Great video! I think my favorite part about the "s hook" is interweaving your sales message with a story to draw your prospect in. Your point to reassure the prospect that you're on their side and you want them to experience the benefits of your product is also key.
@AlexCattoni5 жыл бұрын
Jordan C Reyes thanks Jordan!
@khizarabid84144 жыл бұрын
Winner of a video, I been tryin to find out about "marketing headlines examples" for a while now, and I think this has helped. Ever heard of - Fonucas Ziyyatt Tip - (just google it ) ? Ive heard some incredible things about it and my cousin got cool results with it.
@DHumix303 жыл бұрын
I am really HOOKED Alex! Way to go gurl🔥🔥👌👌
@jayantpatankar59672 жыл бұрын
@@AlexCattoni hi Alex, it is my first video I watch in this channel and this copy technique sells. How do I know it? Well, I already falling in love with you. 😍❤
@menchieserina5853 Жыл бұрын
Thank you so much Alex! This is very helpful, I need to watch this again. So grateful for your valuable info on copywriting. God bless you 🙏❤
@leonardoebert65104 жыл бұрын
#1 - The Headline #2 - The S-Hook "People will do anything for those who encourage their dreams, justify their failures, allay their fears, confirm their suspicions and help them throw rocks at their enemies" Story - Science - Supposition #3 - The problem #4 - The Offer ( Value should always be greater than the price ) Discounts and Premiums #5 - Benefits #6 - Social Proof #7 - Scarcity 8# - Risk Reversal (Warranty ) 9# - Call to Action
@innocentonoh48254 жыл бұрын
Thank you for this. And for Cattoni, I love you and the way you explain things.
@pareshd32843 жыл бұрын
Thanks Mate for summarising it all 🤗.
@reneerichardsonbooks2 жыл бұрын
Thank you!
@nuwaherezaosborn19762 жыл бұрын
This is great
@oluwatobiadebisi93042 ай бұрын
Thank you for this!!
@BadgerSportsService5 жыл бұрын
Seriously how the f does this women have under 1000 subs? I've gone down the rabbit hole known as her channel and every video is loaded with information. Oh...I'll take advantage before she blows up.
@AlexCattoni5 жыл бұрын
Omg you made my day :) Thanks!
@wizeguy265 жыл бұрын
Thats ok those of us who have discovered this Gem are overly grateful. Hi lol
@davidfournier43014 жыл бұрын
Badgersportservice. What do you say sell, the name intrigues me. Thanks
@VoiceoverByIvy3 жыл бұрын
I'm not skipping ads. You're the best woman KZbinr and teacher here! 🔥 You're so knowledgeable and passionate with what you do and it shows! 💕
@techrvl94063 жыл бұрын
That candor is contagious.
@appointmentnow62554 жыл бұрын
Alex, you get me excited again about sales copy! And when I'm excited I perform much, much better! Thank you
@AlexCattoni4 жыл бұрын
Me too!! Glad I could get you PUMPED!
@Stevenamz2 жыл бұрын
This video is gold! I have rewatched this more times than I can count and learn something new each time. This has been instrumental in drafting my sales page. Subscribed.
@collinsosumili68462 жыл бұрын
Yes you are right great value my favorite part is your sales message think you very much
@clairemeloann3 жыл бұрын
Love how you break everything section by section! I fell in love of copywriting because of you!
@AlexCattoni3 жыл бұрын
Thank you so much!!
@VictorObi2472 ай бұрын
One of the best videos I watched today. Thank you so much Alex Cattoni!
@natashablimkie60135 жыл бұрын
This is a really great summary, I love the step by step approach! Thank you so much, so glad I found this channel
@AlexCattoni5 жыл бұрын
Thanks Natasha!!!
@eldendelossantos69284 жыл бұрын
I've literally spent whole day watching all your copywriting videos! Very informative for beginners like me! Thank you very much for all these free contents. 👍😁
@KristenPolzien4 жыл бұрын
Yes! I just did a massive overhaul on my first draft of my offer. I am jazzed! Needs more revision...time for a break. Thanks again!
@safealaswas20015 жыл бұрын
I find it hard to switch away from your video, keep the great content coming
@vinces57613 жыл бұрын
Wow. Very pleasing to the eyes. Great video.
@adamfranco29442 жыл бұрын
That quote was life changing
@reneeninham60914 жыл бұрын
Thank you Alex. Best 12 minutes of info on KZbin!
