THE VEJA STORY

15 years of adventures, failures, successes, working with incredible people, travelling in crazy places, creating crazy projects.
We don’t do a lot of videos, maybe not enough, we usually don’t accept TV interviews.
Because we think acts speak louder than words.
This video is a summary of the first 15 years of VEJA. The sound was recorded in 2017, so it is not completely updated.
This is our journey. To all the people who believe in the VEJA project, since 2003, who helped us to launch, who are supporting us through sunshine and strong weather.
Dedication to our team, to the ones who are with us for a decade or more, to the ones who left for new adventures, to the ones who will join us tomorrow.
We have still a lot to accomplish.
Updated facts :
*LEATHER : From 2008 to 2015, we used only vegetally tanned leather. We changed in 2015 because of costs raises, as we were the only one to use this kind of leather in Brazil. Today, 40% of our collection is Vegan, we use well sourced common leather, chrome free leather (for example on the Campo model)
*TEAM : From 60 people in 2017, the team in 2020 counts more than 150 people.

[@LiberaAnimam]

Great idea, great story. But please, please, please... it would be very nice if you could start making half sizes!! Gorgeous shoes, but the sizing can be problematic for people that wears half sizes like myself.

[@lastofthe70schildren70]

Relatable 🙋🏾‍♀️ I am a 7 uk but they were too tight, therefore I sized up. Luckily the fit just right, but a I was frantically looking for a 1/2 size😫

[@vejastore]

Hi LiberaAniam, thanks for your feedback. For your information, we have two lines: one mainline line and one running line. Indeed, for our mainline line none of our kicks are available in half sizes. BUT, great news, for our running line most of our models are available in half sizes :) We always recommend to choose one size up for this model. If you have any questions, feel free to come back to us, we'd be happy to help you.

[@chrispagsaligan2621]

Great foundations, admirable principles, I will support your company. Establish your footprint in the Philippines market with stores. You will have a following. More power to the VEJA team.

[@mehtab3222]

yo i thought y'all were a luxury brand, man the quality and aesthetic of your sneakers is off the roof. keep up the good work, more power to you.

[@walterfoyt5985]

Great video and great sneakers!

[@jerry9679]

i just bought a pair last christmas, i love them. i wear them every day

[@misstarshiny1]

Incredible video, what a company

[@Enchanteralle]

I bought my first pair of Veja Campo. Super stylish and comfy. Been seeing these shoes in store, but I didn’t order my pair till I learned more about the story behind the brand and finally trying a pair on in store. Excited to wear them for my upcoming vacation!

[@klaudm1804]

Amazing story of small beginnings and sheer determination. Good to Great

[@vejastore]

🔥😊

[@letizia4467]

Wonderful! And I hope everything you said is true:-) Thanks for this beautiful video!

[@thanasis2245]

The key word for sneakers is "comfortable". Yes "comfortable" because we buy sneakers as an everyday shoe for work, for night outs, for excursions etc. I bought Veja two weeks ago and they have already hurt my feet in 5 spots, I feel like a martyr "if it's animals or people getting hurt, let it be me".

[@jscorpus]

I've got a couple pair and they are very comfortable. I would say the V-10 are most comfortable, and I'm trying to get my wife set up With a few pair so she can post them on her fashion blog, as she's An influencer. The problem is there aren't very many in stock in her size. I know we tried getting some 3 nordstroms and they have one option the V- 12 I believe in green. I may get her the pair are from Evereve. To be honest this compliment confuses me because I've bought several higher end leather shoes And these are the most comfortable ones. Have also bought some Steve maddens that were leather similar to the V10 and some P448's And they are not as comfortable as my Veja's. I thought these were incredible and then I bought a pair and it just confirmed my thoughts. I just stumbled across this video because I was trying to figure out how to pronounce Company name and I am so glad I did because I absolutely love your company now and I'm gonna scream it from the Mountain tops! Well I live in Kansas, so social media will have to do haha!

[@stevenf5902]

I just got mine and they’re extremely comfortable! I got the running shoe style ones and I gotta say they’re the most comfortable shoes I’ve ever worn. They also have a really satisfying natural rubber smell on the outside, not strong but if you intentionally smell it then you can pick it up. I’m very satisfied!

