3 Pricing Strategies - How To Price Your Service 2024

[@viewmycanvas]

The day I subscribed to this channel, I started to value myself in all aspects of my life. Thank you Chris & team, I feel indebted to you all for as long as I live. Self-love is a value worth more than any currency, I appreciate you all.

[@digvijayjadhav5912]

And how many businesses opportunities you have missed? Bcoz not all that he tells can be implemented in real life.

[@nobody-bt7mu]

@@digvijayjadhav5912 I'd rather miss a lot of smaller business opportunities and take the few bigger ones and be successful with them. And also, you can literally implement anything in real life depending the circumstances so I don't see your point. Hopefully you're not just being salty and blinded by your own biases because Chris and the folks at The Futur has provided A FUCK TON of value to creatives around the world. If you don't like it, stay out of it.

[@GetUnlabeled]

Remember this when you get them curve balls, don't EVER go backwards

[@abutaym1519]

👍🏾..loool...i love the way you give examples to buttress your points...so relatable.Kudos Chris!

[@joshuaanglero2515]

A lot of them

[@BeUVietnamese]

0:18 First strategy: Hourly rate 2:32 How to raise your rate 4:01 Hourly rate problems 8:10 Second strategy: Fixed Fees 12:45 Third strategy: Value base pricing

[@yelenagrigorenko]

Amazing advice. Pricing and not underpricing yourself is one of the hardest aspects of running a creative business. Thanks so much for this episode.

[@macoobacenter]

This is so true. I always find it hard

[@thiquelemon]

These raw videos are what I’ve been missing; I’ve been here since the days of The Process, and I love these small chunks of such valuable advice. Everything that you make is valuable, but the whiteboard sessions, examples, and raw advice are truly the core of The Futur that I subscribed to so many years ago. Love from Missouri, thanks for all you do ❤️

[@thefutur]

Thank you 🙏

[@williamchensy]

I'm from Kuala Lumpur, Malaysia. I've been following Chris & The Futur for a year plus now. You guys been giving me so much value, insights, lessons in every video. You're the only reason I'm starting out freelancing right now. It's hard but fulfilling. Learning so much and Chris gives insights and explained it in so different and easy to grasp examples in the real world than colleges on textbooks. You guys are awesome 😊👍🏻🙏👏🏻Love it!

[@thefutur]

Thank you William

[@avanewyorkcity]

Love this video

[@vidadogustavo]

Brasil here, love the way you talk. The clarity, straightfoward and it just makes sense to me. Thanks!

[@thefutur]

Thank you 🙏

[@georgywtf]

Honestly, in all of the years i have done design work, your content has been the most beneficial, real and bingewatchable! Currently also starting my own design agency and i’m looking A LOT at you guys for inspiration, tips and tricks, THANK YOU! ❤️🙏

[@thefutur]

Best of luck and Thank you

[@XYZ-Drafting_and_Designs]

You're doing a public service. I fought with clients to pay me, period. I had to justify my low rate. I've seen some role playing video made by you and man. You got a silver tongue. God speed. You've just earned a new subscriber.

[@nazmulalamnazim]

I am blown away by the terms and conditions mentioned for fixed-fee projects. Thank you, Chris! This shed some light in my mind.

[@dgv1gaming343]

Almost daily I thank the heavens for Chris Do, I started at $150-$300 a job, I’ve slowly built my way to $1,500-$2,500 because of the advice, and encouragement. 🎉

[@davisrasul]

Thank you for the systematically elegant way of sharing valuable information and helping everyone.

[@IStandAloneize]

prepping for client calls listening to Chris do always fills you up with arguments for value-based pricing

[@skylinecomics]

I've followed this channel for a couple of years now, and it's been a great compliment to my college studies, because of its focus on the business of design. Thanks Chris and The Futur

[@thefutur]

which college do you go to?

[@iamshirleyt]

I’ve listened to a lot of videos from the future, but this is the first one where I can understand value based pricing and when to charge it.

[@thefutur]

Excellent.

[@markusrockstroh]

I love the guys, the thoughts, the inspiration, sharing experiences and so on and so forth from The Futur so much.

