The new Porsche 911 Sport Classic​

Let us take you back to the ’60s and early ’70s - a truly pulsating decade full of dynamic change. The 911 Sport Classic recalls these years with all its design highlights, as well as its legendary predecessors: the original 911 and the 911 Carrera RS 2.7.
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911 Sport Classic:​ Fuel consumption combined in l/100 km: 12,6 (WLTP); 12,8 (NEDC); ​CO₂ emissions combined in g/km: 285 (WLTP); 292 (NEDC) I porsche.click/... I Status: 04/2022​
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*Weitere Informationen zum offiziellen Kraftstoffverbrauch und den offiziellen spezifischen CO2-Emissionen neuer Personenkraftwagen können dem ‘Leitfaden über den Kraftstoffverbrauch, die CO2-Emissionen und den Stromverbrauch neuer Personenkraftwagen’ entnommen werden, der an allen Verkaufsstellen und bei der Deutschen Automobil Treuhand GmbH unter www.dat.de/?sf1... unentgeltlich erhältlich ist.

[@MRMV483]

What an absolute masterpiece this film is, the setting, the fashion, the interior design, the cinematography and not to forget; those 911’s. I love Porsche.

[@sensualeye]

The film felt Italian yet the ad is for a German car. 🤔

[@taufiqa.farizi9103]

@@sensualeye with what sounds like a classic James Bond-ish music... What a masterpiece. If there's one thing that separate Porsche from other car brands, for me it's their effort and pride to preserve their heritage and legacy throughout the time.

[@rideyourdreammoto]

French music from Aznavour and shot from grande corniche above Monaco and cote d'Azur in France.

[@michaelmeredith912]

The Shirley Bassey makes it as well 👍🏼

[@MRMV483]

@@michaelmeredith912 yes! Should have mentioned it😉

[@biffy7]

After watching this a dozen times or so I realize there's nothing about horsepower, torque, top speed, or 0 - 60 times. It's all about making an emotional connection to a time, place, and lifestyle that most people didn't realize they aspire to. It is a truly brilliant marketing piece. Congratulations Porsche, I don't know how many cars you will sell because of this, but I do know you've somehow touched many many hearts.

[@AlonsitisDuff]

As a 21 years old enthusiast, this makes me feel nostalgia for an era I haven't even been a part of

[@Muriloinvideo]

I have but you just don't realize. It's been passed onto you by your parents through your DNA.

[@BilalHussain-gc2sf]

Very well said

[@1983dmd]

I am 62 and can confirm you missed something...Porsche and Ferrari were sooooo rare in these days. You might see one or two every year ....They were so different from other cars on the road, and for good reasons...Forget that today....I see hundreds of Porsche and a dozen Ferrari every week....Glad to read your comment, coming from a 21 year old ! Don't despair !

[@stefanmru919]

@@1983dmd thanks for sharing your history, i m 22 as well

[@TwoDollarGararge]

that's the point

[@DaniDo]

This is such an insane commercial, love the vibe, the emotional storyline and the beautiful cinematography. Porsche takes this to the next level!

[@椿絢音]

🚕DEEPSQUAD🇯🇵

[@lulumink0]

the cinematography is truly amazing. Such nice vibe.

[@casualobserver1204]

Most people would have no idea of the amount of work involved in producing a piece like this. "Well done" to all involved.

[@twistyroads]

I watched the movie "click by click" and it's insane how much details you can see in it.

[@oinn8003]

of course, it will start at $270K so I’m sure money was spent to make the advertising but the car it self good luck finding one, 1270 only made…what a shame

[@idokwatcher2062]

Parts bin special. Artitfical scarcity. Impossible to buy for anyone that can't offer a bribe. Truly an art. Art of malversation's.

[@michaelmeredith912]

@@oinn8003 better than 250 like the last sport classic

[@mode7scaling3]

you are right because these cars are now all built by robots. I bet artificial intelligence can build the entire car (design wise) itself and they could lay the people off who make the new generations...save tons of dough pumped right back into its stock valuation...

