Sony BRAVIA 7 Review - Fantastic Contrast, but Disappointing Viewing Angles

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The Sony BRAVIA 7 QLED is a premium TV released in 2024. Featuring a Mini LED backlight, it sits below the Sony BRAVIA 8 OLED and the Sony BRAVIA 9 QLED and above the entry-level Sony BRAVIA 3.
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Model Tested: K-65XR70
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--- 
0:00 Intro 
0:37 Design & Build Quality
1:33 Inputs
2:27 Interface & Remote
3:05 Contrast
3:51 HDR Brightness
4:14 SDR Brightness
4:31 Reflection Handling
4:46 Viewing Angle
5:18 Color Gamut & Color Volume
5:52 SDR Color Accuracy & PQ EOTF Tracking
6:40 Image Processing
7:24 HDR Native Gradient
7:37 Flicker & 24p Judder
8:16 Gaming Performance
9:15 Sound Quality
10:19 Verdict
12:51 Outro
--- 
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[@ugottabekiddin_]

This is a fine review! Keep making videos like this.

[@Derek.Mitchell]

Man if this thing had better viewing angle and was $500 cheaper then I think it’d be a serious contender for a lot of people. At $2k it’s just too hard to forgive it for its obvious faults.

[@Yoga_Tv_buying]

I saw it in store I prefer X93L over Bravia 7. Hisense 2022 U8H 160000:1 contrast ratio Evan look significantly better than 2024 Bravia 7 100000:1 . N Bravia 7 is too fine Grain Matted glare . 😮 At least X93L is glossier even tho X93L has (low dynamic contrast ) issue has soft image . 😮

[@notsoeloquent]

What viewing angle do you use to watch TV? Anything over 30 degrees would mean you shouldn't watch it at all.

[@achinism]

@@notsoeloquent "Black level looks raised from an angle of 14° and the gamma noticeably shifts from 17° onwards, heck you can barely move when watching this TV" - as stated in the video. Sounds like even 30 degrees will be really pushing it!

[@mrc2165]

​@achinism Totally agree.That's why i'm returning mine this weekend. This thing is nowhere near worth $2k. My two-year-old LG oled blows this away.

[@notsoeloquent]

@@achinism in real life terms, you won't see a difference from your love seat. Whatever they detected as shifting is likely imperceivable. It might become obvious at more extreme angles, but no one is watching their TV like that.

[@shmookins]

Warm up for the Bravia 9 review. :D

[@NickRichards]

Ssssmokin hot in anticipation

[@michaelwyckoff7593]

Hello Abby, another great TV review.😊

[@RTINGSdotcom]

Thank you 😄

[@playneverends1228]

awesome video!

[@Emptrix]

Great work Abby and RTINGS! Thanks for the in-depth review of the Bravia 7! It would be great to have some confirmation if the Bravia 7 supports full 4:4:4 chroma subsampling at 4K 120hz with HDR/VRR enabled in both Game and PC mode. The Mediatek Pentonic 1000 SoC is likely to support this.

[@Emptrix]

@@jollama It would be great if you read my comment again. I said with HDR enabled which is not tested in their full review.

[@Swecan76]

Rtings doesn't know this stuff. They clearly just have their formula and everything has to be OLED. Rtings is only interesting to see some measurement results. Their scoring makes zero sense. They value certain aspects more and that affect scoring when in reality for you or me that might have much less bearing on the score.

[@Emptrix]

@@Swecan76 Totally, I get your point and I don't rely too much on the scoring as well. It is difficult to please everyone when trying to adjust scoring formula. And yes, RTINGS are very useful for their measurement results which I've appreciated since 2016. Before discovering RTINGS, I had to bring my Laptop along with me to several stores just to test for full 4:4:4 chroma subsampling support and other aspects of picture quality via playing several test clips on each of the TVs on my consideration list just to finalize my buying decisions. I hope Rtings adds this additional test since there were stability and compatibility issues with this in the previous years as reported by multiple owners of several TVs.

[@Emptrix]

@@Swecan76 I hope they implement the tests for this. It'll help us PC users since HDR and VRR can be problematic in previous TVs to get working with full 4:4:4 chroma. Otherwise, we'll have to wait for Vincent who seems to be busy with tech shows this month. It'll probably be weeks before his reviews are available.

[@sms8717]

@@Swecan76 Womp womp, lil mamma's kid didnt get the exact score he wanting, poor baby

[@markholmes1158]

Really good review. Given the price, it does seem hard to argue against the LG C4... or even the C3, if you can still find one

[@Valdaemonium]

Can't wait for the mini-LED beast Bravia 9 review🤤

[@techsamurai11]

I call it 8.7, maybe 8.8 - it can't go higher because of the value of viewing angle in their calculations.

[@micdoses1]

Hi rtings are you going to review the 2024 tcl qm8 anytime soon 😊

[@RTINGSdotcom]

We've purchased it, but we're still waiting on it to arrive in our lab!

[@CarreraTrackOntheFloor]

Sony should have offered the Bravia 9 in a 55" size. Another miss by Sony.