[@thefutur]

Thank you 😊

[@bsimsjr]

Just made the shift from freelancer to independent business owner with my agency. This video is very helpful 🔥🔥

[@VidhathShetty]

This truly captures the spectrum of payment models and charts the journey from beginner to advanced. This is unlike other tutorials because Chris understands story and education work together. A good blend. I would recommend saving this in your pricing playlist if you have one the algorithm will look at that behavior and support this video. And we can do that for free. So Chris gets recommended sooner 😅 Thank you 🙏🙏

[@thefutur]

good suggestion

[@HollisRules]

Very helpful. Valuing your time after transitioning from years of corporate life to doing your own thing is daunting.

[@andrzej-zaki]

It was so beneficial content. It's like having a chat with a mentor who helps you to growth as a creative person. I have followed The Futur for a long time, and I'm so thankful to Chris Do and his team for giving us so much value. Even if the road is not easy, it gave me the good energy to keep moving forward. Big thanks from a French guy. 🙏

[@MAV3NX]

One of the great things about Chris and thFUTUR channel, is this stuff does not just apply to Artists and Graphic Designers, the lessons and mental approaches illustrated here are valuable for any entrepreneur in almost any industry....Love the content...please keep it up.

[@MarkPavlovets]

So much value in your videos, thank you for all your efforts!

[@taivnnna1126]

+++

[@MarcAricheta]

This has to be one of the most golden content you can find on youtube.

[@itsmanishaaa]

You provide amazing value in every video you put out here, thank you for teaching us what most business schools won't!

[@thefutur]

My pleasure!

[@thepeacebuild]

As a creative whose been practicing my discipline for over a decade, not caring about business, this information is invaluable. Thank you.

[@manuelmparis]

This content is pure gold. Thanks Chris and the whole team!

[@RitwiikRaje]

The best Channel there is. I have grown so much as a freelancer in such a short time just by your videos.

[@sniitzel]

It's like climbing up a ladder. I just jumped from hourly rates to price by packaging up my services. I hope I'll soon climb the ladder to value based pricing!

[@Theefuturre]

TeXtMe DiReCtLy🤙..

[@gotliebberg]

Man, I am so happy I have found this channel. So much necessary life business advice that isn't taught in schools and universities.

[@jamille101]

I remember I discovered you 6 years ago when I first thought about being a graphic designer but things changed and I discovered that freelance artist was something that fit me more and I’m so glad I remembered you because your content helps me a lot and I can’t find this detailed content anywhere else. Keep doing what you’re doing!

[@thefutur]

will do. Thank you for watching all these years.

[@JonWayes]

Agreed, Chris provides valuable insight to the artist space in general. Despite being an entertainer, I’ve found a lot of his content just as easily applicable to my business. Reference/quote him & his content a few times a month. Considering building a playlist on my channel for entertainers the same way Chris has for designers. Glad we can both benefit from Chris’s insight. Hope 2023 treats you well/helps you prosper.

[@denispopov2018]

The way u asked for comment was incredible! Not pushy at all. I'm in sales in this is my type of speaking too, but I'm learning from you, of course. Like it, like it, like it!

[@thefutur]

Thank you Denis

[@NickShermanCreative]

Thanks for the clear and helpful advice Chris 🗝

[@Arborjockey]

Best business advice I’ve ever fallowed . I’m terrified about what he speaks about . That said I feel like he’s speaking right to me . Not over or under my head . Yes over in the start then he breaks it down with commonality . Then boom I’m hooked. I WILL apply this .

[@flochfitness]

This process is awesome! I’m in the fitness coaching industry, working my way through creating value based pricing on the changes that I create through the health of the clients that I work with. The biggest challenge that I see is that most people have a hard time putting a dollar amount on looking and feeling better. So I rely on educating clients as much as I can and trying to bridge the gap between somethingSomething the client has never felt before and a dollar amount. Any suggestions?

[@MarkManSC]

@sean lefloch Have you seen Alex Hormozi's content? It's right up your ally.

[@JonWayes]

I currently consult a growing certified personal trainer and it comes down to “digging deep” into their pain points and establishing a genuine emotional connect with their desired results and how it would positively impact various aspects of their life. Granted, This is a generalized answer but I recently used it to close my own $5K+ student for one of my companies and did similar for another artist last Friday for my other company.

