Seymour Duncan SETH LOVER PICKUPS - Demo (Jazz/Blues/Rock Medley)

[@jjthomchickmusic]

Elevate your jazz guitar skills with exclusive lessons and tabs on my Patreon page! 🎸🎶Join here: patreon.com/jjthomchickmusic

[@thereesepierce]

Is that an AF 75?

[@jjzuc]

JJ don't fool around!

[@camai75]

Came to hear the Seth Lovers, stayed whole video for the remarkable sounds and fantastic playing. Really top notch playing. Made me feel like Im sitting in a club, I wanted to grab a scotch and just relax and listen.

[@jjthomchickmusic]

Thank you so much! Hope the demo helped you out. Cheers!

[@sfuller94]

Chris Maihofer same! So, how was the Scotch?

[@jackbart1960]

Another that came for the pickup demo and stayed for the ride. Great original playing!!!

[@rflora4660]

Amazing talent. I came to listen to pickup demo and just got lost listening to you play. Thanks.

[@jasonkadhim]

I don’t like or comment of videos often , only when I feel it’s either really good or really bad , this is real talent and great taste , I’ve been playing for 30 + years, this pickup demo has better music than many “famous” tracks

[@jjthomchickmusic]

Thank you so much, I really appreciate it!

[@antenorgandra7115]

Seth Lover is a great pickup (I use in my tele) and you make it sound better. Congratulation!

[@thomasd9237]

Great playing 👍👍 Like those pickups a lot People used to pick on me for playing Dio on a Epiphone Riviera, now I don't feel so bad. LoL☺️

[@RunRisk69]

Came for a pickup demo and was treated to some really transcendent playing. Thank you. (Pretty much decided on Seths for my Ibanez AM93).

[@jjthomchickmusic]

Dean Teiwaz Thanks got stopping by, hope these pickups serve you well!

[@tmlplus]

The clarity with SL PUs is something that seems to come through with a number of these PU upgrade videos Ive watched.

[@jjthomchickmusic]

I’m not surprised!

what you did from 1:30 to 1:37 was a beautiful (i´m sure unintended) harmonization of a phrase from "Volver" a beautiful tango

[@jjthomchickmusic]

Thank you! I was alternating between Em7 and F#m7 in descending pattern. Glad it stood out to you!

[@santiagobesasso]

Oh i know the harmony implied but it's the exact melody of that piece! Thank u for chiming in! again congrats on the lovely playing

[@les_xr650r6]

Great touch. The more I dig the more I’m convinced SD Seth Lover are the sweetest pickups out there. So warm and balanced. The attack, sustain, and a tiny amount of echo are a vintage dream...

[@jjthomchickmusic]

Thanks for listening! Yes, I couldn't be happier with them. Stop by again for more videos!

[@FL-BEACH-MAN]

I've been playing over 55 years , just blown away - great playing -take care of those fingers

[@jjthomchickmusic]

Thank you so much - I promise I will!

[@davidmills9127]

Just had to say… Some amazing sounds here… Really cool. Lots of fun… Oh yeah - guess the pickups are good too! 😅

[@JohnZornAscended]

Awesome playing cat.

[@ryanbirabent-genone9219]

Man, that was some fancy finger flapping my friend, congrats!

[@jjthomchickmusic]

Thank you, much appreciated!

[@pgong]

I really like that neck pickup lead tone in the rock section at the end. So fat and musical.

[@Patzgtr]

Beautiful playing! Can't believe the difference it makes with the Seth Lover pu's. Kudos and Thanks for making this video. Keep up the good work.

[@jjthomchickmusic]

Thanks a lot, Pat! Glad the demo helped.

[@sammyrothrock6981]

Love originals! Came here to listen to Seymours and enjoy your playing

[@jjthomchickmusic]

Thank you!

[@dannyheath8876]

Perfect tone ! Beautiful playing wow!

[@chicagomatt3300]

Very good, precise playing! Like many others, I came for the demo and stayed for your playing. I have a Les Paul that I bought used 51 years ago. Yeah, I'm old (70). I've had several different sets of pickups in my old Les Paul, but the Seth Lovers I put in recently are my favorites. For full humbuckers, clarity is their hallmark. They let your fine playing shine through. Great demo and great playing!

[@jjthomchickmusic]

Thank you so much! 51 year old LP eh.. legendary! Glad to hear the SL's are treating you well.

