Struggling Stellantis might be selling Maserati. Here's what Hoovie would do if he bought it. EP 140

[@Czechbound]

I worked with John Elkann ( Chairman of Ferrari and Stellantis ). Of the group of people in his team, he was the only one to ask questions, and came up to my desk at the end of a long day to ask more questions. Very nice guy. We had no idea who he was until a couple of years later when he back to the family business, and I saw his photo in the Financial Times. True story

[@emillulic7387]

Hello it is me John Elkann I'm sorry but I have no relocation of this memory you speak of

[@Czechbound]

​@@emillulic7387 Like everyone who ever meets you. I've forgotten even this interaction with you as I'm writing it. Peace and love !

[@timricklefs2342]

Maserati has been making low rent down market products and that has damaged the Brand

[@johngennace4045]

I recently rented a base Alfa Romeo Guilia while traveling. I thought it would a complete sh*t box, but it was not. It had 33k miles with zero creaks or rattles. The build quality was very good and the driving dynamics was really good. I was impressed. Not what I expected.

[@Anthraxegott]

Just watched M539 Restorations´s latest Maserati video where it´s mentioned that parts for a vehicle that is still in production is listed as NLA. I don´t even know how to get my head around it.

[@CarsofGlasgow]

great banter between you both today, loved this show

[@VL1975]

Great ideas, Tyler! The outtake was hilarious.

[@davidzick1749]

And hire Joe Walsh as spokesman!

[@mitchellgildea254]

@@davidzick1749 only if the Maserati does 185

[@freefall8243]

Joe tried to circumcise a band mate when they were all baked. I’m guessing it would end badly.

[@chrisfurlough466]

Nahhh, he lost his license. Now he doesn't drive.

[@mitchellgildea254]

@@chrisfurlough466 I heard tell he now has a limo rides in the back

[@theisshimer365]

Ted Nugent

[@hughbarton5743]

Hey Hoovie: here's an observation from southeastern Pennsylvania, the wealthiest suburbs of Philadelphia. Maseratis are not real rare up here. Not common, but.. How?.the local dealer is really excellent, a third generation import car family, who do it right, with a beautiful showroom and shop. Oh, nearly forgot: massively. subsidized leases. Nobody buys one, or keeps it out of warranty

[@harleystewart919]

you were on a roll until "Italian engineering excellence"

[@alain99v6]

Stellantis should merge Citroen and Maserati like they were 50+ years ago and introduced a modern Citroen SM

[@juki6377]

what did citroen do to you ?! citroen should be given the high tech brand it used to be (and maybe change their modern designers)

[@Rom3_29]

Stellantis owes 13 makes including Citroën. They’ve been buying almost bankrupt or hostile takeover various European makes. Chrysler, Dodge, Jeep and Ram is the biggest company non European manufacture after Fiat.

[@tiagorodrigues6956]

no, only if you don't know the filosofy of those brands, maserati, is suposed to be luxury cars with big performance giving relative atention to confort, more focused on long journeys and less on the track, which in the road cars is what they allways been, not exacly a ferrari, but something of a more pratical and confort type of car with close perfomance numbers, but suited to cross continents and not laps on a race track, citroen is all about confort and tecnhological advancment, and minimal care for performance, only make sure it's enough for daily use, it's two completely diferent brands, to merge it with magerati isn't even something they should dream about, SM was a citroen that used a maserati engine because maserati was property of citroen at the time, just because vw used bentley w12 engine in the phaeton, doesn't mean they sould merge vw and bentley

[@thomasheitmann1804]

🔱

[@deepfrieddeals]

April should replace Amber Heard as Mera in Aquaman.

[@briany1957]

I am driving my 4th Maserati at the moment. I bought my first 2 and leased my last 2. My lease is almost up and I am leaving Maserati to other brands... I have dealt enough with this brand although love the cars... They were all bought(leased) brand new but did not want to keep them after 3 years. I took huge hits on depreciation on my first 2 and learned that these cars aren't meant to be bought.

[@hanstubben]

It didn't work for Spyker, don't think it will work for Maserati! The market for high end luxury mechanical feeling cars is too small to keep a small company afloat.

[@donschiffer7400]

I can see some of this but Alfa as a brand in the US is actually doing reasonably well. If they stay on track they could be what BMW used to be. As for Maserati, the problem with Hoovies plan is that about a dozen of those companies already exist, without the baggage that comes from the Maserati name..

[@petercollingwood522]

Which companies?