[@flochfitness]

@@MarkManSC yeah. I'll be honest with Alex, it's hard to get past the image but I have heard great things about him. Appreciate the response

[@scottkeita]

Nairobi Kenya in the house. This is Golden. Thank God its free

[@thefutur]

My pleasure

[@BrendanIhmig]

Always love how you present this particular topic, Chris. I currently run my consultancy with a hybrid of input+output (depending on client and size of project) however, transitioning to value based pricing seems to be a challenge in my local market (Namibia, Africa). The vast majority of clients I have worked with struggle to quantify value or are just not willing to pay for value add. I'm not sure if it is as a result of predominant business practices that are dated or if it is a result of our local markets not being 'mature' in the sense of seeing and calculating ROI when it comes to 'intangible' services like design, content creation and managing social. Any advice on how to 'educate' clients or market segments on value based pricing? AKA how to help them transition away from input or output pricing towards seeing the value of outcomes pricing?

[@thefutur]

Have you seen our other videos on value based pricing?

[@BrendanIhmig]

@@thefutur I have seen a few - is there one in particular? I need to watch the one with Ron Baker still.

[@fahim.shariar]

This channel gives true value, there is no number that can be put on the amount of value I have gained from The Futur. They truly are great, and I appreciate it greatly.

[@thefutur]

Thank you

[@ilamalihilustan22]

Chris, we want a detailed video on how to sell Value Based pricing. Often times, client's don't see the value or don't trust the ROI numbers from vendor.

[@thefutur]

Already made it.

[@ilamalihilustan22]

@@thefutur Awesome! What's the video title?

[@josiah.e2489]

I’m from San Diego living in Oklahoma,just started a freelance videographer business and I’m here to learn from the best!

[@aurielgimeno]

Thank you for sharing this 3 pricing strategies. "Apply pricing strategies depending on your current situation" The Futur is here! Thank you for all your content!

[@thefutur]

Thank you

[@delondrad4442]

A few weeks ago I was flying back to Austin from a work conference that was out of state. I took a Lyft back to my apartment and my Lyft driver started up a conversation. He recommended this KZbin channel to me and starting giving me business tips when I mentioned I love design. The Futur popped up on my KZbin feed today and I started watching videos. Thank you for all that you do! I’m a creative from a family of people who have a desire to start businesses. Your knowledge is helpful in my journey of figuring out how to build the life I want. God bless ✌🏾

[@FoePoundProduction]

So much value in such a short amount of time. I love it

[@nicopengin]

This has helped my business partner launch a B2B business now that we know how to appropriately price

[@joeljohnson8365]

In The Bahamas at the moment, team of 1: Independent Business Owner, multidisciplinary design and digital fabrication working towards mastering the ins & outs of my industries, business and entrepreneurship. Your channel always brings great value to my endeavors. You're part of my Mastermind Group.

[@1xm_mx1]

I'm an architect from Myanmar. Thank you for all your gems of wisdom and excellent tips and advice on the business side of design. You are my virtual mentor.

[@iamshirleyt]

Loved the part that talks about the the outputs and conditions. I wish more people talk about how to properly outline terms for the projects

[@thetaorobertshow265]

The Futur is like the guardian angel for talented people, that are misguided from a business perspective.

[@okekedavid3710]

This is David from Nigeria. Watch the Futur video even when i don't understand anything, but now it's guiding my behaviour. Truly appreciate and will love to work with you guy❤

[@thefutur]

Thank you

[@TimMoolmanPhoto]

Stoked I found this channel. After two decades as a professional photographer, with great events and high profile clients in my portfolio, I still struggle with self worth. For years my peers have told me I'm too cheap, or I work too hard, and now, at 51 with a young family, I've decided that's it. I'm better than I think, and if I charge accordingly I'll feel more confident, my work will keep improving, and my business will succeed. This is me believing in myself, and starting to act and charge accordingly. Stoked!

[@LefaBiya]

As a graphic designer balancing a 9 to 5 with my freelance gigs this has clarified certain points to look for. Plus the 9 to 5 helped me to see how industries work with designers.

[@cantacann]

The comments section is full of thanks, and they are all well deserved. ROI is the important value people forget about. If you give value(revenue or any other) you have to get value in return(investment for them). Some people give value while forgetting what they are worth, thanks for helping all these people.

[@thefutur]

It’s an amazing feeling to know that we can help people.

[@josemkt]

I'm from Venezuela and this explication is awesome, in Latin America design work is underpaid, so get knowledge about how to be more profitable is key to keep in game!!! Thanks so much!!

[@kevinmenendez7890]

I keep coming back to these videos to refresh my mind. Loving all this value. thank you Chris and the team at the Futur

[@thefutur]

Glad you like them!