[@bestplans9051]

Added them to my Epi LP Matt and really enjoy the full rich sound of them. Best aftermarket purchase I ever made :)!

[@timothydaniels504]

Thank you for this. Hearing you play a beautiful clean melody that way, tells me everything about this pickup. You have a lot of talent.

[@jjthomchickmusic]

Thank you! I'm glad the video was helpful!

[@lydmo8073]

I listened to you play on this guitar in the older vids before you switched to Seth Lover pickups, then I listen here, with SL pups. Wow, what a difference! These pups are awesome, totally matches your playing ability. I think you found the right ones! :)

[@jjthomchickmusic]

Thanks Mo! Yes, big difference, just had a cheap stock Ibanez pickup in before.

[@PedalPoopers]

So good! Like I was transported to another planet!!!

[@jjthomchickmusic]

Thank you!!

[@mojo9291]

Dude I could listen to you all day.

[@marcoantonioescobedo3104]

I’m sold! Great demo and fantastic playing J.J!

[@jjthomchickmusic]

Glad to hear it, haha - thank you!

[@frankybebop2913]

Sounds good man!

[@PallHermannssonGuitar]

Great sound and great playing!

[@vincentsabatino4480]

No Doubt you are in complete control of your instrument ,Technique ,talent and the Music you love !

[@prw139]

How awesome

[@antoniodalfonso]

thank you for this nice video and for the Seth Lovers.

[@jjthomchickmusic]

Glad you enjoyed it!

[@Cmack6025]

Came for the playing! Stayed for the pickup demo

[@jjthomchickmusic]

Glad you enjoyed it!

[@PJ-hn4cg]

I just put these onto my Ibanez Artcore and they made a $650 guitar into a $3000 guitar. The sound is professional, never tinny, and you can get as warm or as bright as you need to, clean or high gain. Great for all styles ... Really stellar playing by the way !

[@jjthomchickmusic]

Thank you! And congrats, glad they're such a great fit!

[@roaddogrob9102]

Wow! Loved your playing. Like manny before I was just looking for a pickup demo, but got an unexpected treat for my soul and ended up feeling completely inspired. Thank You.

[@jjthomchickmusic]

Thank you so much!

[@vincentchen5341]

Wow beautiful smooth playing🎉

[@jjthomchickmusic]

Thank you! 🙏

[@kmickp1166]

Excellent playing Sir!👏👏👏

[@jjthomchickmusic]

Thank you! 🙏🙏

[@mortonwilson795]

Impeccable! Lovely playing - thanks for this.

[@jjthomchickmusic]

My pleasure, thanks!

[@sleepyheadmusic884]

Sounds like a dream, great playing 👍

[@jjthomchickmusic]

Thank you! 🙏

[@jonwindex]

Great playing, really love the passages at the end

[@jjthomchickmusic]

Thanks a lot!

[@danknight3557]

Incredible playing pure raw talent at its finest thanks dude never stop!

[@jjthomchickmusic]

Thank you so much!

[@jsmuir4722]

Beautiful.

[@jjthomchickmusic]

Thanks!

[@DanielNodari]

Set Lover is a real humbucker pickup or a single coil covered pretending be a humbucker? the output sounds like a humbucker? very nice tone my friend, best regards from brazil

[@dvkerner96]

Thank you for a sincere and thorough demonstration of these pickups! Nice tone and nice playing!

[@jjthomchickmusic]

Glad you enjoyed it, thanks for watching!

[@dvkerner96]

You're welcome!

[@What_If_We_Tried]

I appreciate your wonderful Jazz demo of these pickups.

[@jjthomchickmusic]

Glad to hear it!

[@YoshiTRoN1]

Your playing is incredible and very inspirational too. Thank you.

[@jjthomchickmusic]

Honored to hear it, thank you!

[@j.l.l.]

first class

[@roblarson9065]

Beautiful playing, especially the harmonics. Gorgeous.

[@jjthomchickmusic]

Thank you!

[@dickey335]

Sounds great. I love the Lenny Breau harmonics.

[@jjthomchickmusic]

Thank you!

[@TimothyKallevig]

If these pickups can make me play like you I’ll buy em

[@jjthomchickmusic]

Haha, I can't promise that, but you definitely won't be disappointed with the tone.