[@STIGGBLASTBACK]

Shirley Bassey - Where do I begin, perfect choice for a soundtrack about legendary car, the last time I heard this song was when my grandpa played this on his vinyl record player in the mid 80s.

[@ocantor_bc]

The 911 Sport Classic is the perfect expression of Porsche's heritage. The retro-mod touches in the interior, the beautiful badging, the stylish duck-tail, every detail screams Porsche. What a beautiful machine! The 911 has no rival.

[@vroom3257]

The targa too 😉

[@ocantor_bc]

@@vroom3257 I completely agree, actually the Targa is my ultimate Porsche dream. They are doing a wonderful job with the heritage editions. I can't wait for the other 2 to come.

[@vroom3257]

@@ocantor_bc yeah ur right but i don't know why they didn't do a turbo and a turbo s version of the targa and they stopped with a gts the maximum that u can get it's really shame

[@xenumonkey]

This commercial is a masterpiece. Porsche has the absolute best commercials. The feeling of this piece just oozes nostalgia and style.

[@porsche2610]

Agreed! Im such a fan!

[@BenLetzebuerg1994]

One of the best marketing videos I‘ve ever seen before. I had tears in my eyes. The new Sport Classic looks so gorgeous, well done Porsche!

[@1983dmd]

Me too, tears !!

[@leanderkolen]

Me too!!

[@domagojljubek1309]

Yes mate!

[@millicentsquirrelhole582]

Yes, yes...non-stop blubbering...then the crying, followed by wailing and finally the tail end whimper sobbing..and, oh and don't forget the...sniveling with goober loaded sniffles, too...a real panoply of ...boohoos.....sob

[@55ssimani]

tears as well !

[@henryostman1199]

This commercial, the film, actors, the setting, the sepia is just perfect and then the CAR 🚙! Porsche makes the BEST commercials / films

[@hammmodjabeer7278]

I cried so much the memories of the days gone by and I'm now 60 years old.... Thanks porsche 911

[@gjonno]

I too got rather emotional watching this as in late 60s early 70s I spent holidays on Cote D'Azure with my parents. They are no longer with us but this film is perfect. Thank you Porsche 🙏

[@thomasmahoney609]

I am 39 and I really appreciate how everything was in the past, style and all. This advert nearly makes me cry every-time I watch it. Too good.

[@chrtsi6912]

As an Alfista i have to say that this is the best car advertisement i have seen!!! 🔝 Kudos Stuttgart!!! 👏🏻

[@taketheporsche]

The advert is a masterpiece. The Porsche is beautiful. I just did my “O” face.

[@gracie99999]

Ooo

[@Nemex12]

Watching this after watching the "we are M" commercial, I can just say that I feel relieved. There are still people out there who treasure car legacy and know how to pay tribute to it. Thank you Porsche, keep it up!

[@tobias_k01]

Beautiful masterpiece and such a classy advertisement for it - can it get any better?

[@sychen9710]

could be available to mere mortals...

[@taufiqa.farizi9103]

@@sychen9710 True... But oh well, Porsche won't be a Porsche as we know now if everyone can afford one!

[@tdwmaddie907]

You had me at 'now & then'... this is more like a short film than an ad... it's emotive, nostalgic and the cinematography is inspirational! The sound track matches the vibe so perfectly... in a word it's sublime. Well done to the creators!

[@YachtReport]

That’s a stunning looking car. I hope you’ll sell them to enthusiasts who will drive them.

[@aviator-kn8zq]

all sold out as usual. its not a Touring, its limited.

[@pineappletacos4727]

@@aviator-kn8zq Who said anything about Touring models?? And yes, they may very well be sold out but that doesn't mean you wont find quite a few scattered across the globe at various & numerous dealerships. They always do. And there's probably a few that some folks have bought with intentions of flipping them as well.

[@nikeshkopa2]

X Doubt. It will be sold for twice its MSRP and Proche will make fewer than they promised.