[@furballbear]

@CarreraTrackOntheFloor - I would have also liked the Bravia 7 in 50" size.

[@MechaGodzilla]

Unfortunately Sony stopped offering 55" versions of their highest-end LCDs years ago, so I knew not to expect a 55" Bravia 9. What stings even more is that, here in Europe, we don't even get the Bravia 7 in 55". So basically the message from Sony is that, if I want a 2024 Sony TV in 55", it's OLED or bust.

[@chrissartin3733]

I've had this TV for a week now, and I can honestly say I don’t see any issues with off angle viewing or reflections. Obviously, the screen has some reflection when it is off, but once it is on, there isn't an issue. I mean, if you are watching a very dark movie, while sittting in a brightly lit room, with bay windows, and every light in the house on there may be an issue, but that's what blinds and light switches are for. Picture processing is amazing in SDR and HDR. Upon rewatching some movies, I saw details and textures I didn’t know existed. Colors are very vibrant in SDR and HDR. Streaming even looks close or on par with disc. Gaming mode also looks great after a few minor adjustments. I thought my 2018 Vizio P65-f1 looked great, but after staring at this TV for a week, I may have been very wrong. If you get this TV you will not be disappointed. I'm convinced that they review these TVs in some absurd lighting conditions and from angles no one will ever be watching from.

[@von6823]

How is live sports on B7?

[@chrissartin3733]

@von6823 I don't watch sports, but from what I've heard, it looks pretty good.

[@DV-ou1yu]

Most of their complaints are towards things no one notices lol View angles? Nevetr noticed this until I discovered the OLED hive mind.

[@GatCat]

I went to Costco and viewed this tv from an angle. I do not experience the same disappointment with its viewing angle. It looked fine to me.

[@JohnLassen-y4t]

I think the talk of viewing angles is highly overrated.

[@GatCat]

@@JohnLassen-y4t I completely agree.

[@RealLifeTech187]

Great review. You saved me from buying this TV because I thought it was identical to last years X95L (like the X93L was a rebranded X95K) but the downgrade in reflection handling makes it a hard pass for me as I have big living room windows and need great reflection handling more than anything else.

[@alsayedfakhri4597]

Seems like a pretty good TV, would have to test the viewing angles myself though. Im upgrading from a budget 1080p samsung and dont notice major issues.

[@furballbear]

@alsayedfakhri4597 - VA panels provide better contrast at the cost of more narrow viewing angles. Step up to the Bravia 9 if wider viewing angles are important to you.

[@SENCORE_ISF]

Abby, Love your reviews and the lead in thumbnail image. Your expression always lets us know what we’re in for. Thank you as always for your balanced reviews.

[@stevebleasTV]

Ok so I own the 75” Bravia 7. Coming from a 75x95g. I primarily use my TV for watching films on bluray (standard and 4k discs), streaming through all the standard apps and sport (4k when available). No gaming. I’ve calibrated it to Rtings recommendations but honestly out of the box it was pretty close. Does it have some reflection during the day when it’s full sunny, yes but it’s honestly not annoying or something that affects the viewing experience. Is there blooming, yes but honestly only if your really looking for it and when I say looking for it’s totally not a factor. Viewing angle isn’t that bad either. I feel like these things are big beat ups and really great to know but in real world factors not an issue. You can complain about the price but you’re buying the Rolls Royce of processing and brand imo. Accuracy and true to the directors content is what I’m all about and this is flawless! I’m not justifying my purchase, I got it super cheap through good contacts so I’m lucky but the tv is really amazing

[@von6823]

How is watching live sports on B7?

[@von6823]

How is live sports on the B7?

[@bpowick]

MediaTek (who make the SOC in Sony’s TVs, along with many other brands) have just announced a new chip that allows for all four HDMI ports to be HDMI 2.1 and will be in consumer TVs from 2025. So if having all four HDMI ports be 2.1 compatible is important to you then you might want to wait another year to upgrade.

[@bungalowtomcat1]

Hello ABBY Is there Really any Difference between the BRAVIA 7 and BRAVIA 9 only cos the COST is like 2X + For the same size TV ???

[@achinism]

A very RTINGS review, thanks! Seems like a solid mini-LED with all the Sony hallmarks BUT not the one to challenge OLEDs - that's U8N this year, if Hisense can manage to firmware-out the bugs and inaccuracies that is! Or perhaps Bravia 9 and its bl master-drive has something to say about that. 2024 has been pretty meh for OLEDs and I welcome this whole mini-LED resurgence!

[@killerinst1ncz308]

The b7 has the same master drive system as the b9…

[@chanlong4734]

hopefully can get LG QNED91 2024 review.....

[@alsayer9558]

Love you.

[@MarcusMcIntyre]

My X95G died after 4.5 years, still under warranty so full purchase credit. Will be buying this as the next one.

