you want to achieve

[@KevinBreak]

I would like your idea to take off; could you please put the Sony email address in your description? Also if you made a video about changing out the rubber eyepiece, I would watch it! (and do it)

[@sjm.photos]

kzbin.info/www/bejne/onakomtsq5h8bqM thats the video i doubt the link works anymore but you have to look and find one similar

[@leemarkowitz4709]

Still love the RX10 IV and love your videos on it! I wish they'd come out with a new model but the IV has still been my main workhorse since I got it 3 1/2 years ago. I definitely relate to your comment about shooting wide landscapes and then being able to immediately switch to capturing a soaring raptor or an insect on a flower! There obviously are superzoom lenses for ILC cameras. I've used almost every one made for Canon's crop sensor cameras. They are not as sharp (especially in the corners) as the RX10 IV, though, and they suffer from major focal length breathing on near and medium-distance subjects.

[@sjm.photos]

the rx10iv is one special toy

[@smooth111012]

RX10 is awesome. Sony would make loads of money if they bought out a RX10 mk5.

[@sjm.photos]

deffo

[@ColinMill1]

It took me a while to decide to buy one but I'm so glad I did. It's the "Leatherman" of the camera world - not the best at anything but unbelievably good at so much that I don't want to be without one. May even buy a second one (pretend I bought it for my wife perhaps 😁)

[@sjm.photos]

@@ColinMill1 yep good example leatherman or swissarmy knife of cameras

[@gordon3988]

I looked at a used one perhaps a year ago..decided against simply as the camera is so large. Actually it isn’t if you consider the lenses needed to match. I just normally wouldn’t carry that much gear. Still I kick myself about not buying it whenever I see one of your related videos. Sony, if you are watching …happy to put a deposit down today on a version V.

[@sjm.photos]

its amazing

[@kenmooreski]

I've ha;d two 10's; a Mk3 and my current Mk4. As an advanced amateur, it changed my understanding of cropping in the field and the resulting increase in the picture's graphic impact. If Sony is truly ending production with nothing to replace it, I might go out and get another as a future spare.

[@sjm.photos]

yep fingers cross something comes but who knows really

[@nw1650]

Ya, that sucks, I was waiting to see what the mark V had to offer, and probably would have pulled the trigger on one. I have the Panasonic FZ1000 MK1 and the image quality from that 1" sensor is very good but it only goes to 400mm equivalent.; Hope either Sony or Panasonic continues the lineup.

[@gladysvanschaijk4647]

I just bought one 😊 for traveling

[@sjm.photos]

enjoy

[@robhemsley9181]

I know so many birders like me that swear by this amazing camera. I got mine new for £1025 ! And I use it all the time - Sony should release a mark 5 - I would buy it

[@sjm.photos]

awesome and we can only hope and dream

[@R0BBS]

I have just diacovered your channel after doing some research on rhe RX10iv... This camera is something i have been considering for a number of years but never got around to it. I am an amateur but have recently gotten back into my wildlife photography. I hace a 12 year old Canon PowerShot SX50 bridge camera and think the Sony would be a huge upgrade on that. I have considered the Canon R series mirrorless and inter changing lenses but don't think that would work for me. Having the bridge camera at hand is so handy like you've mentioned. My question is, do you think its still worth a purchase 7 years on or are there other competitors that have finally caught up with the RX10 that might be a good alternative? I vaguely remmeber a Nikon P1000 being a decent camera a few years back but I still believe that the RX10 is the one to beat?! I always wondered whether a mk5 would come out and I guess nobody knows, but its looking unlikely. I think I should just pull the trigger and order one before they stop production! 📸 Keep up the good work

[@sjm.photos]

thanks for watching and the rx10iv is the only one worth buying its faster and more powerful than everything out there its lens is amazing the specs on it are still higher than most pro bodies. the p1000 is junk tiny sensor and its twice the size of the rx10iv. the rx10iv was £1800 when it came out you can pick it up from anywhere from £1300 down to 900 used its a bargain i dont think you will be disapointed.

[@rvg1997]

I ordered the RX10 IV the day it was available and I had about 10 other friends get one after seeing the shots I was getting. Most of my friends are older like me and prefer the all in one style. I still use FF and long lenses but when I want to go light it is either the RX10 IV, a6700+70-350 or both.

[@sjm.photos]

@@rvg1997 good call

[@theoldhobbit3640]

I've had mine for about 2 years, and to be fair, I have hardly used it 😢. Having recently retired the camera has now been dusted down and in use 😊. The learning curve is quite steep, but the results are great. Such a pity Sony has decided to end its production without a named successor 😢

[@robhemsley9181]

If you want to sell it - I’d be interested!😊

[@chinitopinoy1726]

​​Sony is going to regret this. I feel like Nikon will revive the bridge camera within a year or two. In 2021, Nikon patented their very own 4K 1000 fps one inch sensor. It's only a matter of time before they utilize it.