[@averagebro413]

Dude we, enthuasiasts are poor.

[@Kyush4]

real enthusiasts won't buy a limited model in the first place

[@shaunmalzard5144]

... *regret* that feeling when you realise you can only 'like' the KZbin clip once ... @Porsche - absolutely beautiful

[@SuperAmo87]

This is class, I’ve owned a 911 once and I’ll always have a Porsche in my life till I pass away. Great cars with rich character

[@porsche2610]

I love that! Hopefully one day for me

[@stevevlahos1]

Back in 1978, my dad took the summer off from work and we went to Greece to visit family. My cousin had just bought a new black Audi. We drove around the Greek isles just like the commercial, playing music with that warm Mediterranean air blowing through our hair. This brings me back to that time, when life as a kid was carefree and full of possibilities. 😊

[@RamSkirata]

Its good to see Porsche embracing its history and the classic cars in their line up. So many car manufactureres commit the folly to just want to appear futuristic.

[@1983dmd]

Are you talking about BMW ???!!???? ;)

[@shinigamikewel5464]

@@1983dmdor Audi

[@olivierszczerba1114]

Porsche for sure is the best, keeping the design like the classis ones. Thank you! Porsche.

[@VapeReacts]

Soo good

[@mr.f8810]

This piece was a literal time machine. Wow! Genius! Music choice, story, film technique, wardrobe, location. LORDY! I felt time go backward! *GASP* BRAVO!!

[@navendusinghrathore9175]

An English song, giving Italian vibes, shot in France for a German car company 👏👏

[@bto7779]

Love love love this ad. The idea, the scenery, the music, the shots, the sequences. Love it.

[@budniyevgeny]

Song: Shirley Bassey (Where Do I Begin) ❤‍🔥

[@ezathel9294]

Lovely video. Perfectly captured that sweet, nostalgic feeling. Would love to own a 911 one day.

[@YutakaYamagishi]

as a porsche collector i love this video.

[@pottpott7587]

The couple looks amazing for beeing in their middle 70s ;)

[@grnpnzer]

This masterpiece of an advertisement is truly deserving of an award, a special place in the Porsche Museum, and all the kudos to the deserving production team.

[@ZaahidArnold]

An absolute emotional drive which would not have been possible without the music of Shirley Bassey 👌 Nothing is perfect, but this is perfect.... ..Theme ..Place settings ..Cinematography ..Product timeline ..Shirley Bassey

[@chopperxyt]

Best , most emotional commercial film I be seen since 35 years❤911

[@malekzin4788]

Renting a Porsche 911 in Hawaii for the weekend is the best memories of my life so far. This video basically describe the same feeling that i felt on that weekend.

[@atopedigree1995]

This is why Porsche is my absolute favorite automobile company ❤️

[@porsche2610]

Same.. can't get enough

[@womensintuition]

The BEST production ever done by Porsche… thanks for this video!!!!!

[@adamskarka6471]

What a masterpiece. Everything about that car is special. Amazing.

[@nodrogmay8275]

The Only Dame Shirley Basset and her wonderful warm voice quite the fitting choice of exquisite music. THANX and stay safe😎😀

[@markantal1648]

Oh man I really hope I'll be able to afford a porsche one day. Stunning film.

[@MM-ur7dl]

美しい車、サウンド、ストーリー。 911は、いやポルシェは人生に華を添えます。

[@ahmedaman5542]

What else can I say? Magnificent ❤

[@IFANKII]

The fact that at 0:31 the number plate reads 1973, which is the release year of the Porsche 911 Carrera RS if I'm not mistaken, is so beautiful!

[@johnt.70]

The most impressive thing is that this couple has managed to age only about 30 years over the past 60 years.

[@filletfish5488]

This comment got me thinking. I think the couple were in their early 20s. Considering they have the Carrera RS released around 1973 i think. Assuming the car wasnt bought the same year and maybe a few years after (lets say 3 years) then their old clip would be about 1976 ish. Which means they aged 46 years which would make them early 70s. Still they look really good for 70 year olds.