[@tperry5839]

Awesome playing and pickups

[@jjthomchickmusic]

Thank you!

[@Saf1ouane]

nice playing man !

[@jjthomchickmusic]

Thanks!

[@Saf1ouane]

@@jjthomchickmusic sure !

[@EchoesOfJazz]

Hi J.J! Such an outstanding guitarist You are! I am glad to find Your channel (well, I was looking for Seymur pickup videos), I can learn a lot from You through Your videos, thanks! Keep up the good work, God Bless!

[@jjthomchickmusic]

Hi Buzsics, thanks for checking out my channel! Many more videos to come - hope you enjoy!

[@peterdvideos]

Whoooaaaa! Beautiful sound. Gorgeous playing

[@jjthomchickmusic]

Glad you enjoyed it, and thanks for the sub!

[@rordrom3234]

Well played! Sounds nice.

[@jjthomchickmusic]

Thank you!

[@searing7549]

Fantastic playing man! Just beautiful. I just ordered a set for my Ibanez AM93.

[@jjthomchickmusic]

Thank you! Hope the SLs serve you well!

[@aaronespinosa8002]

Beautiful tone, excelled playing

[@jjthomchickmusic]

Thank you!

[@sammiami2654]

Real nice. Reminds me of Tal Farlow

[@jjthomchickmusic]

I'm honored, thank you!

[@john745745]

WOW !!!! Amazing tone and playing !!!

[@jjthomchickmusic]

Thank you!!

[@davenewton4862]

Excellent playing! I think I'm going to order another guitar just so I can put a Seth Lover in it. (and you've inspired me to give my looper pedal another go...)

[@jjthomchickmusic]

Thank you! I’d say yes to both - SL’s and loop pedal.. have fun!

[@clayton56tube]

great playing!!!!!!!!!!!!

[@jjthomchickmusic]

Thanks!!!

[@FriendM2010]

Dude, you’re getting some great sound out of that git fiddle 🤘

[@jameserickson1330]

Monster player. Wow.

[@jjthomchickmusic]

Thank you!

[@maudaban]

Amazing,,,,

[@j.staley7425]

Great, great tone!!!

[@jilguerotube]

Wow!!!

[@omriayalon2293]

Great sound

[@anvil777]

Wow man. Sounds just dreamy! Great job on the demo

[@jjthomchickmusic]

Thank you, glad you enjoyed it!

[@vinimedina91]

Outstanding playing! That Jazz Opening Cadenza you played is based in any song or was some sort of improvisation? Looking forward to transcribe it!

[@jjthomchickmusic]

Thank you! I'm honored you'll transcribe it. I usually play that in front of Tenderly. I'm a big fan of George Benson's rendition, so I wanted to do something similar. I pretty much modeled it off his opening, but I still tweak it here and there to this day. Thanks again!

[@amandaharras7582]

Your guitar playing is excellent. Thanks for the cool video, looking at these pickups for myself.

[@jjthomchickmusic]

Thank you! Hope the video helps.

[@richyrich5049]

Wow, man. Great playing!

[@Rambo29]

Great playing, very tasteful and melodic - you got skills homie keep practicing and taking it to the next level I just picked up a Seth Lover bridge pickup myself interested in hearing how itll do in my Strat bridge position

[@jjthomchickmusic]

Thanks a lot! Hope the SL serves your strat well!

[@jat5am]

just awesome.

[@jjthomchickmusic]

Thank you!

[@stringbender57]

The guitar clean sounds are amazing! Seth Lover pickups can make a noticeable improvement. Not too crazy about the distortion sounds....

[@JackTheSkunk]

Distortion has this uncanny ability to make the finest pickups sound terrible.

[@djkrop4423]

Amazing JJ :)

[@roba1899]

Awesome work, Man !

[@guitarclasss]

Soooo lovely jaaaz

[@jjthomchickmusic]

Thanks!

[@dbsoundpost]

Great Video, I have a set of these pickups not sure yet of the guitar to put them in maybe a Gibson ES339

[@jjthomchickmusic]

dbsound88 Thank you! Hope you find a home for those pickups soon!

[@lyric.kayden]

That was damn beautiful man and very nice - your playing. Pickups sound great but you could probably make a Dollar Store guitar sound amazing lol.

[@jjthomchickmusic]

Thank you!