[@sjm.photos]

Didnt sony make it for them

[@looptimelapse]

a year or two is a long time in business though ..many things can happen

[@chinitopinoy1726]

@@sjm.photosno I’m pretty sure it’s a Nikon made sensor.

[@zavirca]

Had a feeling this might have been going to happen as you can only purchase it new in my country now from a few different places and the price has gone up $400-5500 NZ

[@sohrubjoshi5189]

What are your must have accessories for RX10 IV apart from batteries? We are planning on taking it for 12 days trip to Italy in September

[@sjm.photos]

tripod. extra sd cards. cleaning cloth , insurance

[@matshavskogen633]

If Sony want a new RX10 V: 1. Global shutter, Exmore RS CMOS sensor 2. Bionz XR the new processorerna one or two 3. AI chip with 700 AF dots and bird eye automatation 4. Lens I don´t know but Zeiss have done something the last 7 yrs? 5. Better video 6. Fast burst, moore than 20 pict/s I don´t think your arguement "threatening the E-Mount busiess" is relevant. A photo dealer said to me he sells 25 fullframe cameras on one bridgecamera. Trust Sony and the product manager Masaaki Oshima know the figures of RX series. Have faith one day we will have RX10 V or a new productline with a new and better platform. It´s just business. When Sony decides they roll out the next level of bridge cameras.

[@sjm.photos]

yer who knows only sony does

[@raygeary1698]

Can't seem how to improve it probably reason great cam love it while had it into retro film again now leica so had to go

[@sjm.photos]

loads to do to improve it. make it a lot faster with the new processor and memory etc. faster sd card or cf express A card. updated more intelligent af, bigger battery , bigger evf.

[@MrToondeWit]

Maybe: touchscreen? Fullframe? Gps inside.

[@sjm.photos]

@@MrToondeWit would never be full frame

[@ttfmtripp1]

Apparently as of December 28 this year, small and medium electronic devices chargeable by wire, which includes digital cameras, must feature a USB-C port to remain on shelves in Europe, according to the EU's Common Charger Directive. This could be the real reason it’s going.

[@sjm.photos]

@@ttfmtripp1 deffo one reason and why panasonic re released their 2 bridge cameras with usbc but they are only £450 cameras

[@rwilifeandtravel]

I suspect the market is not there for a new RX10 model. There probably is not sufficient demand to justify the development of a new model. In fact there has not been a new RX series camera in many years. For now, I still happy shooting with my RX10ii. It would be great if there was an RX10V but I just don't see it happening at the moment.

[@sjm.photos]

absolutely most likely

[@Berry_N]

💔

[@LisasLife]

😭😭😭😭😭😭😭

[@dsam3]

😞

[@billr6983]

People keep asking "When will they put out an RX10V?" I tell them never. Thry made the RX10iv too good and any improvement would cannibalize their mirrorless systems, especially their entry to enthusiast level ones. It's a shame because casual photographer like campers and bikers and hikers and tourists will lose out on a powerful and versatile camera.

[@sjm.photos]

yep been saying it for ages now but we can still hope they do

[@bamsemh1]

Flat earthers made NASA to force stop this one too? 🤣 Like the nikon p models 😂

[@michaelbell75]

Interesting they announce this just a few days before Lumix releases the upgraded FZ80. Hopefully they will be updating the FZ2500 soon now they will be the only game in town! The RX10IV is way overpriced and didnt sell well. Very few are willing to pay $1,700 for it when you can get any of their crop sensor cameras with much better everything for less money and even some of their FF cameras used for the same price or cheaper. $1,700 for a 1 inch sensor is ridiculous.

[@sjm.photos]

@@michaelbell75 the rx10iv was a bargain at £1800 when it came out its spec level is way above any other camera out there even today in the bridge cameras. Even most mid to high end mirrorless it still beats hands down. Its sold thousands of units over 7 years so deffo sold well. The panasonics are much cheaper because they are no where near as good. and all they updated was the usb sockets basically. I know personally around 20 photographers who have them and thousands who follow me on here and i dont think you quite understand the camera. An all in one with pro level specs that does everything better than the rest with its amazing 24-600 lens that is sharp through the range and sony a9 af and processors all built round the sensor to give the worlds most useable camera it does so much and weighs just 1kg. Thats why its worth every penny of its pricetag.