[@onkelotto8108]

@@filletfish5488

[@blackman2278]

70年代の懐かしいファッションと生活。そして73Porsche。やっぱあの頃のボディサイズが良いな。この動画は何回も見てしまう。

[@MsMattyorke]

Wow this has to be one of the best marketing films of all time. Great story of love told through the couple and the cars, the details, the imagery, wow. Well done Porsche!!

[@fuzzy11200]

Iconic Car in one of the best commercials ever seen.

[@hasi8311]

Literally the best promo video in the history of car launches

[@jfk1856]

Who on earth would dislike this?

[@p34freak]

I felt this on a deeper level than I was anticipating. Amazing job Porsche...

[@kevinhunt6708]

Simply brilliant short film, absolute quality hats off to the film crew and editing

[@christofbatens6944]

it's the 21st time I've seen this commercial now and it keeps giving me goosebumps.

[@heimatliebe116]

I stopped counting how many times I have watched this masterpiece over the past 7 months or so...

[@nicholasstocker6866]

So a 911 Turbo with a manual transmission and classic looks? Yes please!!! 🤩

[@stevebluemed8163]

Best advert ever. Last time I saw similar was the Honda ad with Andy Williams singing.

[@qikqbn77]

Very Well Done Porsche! This video stirred up so many emotions about life, partnership and passion for the good things in life. Love the Sport Classic 997 and now 992 so much!! Bravo Porsche!

[@chrisgomes7357]

I own a Porsche taycan and i love how it has a modern touch to it while rocking the classic design

[@BeerBourbonBaits]

Best automotive marketing in many many years!! Bravo to the Porsche team!

[@tjae929]

Let's try to hit a million views before this video is 7 days old.

[@heathere.miller7493]

Absolute perfection! 💯 Porsche does it again, right down to the MANUAL transmission and the lovely ducktail.

[@lauriedye4577]

After watching this video time and time again it has to be my favorite commercial. I can relate to the car in both era’s (I bought the Porsche 911 992 GTS in 2022 with the same color as this one in this video) my dad had a red Porsche 1968 so I relate to the times gone by with my father. But just the details in this commercial…camera, how they dressed, the furniture, the music with Shirley Bassey…..absolute perfection. Makes me want to go out and buy another Porsche! Love it! Thank you Porsche!

[@gonschor7dleven]

“You were a rich multimillionaire back then, you’re a rich multimillionaire now. Relive the past and add another Porsche to your collection.”

[@Regigigas135789]

Get your $$$ 🆙

[@normplatt965]

You don’t have to be rich to own a Porsche. You have to be well educated, good looking and have a very attractive girlfriend. Maybe it’s her car and he’s riding her coattails. Anyways these commercials are geared to the demographic that had previously purchased a Porsche. I’m assuming they have a couple of other cars in the garage.

[@gjonno]

....and to make those who do not yet have the means to be able to dream. Great advertising Porsche

[@demirhandemir378]

Stop being a jealous mf and start working hard and smart. You dont have to be a “multi-millionaire” to own 911. Its not a hypercar.

[@hieroglyph321]

Oooof ..... this hit hard.... gorgeous in every respect ...

[@NoHassle911]

Wow what an film! As a filmmaker and 911 owner i dream to make a film like this one day. Stunning!!

[@FordMustangfan4life]

The 911 Sport Classic is an iconic car

[@DonatProdanSimRacing]

This is actually such a great movie. Good job, everyone involved. That 992 Sport Classic isn't bad either.

[@Happydog19]

The Roma commercial guys really held your beer. Love it! Although, I really love that one too. Both are very classy with great music! Great Job!

[@markmuller8829]

Clever, very clever! Nostalgia is a very powerful emotion that pulls at the heart...... Beautiful cinematography, beautiful 911 (both of them)!