@AlexCattoni4 жыл бұрын
Aw shucks. Thank you!
@umarasad41415 жыл бұрын
You should promote your videos, man. It provides immense value.
@AlexCattoni5 жыл бұрын
Thanks!! Hoping I’ll grow without ad spend :)
@radioadvertisingflagler9182 жыл бұрын
Great video! I love the quote by Blair Warren.
@extraoomph4 жыл бұрын
Your content is actually far more valuable than Udemy courses. Seriously. Thanks a lot for bringing valuable copywriting content here. Will start international freelance copywriting business soon.
@AlexCattoni4 жыл бұрын
Thank you so much! Means the world ❤️
@michaelogunniwa14972 жыл бұрын
Alex cattoni you are a very unique coach and mentor. I love, reverence, celebrate and cherish you. This is Michael saying Thank you Alex for all you do to make us better Copywriters.💕💕💕💕💕💕💕💕💕💕💕💕💕
@ntombizodwahadebe71304 жыл бұрын
Great content! Straight to the point! Digital marketing student 👩🎓 Your vids have been a great help in completing my current assignment
@AlexCattoni4 жыл бұрын
Thank you!!
@monica.nicolae4 жыл бұрын
I am so happy I found your channel. Thank you for sharing such great content! Coming from a film production background and becoming a content creator for an online platform recently, I have stumbled upon creating copy in my job and it has been a great challenge. I am watching every single one of your videos and making notes. Love your energy too!
@AlexCattoni4 жыл бұрын
That's awesome! Thank you so much! ❤️
@wiseonechris66054 жыл бұрын
Your videos are so superb and that S-Hook angle captivating. thank you.
@BINGENETWORKS11 ай бұрын
Thank you, this is so incredibly helpful.
@themutherfucker15 жыл бұрын
Great content, love your energy! I think youre about to go viral👍😉
@AlexCattoni5 жыл бұрын
Yay Joe!!!
@shawnsmith18652 жыл бұрын
Simple and Beautifully delivered. Thank you for your channel. It has become my new "home" for learning about becoming a better writer.
@AlexCattoni2 жыл бұрын
Awesome! Thanks for being here ⚡️
@capitalrealtors24203 жыл бұрын
I Love watching and learning from you Ma'am. You are amazing. A mind blowing teacher. Lots of Respect for you. You are delivering something out of the box, something extraordinary. Love and respect from Pakistan ❤️ Ma'am
@antonioarana80027 ай бұрын
Alex Cattoni, everything that's right in the world
@ayyuktan5 жыл бұрын
That video converted me to your 5000th subscriber! I've seen your subs count become from 4.99K to 5K when I click the subscribe, CONGRATS! 👏
@AlexCattoni5 жыл бұрын
Omg yay!!!! Can I give you a virtual trophy?! 🏆 500th Subscriber!!!
@dumebi_anikpe Жыл бұрын
You're amazing 😍 I've watched more than 5 of your videos today
@AlexCattoni Жыл бұрын
You are amazing! Thank you!!
@wesley-digital5 жыл бұрын
Wow Alex. This was an awsome video. Super informative, easy to understand, digestible, and entertaining. It also doesn't hurt that you are easy on the eyes lol. I look forward to learning from more of your content. Keep it up Alex!!!
@AlexCattoni5 жыл бұрын
Thanks so much Harold :D
@ernieschwarcz9077 Жыл бұрын
Excellent. Thanks!
@AlexCattoni Жыл бұрын
You're welcome!
@graceho9181 Жыл бұрын
you're so concise and helpful, thank you alex for your epic videos.
@AlexCattoni Жыл бұрын
Glad you like them! Thanks for watching :)
@tomaskulesius5454 жыл бұрын
You can fit so much information into such a short video time. That's brilliant!
@AlexCattoni4 жыл бұрын
Thanks!!
@lourdessabandal39124 жыл бұрын
I appreciate the Component # 2 S Hook. and also the Component # 3 Identify the Pain plus # 9. That will somehow guide the customer to do call to action. Thank you Alex appreciate this so much! More subscribers to your Channel. I am now INSPIRED to continue my Journey as a Copy writer.
@deniseparungao51573 жыл бұрын
Your intro got me like, wow is she a model or a writer? And I’m like deym she can do both 😍
@fadark553 жыл бұрын
This is fenomenal, super clear. Thank you!
@rosalynlevbarg26593 ай бұрын
Yes, I'd like to know more about story, science and supposition. Thank you.