[@Yoga_Tv_buying]

I don’t know dude , I saw it last week at Bestbuy .i prefer the SONY X93L(semi gloss, more glossy version of Semi) over this one . The Bravia7 has thick fine grain matted screen . I don’t like it too much . If you had X95 level tv (usually SONY put the X95 level tv more glossy ) you might NOT like the Bravia 7 as much . Bravia 7 Fine grain Matted . Yes image will be major upgrade for sure . 👍🏻 just others TVs significantly better than Bravia 7 3yrs ago already . Samsung QN95B ,Hisense U8H (google panel ) in 2022 already going at around 160000-200000:1 contrast ratio . The Bravia 7 just doing 100000:1 today. Hisense U8N just came out 290000:1 contrast ratio . U8N is not even Flagship . 😊 n glossy. N there is U9N wll launch later year with Newest ADS-Pro panel (American Company BOE , 2X contrast of ADS, surpass VA, 180 degree viewing angle . FULL Gloss screen ) , TCL QM851 (VA) . U better wait out for the Best LEDs launch in the Fall :)

[@valentinvelichkov6669]

Hey, I have the X95G myself and still works nicely, though i have never updated it, last update - dec 2019. How did your unit die? I am quite interested and id be happy if you give me some details. Btw upgraded to X95L recently and it is quite the step up.

[@Quantum_TV]

Another well put together review. 🤝

[@thetinkerer5322]

We need your review on the Bravia 7 as well. Time for some brutal honesty Q 👊

[@kayboo5835]

Is anyone reviewing the Bravia 3? Great in-depth review as always! 👏

[@RTINGSdotcom]

Nothing on our end yet, but likely at some point! www.rtings.com/discussions/3CS1lsCd0S6roieb/review-updates-sony-d

[@bungalowtomcat1]

A friend got the BRAVIA 3 the Biggest thing he said was DETAIL in the images Other than that he said for the price everything else works really well once you get the settings right and he said it give the U8N a run for it's money as he Has that TV Hope that helps

[@AustinPS97]

Great review of the Bravia 7, RTINGS! I plan on still getting the Bravia 7 as my new TV. Although OLED looks great and is still better than LCD/LED TVs in almost every category, I personally can't justify the price, nor do I like the risk of burn-in that is inevitable to happen.

[@RTINGSdotcom]

Thank you! We hope you enjoy your purchase! 😄

[@MrUpscaleman]

Haven't had burn in in 10 years.

[@mrc2165]

Don't do it. Stick with OLED. I'm returning my B7 because my 2 y.o. old oled blows this tv away, no comparison. And my oled has over 8,000 hours with zero burn in. Even showing a totally grey screen, no usage retention at all. Also when I return it, I will be getting the LG C3 which is $400 cheaper and has real blacks, not Grey's and an almost unlimited viewing angle. You MUST sit directly centered with tv or blacks are washed out. Reflections also worse that my old LG

[@killerinst1ncz308]

@@mrc2165lol okay bud. I have an A80l and the B7. Both are amazing. OLED PQ is great…but black crush and flicker is not. Stop pretending OLED is the answer for everything. It’s perfect for a dedicated movie room, sure, but not for all purpose tv use.

[@jayhartbarger2793]

@@MrUpscaleman Maybe you haven't, but MANY have.

[@CarreraTrackOntheFloor]

Big miss by dropping the XR wide found on the 93L for better viewing angles.

[@notsoeloquent]

They went for clearer picture, which is big for people that try to sit in front of their TV.

[@LoredMarilius]

@@notsoeloquentlol exactly

[@techsamurai11]

@@notsoeloquent If that's so, why are the HDR images of the Bravia 7 on Ratings not clearer than the X95L's? Granted, it's a camera but every Sony is clearer than other TV manufacturers by a mile so they are picking up detail.

[@jeremyboone6490]

Hey! Are you all planning to review the Hisense U7N and TCL QM7 for this year? Can't wait to see those for the lower budget mini-led!!

[@RTINGSdotcom]

Yep!

[@AleX-techlab]

Thanks for the review RTINGS, I was curious. We've tested the Bravia XR70 as well. It's a darn good tv..., if it wasn't for the extremely poor viewing angles. You can't sell a tv like this, especially not at this tier and price, so disappointed about that, Sony!

[@jivebunny3765]

I'm wondering who Sony are aiming any of its 2024 range at to be blunt. Grossly expensive, not very good QLEDs which are still nowhere near its own OLEDs, no models other than arguably the 9 better than the G4 or even the now vastly reduced C3, and the 9 not available below 75" outside of the US.

[@EmblemParade]

Exactly. When it's in the OLED price range, it simply makes no sense to buy this unless you're dripping money.

[@NickRichards]

Brand loyalists will buy it uninformed

[@jivebunny3765]

@@NickRichards Not if they've neither the room size or the money.

[@BassamAhmed-ei6du]

Dear, i have sony tv, and the rating was good on ritings website, but during the updates on long times the ratings getting lowing on ritings website , was 8.1 now 7.9, so my question should i avoid updating the TV? Please advice.

[@maxg3169]

I think they readjust rating as time goes on, otherwise a 9.0 from 10 years ago would still be a 9.0 even though technology has advanced so much its more in line with an entry level 7.0 nowadays.