[@donschiffer7400]

@@petercollingwood522 Pagani, Bugatti, Hennessy, Gordon Murray, Koenigsegg, SSC, Rimac.. not to mention all the bigger players who put out one offs…. Ferrari, McLaren, Porsche, Aston..or the start ups…Naran, Zenvo, Devel, Inferno, Genty, TR. And I probably forgot a few.

[@kalasanty433]

A comeback of boxy 80s/early 90s maserati design would be amazing

[@svenskenh644]

”Volvo went from the Swedes to the Chinese” Welll… You mean you Americans sold Volvo to the Chinese! Actually Volvo is nowadays almost half owned by the Swedes through retirement funds. Before - it was 100 % owned by Ford. So it is more Swedish now than before…

[@hermesliteratus882]

Americans simply have no idea how to run a car company properly.

[@josteinbjrshol3016]

Aah-last minut was so funny, got coffee out of my nose. 😂

[@carlosoruna7174]

trident is dead. end of story you cant even get parts for a still in production vehicle..

[@craigcampbell1843]

April hinted at exactly what I was thinking. Appealing to older generations would only buy them so much time. I think a better idea is to do something they HAVEN’T done before. Give themselves a completely new identity instead of trying to go back to their roots. They need to reinvent themselves and appeal to young buyers. Maybe people that don’t even know their history. There is a reason other brands like Ferrari and Lamborghini and Rolls Royce etc are changing their powertrains. First and foremost they’re a business and they have to make cars that will pass emissions standards so they can SELL them. Thats how they make money. By selling cars. How many more years are you even going to be able to sell a V12 or anything else that creates emissions in every market? 10 years? That’s just putting a bandaid on the problem. A temporary solution at best. A business has to be able to adapt and change with the times. Not try to do business the way it was done 50 or 100 years ago.

[@jpl8878]

A new identity is exactly their long-term plan. They have an electric Granturismo and Grancabrio, and supposedly an electric MC20 coming next year. They got into Formula-E to develop their EV technology and their goal is to be all-electric by 2030. Of course all of that goes out the window if Stellantis sell them. Investing billions into a brand and then selling it less than 5 years later for someone else to reap the benefit of that investment - or at least avoid the greatest risk - doesn't sound like smart business to me, but I'm not an auto executive

[@lovejones72]

Every other vehicle here in Maine and the Northeast in general is a Jeep. I gotta think they’re keeping everyone eyeless afloat.

[@stevengreco8961]

My favorite couple!!

[@thomasshankles71]

I just love April Rose. Just the coolest woman on the planet

[@charley95sheridan44]

I totally misjudged her at first when Hoovie first introduced her. She is the nicest happy go lucky gal and wish her and Hoovie the best!

[@marktuyet]

Its a darn shame whats happened to Chrysler Dodge . Unfortunately its been coming for a long time. I had 2 of their minivans and knew everyone in the dealership on an intimate basis. Bought a Toyota van and 10 years later I know no one at Toyota.

[@stevebeck9470]

Good job you did not buy a late model Tundra then !

[@mitchellgildea254]

Stellantis might be selling Chrysler too btw

[@kb9oak749]

BYD {china} is rumored to have taken a tour of the Chrysler building.

[@mister-amazing]

Just saw a BYD on the road here in Phoenix. Don't remember the last time I've seen a new chrysler on the road

[@TheTulerie]

Damn, I hope not

[@garyleibitzke4166]

Stellantis has done nothing but totally f*ck up Chrysler.

[@yano.moraes1492]

Chrysler today only sells a minivan. That's no makes sense a entire brand just for this

[@mikemullay5622]

Make Maserati a bespoke brand. Don't build one until there is a buyer for it. And yes Hoovie is right build it old school. Minimal electronics and put the stress on build quality and reliability.

[@JRs-Garage]

Nice edit Jake at the end 😂😂 Tyler hire jay leno for your mazerati take over 😂

[@Crypto_Circus]

Maseratis are good for 3 years and then they fall apart.

[@p11v]

not true

[@Crypto_Circus]

@@p11v I had 3 of them, it's very true. I leased the last 2 aftest one started to implode after 3 years mark. At 5 years it was on life support after warranty ran out.

[@markmurphy5005]

I am pleased with my 2006 Maserati GranSport. I have owned it for 10 years and driven it 60,000 miles. It currently has 112,000 on the original engine, transmission, etc. Certainly there have been ups and downs as well as frustrating problems…but overall is it is a fun, fast and unique grand touring car.

[@kerrylewis2581]

Butt mouth was hilarious.

[@squealerpig]

I liked this episode. Cool to hear Hoovie expound on brands

[@ThomasWilliams-ee6li]

Come on Toyota, buy Maserati! A beautiful car with a reliable power train is a winning combo.