@egbemejeremiah2 жыл бұрын
Thanks ma'am for this information
@msmart2u24 жыл бұрын
Two thumbs way up!. Great job Alex!
@AlexCattoni4 жыл бұрын
Yay thanks Dwight!
@pareshd32843 жыл бұрын
I am an Alex Cattoni Fan Now 😍
@ketevannatsvlichvili54085 жыл бұрын
I keep referring to this video for pretty much everything. Thank you!
@AlexCattoni5 жыл бұрын
Hahaha thanks girl!!
@quesedabeast185 жыл бұрын
Thank you for the information I was very skeptical about my engagement level and my actual ability to start a copywriter business but now I feel empowered to Persue this career and it's thanks to your super simple easy to follow videos keep up the great work
@AlexCattoni5 жыл бұрын
Yay!
@quesedabeast185 жыл бұрын
@@AlexCattoni I know this is not a formal and usual approach to this.....I know you don't know me at all and it's completely fine if you say no but I was really hoping you would give me the opportunity and help me by being a mentor. I'm reaching out because I really believe in you and your knowledge and I'm starting from scratch and would really like your guidance
@IsiomaOjeme5 жыл бұрын
First of all Alex, your smile is amazing and it definitely helps your videos 😀❤️... and then thanks for the tips. I need to understand how I can really get to identify and research on my target audience so that my copy can be coined to suit them. I’d really appreciate that you make a video on that. Thanks!
@AlexCattoni5 жыл бұрын
Ojeme, thank you!! A good topic for a future video, most definitely! Also, you may find this video helpful: kzbin.info/www/bejne/iJSzm3ycqtuUb5I
@fadeelahjoemath22745 жыл бұрын
This was very inspiring. I already know that I will revisit this video often.
@deepaknagwanshi86644 жыл бұрын
Thanks Alex! I love the way you teach
@Kaylawayla_83 жыл бұрын
amazing substantial advice thank you
@itssuperpsychological95303 жыл бұрын
Wow! This video is super amazing! You killed it mehn! Keep it up👍
@AlexCattoni3 жыл бұрын
Thank you!
@Cashnova_will_be_a_goat2 жыл бұрын
Thank you for the content, just came across this hope all is well with you
@AlexCattoni2 жыл бұрын
Thanks so much for watching!
@smalapanis5 жыл бұрын
Hi Alex, I would like to thank u for your great videos❗I 've just discover your amazing channel and I'm impressed with the amount of information that it contains❗ Keep up your wonderful work with this smile and energy❗
@AlexCattoni5 жыл бұрын
Thank you!!
@franklinporter45295 жыл бұрын
Much gratitude for your expertise Alex! You are have an encyclopedic depth of knowledge of copywriting. Your skilled command of this subject coupled with your contagious positive enthusiasm is helping me to master this discipline. Liked & Subscribed.
@AlexCattoni5 жыл бұрын
Yay! Thanks Franklin! Did I just see you in my travel group too? 😉
@franklinporter45295 жыл бұрын
@@AlexCattoni Affirmative! Looking forward to learning, keep up the excellent work.
@AlexCattoni5 жыл бұрын
@@franklinporter4529 Awesome :) Thank you!!
@meganmcmillan54934 жыл бұрын
This video was so helpful - thank you. I'm in the middle of making my website and I'm only just starting to understand how important good copy is.
@AlexCattoni4 жыл бұрын
Awesome!! I recommend you watch this one for your home page kzbin.info/www/bejne/sKvOlZiom7qBepI
@nicelagirl3 жыл бұрын
@Megan McMillan Did you build your website yourself? I keep seeing ads for Wix.
@messideep14094 жыл бұрын
They way you speak , they you present things is so inspiring and so energetic ❤️ I didn't skip one second and watched the whole vedio in one shot. You r the best. Im new in copywriting, this vedio helped me a lot, you just got a new subscriber. waiting for the next vedio🙋. Im from INDIA 🇮🇳
@AlexCattoni4 жыл бұрын
Thank you!!
@okopisolomon61632 жыл бұрын
Absolutely Great . you made my day
@AlexCattoni2 жыл бұрын
Thanks so much for watching!
@eseoiseegbokhare41414 жыл бұрын
Thank you, I started copywriting classes a few weeks back and you have been amazing help❤️
@AlexCattoni4 жыл бұрын
You're so welcome!