[@Yoga_Tv_buying]

❤Abby ❤ is Rtings Smart household Angel ! Guys she is smart !

[@444chroma]

everyone should have to include some bloopers to upload a video 😂

[@techsamurai11]

Abby, did the X93L have the X-Wide angle technology? Agreed, the lack of it is still egregious for such an expensive TV.

[@RTINGSdotcom]

Yes, the X93L also has the X-Wide Viewing Angle Layer!

[@danielaranzubia2770]

Abby do you recommend the X93l or Bravia 7?

[@Chimpur]

I'm pretty happy with my 2 month old X90L lol!

[@josephcruz7233]

Are you going to do the bravia 8 as well?

[@RTINGSdotcom]

Yes!

[@artemson1]

It would be awesome to see a side by side comparison of Sony Bravia 7 and Sony X95L, because the production of X95L should be continued and they will be present on market together.

[@Yoga_Tv_buying]

Bravia 7 is fine grain matted . The X95L is glossy . Also Bravia 7 has Half of contrast of X95L . X95L is way more premium .

[@yup8474]

do mini led have any sort of burn in? If not that's a pro versus an oled

[@sms8717]

for watching movies NO ONE cares about Burn-In, lil kid

[@furballbear]

@yup8474 - LED TVs generally don't suffer from burn-in.

[@epicplayer7400]

Waiting for Bravia 9 review..

[@bakakafka4428]

need a 42" model...

[@Barbarapape]

Not as good as i was hoping for. Having just rejected an LG C3 for banding and then panel failure after two weeks i am still looking for a replacement and don't want another Oled. I am in no rush and might wait to see how much better next years models will be with the new Mediatek SoC. Thanks for another great review Abby.

[@RTINGSdotcom]

Thanks for watching! 😄

[@humphreykiugi3323]

please do google tv vs tizen os

[@Kurtiscott]

I gave a thumbs up for abby

[@nimblegoat]

thing with viewing angles , is not one expects poor results anymore , so is a disappointment when you see it, may not affect your day to day though

[@inceptionsd]

This is not the only FALD model this year. There are also x85l and x90l models which are still sold.

[@Yoga_Tv_buying]

She prob meant the Only FALD model Launched in 2024. D others were 2023 .

[@Quantum_TV]

No 1440p is a major loss for mid-range pc gamers

[@glbernini0]

Hard to believe what Sony is charging compared to OLED prices??

[@aviralbinda]

Suggestion needed This or x90l?? Sony only!

[@RTINGSdotcom]

Hello! Help with personalized buying advice is something our experts offer only via our insider forums www.rtings.com/forums/insider-advice. We do have lots of self-service tools and recommendation articles that should be helpful as well though!

[@Swecan76]

But the U8N isn't just as good in every area. That is where it comes down to user preference. I would imagine since a TV is primarily a picture/image medium. One would think the priority would be how it handles the content and look at it's best.

[@Yoga_Tv_buying]

Sony has off looking technology. It has 🟦BLUE -- light coming from Back as BASE !! Mix with 🟥🟩at front to creat ◻️. Because the strong Base of Blue , everything is off looking pestle . 🟪🟨🟧🟫🟩🟥 all expressed funny . Their whites were always 🩵 now 👚tone . 2010-2012 Global LEDs were 💯 produced by - SHARP TV . SONY Bravia was Sharp Aquos with SONY logo . Hisense bought Sharp in 2015 . It has pattern SONY can’t touch , so they have to go with the Blue light route. Where image has pestle visuals u can not calibrate out of it due to strong Blue base light . 💡 Samsung /Hisense has ⬜️coming from back , so mix with 🟥🟦🟩, it can produce d most vibrant Colors 🟨🟧🟩🟪🟫🟥. It’s more CLEAN 🧼 type of vibrancy . Not pestle Condense looking

[@CpOrlyfan3487]

Can you compare Sony Bravia 7 vs LG G4 vs Samsung S90D/S95D?

[@RTINGSdotcom]

We don't have any plans to make a video for it at this time, but you can always see our comparisons using our comparison tool: www.rtings.com/tv/tools/compare/sony-bravia-7-qled-vs-samsung-s95d-oled/53322/49702?usage=1&threshold=0.10

[@logicwins3492]

I'm deciding between the Bravia 9 and Bravia 8. While I want the larger TV size (85 inches) that the Bravia 9 offers, I want a TV that excels at dark room gaming (Bravia 8). If I get the B8, it'll be my first OLED 😊

[@RTINGSdotcom]

We'll soon have reviews for both of those TVs, so hopefully we're able to help you out! 😄

[@SpencersStuff1777]

I went down the same path as you about 3 years ago. As someone who owns a sony a90j, if you're a brightness nut and want the best HDR experience when gaming, mini led is the way to go. I have had so many problems with ABL kicking in on my OLED. And the sdr brightness is laughable. I'm getting the Bravia 9. You really need to figure out what you prioritize. If it's pixel response, you want an OLED. If you want HDR pop, mini led. Oleds still struggle to come out of pure black to gray and suffer from black crush. When gaming, I've had issues not seeing people in dark corners due to this. I made a video on my channel covering my thought process

[@MrUpscaleman]

Skip the B8 and get an A95L if you want a real oled.