[@yahshawnel]

I'm from Louisiana working in New York. I came across you channel because of the content I been looking at. You have some very informative content that's very useful. If one was to apply your methods they'd have a very high chance of success. Thanks, for what you do which is giving us the facts.

[@thefutur]

We believe so as well as evidenced by the many people I meet and tell me how their lives have changed.

[@letty.andre_]

I’m a Designer from Brazil. Enjoying morning routine while watching your content. ❤

[@thefutur]

Obrigado

[@Theolliebravo]

Been following you for a year and I’m beyond grateful for the value you bring 🤘🏾💎

[@davidjresce]

This is awesome! The more you reiterate this the more it’s really sinking in my head.

[@shubhamdavey]

After years of consuming content from Chris, I finally understand the value. It's absolute gold

[@thefutur]

I age like fine wine.

[@shubhamdavey]

Is that you Chris? 🥹

[@LordJHouse]

A couple years ago I paid for courses and coaching in efforts of elevating my agency. However, I've learned substantially more from Chris Do and The Futur team than said training. When I seek help again, I will seek out The Futur. Thanks Chris!

[@kelvinkinge3432]

Each and every time I rewatch your videos, I also grasp something new that I missed. Thanks a lot for what you do, there is true value.

[@WhiteGhost2212]

You're the only person who's advice I listen to. I'm in construction and your advice has helped tremendously. Recently we've hit a plateau and I started watching you again and sure enough things are changing. You're a phenomenal teacher Chris. Incredible work.

[@onurselcukakin]

Thanks for your great advices. Over the past couple of years, your guidance has been a great help for me to transition from an agency employee to a solopreneur.

[@thefutur]

Congrats

[@sidneyhui7881]

Have been addicted to your videos for a few months now. Thank you Chris for the valuable lessons the you bring every time.

[@saidzayniddinov4680]

Thank you! You're one of the most valuable channels for designers nowadays. I start to begin feeling good in the game because of you!

[@blackhatcreative3742]

10 years as an independent creative, and only just delving into your content and back catalogue… MERRRRYYYY XMASSS!!!

[@CanaanIuli]

Fire. I worked for this self-proclaimed CD, but I questioned him a lot. I felt like I my ideas and strategy was stronger than his, technical knowledge and overall production/skillset was higher than his, including project management. It was a nightmare and he always pushed back on what I was asking for in regard to money even though 99% of the time I was producing projects at the drop of a hat (going back to lack of his PM skills). Thanks Chris. You're so needed in the game.

[@boroisangat92]

thank you for sharing this up for free. it really clarify things most people don't understand.

[@jeremiahgould6854]

Always appreciate your valuable information! Thanks, Chris! I have grown a lot since listening to you.

[@kjarchow]

Hartford, CT. Thank you, Chris and team! Awesome advice, tested, tried and truly supported as well as supportive. The Futur team is one of the best KZbin shorts in the space. BRAVO!

[@thefutur]

Much appreciated!

[@ruangan.fahmi_]

the one channel that really matches what i do rn. for almost 10 years been working 9-5 doing job to others and gain as much experience as i can in graphic design. but all changed when i discover this channel and been doing freelancing for almost 2 years. tq for all the contents. 😊

[@kadeshbailey5149]

From the Caribbean island of Antigua and have been following your content for a while, implementing various aspects that resonate with me. Continue doing the great work your doing providing great value to professionals around the world.

[@brianbongbk]

Because of 4:40 - Heyy, name's Brian from East Malaysia. You guys are getting a lot of recognition in the upper places here! Love your content, keep it up!

[@ElCaNeIn]

This is a game changer video for solopreneurs, freelancers and 2-people agencies. Really appreciatte your thougths because I feel like i'm quiet quitting right now.

[@TheKwajo13]

Really loved the Futurs guide of creative economics. I’d be really interested in you exploring Co-op models of media agencies. Only a few of them are known but I’m sure the minds at future could find a successful one and share their story!

[@normayoung3993]

Thank you Chris for this video. I am 72 and starting an organizing business. This video was very inspiration for a woman my age.

[@greg2266]

Chris my hero! I started subscribing from the days I was at ArtCenter College of Design. Thank you, Chris for started charging 10x for the services providing as an agency!

[@gonerator]

I have quite a few of your videos saved on my playlists as I know it's best to focus on them, as they are so loaded with knowledge. And then comes a time when accidentally one of those videos will start and I have just no way of focusing out because it just wins my attention. Gotta be careful! Great video!