[@AtomicZombiz]

I have never seen one in person but the MC-20 is a beautiful car. In blue

[@narcoosseefl]

So, you essentially described Bugatti's marketing of the Tourbillion, with a V16 engine and really slick switchgear and display.

[@rexmckinnon]

Fisker could buy Maserati. 😂

[@flashnmb1]

News flash; Fisker is bankrupt, just FYI.

[@rexmckinnon]

@@flashnmb1 I know and that is the reason I said that. I thought the crying laughing emoji made my sarcasm clear.

[@23664gray]

Just put April's smile on the hood, job done.

[@AeroGuy07]

Thanks Jake! The end was worth it!

[@DUNEATV]

All I know is they build one hell of a Jeep Rubicon! They’re awesome!

[@Oldguynotbald]

Despite their great resale value, the reliability is horrible, not that the Bronco is much better but now there's a choice where there wasn't one before.

[@DUNEATV]

@@Oldguynotbald Own two, a 2021 Rubicon and a 24 Rubicon XR. It’s amazing the abuse they take off road. Never had a problem with them. Go to Moab Utah on a busy weekend and there are Jeeps everywhere. Even under extreme conditions no one is having problems!

[@Luke-ed1gp]

@@DUNEATVWe’ve had numerous blown engines in jeeps, bad transmissions, (auto) and broken joints. Fit and finish has been very meh as well. Your anecdotal experience does not mean “no one is having problems” At this point it is a known thing that en masse, jeeps have very subpar build quality.

[@DUNEATV]

@@Luke-ed1gp News to me… the build quality on both my jeeps is fantastic. Everything is tight and the door gaps are absolutely perfect. The doors open and close very solid. The exterior paint is flawless and has deep color. The interior is well put together with really nice materials. I have the 3.6 L engine and it is powerful and smooth. my extreme recon has 35 inch tires from the factory and gets 18.5 miles per gallon with the eight speed automatic. Combined with the 456 gears this jeep really moves! I think it’s a fantastic vehicle…

[@memertmemes2586]

​@@DUNEATVI can vouch for this.

[@phbel-c7k]

Struggling stelantis ??? 19 billions euros profit last year I wish I could struggle like that

[@hexicalcat4937]

In the United States they are basically the lowest selling brands in all their domestic categories, Chrystler, Maserati, Alfa, and even Dodge has been selling at a all time low

[@Itstime2029]

They ate struggling in the U.S. dealers can’t give the cars away

[@phbel-c7k]

@@hexicalcat4937 chrysler and Maserati should have died a long time ago. The depreciation is killing owners especially Maserati

[@gio_a_o]

Their net profit for the first half of 2024 was down 48%. And the main reason is the North American market

[@markmurphy5005]

@hoovie may be correct by suggesting Maserati focus on historic (old school) motors with “ mechanical watch “ theme. Maserati may become more like Lotus. Special, fun, unique and fast cars. Low production numbers may restore exclusivity and perhaps improve quality control. I hope Maserati survives!

[@ToreHansen]

Amazing start with this power couple and might told this before, but still true. In Norway Maserati sounds like Masserarti (lorsofstrangerhingsinside)

[@RoyalDudeness]

I would love to see AMG/Mercedes, Lamborghini/Audi or even M/BMW buying Maserati

[@Ozark_Bule]

Freddie's Frozen Custard and Steakburgers

[@MicahRenfro]

Maserati having quality problems? Say it isn't so!!! LOL.

[@carmudgeon7478]

Hoovie should run the rebirth of Messarati. Steal AMCs Rebel and The Machine names for his mechanical V12 GT car. All advertising should include cigarette smoking, Ray Bans and bourbon.

[@mirthenary]

How about introduce a new car and call it The MC5, maybe that would kick out the jams

[@stevenslaughter9765]

I work for the assembly plant that makes the transmission for STLA Kia and Hyundai. Jeep compass for STLA. Very over engineered vehicle for the compass not fun to remove the transmission. Or starter for that matter. Kia and Hyundai I can remove a transmission and install in about 3 hours. STLA 8 hours. We only remove and install for testing I don’t work for a dealership

[@MrDixie951]

I'm sorry but 😂😂😂😂😂😂😂😂 brilliant, just brilliant

[@srb2834]

A modern interpretation on the Maserati 330 or a 1969 Ghibli w/ a screaming v10 or v12 w/ a gated Manuel would fly off the shelves

[@robertsturtevant6185]

My sister had the Maderasi bi turbo back in the day…..the maintenance killed her and her husband, so they traded it in on 2 SAAB’s a 900 turbo and 9000….now those were bad ass to drive…..