[@tomcoryell]

Sweet playing J J! What strings are you using sir?

[@jjthomchickmusic]

Thanks! These are John Pearse 2600 .011's, Acoustic-Electric.

[@mechadroit]

around 1:18. I need to know how you did that.... I've never seen or heard that technique. It was some sort of crazy harmonics, but it sounded amazing.

[@sherzar]

bar 2nd fret except top E......,pinky finger 5fret/d string,.......2nd finger 3rd fret/b string

[@alftupper9359]

Wow, lovely playing and that's the tone, every bit. Please which Artcore, there are so many models? And are these pickups just 'Seth Lovers' or a particular sub-type?

[@frankracioppi534]

Just the sound I have been searching for. You are an amazing musician! Trying to get a similar sound from my Heritage H575 that has original Shallers. Could I hope to get similar sound from the Seth Lovers? Playing though a Fender Supersonic 60. Many thanks!

[@jjthomchickmusic]

Thanks a lot, Frank! I'd say your Heritage would blow my Artcore away. The Seth Lovers are great, but the Artcore's a cheap guitar, build and electronics are pretty low quality. I get a good jazz sound, but it's no where near the output of the SLs in a Les Paul or something like that. I'm just assuming the H575 is built well and packs much more of a punch, so I'm sure the SLs would sound amazing, probably a lot hotter and brighter. Hope that's somewhat helpful, thanks again.

[@ryanstark2350]

I don't know how good the Shallers are but the H575 is an awesome guitar. Mine has Duncan 59s which I'm happy with. I have another Heritage H150 with Seths. I find the high end of the Seths to be excellent. Lovely bright sound but I've never been completely happy with lower notes in particular when I play the E string. They seem to have less punch. I tried the Seths in an Epiphone SG style guitar and once again superb bright and rich highs but bass notes tend to get lost.

[@PC0067]

🙏 Super

[@jjthomchickmusic]

Thanks!

[@miguelmartins4703]

Was it hard to change the pickups on the archtop? Can you show how you did it?

[@jjthomchickmusic]

I had a friend do it. I don't believe the pickup installation was that out of the ordinary, but he did have to get new rings/mounts as the stock ones did not work with the Seth Lovers.

[@pierreg8562]

hello, anazing playing, just curious did your guitar come with Super 58? if so how do they compare? I have a similar ibanez guitar which i love the feel of but the super 58 are not quite right, i get weird metallic resonance - looking for cleaner/warmer/clearer pick up. thx

[@jjthomchickmusic]

Hey, thanks a lot! The stock pickup for this guitar was a super cheap humbucker, and I'm honestly not even sure what kind. When I got the SL's installed I remember the guy joking that he might be able to get $10 for the old pickup. I will say that under the right recording settings it sounded pretty decent; you can check out any of my videos dated before this one to hear it.

[@弢-p5t]

What string gauge you use ? Sound so good

[@jjthomchickmusic]

These are John Pearse 2600 .011s.

[@oldtimer99]

Cannot stop listening! I followed your lead and got te set installed in my AS73FM; what a difference it made. I have an occasional buzzing on the G string between 5 and 8th frets, how is your action?

[@jjthomchickmusic]

Thank you! Great choice, hope the SLs serve you well! I keep my action pretty low, "just right" I would say; helps with all the solo guitar material. Sounds like yours needs a tiny adjustment, shouldn't be too much trouble.

[@oldtimer99]

@@jjthomchickmusic What amp do you use?

[@jjthomchickmusic]

@@oldtimer99 In this video I was using a Line 6 Flextone, but most of my videos since then have my Bugera v22 Infinium. I did a review on it here: kzbin.info/www/bejne/roGpeJSBpL-Jq8k

[@oldtimer99]

@@jjthomchickmusic I had one too! I read your Bugera review. It seems amps do have issues. I have blackstar studio 10s and if you increase the gain they become noisy. The clean sound is very good to my ears. Thanks for all your responses.

[@oldtimer99]

I keep coming back as a reference; such great tone. it seems you stay in the middle position. Would you share the level of the tone knobs?

[@andreasdurst6807]

thx for the ease tunes .. did you rise the picks, too? how do they compare to a tuned hight of the original 335 to you? I assume a neck seth lover and a p94 at the bridge for experimental fuzz addition .

