10 HUGE Copywriting Mistakes That Kill Sales Page Conversions

[@BethFayemi]

I must admit, Alex is one of the reasons why I fell in love with copywriting. These tips are gold! ❣

[@AlexCattoni]

Awesome! Thank you!

[@user-gk1jv4sb1o]

1. You dont have a hook ( you need to build curiosity or make them think "oh i need to know more about this" "what's next ?" ) 2. You assume they know you ( pay attention to customer journey / awareness level and where they are coming from ) 3. You don't offer a believable solution ( speak to their problem / situation first , offer a believable solution , then you may pivot to your offer ) 4. You prioritize features over benefits ( people don't buy products , they buy the outcome and its feeling / emotions ) 5. You didn't bring backup ( not everybody knows you , so adress their inner skeptic , show your social proofs because people want to see if someone else used our product and it worked ) 6. You dont have a value-price gap ( people buy because of the perceived value of the product , perceived value must be greater than the price . we can make a comparison our product with something that's more expensive ) 7. Not showing your why ( why you created this product , why you are selling this , and why people have to buy the product . make your offer believable by giving reasons to those things ) "because" / "that's why" 8. CTA is not clear ( clear , concise and easy to spot ) 9. You create confusion ( dont't forget to give logical / left- brain informations such as how to buy , what's next , where to access , show them what's gonna happen after they put their order ) 10. You don't overcome objections ( address them to build trust by writing the FAQ section )

[@AlexCattoni]

👏🏻👏🏻👏🏻

[@archanaprabhune6036]

Thanks a ton

[@archanaprabhune6036]

This needs to be pinned at the top

[@ritviksharma9894]

Thanks, William for the notes❤

[@bethrussell9825]

I had to stop the video and pull myself together. I snorted and started laughing hysterically with the cut away of The Rock. 🤣 Love it!

[@AlexCattoni]

⚡️

[@GrowWithWill]

People buy the outcome of your product -- spot on insight.

[@monger1558]

i literally cant stop writing notes, I CAN'T

[@jinellesherry6057]

Hahah, SAME!!

[@GirishVenkatachalam]

Really well thought out list thanks a lot immensely beneficial 🙏🙏🙏

[@AlexCattoni]

Thanks for watching :)

[@bethmetro8761]

Thank you for getting to the point of my headaches! 💝

[@swapnilmohanty8938]

Ma'am im really thankful to you for bringing such content.... It is really helpful 😇

[@JayPendragonWatches]

What a brilliant video... I’ll refer back to this many, many times in the future. Thank you! 🤩

[@markmaslog3388]

I really want to learn more thanks miss A

[@wallacebankley3384]

A.L is not personal Branding. Keep it 💯 clear of your clients 👌 different from 👌 💯 it happens watching Alex Thank-you

[@manajbanerjee8615]

Your value-added, real-time tutorials keep me inflamed in my dark hours. Thanks, Alex.😪

[@manajbanerjee8615]

Thank you 👍

[@raychelleinjete4024]

I'm watching all your videos Alex...You rock!

[@AlexCattoni]

Hehe, thanks! So do you! 🤘🏻

[@phphala2477]

As always, excellent content

[@AlexCattoni]

Much appreciated! 👏🏻

[@joshuarevelegia1982]

Your videos are GREAT! THANKS!!!!

[@AlexCattoni]

Thanks for watching! 🤩

[@rujanbajracharya2222]

Exactly the video I needed. :) Also, Can you make a video on how to make the solution believable?? For example, some products are breakthroughs and people think it's too good to be true. How can you deal with such products?

[@AlexCattoni]

Noted! To answer your question - that's why a company's USP is so important. It's also important to have good branding and trust with your audience. It's hard to sell anything if there's no trust.

[@AnirudhIsOnline]

I recently found about this had a name. All these things are interesting. Liked and subbed 👍.

[@philipysmaelmamucod]

Hi Alex. Thank you so much for your tips.

[@AlexCattoni]

My pleasure!!

[@assortedbibssundayfootball1312]

Great line at 7:12 - "You mean not everything on the internet is true??" Made me laugh Alex.

[@AlexCattoni]

😅

[@manzoorkhan6336]

Amazing. I am following your tips it's great

[@AlexCattoni]

Glad to hear that!

[@jayanand8041]

Please make a video on copywriting exercises to do every day to enhance my skills if we don't have a client ... ASAP

[@AlexCattoni]

Cool! Thanks for the suggestion!

[@rosellerboreros9867]

Thank you for nice idea

[@thetasouldoctor4240]

Girl on fire! I want to know who your coach was !

[@AlexCattoni]

Hehe, thanks! I had a few great mentors along the way :)

[@PrashantKumar-fv5wk]

Valuable Tips 🔥

[@nevinwelfred2041]

Can I know y r u doing this Weather it is because of personal branding or making another income

[@AlexCattoni]

Of course you can ask! I started this KZbin channel for a couple of reasons... I wanted to "stop playing it small" and step out of my comfort zone. I knew that my 10 years of experience could help a lot of new freelancers and I felt a strong call to do that. The reason I continued to make videos (because it took MONTHS and looooot of work before I even hit 1,000 subs) was because the community I built. We bonded and connected, and the community is what motivated me to keep going. Money didn't even almost become an option until a year into it.

[@MStarTUTORIALS]

this is made with adobe premiere right?

[@AlexCattoni]

I use a video editor! 😊

[@theall5779]

Alex, Plzzzzzzzzzzzzzzzzzzzzzzzzzzzzz Start vlogging, I will watch it millions and billions times. Plz

[@AlexCattoni]

haha, thanks! 😝

[@abiolaaminah3458]

My summary Be Clear- and Concise-To Close (3C's) Haha😂.... Thanks Alex

[@PhoneReadyLeads]

yep!

[@AlexCattoni]

Haha, nailed it 👏🏻

[@praneethkumar1188]

Sales page mistakes. 1. No hook headline. 2. Assume they know you customer awareness. 3. Problem pain and believe solution. 4. Benefits and features 5. Why should I buy from you. 6. Value and price gap. 7. Why product sell. 8. CTA. 9. Confusion all questions. 10. Objections faq.

[@satisfyingvideos2892]

Hahaha you are world beautiful woman you know

[@satisfyingvideos2892]

I am confused because I am seeing you not understand what you say

[@subhashnisarta3496]

Everything I do with my passion So writing business is one of them, and many ideas come across the way I walk in So nice to meet up with you 🎁 today 🎁 evening 🌆🌆 aware of tomorrow what is your 🎁 next step 🪜 for me and 💝🎁 what I deliver for our continuation as a 👍 group members friends colleagues and club members including any questions please let me know from you soon 🔜 thanks again for your help.

[@magelovebari]

ስላምሽ ብዝት ይበልልሽ ጃ ፻

[@thinkingallowed6485]

it's "where they are"...not, "where they are at"...good info but grammar issues make the talk grating.

[@wallacebankley3384]

words.? Website design or graphic designer .SEO 3yr college courses related. The digital marketer of the year ,Who has this 👌 WOMEN INSPIRATION GAME CHANGER AWARD who has this opportunity to make a successful career 👏