The Psychology of Copywriting

How can you write persuasive sentences? Here are some clever techniques that can optimize your copywriting.
Guide: www.nickkolend...
My Books: www.amazon.com...
0:41 Replace vague benefits with concrete examples
1:13 Tailor your words to the scenario
1:54 Immerse readers into the hypothetical behavior
2:20 Depict information with positive frames
2:56 Symbolize the message in written traits
4:14 Constrain your writing to a single interpretation
4:30 Adjust the distance between words
5:33 Bind sentences with connective words
6:27 Alternate the phonetic flow of words
6:55 Delete exclamation marks

[@jimg5166]

This guy Nick is one of the most competent marketing people you will find out in the wild handing out some of this information for free. I've been on his list for years and the content is 10/10, I don't subscribe to anybody else for anything really. You'll learn stuff from this guy.

[@claudio169]

I can see that you're a good seller too 😂

[@tatjanakohler3369]

Nick, I think your newsmails are the only ones I always open. And that is not because your subconscious techniques are so supreme (even though they sure are) but because your content is great. Premium insights. Thank you!

[@happylifeman4306]

Nick kolenda is highly experienced person in behavioral science... and psychology in marketing... Useful content..

[@margaretcopeland2295]

Love your videos. They are always clear, concise, interesting and helpful.

[@Ky1eJ]

Great video. I’m excited for your next book!

[@Nick-dz6tl]

Awesome video on copywriting! Edit: Awesome copywriting video! ;)

[@user-uz8xr9ri7s]

How come you haven't blew up yet man. Showcase your website, and how much value other people can get from it. I can't believe its all free! Thank you so much

[@viriacastle]

Nick, you've earned me a lot of money. You're the only real professional in techs of influence. And you have a lot of fans here in Urals. Thank you. Keep on!

[@ArtsyLadyCrafter]

Thank you, Nick. I like your brief lessons.

[@suebphatt]

Holy, this channel is a gem

[@MAbdullah-er6yh]

Bro You Videos Are insanely GOOD. THANKSS

[@cipriantepes]

THIS IS AWESOME! Purely awesome info, Nick. Thanks.

[@azilbean]

Those are fantastic, clear tips. Great concrete examples!

[@aaronlympany]

Excellent, as usual. The part on inner voice was very interesting!

[@rosewurkz]

Thanks a lot, this is very helpful and told in a fun way ☺️🙏

[@valeriemctavish]

Love your videos and ideas. I'm sharing this with my video marketing students so we can talk about applying these concepts to videos (which are so often read instead of heard these days). Thanks for the inspiration.

[@hollytate1261]

Fascinating info, awesome examples and actionable tips. Thank you.

[@btsss]

Most excellent video, Nick. Thanks for sharing with us.

[@twitchynose8474]

This is great, thanks very much 🐰

[@Kany.Gaming]

Hey mate love the videos. What’s the psychology behind KZbin titles? How can you get the viewer to read your title and click in half a second?

[@andreyshestakov5627]

Hey Nick, thanks for the awesome advice! I've also read the guide that you linked to. You might want to look at the UX of the page: I have, as well as many other people, this weird habit of clicking on the page while I'm reading it, and the accordion keeps collapsing when I do it!

[@GirishVenkatachalam]

Nice tips thanks

[@henriquedlm]

Awesome content, Nick!

[@cleoeleftheriades5380]

You are amazing Nick. Thaaaaaanks

[@MisterTomcat]

nice video. which microphone is that?

[@PitchBlocks]

Great video, thank you!

[@lacilopez7769]

So good always and forever no pressure butt tru. A+

[@yourbrandstrategist9735]

Hi Nick, love your books, adore your videos.Quick question: if the button text is supposed to be a phrase that the user would think/say (like “yes, send me the book”) is the exclamation point a bad idea either way or it might “induce” excitement?

[@morgangreat]

What's the title of his book?

[@XabaraGaming]

Which is best for selling physical products in website - BUY , BUY NOW , ORDER, ORDER NOW ?

[@WhiteNoisebabiesrelax]

why you stopped posting videos about marketing ?

[@True_Christian]

I have the same question. Seems like he realized that he wasn't actually any good at marketing & copywriting, so he gave up & quit.

[@user-bv9qr3zd9v]

🌸🌸🌸