[@gwapz3975]

Im saving for my first pair!Im so excited aww!🥂

[@vejastore]

Thanks a lot for your kind words!

[@lushincramp9401]

Unfinished Sympathy Massive Attack and Sara Nelson from 1990. Best of All .

[@KeiAKWs]

I love the product!!

[@kanny8742]

I am so moved by the initiative of this brand that I wish I can be the face of your company someday🤞🏼

[@Picuasco]

they forgot to mention that the shoes are very expensive

[@mattma96]

@@Picuasco And the life span of the outer sole is about 5-6 months by wearing on a daily basis, doing office work. Then it would crack and decompose.

[@Picuasco]

@@mattma96 good to know, thank you very much

[@douglasyong6939]

Esplar white for casual days with chino, Campo Natural for denim days..amazing shoes and fit

[@SimonAeberhard]

Thanks for being great for such a long time! :-) I remember when I bought my first Vejas and they weren't super hip back then! :-D But I just wanted to support new, fairtrade brands. Now, you have become a brand for sustainable shoppers as well as trendy hipsters - congratulations! :-) I especially would thank you for adding more and more vegan options! Because no matter how organic a cattle farm or any other form of factory farming is: A sentient being should never be born and raised just to die in a very young stage of their life. So I think, going plantbased in addition to organic, fairtrade and recycling is really the way to go for being as sustainable and environmental friendly as possible. Looking forward to buying more shoes from you! Kind regards Simon

[@adelinabriones4595]

Hoping to have a pair of it too soon😊 love it i am truly impressed🙏

[@vejastore]

Thank you ❤️

[@daanisticker]

Amazing work!! Love the product and the concept

[@katkisses71]

Really cool video ! Gonna buy my 3rd pair today ! I'm thinking either the V10 or V12 ! Or maybe both ! 👟💗

[@vejastore]

Hi Kate ! Thanks a lot for the love !!

[@istvanszabo2853]

Just bought a pair. I like your concept

[@vejastore]

Thanks a lot for your kind words!

[@zilam98]

my first pair is the esplar. would like to get the v12 when i can afford it. one of the very few shoe companies that offer their shoes in size 4, though i do wish it were a true women's size 4 as it still feels size 5. i still have to wear one of my own insoles in it to make it fit better

[@tudormiller8898]

Wowsers! Better than Converse Allstars ❤

[@CWB342]

Just got my Rick Owens collab sneakers. I absolutely love them and they feel amazing. I'll be watching the materials as I wear them like the rest of my sneakers, but they feel premium and durable. Good job Veja

[@vejastore]

Hi Carson! Thanks a lot for yor feedback! Don't forget to share your kicks with #vejaxrickowens. :)

[@ashley6744]

I got a pair for my b-day and they're greatttttt.

[@YIMMA996TT]

All the good aside, which is quite admirable, it’s a fantastic looking sneaker and that will be the selling point

[@Picuasco]

they forgot to mention that the shoes are very expensive

[@DylanMayoralOfficial]

great stuff.

[@jscorpus]

I've got a couple pair and they are very comfortable. I would say the V-10 are most comfortable, and I'm trying to get my wife set up With a few pair so she can post them on her fashion blog, as she's An influencer. The problem is there aren't very many in stock in her size. I know we tried getting some 3 nordstroms and they have one option the V- 12 I believe in green. I may get her the pair are from Evereve. To be honest this compliment confuses me because I've bought several higher end leather shoes And these are the most comfortable ones. Have also bought some Steve maddens that were leather similar to the V10 and some P448's And they are not as comfortable as my Veja's. I thought these were incredible and then I bought a pair and it just confirmed my thoughts. I just stumbled across this video because I was trying to figure out how to pronounce Company name and I am so glad I did because I absolutely love your company now and I'm gonna scream it from the Mountain tops! Well I live in Kansas, so social media will have to do haha!

[@yojgarganera]

I just bought my 1st 2 pairs of 👟Veja Campo shoes last week . I still haven't worn them yet.

[@richardyung4990]

This is awesome

[@sssc6035]

Planning to avail now because of your company philosophy. What’s your sizing like?

[@Lauryn-Bay]

Wow, your story is amazing! I have so much respect for following your principles. Guess the next step would be going 100% vegan to support the ethical and no-harm approach.

