Why Startups need Employer Branding : Interview Luiza Avetisyan, Co-founder & COO, HireBee.ai

Why #Startups need #EmployerBranding : Interview Luiza Avetisyan, Co-founder & COO, HireBee.ai
This episode of SPOTLIGHT focuses on Luiza Avetisyan, Co-founder of Hirebee a deep tech startup reinventing talent acquisition in post-COVID world.
Luiza is an Entrepreneur with strong corporate background and 15+ years of intensive experience in world class organizations. She has extensive domain expertise in Strategic Marketing, Customer Development, Analytics as well as Product Management.
Luiza Proud mom of 3 wonderful boys, TEDx speaker, university lecturer - woman in love with life :)
In this discussion, Luiza talks to us about Why Employer branding is a must for Startups and ways in which it can be achieved.
According to a study, 23% of startups fail due to not having the right team?
A highly motivated and skilled team is the key to success. It’s nearly impossible to overstate the importance of having the right employees working for your startup. Growing a business is for sure a team effort. But how can you create a buzz around your startup, attract motivated talent and keep your existing workforce to stay with your company and stay happy?
There is only one right answer to this question: Employer branding. And Luiza shares with us the why and how of building a great employer brand for startups!
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