[@jjthomchickmusic]

Thanks man. The stock pickups in this model (AFS75T) are super cheap; the SL's are much brighter and hotter. The neck pickup is set to normal height, the bridge is raised a little bit as it was a little weak (due my guitar's also cheap electronics most likely.)

[@antoniorinaldi784]

great ;-)

[@jjthomchickmusic]

Thank you!

[@antoniorinaldi784]

@@jjthomchickmusic I happen to have an AG85 that I like as I bought in the USA back in 2004 - so it is a sort of sweet memory. I swapped in a SD Jazz neck pick-up and and a SD 59 bridge. The Jazz PIck-up just does not work unfortunately, I guess is more for a solid body despite the name. (I may try moving it to a Tele or Strat style guitar). The SD 59 (moved to the neck) is instead interesting and musical. Following your video I will venture once more in trying some ALNICO II pick-up, maybe a Gibson 57 or a Pearly Gates (wax potted) . Hopefully it will work better and render a woody hollow-body tone. As for the fingers-ability, there is little I can do unfortunately :-). But I will keep following your channel and your tips. Good job. Cheers

[@jjthomchickmusic]

@@antoniorinaldi784 Sounds like you've been on quite a tone adventure! Sorry to hear that SD Jazz didn't work, I've never used one. What about those mini humbuckers in the AG85, you didn't like those? Thanks for following along!

[@claudiorubino6847]

Great tone and playing! What strings do you use here?

[@jjthomchickmusic]

Thanks! I'm using John Pearse Acoustic/Electric .011 - .050.

[@Bluenotemus]

Did the Seth lover pickups change the sound dramatically for you? Sound great here.

[@jjthomchickmusic]

Absolutely, these are much hotter than the stock pickups in a $400 Artcore. Thanks for listening!

[@Erichhst]

I want to buy seymour duncan pickup. Whould you tell me what seymour duncan series type do you use ?

[@jjthomchickmusic]

Hey man, these are Seth Lover pickups, by Seymour Duncan. Very classic PAF tone, would recommend.

[@karenmcspadden7240]

JJ, which Ibanez model is it? I just bought an AS73 and am looking at different pickup options. These SLs sound great!

[@jjthomchickmusic]

Hi Karen, contgrats on the new guitar! Mine is a AFS75. I got it from a friend who did some modifications to it, including removing the bridge pickup (he claimed it made it louder acoustically) and putting on a new tailpiece. The stock Ibanez neck pickup really didn't have any punch, but I'd highly recommend the SLs. Thanks for listening!

[@lydmo8073]

Hey, great playing. You mention that the bridge pickup was removed, but I see a pickup at the bridge. How is that? Do you like the slim style of the hollowbody? Have you played the AF95 with the Ibanez Super 58 pickups. I'm pretty sure the stock pups on the AFS75 are the ACH, which are not very good. Thanks!

[@jjthomchickmusic]

Hey Mo, thanks! When I got the guitar it had no bridge pickup and a stock Ibanez pickup in the neck; you might be able to notice that in my older videos. I had the Seth Lovers put in a few months ago. Yes, I definitely like the slim body. I haven't played an AF95, but I'm guessing the Super 58s are pretty close to SLs.

[@eddieaguas8352]

J.J. Thomchick Great playing and demo! I was pleasantly surprised. I just acquired an Ibanez As73 for $90. It was super dirty but underneath all that muck was a beauty. Plays great but pickups need some help so Burstbuckers 1&2 or Seth Lovers are what I’m looking at. Do you know if your buddy upgraded the wiring as well? I’m going to change it to probably the 50’s wiring. Again, great demo! 🎶👍🏼

[@kotaroch]

Is guitar AFS75T?

[@jjthomchickmusic]

Yes!

[@eohippusone]

I put one of these on an Ibanez AF75. Sounds much better!

[@jjthomchickmusic]

Smart choice!

[@fuguroo]

I would like to know the model number of your Ibanez. I have an AFS75 that looks exactly like your Ibanez and I'm looking at replacing the stock pickups. Would love to get the same sound although I am in no way as talented a player as you! Let me know. Thanks!

[@jjthomchickmusic]

Thanks for listening! My Ibanez is also an AFS75. The bisgby was already removed when I got it. I have to say these pickups have been a perfect fit for my Ibanez, would highly recommend.

