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Welcome to the magical world of Story Telling where a good story can add the
value of up to 100 percent for the same product.
Why do you think it happens that we are so tricked by stories?
An engaging story releases good hormones.
While a boring story releases bad hormones.
The two cocktails of storytelling.
1. Angel's Cocktail
2. Devil's Cocktail
Angel's Cocktail contains good hormones like Dopamine released by creating Suspense and launching
a Cliff Hanger, Oxytocin released by creating Empathy, and Endorphin released by adding humor.
Devil's cocktails contain bad hormones like Cortisol and Adrenalin.
It is Released by shouting and other boring activities.
The content has been taken from the below video :
The magical science of storytelling | David JP Phillips | TEDxStockholm
• The magical science of...
Important Grammar and Writing PlayList:
Story Writing | How to write a Story | Method | Examples | Exercise | Writing Skills
• Story Writing | How to...
Writing Skills
• Writing Skills
Grammar Basics | Parts of Speech
• Grammar Basics | Parts...
Active Passive Voice | English Grammar
• Active Passive Voice |...
Grammar Basics | Sentences
• Grammar Basics | Sente...
Direct Indirect Speech | Advance Grammar
• Direct Indirect Speech...
Important Grammar Lessons
• Important Grammar Lessons
Articles In English
• Articles In English
Figure of Speech
• Figure of Speech
Exam Preparation Tips
• Exam Preparation Tips
Subject Verb Agreement
• Subject Verb Agreement
Modifiers
• Modifiers
Modal Verbs
• Modal Verbs
Vocabulary Lessons
• Vocabulary Lessons