[@brandonc5778]

Amazing story.

[@nawfr1803]

Awesome 👌

[@galadrielmoon3269]

Just bought my first pair. :)

[@vejastore]

Thank you Galadriel! Don't forget to share your kicks with #vejasquad! :)

[@p.f.luxenberg3881]

The only shoe I plan to buy from this point forward.

[@elainekwok7289]

I like Veja💖

[@AnaFerreira-rn1jr]

And its fashion ❤

[@jamieb3071]

Only 93k views of this video in 11 months - not enough! :(

[@Samuel-my2ik]

Proud to wear VEJA.

[@vejastore]

Hi samuel, thanks for the love :)

[@mxmillo]

What percentage do the brazilian farmers get from the 145-160 dollar sneakers?

[@gerbysantos]

I'm buying one after the pandemic haha

[@zlemonade03]

How about leather? Can you share about animal cruelty and sustainability in procuring leather?

[@vejastore]

Hello, thanks for asking! The bovine leather we use at VEJA comes from farms in Uruguay, a country known for its culture of animal husbandry and the quality of its leather. You will find more information on our project page: project.veja-store.com/en/single/leather.

[@mattma96]

To the CEOs of VEJA: The life span of the outer sole is about 5-6 months by wearing on a daily basis, doing office work. Then it would crack and decompose.

[@samefacebutadifferentperson]

cool

[@TheShanewalsh]

Respect!

[@TheCatholicComedian]

Hi Prof Jammu!

[@LM-Travelogue]

[@rq6527]

hello prof Jammu!

[@patricia819]

Is the campo true to size? reviews have been mixed as to the sizing. Im planning to buy a pair nxt wk

[@vejastore]

Hello Patricia, thank for your comment. In order to help you with your request, first we advise you to measure the inner sole of your actual shoes. Then, you will be able to compare with the measurement of the soles for the model you are looking for. Please find our guide size chart, here : www.veja-store.com/en_eu/size-guide#CAMPO Don't hesitate to come back to us if you have any questions regarding your choice of size. Have a nice day! 😊

[@jamieb3071]

Love it,I am SOLD!!

[@ramayanaroxas5457]

I got my first veja's from someone who couldn't use hers.

[@ryeyan8613]

This shoes are soo expensive.

[@sumankhalia7331]

Where to buy in India?

[@vejastore]

Hi Suman, yes of course, you can find our kicks in India. If you live in Mumbai, you can find our Veja at Ajio Luxe and of you live in New Delhi at BHAANE and SUNGLASSES SGPL :)

[@lhagyal50]

Is Vera a vegan brand

[@vejastore]

Hello Tenzin, thanks for your comment, VEJA means “Look” in Portuguese, it doesn’t stand for "Vegan". Concerning the leather we use, our leather is sourced in Brazil from the food industry. Indeed, in Brazil, meat consumption is very high and the company we work with used to burn all the skins instead of repurposing them. We use this waste leather for the leather of our kicks. In 2016, only 5% of our collection was vegan. In 2018, 25% and in 2020, 35.8% of our collection was vegan. Today 45,5% of our Adult collection is Vegan & 43% of our kids kicks are Vegan! ​ A vegan material is not the ultimate solution because a lot of Vegan products are plastic or petrol-based. That’s why we have been researching this topic for five years now and found part of the solution. We finally found a revolutionary fabric: C.W.L., which is a bio-sourced material, made of organic cotton fabric covered with cornstarch and ricinus oil. The Veja project is not only about leather or non-leather kicks, it’s also about organic cotton, fair trade, insertion, and all-around re-thinking the production chain. We know that we are not perfect, but we do our best every day.

[@lhagyal50]

@@vejastore thank you! I have ordered my first pair. Can’t wait to put them on :)

[@dddreu]

W

[@calebsexton6629]

Your trying to hard here, keep it simple. This is confusing and anxiety ridden. I'm really confused

[@warrenregent8334]

La vie elles sont éclatés vos chaussures

[@vejastore]

Hello Warren, pouvez-vous nous expliquer quel a été le problème avec vos baskets ? Notre équipe dédiée vous aidera dans les plus brefs délais. Belle journée !

[@veja1667]

My name is veja 😂