[@fuguroo]

​Thanks for getting back to me! FYI I believe that your tailpiece is not a replacement as Ibanez did offer this model as the AFS75 without the tremolo (Bigsby) tailpiece. With the tremolo tailpiece it is the AFS75T and without it is the AFS75. My tailpiece is exactly the same as yours and if you look in the F-hole the model number should be on the sticker inside. Mine is AFS75-TRD (TRD = trans red color). Also was interested in your string selection but did read further on that you are using John Pearse 11-50. Interesting selection. Are you preferring the lighter round wound strings versus the more common 12 flat wound for this type of guitar? Have you tried flats? Again thanks for the reply!

[@jjthomchickmusic]

fuguroo Ah yes, sorry - I should have been more specific, mine is ASF75T. Good eye for detail. I bought mine from a friend, and he did already remove the bigsby (I have it now too, haha). Yes, I use Jon Pearse .011s on this guitar. .011s are just a little easier on my hands for chord melodies, especially when playing 3 hour solo gigs. On my first few arrangements like Stardust, As Time Goes By, etc, I’m using .012s. As far as flats go, I’ve always just thought hollowbodies were “jazzy” enough and sound fine with rounds. If you want to go the extra mile and use flats of course they’ll sound great, but you’re really limiting yourself to only jazz as they sound terrible with distortion and are hard to bend. I still use my Artcore for other styles too, like pop and a bit of rock, so I want to keep that versatility (esp. with the Seth Lovers). I think flats are best utilized when giving a regular solid body (like a Les Paul or Tele) a better jazz tone. I actually used flats on my old Epiphone LP and they did sound great. Again, the problem was I could really only use that guitar for jazz, which I did. Any type of distortion was terrible and I could only bend high up on the E and B strings, even with .010s. Just my opinion, but hope this is helpful. Thanks again.

[@fuguroo]

Thanks again For the reply! It definitely makes sense to be using rounds if you are also using that guitar to play other genres. I've been using Rotosound Top Tape 12 flats, but have been thinking of experimenting with 11's to get a softer feel. One of my other guitars is a Gibson Blues Hawk that has 10 rounds on it but lately I've been using that guitar for playing more jazz since it's so small and comfortable. I'm getting some fretwork done on that guitar now and will be setting it up with 10 flats as an experiment to get a more mellow tone out of it. It's good to see that the replacement tailpiece you got for your Ibanez is the correct Ibanez replacement and not one of those standard trapeze tailpieces that normally would be used. When I bought my Ibanez AFS75 off of ebay I was at first a bit confused as Ibanez never actually cataloged the non tremolo model AFS75. They only showed the AFS75T with the tremolo. With a bit more research I did find that they did make the non tremolo AFS75 plus that is how it is labeled in the guitar. I think the guitar without the tremolo is just great as it is a lot more comfortable to play with the thin body. I'm looking forward to doing the Seth Lover pickup upgrade to my Ibanez soon. Just waiting to get the Blues Hawk back from the shop first. Thanks again for posting this video as it definitely has helped me in my decision. Thanks again and stay safe out there!!

[@CenterThePendulum]

No idea the grounds for the dislikes on this video. “Didn’t cure my ED. Thumbs down.”

[@jjthomchickmusic]

Bryce G. Guess I’m just not their type!

[@NoComment-oc6di]

you play like you were born with a guitar .... very very tasteful

[@jjthomchickmusic]

Thank you so much!

[@preedapromwiriyakul8227]

Teach me please!

[@jjthomchickmusic]

Would love to!

[@masterofbears1948]

Hey, great playing! Im about to put these pickups in a Yamaha SA-2000. Would you mind telling what amp you are using? sound interesting.

[@jjthomchickmusic]

Thanks! I'm playing through a Line 6 Flextone II. It's an old modeling amp, still has great tone. The clean stuff is on the Jazz Clean channel, and the distorted stuff is on the Brit Classic channel.

[@eddieaguas8352]

J.J. Thomchick I have a flextone II plus and have always loved some of the tones that thing puts out. 👍🏼

[@Antoni2u]

Got to grab my tuxedo, another round waiter please, sir you have a phone call, not now please...ok you get it.

[@jjthomchickmusic]

Ernest Mixco It was a pleasure having you, sir, please do come again. The valet will fetch your car shortly 😉