[@Hippie_Pa]

This ad is hands down better quality most movies out. I didn’t want it to end. Bravo!

[@Neur0bit]

Epic masterpieces (911s and the film). What a gorgeous commercial. Well done Porsche!

[@james.mukuria]

A motion picture homage transition from 'Quantum Of Solaces' to 'A Good Time To Die'. Love It!

[@sashvatganesh]

Was amazing, Is amazing, will always be amazing..... Keep going Porsche! I love your designs, never ever change them, keep them like this!

[@BiswajitMitra1]

This commercial will be remembered

[@thegonz701]

This was so enjoyable to watch! Now I need a better job to afford one hahaha

[@tjae929]

Amazing video made even more amazing by the musical renderings of Dame Shirley Bassey.

[@ytm1992]

I thought I wanted a GT3 Touring in manual... But yesterday I saw this in configurator and immediately knew this is the one I didn't even know I wanted :D And this movie is so lovely. Connecting the past with today in an iconic manner, and the song compliments it beautifully.

[@thomasmahoney609]

At this day and age the word perfection is nearly impossible to use. In these 3 minutes everything I saw and felt was simply PERFECT

[@gosmarte669]

I think I watched this 8 times already. I absolutely love this commercial masterpiece. All I want to do after seeing this is get in my Speedster and drive it all day… can’t wait to see this car.

[@Xandrim]

I cant belive i have one. The 911 Sport Classic you can buy at Amazon for $35 dollar its nice to have one at your desk.

[@ricosetamafella]

It's just wow. I'm happy to be part of a Porsche family

[@karlhurn]

Awesome. Just awesome!

[@evns7142]

Looking forward to seeing how many millions of views this gets. It deserves it. What a car, what a video

[@JonJon-dk3nh]

Epic film. That song made it!

[@florianhaffner3910]

Perfect blend of beauty and amazing engineering

[@henryliu521]

Imagine a GT3 touring sport classic edition 🤤

[@mehmetguner5729]

Only Porsche could make this masterpiece, the BEST car manufacturer EVER

[@fruit_goose]

This along with the commercials for Ferrari Roma and Omega Co-Axial are the best pieces of advertising in recent years, bravo!

[@Jkc6398]

A sophisticated commercial film. Plus without Shirley's voice, it wouldn't touch my soul.

[@susocorrales]

Maravilloso spot!!! Adoro esta marca. 😍😍😍😍

[@sree9506]

No other car brand has stayed so close to their heritage like Porsche!! I always loved the Porsche design and they somehow manages to carry the same design philosophy to every car even today!♥️ Hopefully i can drive one home soon!🤞

[@matthewconrad-jones8846]

What a gorgeous car and stunning film ! A shame that you’ll have to play the Porsche game at the dealer and they will try not to sell to new customers !

[@peterrabbit2719]

Shirley Bassey and Porsche perfect together!

[@edgcn9067]

Amazing... such a beautiful ad... congrats to Porsche and its marketing team

[@Thecrowmotorsports]

Porsche does it again!! Man this clip music and everything is so!!! Don’t have words!! But man i love Porsche!

[@afonsop.silveirasilveira4143]

Maravilhosamente fantástico.

[@DTLLee]

Timeless beauty

[@ray-bw3mr]

absolument fabuleux. Merci pour cet énorme frisson ❤

[@natetinsley3119]

This is futuristic and nostalgic simultaneously, well done! 🔥

[@rodrigosampaio1313]

this is the best advertisement I've ever seen, it's almost art

[@mukundjoshi6522]

So cool amd iconic at the same time

[@ramoncoppens3781]

I think I just fell in love again.

[@mateoumoreno]

you’ve been working really hard, reward yourself with a Porsche

[@ElmaddinAliyev]

the best commercial I've ever seen ❤

[@aldrichdeguzman8771]

Hands down VW Group makes the finest car commercials. By far this is one one of the best car commercials I've seen followed by VW GTI "My Way" by Frank Sinatra