The 5 Stages of Awareness & How To Effectively Market To Each

Most people understand that you need to create awareness of your brand, products and services as part of your marketing campaign... but have you heard of the 5 stages of awareness?
In this video, we explain each of the 5 stages of awareness, the mindset of the person in this stage, how to effectively communicate to people in each stage, which channels might be good to use and recommended metrics to measure the success of your marketing efforts.
Key Timestamps:
Overview (0:51)
Stages 1 & 2 Unaware and Problem Aware (1:13)
Problem Aware (2:59)
Stages 3 & 4 Solution Aware and Product Aware (6:34)
Example Case Study (8:42)
Stage 5 Most Aware (13:53)
Bonus Stage (16:06)
Recap and Close (18:04)

[@nicolasvarelaterraza7515]

Thank you for the content, is a great content with grand value, and this is the one of the more value videos for this topic, thank you very much 🚀📚

[@johnroedbacting6620]

Thanks for the Value, Great content :)

[@tosinm8341]

absolutely fab. great and clear explaination

[@nazeerahmed4649]

Great content, very well explained

[@janigmoney5436]

Great video

[@Janguyencz]

Thank you for this video! Really helpful :)

[@ReefDigital]

Hi, thanks for taking the time to comment with feedback and really happy to hear you found value from the video!

[@mazur.personal6055]

Great video, but the music a bit too loud.

[@uniqueusc]

great video… how can i connect with you..?

[@adekomayadotun]

Pls, try to remove the background music. It's really annoying

[@ReefDigital]

Thanks for the feedback. A few people have told us the same and we keep that in mind with new videos. Hope you enjoyed it nevertheless!

[@sharonblair907]

I like the information could barely stand the background music. It was so annoying I wanted to click out just saying

[@ReefDigital]

Thanks for the feedback Sharon. We've been told this by a few people and have taken note for new videos. Thanks for watching