Strategy Talks| Finding Your Perfect Niche

To niche, or not to niche - that's a loaded question! How do marketing professionals scale and grow their business? They need to niche. In this week's episode of Strategy Talks, Dorien talks with Hope about how she found her perfect niche and the framework she used to see it!
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Hope Himel-Benson is a marketing strategist and website designer with over 15 years of experience helping professionals and organizations grow their brands. As the founder of Dreamtime Marketing, she focuses on creating personalized marketing strategies, branding, and websites for health and wellness professionals. With a background in clinical social work and marketing, Hope guides her clients in finding and connecting with their ideal clients through smart, strategic marketing that fits their unique business needs.
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Welcome to Strategy Talks, the ultimate destination for those who dare to lead and innovate in the world of marketing. Each week, we dive deep into the heart of business growth, offering tailor-made insights for small business owners, solopreneurs, coaches, and agency owners.
Are you grappling with your marketing strategies? Seeking to outperform your competition? You're in the right place. You'll gain access to a wealth of knowledge from leading experts, seasoned with practical, actionable advice to propel your business forward.
In every 30-minute episode, we unpack the latest trends, decode the complexities of online marketing, and reveal secrets to successful branding. Our guests aren’t just thought leaders; they’re trailblazers who have walked the path and are eager to guide you through it.
Whether you’re fine-tuning your social media presence, brainstorming content ideas, or rethinking your entire business strategy, Strategy Talks is your go-to resource for staying ahead in the fast-paced marketing world.
Sharpen your pencils, charge your device of choice, ignite your passion, and join us on this journey of growth and discovery. Tune in to Strategy Talks - where your marketing journey evolves, and your strategies transcend.
Let's do this!