[@michaelbell75]

@@sjm.photos I love bridge cameras but I’m sorry, something like a used a7IV or an R series is a better camera by a mile. Even an a6700 is going to perform far better. Larger sensor, much better AF system, way higher ISO, better processor, IBIS, much better mechanical shutter, better video specs…it’s really not even close. The only advantage of the RX10 is a stacked sensor, but overall it’s still inferior to even the 6700 sensor as it performs much worse in DR, color depth and high ISO. One of Sonys newer FF cameras has even more advantages.

[@sjm.photos]

@@michaelbell75 again you still dont understand its purpose lol also you ive never used its mechanical shutter which is a leaf shutter allowing upto 1/2000s native flash sync only other camera in the world better than that is the a9iii with its global shutter. The whole point of the rx10iv camera is a pro level all in one that can deliver great images that are sharp and of high quality. Yes ofcourse you can buy other cameras for less but now go buy a 24-70f2.8 a 70-200f4 a 100-400 f5.6 and a 600f4 to match the rx10iv lens ranges. Thats around £20000 i think you will find. That is the whole point of the camera if you still dont understand you obviously have your head in the sand.

[@michaelbell75]

@@sjm.photos I get it. Like I said, I love bridge cameras and have owned several. Sure, it’s convenient and all. But to say the RX10 has better specs than most mid to high end mirrorless cameras is just plain false. It doesn’t even have superior specs to an a6700 let alone Sonys FF cameras. You may want to look at the RX10 vs Sonys other cameras on a website that compares specs like Camera Decision or Apolyte. You will find that nearly all of Sonys A mount cameras the past 4 years beat it out on performance and features quite easily. Thanks

[@papa.alfredo]

First of all, I want to say that the price of this camera and the other high end Sony cameras are priced with MAFIA prices. They are simply blood-sucking vampires, I mean, money-sucking vampires. I am not sad at all about the news. This camera is totally useless for night photography, specially in absolute darkness, I paid a mafia price for a camera that is only good under good light conditions. Opening all the lens to 600mm produce not good images either. If they were not able to update why this camera makes so poor and terrible night shots, for me is better to say to them R.I.P. Thank you for the video and your work.

[@sjm.photos]

sounds like user error.the price is fine it was well worth £1800 when it came out 7 years ago. and now its a bargain price. the rx10iv is an exceptional camera yes not the best at low light but still does very well and with noise software no issues. the rx10iv is a hard camera to master as a pro level body in an all in one set up. so takes even pros a good while to get the best from it.

[@stevehageman6785]

I have had one for 2 years. Great Camera, super sharp, great photos. As of end of July the Sony Site is still selling it. Unless the sales just dropped off, I can't imagine Sony disco-ing it. Heck they still make like what? 3 Models of the 6000 series? They like the keep their cameras around. But who knows? [edit] Oh, OK this makes sense - I read the Sony Rumor's actual Rumor and they had this fact: "digital cameras, must feature a USB-C port to remain on shelves in Europe (come next year), according to the EU's Common Charger Directive." - Yeah that could kill the M4. Why put money into a shrinking market?

[@sjm.photos]

yep its an amazing tool yep hopefully who knows though

[@peterharwood5705]

Nothing surprises me with Sony's marketing decisions,i know ive been with their smartphone division for 14 years and it leaves you pulling your hair out with their ideas and marketing. I bought my rx10 mk4. camera the same time as you,and have the same opinions of this great all in one camera,lets hope that sanity comes to Sony marketing and they bring a mk 5 out but, knowing them nothing makes sense any more,and they probably won't.

[@sjm.photos]

it is a bit of a moment isnt it

[@matshavskogen633]

My private research gives: Global market for bridge cameras is some 900 000 pieces. Global market for full frame camera bodies 6 000 000 pieces. Bridge camera market max 15%. Add to that 10 000 000 sold lenses for the full frame cameras. If you include that and compare to the bridge camera market the market share for bridge cameras shrink to 1-5% of total market. Sony dominates and rules that market with the RX series, Nikon, Panasonic what are they? No need for Sony to hurry or over develop. When they see selling and profitability fall for the RX series they act. How they act? Only top management knows. But as we are aware of no new cameras RX100 or RX10 the last 5-7 years. If they see a market, they want to exploit then they give us RX10 V or a new platform. If they don´t see a profitable market they leave us RX10 freaks to rot. And we must obey to the E-Mount swamp and begin to carry tons of camera equipment. Let´s hope Sony sees a market for bridge cameras they want to exploit! (take my figures with a pinch of salt)

[@sjm.photos]

salt over the left shoulder for good luck i think and hopefully an rx10V hehe

[@Dwerghertje]

Sad. This camera is all I need. Maybe there wíll be a successor. Sony has something up its sleeve...I think

[@sjm.photos]

we maybe lucky but as i said only rumours at the moment we shall see