[@westyk52sparky]

Bravia 8 is a samsung qd oled. and i have 2 dead samsung s95b tvs. dont risk it or make sure you have good insurance

[@SpencersStuff1777]

@@westyk52sparky the Bravia 8 is not a qd oled. It is a wrgb OLED from LG. I believe it is using the MLA technology as well. Could be wrong. Sony's a95l is carrying over from last year as their qd oled offering

[@AwinashGuptar]

A receiver gives you a lot more hdmi 2.1 ports.

[@plutinicus]

Please review the Bravia 8 and Bravia 9 and please compare the Bravia 8/9 to the G4 and S95D.

[@RTINGSdotcom]

We will be!

[@plutinicus]

That’s great. I thought your review format and content is excellent. Succinct and I like the comparisons at the end for positioning. Keep up the great content.

[@jayhartbarger2793]

You state you have tested tv's with better processing. Name them.

[@joaolucasprates3275]

Falando de brilho e contraste pode se fazer os testes com imagens mais rápido mais pequeno minúsculo extremamente exigente pode fazer de tudo só OLED tem o poder de mostrar o contraste com brilho máximo cor nitidez tudo com detalhe precisão etc LG o melhor fabricante de TVS DISPLAYS etc do mundo LG tem credibilidade durabilidade etc LG capricha em tudo

[@Pikachu-pp5qx]

Which one should I buy, the Sony X95K or the BRAVIA 7? The X95K is cheaper

[@Yoga_Tv_buying]

Dude x95K -- HAS VERY significant 😮BLOOMINg 😮 (for Flagship level it looks like Samsung QN90B (flagship was QN95B) worh QN85B level blooming . 😮😮😮😮😮 Yes I was at store , my family got confused cuz that X95K did not look 👀 like even A flagship . Very BLUE tinted . All whites r Blue 🧊! U better off getting a X93L . Even 2024 Hisense U8N tcl QM851. 3X of Contrast ratio of x95K, 5X of native contrast ratio of x95K . Inky black Beautiful . Can do 144hz -full 4k pc Gamming with AMD/Nvdia. X95K is -- 2022 model . Be careful they try to do “I give u major discount !” 😮

[@RTINGSdotcom]

Hello! Help with personalized buying advice is something our experts offer only via our insider forums www.rtings.com/forums/insider-advice. We do have lots of self-service tools and recommendation articles that should be helpful as well though!

[@lukevanderwaal]

Another way of looking at it: everyone hooking up their soundbar/receiver with HDMI 2.1 ports to the Hisense, will have all the HDMI ports downgraded to 2.0. On the Sony you’ll actually get extra HDMI 2.1 ports. Perspective 🤷‍♂️

[@furballbear]

@lukevanderwaal - I suppose that's because Hisense users don't invest in high-end sound systems with HDMI 2.1 support.

[@marekcieslak7602]

Apart from viewing angles and reflections. X95L (£2250) or Bravia 7 (£2500)? I prioritize picture quality and OS performance

[@RTINGSdotcom]

Hello! Help with personalized buying advice is something our experts offer only via our insider forums www.rtings.com/forums/insider-advice. We do have lots of self-service tools and recommendation articles that should be helpful as well though!

[@masterk.7928]

Love u ❤😅

[@burd7455]

I'm still considering this TV since I'm not a big fan of oled with its crushed blacks.

[@Yoga_Tv_buying]

I saw it at BESTBUY ! Even look worse in Person 🧍🏻‍♂️ Not worth it . Low contrast , pestle . Fine grain matted screen 😮! Over priced . 100000:1 contrast 2022 Hisense U8H - 160000:1 already . 2023 Samsung QN95C 200000:1 2023 Hisense U8K- 165000:1 2024 Hisense U8N-290000:1 Sony X90L------42000:1 😮 None of those Samsung , Hisense TCL as Fine grain Matted screen mushy as that Bravia 7😮 which Negates the whole reason of getting bright tv 📺! Keep the hard earned money 💰

[@Alex335i]

LoL oleds can’t have crushed blacks 😂😂😂 pixels are simply OFF. For crushed blacks go to LED tech…

[@enzopied3015]

​@Alex335i why are you responding to him when it's clear you dont even know what crushed blacks are 😂😂😂

[@Yoga_Tv_buying]

@@Alex335i yes Boss :):) lol 😝

[@burd7455]

@@Alex335i Loss of detail in shadows is considered crushed blacks...

[@user-ky7nj8od8w]

Is it worth to buy Sony x90L instead of Bravia 7?

[@RTINGSdotcom]

Hello! Help with personalized buying advice is something our experts offer only via our insider forums www.rtings.com/forums/insider-advice. We do have lots of self-service tools and recommendation articles that should be helpful as well though!

[@furballbear]

@user-ky7nj8od8w - If you can afford the more expensive Bravia 7 you should get it although the X90L comes in 98 inches and the Bravia 7 does not.