[@danl2073]

She's more of a goofball than Tyler. Nice to see :)

[@darinmurano]

best outro so far!!!!!

[@StevenDurette-bq7zd]

Ferrari should buy Maserati (and Alfa) - and put it back to being a sports/luxury brand. Kill the EV's, make the Ghibli a really upmarket and more powerful Guila Quadrofoglio. - This way Ferrari can focus on sports cars - Maserati has the GT and the sedan, maybe an SUV and as a bonus (Ferrari should probably axe their SUV) ... Let Alfa pick up the lower end of the stairstep to the top. For all of them - a good idea would be to loose some of the complexity - and have common parts- especially on the electronics. With some chassis sharing, and focus on quality - this could go very well.

[@200mphBrian]

I still love the look of the MC 20

[@reinventingthemonkey]

I would go to Yamaha and get the Taurus sho design except a 12 cylinder.

[@suspiciousafternoon]

the bloopers I'm crying 😂😂 Hoovie is crazy

[@emilio325]

April, materassi = mattresses in Italian.. guess we know where your head is at ;-) lol

[@mitchellgildea254]

"Madarazi" 😂

[@marvi1515]

Have you driven a newer Maserati? (Face-lift 2017+) They are far better than the ones before. I like the cars and hope they don't die. Affordable especially with a warranty, sweet sounding, decently fast, etc

[@philipdavison3862]

you are asking hoovie how not to become bankrupt,you are kidding us i hope.

[@JohnHenry-k2f]

I owned a Chrysler TC and it was an interesting car. It was very comfortable but the 3.0 v6 lacked any power. It wasa great touring car. I actually miss it a lot on sunny days. Make fun of it but it was a fun little cruise around car

[@wfomph1435]

hoovie is so smart ....give the abandoned market customers a car thats not available .

[@richandre2473]

Had 3 Maseratis, and current Alfa and Mas owner, nothing better imo. One tip: drive the Maserati don’t keep it garaged. Baby fixes itself.

[@alexzorkin9470]

April and Tyler YOU HAVE TO DO SOMETHING WITH THE SOUND! BUY A PROPER MICROPHONE!

[@sickjohnson]

The only way to save Maserati...is what Tyler said...kind of copy the GMA model of making light weight drivers cars with screaming NA V12s.

[@starflyt1150]

Since you are soon to be flush with mortgage loan money, you should revive Maserati. I like the idea of a more mechanical and less technologically hindered car. You could get Apple to make an infotainment system that doesn’t control everything, maybe that would be an ipad and some speakers.

[@BrotherMud]

Hoovie is buying Maserati!

[@juki6377]

in the next episode of hoovies garage, hoovie buys maserati :) (his idea was pretty nice)

[@CruisinWithKevin]

I dig it I think your onto something!

[@rqstaffan]

I'd suggest resurrecting the PSA (specifically Citroen) / Maserati partnership / merger.

[@SIG636]

BUT or BUTT..that is the question.

[@russelljacob7955]

Maserati and engines? They just need two things. Flat plane V8 and V12. Or Turbo V6. Luxury car with that exotic sound. If I was the buyer? My design mantra would be 'Luxury to Drive' With the concept that it is such a good experience, you do not want to be just a passenger. Others want to be a passenger. Yamaha style logic of being in a symphony. All five senses. A sound that pleases. Appealing to look at. Fantastic textures. Smell of quality leather. A design that screams good taste.

[@WrenchingOnCars]

In a video yesterday, the Car mmizard used the word :"fiance" when referring to Hovies co-host. How did Hovie manage this, the farm, the building, and is normal car related poor life choices? Please clue the viewers in.

[@paulmaddox5800]

I have and continue to own Jeep products, very happy with build quality etc. I don't know where all the hate for stellantis comes from, given though, I have not owned other products from the company.

[@ajjanosi]

*asshole and mouth switch* Tyler: “Want a kiss?” 😂

[@vze2]

I’ve owned my Quattroporte GTS and Ghibli SQ4 for years and they have been reliable and a blast to drive. I believe where ownership went wrong was diluting the brand with underwhelming cars like the Ghibli and Grecale in pursuit of higher production number me-too cars to compete with BMW, Porsche and Mercedes Benz. They should be focusing on being the pinnacle and exclusive high end Italian car and compete with Bentley. Keep the Grand Turismo and Quattroporte, maybe the MC20 as a halo car, and dump the Nettuno twin turbo 6 for normally aspirated V8’s and 12’s. Make a QP to compete against the Flying Spur and GT the Continental. Bring back exclusivity and the flamboyant style, exhilaration, sound, and fury of big engines with a correspondingly higher price.

