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'The World's Toughest Cycle Helmet' that folds, is what was pitched in the Den by cycling entrepreneurs Tony Walker and Andy Creak, the founders of Hedkayse. They were seeking a £100,000 investment for just 4% but what will the Dragons' think about the equity stake?
Season 17, Episode 7
An international sensation, Dragon's Den features entrepreneurs pitching for investment in the Den from our Dragons, five venture capitalists willing to invest their own money in exchange for equity.
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