[@chamsozagoug5698]

abby ❤

[@marta081182]

The angles are not as bad as in the movie. It's worth checking it out for yourself. This movie messes up the angles a lot.

[@tiagoj8020]

Why is 144Hz better than 120Hz ? I can't imagine there being much difference with 24 frames when you're already at 120. Maybe for VRR purposes 🤔?

[@techsamurai11]

PC gaming - I don't think it's a big deal. Obviously, if you sport a 4090, it might be but then you are probably upset it's not 240hz...It's for those folks who swear that the LG's lower input lag of 2ms makes a massive difference when the game itself has 50-150ms of lag to start with. They can tell the difference 50ms of lag and 52 ms of lag better than Usain Bolt can tell if he's going to run the 100m in 9.58 or 9.59 seconds 🙂

[@paulcox2447]

More frames=better. But yes since it goes by percentage increase 120 to 144 is a small jump. Nothing worth upgrading or caring about if you own a 120hz panel

[@andreydavydov6417]

It seems like this Bravia was born to die with such a ridiculous price tag

[@alananderson7903]

I'm going to buy it but will wait until November - Black Friday/Cyber Monday.

[@steveknick1978]

[@hafuridotus]

I went into the store and saw the difference in how they use the zones. The TCL has a higher nit count than the X93L, but the image quality was lacking on the QM8 for both me and my SO. We went with the X93L instead.

[@Yoga_Tv_buying]

Dude QM8 Hisense r not tweaked in store . U8N has 4X contrast ratio of X93L😊. 5X dynamic contrast of X93L . It does NOT need extra processing . U8N has color density match Samsung QD-OLED S95C !😮 utter clean crisp just class . The brighter the tv is , the MORE dense of color we need to cast on image to look 3D vs tinty. Once takes 20 seconds adjusting it looks UTTER S95C . S93L is GREAT tv still I agree . 😊

[@SuperMyacc]

@@Yoga_Tv_buying How do you know that it was not with proper settings? The numbers aren't everything. Sometimes you just compare the two TVs side by side and see the obvious difference.

[@Alex335i]

@@Yoga_Tv_buyingstick to Yoga 😅

[@Yoga_Tv_buying]

@@SuperMyacc because I have gone to store for years , seen X90J X90K X95K , X93L , beside QN90A , Qn95B QN95C QN90D (yes I saw already ) s95B S89C S90C s92C S95C , S90D (yeah I saw it in 75”) S92D ..Hisense U8G U8H U8K . CX C1 C2 C3 G2 G3 , A80K A95L…n those Samsung qn900C QN900D QN800D 8k TVs. None of them are Calibrated . U see enough u get feel of it what looks funny . Like women u have to have good looking FACE as base before to Put makeup on . Like Brie Larsen(captain Marvel ) , Opera, Serah Jessica Parker vs Meghan Foxx, Nicole Kidman, Emilia Clark (the Queen of Dragons 🐉, from d game of thrones) . No match :) U develop general idea what all of them look like before /after. I live 5 min walk from BestBuy :) yeah walk lol 😂

[@gh0stcat387]

It's stardate 2369 and Sony still thinks it's a good idea to charge a premium price and only include 2 hdmi 2.1 😹 one with e-ARC 😹😹😹 no 1440p

[@brokenwrench404]

Do the Bravia 9. That’s the one everyone is interested in

[@jollama]

Vote for them to review it on their website then

[@RTINGSdotcom]

We've just finished testing it and should have a review for it soon! 😄

[@drunkhusband6257]

No...OLED...or nothing you make me sick

[@jollama]

@@drunkhusband6257 Cry about it

[@truthx7]

The minority is interested in the bravia 9, it's an overpriced mini led

[@ReggieVdz]

Man don't joke like that Abby, I was already running to the store!

[@FreyVII]

Man don't joke like that Abby, because the use of that unnecessary word emphasis for an attempt at humor is audibly painful. Worse than my middle school science teacher. While I appreciate the enthusiasm and attempt to make this content not boring as watching paint dry, it's as my niece would say... cringe.

[@xgvmx]

Yes, this TV Does have a simi-gloss screen. I find that so weird that sony TV's input lag is not as good or better than the competition, since they do make PlayStation.

[@Yoga_Tv_buying]

It’s Sated as Semi gloss . But in person it’s fine grain highly matted

[@Swecan76]

Moving the eARC port off the HDMI 2.1 makes it worthless for a HDMI 2.1 receiver. Since it now no longer can output 120hz or VRR etc. So anyone with a good high end Receiver would be SOL. using a U8N. Not everyone uses a soundbar. This would be the reason why Sony don't move that port.

[@BhavinnTrivedi]

Review Samsung Q70D

[@RTINGSdotcom]

👀

[@furballbear]

Overall the Bravia 7 seems like a great addition to Sony's lineup. As usual the price is high but quality costs more. That's especially true when the competing Hisense set is known to have quality control issues.

[@abdulrahimsangki3064]

Bravia 9 please..

