Nonsense machines | Meiwa Denki | TEDxUTokyo

Meiwa Denki merges the mystery of arts and the logic of technologies.
Meiwa Denki is an electric company active in a parallel world.
In 1993, the Art unit was established. Members wear blue work clothes and call their art, nonsense machines, products. They have adopted the style of small and medium sized companies, which have supported Japan's rapid economic growth. Their motto is "The one who does it first wins. The one who got it first wins."
This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at ted.com/tedx