[@thefutur]

Glad you like them!haha

[@georgevalkai2588]

I’m picking up bits and pieces (being in business long enough) but the cohesiveness and graphic presentation makes it just OUTSTANDING!

[@Astronet2030]

Been following your content for years. Took a pause for a while. Back to trying to establish my business again. So thank you!

[@Dylan.Johnson]

You speak in a way where I can integrate with different professions than just a creative agency. I'm the only sleep coach in my area, and I want to launch at a high value exchange rate, so this is helping tremendously! Thank you

[@JerryRossCreative]

I wish this info was available when I was 25! Great stuff here, it’s transforming how I think for business!

[@nickgkatsis8494]

I just cant express how helpful this channel has been to my life. Thank you team Futur, thank you Chris

[@andromedanailboutique]

taking these principles and trying to explain it to those who offer serviced based business especially in the beauty space!! Your videos are so helpful to so many markets - much appreciate them!!

[@pointventuremedia]

This channel brings so much value to us creators! Thank you and greetings from Malta! 🙏

[@44putubillywidiantara34]

I'm still In high school, and I've been following The Futur for over a year now. I realized that I've learned some very very very valuable lesson from this channel. Thank you from the bottom of my heart guys. For those who haven't subscribe to this channel, makes sure to click the subscribe button and turn on the notification, trust me It's worth it!

[@Housacreates]

Apparel and event designer in Jacksonville, Florida have been listening for years. Used to do everything for everybody. Now specialize in the event industry have been building out my product ecosystem to create a more full service experience for clients or to help of your content.

[@thefutur]

Amazing.

[@mz.qleanne1132]

Thank you for this video. I have a Virtual assisting business and I have struggled with how to charge for the value rather than by the hour. This video helps making the switch make sense.

[@_stubee]

I'm not even a graphic designer, I'm a wildlife photographer planning to start a business doing pet portrait photography, but I get a lot of sound business psychology from your content that I keep coming back to see if you have any more gems of wisdom that can help me while planning the set up of my business. Keep creating dude👊

[@troutmedia1573]

Thanks Chris. I finally started pricing with the third option this year, and it’s been a game changer. I know it’s not much to a lot of people, but my goal this year is to land a $20,000 branding project for a client. At this point my highest bid for a job is $9000. The highest job I’ve landed is $6500. However, I know that I offer at least $20,000 of value to my clients, and it’s more of a confidence issue than anything. Thanks for doing what you do!

[@thefutur]

Congrats.

[@arthurnyoiks]

I'm from Nairobi Kenya. Big fan of The Futur. I feel every video you put out on a very personal level. One day, design is gonna pay me my worth

[@lisacox7135]

Thank You Chris Do and team at The Futur for your delivery of valuable information to the business side of the graphic design industry. You bring high impact and ease to actionable steps for creatives to be confident and successful. Thank you.

[@raulzilahi3063]

Your videos are changing my way of thinking in how I should value my work, thanks for all the advice 👍

[@papi_manny]

I am in graphic design school online and I never thought I would offering design support this early, but now I am excited and interested in where to go next.

[@hermieabraham6078]

I have been binging the videos from this channel. Great nuggets of wisdom for all business owners. I am a solo lawyer and find this info extremely helpful.

[@the.brandr]

Your page has been insurmountable in the value towards my growth. My outlook and perspective on business is so strong now because of your channel. Can't wait to buy your courses!

[@andrei702]

I’m from the Philippines and I have so much learnings from your video. I’m glad I subscribed to your channel ❤

[@jesseyoung7855]

I've been coaching people on a lot if these same concepts, and I love that now I can just send them to your channel. The way you explain things is very clear and concise, and it adds a layer if authority coming from another person.

[@earl6650]

Earl from San Diego, love everything you all do. Doing my best to move from dreaming to freelance to self employed with your strategies!

[@thefutur]

good luck!

[@kennybruwier7378]

I have been following you for years now and I have also bought some valuable products from you, thank you very much for the golden information you provide that is otherwise difficult to obtain. Thank you Chris! Greetings from Rupelmonde in Belgium

[@patilbsiddaiah]

I'm from Bangalore India, i found this channel recently & i'm loving it, lots of good content.

[@thefutur]

Welcome to the Futur

[@Lameen71]

Your videos are so valuable for anyone in business. In fact I’m developing a proposal now and I’m going to delete the hourly fee and just add a daily rate with a minimum like a retainer. Thanks Chris