[@RTINGSdotcom]

It's in the works! www.rtings.com/discussions/m0IRmeAXtPFn-eGA/review-updates-sony-bravia-xr-xr90

[@rycmrc]

Please compare this to Bravia 9 🙏

[@RTINGSdotcom]

Feel free to use our comparison tool to compare any products we’ve bought and tested! www.rtings.com/tv/tools/compare/lg-c3-oled-vs-lg-c4-oled/37848/49541?usage=1&threshold=0.10

[@pat5170]

I thought this was going to be the TV for me this year until I heard about the viewing angle. Come on Sony you can do better what a let down.

[@JoseProsper-kj7ek]

Is it truly worth spending the money to replace my 75 inch Sony 950H or should I wait until 2026

[@NickRichards]

Great question, I want to know this

[@dejanharapinyt]

I would say wait until 2026 and get the second best Sony mini-led from 2025 on a discount. Or just get the X95L this year at xmas or black friday, if any of them remain from last year.

[@Abubaker42]

I think Sony is going to be unpleasantly surprised with it’s TV sales this year.

[@furballbear]

@Abubaker42 - Why do you think that?

[@alananderson7903]

You mad you can't afford a Sony?

[@Abubaker42]

@@furballbear IMO in terms of their offerings relative to their competitors they don’t have leverage to command these prices this year, additionally I think global inflation will make most consumers price conscious, I think the market is shifting towards the Chinese manufacturers TCL and Hisense (like what’s happened with Korean companies Samsung and LG before) and Sony is yet to pivot or offer vastly superior technology.

[@Abubaker42]

@@alananderson7903 Really!! whatever makes you happy my friend! my Sony A80J and AV receiver and home theatre sound system would bet to differ. However, don’t let me stop you from telling yourself what you need to here 👍🏽

[@Kudammxknesebeck]

X95L better

[@sms8717]

Not bad TV, but CRAZY pricing. Classic Sony move, they price their things like super premium, but thankfully people are waking up. The fact that you can get an OLED (LG C3) for the same price is nuts

[@furballbear]

@sms8717 - A lot of people wait until Black Friday to get their Sony TV on sale. That's probably what I'll do although I want to compare the Bravia 7 LCD to the Bravia 8 OLED before pulling the trigger.

[@MisterKrees]

I received it today. The viewing angle is horrible. I put the TV on a piece of furniture 1m high and the fact that I'm not sitting at the same height as the TV, the picture is washed out. It's crazy to pay 2000$ and have this kind of problem. I'm going to take it back to the store, it's a shame because the basic image is sublime.

[@techsamurai11]

That means it's not going to work for TVs over fireplaces. You'd be shocked how many people have their TVs installed there. Actually this TV probably can't be wall-mounted even 1 foot above the cabinet without a change in picture quality.

[@rdiznfriends]

that shirt is fresh af abby

[@colin8449]

so it’s basically an x90l with a lot more full array zones. i like sony tvs, even have one myself. but its time to bring 144hz to the table.

[@alsayedfakhri4597]

For what? The difference between 4k120 and 4k144 is basically imperceptible and only relevant on rtx 4080 plus cards.

[@killerinst1ncz308]

Do you game on a PC and use your tv as a monitor? If not, 144hz has no use.

[@Alex335i]

He wouldn’t notice the difference even with

[@Kivancli79]

As always, at the end of the day we come to the same conclusion with Sony tv's ... overpirced, and there are other better (and cheaper) options.

[@alananderson7903]

You mad you can't afford a Sony? If you want the best you're gonna pay for it.

[@_4nd3x_]

is it better than X90L

[@RTINGSdotcom]

Hello! Help with personalized buying advice is something our experts offer only via our insider forums www.rtings.com/forums/insider-advice. We do have lots of self-service tools and recommendation articles that should be helpful as well though!

[@ricome169]

just get the new lg qned mini led. beats sony hands down.

[@browilfernandes5714]

Vewing angles of this TV spoils the excitement about this TV....The SAMSUNG S90D OR QN85D is a way better alternative to this though...👍

[@Yoga_Tv_buying]

It doesn’t spoil for no reason tho. I saw Bravia 7 last week at Best Buy ! Most underwhelming thing ! 😅 Fine grain matted n pestle also 😊 It helps u to put hard earned money on better stuff

[@Yoga_Tv_buying]

More like S90D or Hisense U8N , TCL qm851🎉

[@alananderson7903]

My Samsung TV broke in just 2 years. I'll NEVER buy Samsung again. Sony is the KING of TV's.

[@Mo-eh1bq]

Very disappointing TV for the money especially when you compare it to the competition as shown at the end of the video. They still haven't fixed their lackluster gaming performance and features compared to TVs much cheaper too. I was excited for this TV but it's another disappointing set unless you exclusively watch movies. Cheaper brands are far better for gaming and at least on par for regular TV content.

[@techsamurai11]

How are other TVs better for gaming? If you pause the game, go look at the C4 and the A80K or the A95L vs the G4 and S95C.