[@frankom1528]

BRING BACK THE : Maserati 3500 GT Convertibile , The Bora and the Biturbo in coupe and cov.

[@baloosd]

Tesla should buy Maserati. Complete Maserati's EV plan, improve quality control for both companies at once, have a new premium label with world class heritage.

[@flashnmb1]

Elon is not that stupid to invest in a dead brand with No Value. Buying Maserati would be the most WOKE investment ever! Let the consequences of their engineering die; not worth recitation.

[@sandromuller6790]

Main thing Maserati has to do is to break tides with Chrysler

[@neilperry2224]

A billionaire sultan wouldn't necessarily 'ruin' a car brand if they bought it. They'd buy the best engineers, quality engineers, Italian or English car designers. Like the McCallum brothers, Gordon Murray, the guy that designed the fastback Morgan with the glass hatches. A modernised Vector for the 2020's and blow away the Bugatti 's, the Koeniggsegg's, and any of the niche hypercars.

[@dancharron7098]

The only thing you need to do for this brand is simple. You need it to be sexy look of its past. Getting it retro and cut the cost of making em by using v8s from Chevy and then you get a V12 based LS engine. So all you got is V8 and V12. But then you get Jasson with his walking out of the ocean and into the SUV and add the line going to be late to pick up the kids. Then dirth flies and ring the school bells go off and all the ladies are talking to the dad about nothing and the kids say ah dad next time send mom. As they are pushing true to get in the Suv. So ladies are the ones that like the brand anyway.

[@Pitmem35]

Be an alternate to Pagani. Like crazy design and interior.

[@DJRTP]

Maserati 4.7 Twin Turbo v8 in a new GT would have been nice, contracted with Ferrari of course

[@collyoung6017]

Girlie Sultan is a Sultana - Yeh really man !!!

[@krissolson7043]

The Fiat dealership in Boise Idaho remodeled a building for Alfa and Maserati. The building was ready to go and the group bailed out. It had the signs up and never took delivery of a single car. #fail

[@lordcorgi6481]

Car Companies: How can we get more people to buy our cars? Toyota: Make a reliable and affordable car. Car Companies: Car Companies: Shut up Toyota!

[@ducknorris233]

Henrik Fisker has entered the chat

[@wb9504]

My wild wild plan for Maserati: Ferrari really needs to buy it back. But in an alternate universe: Toyota buys it. Lexus struggles to do sales in the upper premium categories (north of 6 figures) Toyota makes them reliable and still has some amazing sounding car/ V8 (LC500) Lexus built quality, Maserati noises and design and a price competitive with Porsche. Less crazy ideas have worked.

[@aguruattapiano]

Hoovie should buy Maserati. It's a hooptie car brand

[@AlisonAZ]

A steampunk Maserati. Only a manual shifter on all models. And they would all have their own tool kit.

[@justinkoster4417]

maserati just needs to improve quality. By some miracle maserati still has a lot of brand cache even though theyve made crap for years if they just made the cars not unreliable they would do just fine.

[@franciscos.3671]

Maserati should do retros like Jordans

[@The_Mace]

Maybe Nelix should run Stellantis...

[@christy9789]

I love the look Maseratis but maintenance is really expensive and all it is a dodge parts bin car.

[@trappedinkalifornee]

….and hoovle is going to buy it?😅😂🤣😆

[@robertl2227]

Stellantis motto "our goal is to produce the least reliable cars in the world"

[@johnmarino4085]

We can only hope!

[@sburns2421]

Source the monstrous 9.5L V12 from Race Cast Engineering in Australia. The supercar would be a ridiculous roadster inspired by the 450S.

[@tomfurie2996]

What would Harry Metcalf want to buy? Build that.

[@darrennorth929]

Jeep who is Stellantis here in Australia has fallen off a cliff for years. There brands are the most unreliable cars on the market and the USA is only just catching up to this fact.

[@chrisc8156]

I guess Maserati will soon be a Chinese company. I would not be surprised if BYD buys it.

[@carycoplon5681]

VW Group, should buy it. And tada you use Lamborghini audi engines. Now you have 2 and 4 door GT cruisers that are still Italian.

[@boyantrifonov]

And that way if you want an alternative to the S Class and 7 Series you have the following options: • Audi A8 for a German traditional option • Porsche Panamera for a German Sporty option • Bentley Flying Spur for a British high luxury option • Maserati Quattroporte for a Sporty Italian option (use the same platform but have Italian leather and design inside) And make a Quattroporte SUV based on the Q8, Cayenne, Bentayga, Urus platform. Make a s*it ton of money!