[@Mo-eh1bq]

@techsamurai11 they have lower input lag, for example the Samsungs and LGs have around ~5ms input lag at 4k120 whereas the Sony's have 10ms. I own a Sony TV currently and I can definitely feel the difference in responsiveness despite it being only millisecond differences. The Samsungs and LGs also have ~10ms input lag at 4K60 which is 6ms below one frame at 60hz whereas Sony has 17ms which is above one frame of input lag. Also support for 144hz and way more HDMI 2.1 ports which is good if you own a Gaming PC, eARC soundbar and console which require 3 ports.

[@techsamurai11]

@@Mo-eh1bq You should watch Digital Foundry where they talk about all games having massive internal lag that's 10x-30x more than the TV's lag. But the difference between a Sony and a LG in visual quality (not talking about the dim issues of the LG in SDR) is massive. Imagine playing FIFA on a LG and a Sony, the jerseys and crowd will be much clearer ont he Sony. If you owned a PS4 and games on a Sony, you were enjoying PS4 Pro level graphics.

[@techsamurai11]

@@Mo-eh1bq All games have their own lag which is 5x to 30x more than the TV's lag so what you feel isn't the TV but the game itself. The visual quality of a game like FIFA on the Sony vs LG is massive with the crowds, jerseys and decals. Any game really. If you had a PS4 and a Sony, you were enjoying PS4 Pro level graphics - that's how much more detailed the image was between Sony and LG. And it still is.

[@Mo-eh1bq]

@techsamurai11 no I own a Sony TV and no it isn't more detailed than LG since I also have an LG oled to compare to

[@JustinSwapp]

Bravia 9?

[@RTINGSdotcom]

in the works! www.rtings.com/discussions/m0IRmeAXtPFn-eGA/review-updates-sony-bravia-xr-xr90

[@MSDOGS1976]

So Rtings can't recommend it. Therefore it must be good.

[@chrissartin3733]

Their only complaint seems to be off angle viewing and reflections which aren't really even an issue.

[@westyk52sparky]

im gutted. no 1440p. my 7900xt cant pull off 4k on some games. what panel type is it ? . bad tv viewing angles on a £1899 tv. That is shocking.

[@sterlonb.digital777]

I'LL ALWAYS PRONOUNCE IT AS 'R TINGS' 🤣

[@RTINGSdotcom]

and you will probably always sound like a Pirate when you do haha

[@StevoHDA]

Why is the local dimming sooo SLOWWW??! Can't watch any action with that rubbis, games will suffer significantly too unless they changed it for game mode, does Rtings have any actual talent on their team to go beyond standard procedure?

[@techsamurai11]

The viewing angles kill this TV because unlike the X90L which launched at $1,299 and dropped at $1,099, it's nearly double the price with better local dimming and more brightness (the X90L is decent). It's unacceptable at that price range... They should have gone with an ADS Pro, AUO, or even an IPS panel. It's insanity.

[@NuttnButKungfu]

Sony will learn this year their tv sales will suffer greatly

[@bauboni]

yeah, get the LG C4 and enjoy DSE and OLED burning in less than a year or the Hisense with the color/white accuracy of a potato, and as reliable as a Chrysler the B7 isn't perfect, but I'd rather have poor viewing angles at 30+ degrees, than the B9/X93/X95L with Sony's X-Wide angle coat that is easily removed with a wet fabric, staining the screen permanently

[@Yoga_Tv_buying]

Shoot are u d guy who wipe off the grease stain n the tv now has smudge in the mid of screen ? What model is your tv ? Is it ruined now ?

[@bauboni]

@@Yoga_Tv_buying not me but there are a lot of people with that problem, in other brands too

[@mipha5262]

This TV is not worth. Bad viewing angles in 2024 is really a mess. The great contrast is destroyed if you move off center. ADS panel would be better if they not want to use a wide viewing filter. VA without that is bad.

[@JLT3ch]

lol at saying the Hisense is better for gaming when half its features don’t work in gaming mode and it’s motion handling is HORRIBLE.

[@rxs87]

Why did they ruin this tv with a poor viewing angle? Did they have to cheap out on the X wide angle?!

[@John-fk4xg]

nothing 100 percent black level like oled unfortunately

[@kasramoghaddam1389]

Saw it in person next to A80L yesterday. I'm very disappointed. OLED is just still so much better in contrast.

[@SayAhh]

LED Bravias are good enough for me. To each their own.

[@jollama]

@@SayAhhLow standards huh?

[@kev3226]

Of course nothing on the market can beat Oled’s contrast. But miniLED has its place on the market such as high brightness and color volume.

[@SayAhh]

@@jollama Nah. Just thrifty. I prefer to spend money on trips instead. Mid-range Sony is still reliable enough for me. I also preferred plasma TVs but I prefer to keep something for as long as possible than having to create more e-waste. I end up watching everything on 120Hz AMOLED smartphone screen anyway.

[@kasramoghaddam1389]

@kev3226 Well, what is the point of brightness if reflection handling is poor and TV has to dim highlights to avoid blooming. These are still TVs but not worth the price.

[@xavdeman]

3:37 MiniLED lag?! This basically makes its local dimming unfit for gaming.

[@paulcox2447]

This is true of any and every mini-led.