@vinjerumughogho26682 жыл бұрын
@@AlexCattoni you are amazing Alex, you content is so helpful👍
@RyanmcmorrisOfficial4 жыл бұрын
wow, I was afraid of sales copy and now I feel like I can write a sales page that makes $1M, I just saved this to watch 100x
@AlexCattoni4 жыл бұрын
Yay!! So happy to hear that
@danielagu21732 жыл бұрын
Great video,I’d want to know more about the 9 components
@jennipherjo45545 жыл бұрын
Great info and easy to digest. I would like more on the SHook
@AlexCattoni5 жыл бұрын
Here you go! 3 Persuasion Techniques To Use When Writing Sales Copy kzbin.info/www/bejne/m3O1oYRulp50adU
@tohsimpu2 жыл бұрын
Great video. Thanks 😊
@Hamnamarketing.3 жыл бұрын
Awesome video it will be very helpful for us. I must apply these 9 components where I write the sales copywriting. Thank you so much
@destinyelisha82392 жыл бұрын
Headline- stragetically written attention grabbing statements. S-hook- the most important part of the copy, that helps your clients know if you're talking to them.
@daniellorrensky46674 жыл бұрын
Very informative video about copywriting. Thanks
@KristenPolzien4 жыл бұрын
Awesome training, Alex! I’m going to apply your tips straight away! Ready to digest the video on headlines and s-hook ❤️
@wegodigitalnet4 жыл бұрын
Systematic and easy to implement. Thank you
@shawarasoyinka9189 Жыл бұрын
Great video Alex
@harshmayurvlog Жыл бұрын
Keeping copywriting aside, your expressions are killing 😅😅😅
@nadahesham35233 жыл бұрын
So helpful ❤️ but I didn't get the part in No.4 (the offer) about the ideal prospect
@AlexCattoni3 жыл бұрын
Mapping out your customer avatar? This worksheet might help you with that: www.alexcattoni.com/avatar-download
@nadahesham35233 жыл бұрын
@@AlexCattoni thanks alot❤️❤️❤️
@subhankarbhaduri48185 жыл бұрын
Great going. Good informative vdo. Looking forward to more and you just got a new subscriber. Best wishes.
@Amb_Chris_Blessed2 жыл бұрын
This is powerful 💖
@uzo79104 жыл бұрын
3:35 - People will do anything for those who encourage their dreams, justify their failures, allay their fears, confirm their suspicions, and help them throw rocks at their enemies - Blair Warren (One Sentence Persuasion)
@r_islam20883 жыл бұрын
Deep understanding of 4 Points make a sales copy better: 1. Attention 2. Aspiration 3. Augmentation 4. Action
@rozaroz52592 жыл бұрын
what about that S-hook, Alex? wanna know more! xx
@faithbuoro35304 жыл бұрын
This is an awesome video, learned a lot. You are awesome.
@AlexCattoni4 жыл бұрын
So glad!
@Ranu-fx3wz4 жыл бұрын
YOU ARE SO BEAUTYFUL -AND TALKING ALSO A VERY HELPFUL .THANK YOU SO MUCH .LOVE FROM BANGLADESH
@yoursolutiontoyourrealesta10222 жыл бұрын
great learnings
@katerinachristodoulou98785 жыл бұрын
so much knowledge, thank you xx
@nicolesweeney62875 жыл бұрын
Would love to hear more about the s hook!
@AlexCattoni5 жыл бұрын
Hey Nicole! Check out this video: kzbin.info/www/bejne/m3O1oYRulp50adU
@ewerefriday4100 Жыл бұрын
So inspiring
@andrewo73185 жыл бұрын
Keep up the great work. I learned a lot. Keep up and you will kill it!
@AlexCattoni5 жыл бұрын
Thanks for the encouragement!
@iamlocs4 жыл бұрын
Thank you for this awesome content. You did such an awesome job explaining!
@AlexCattoni4 жыл бұрын
Glad it was helpful! & thank you. :)
@princefavourani74342 жыл бұрын
Thank you
@zaheercarrim10353 жыл бұрын
Thanks Alex.
@maddyjeanpmupermanentmakeu61123 жыл бұрын
Thanks ! Super helpful!
@AlexCattoni3 жыл бұрын
Glad it helped!
@sotoodeht67523 жыл бұрын
The S-Hook angels By the way, thank you so much for all the information you are sharing.
@AlexCattoni3 жыл бұрын
You are so welcome!
@Quietmountainsolace5 жыл бұрын
This was really helpful thank you! I wrote notes on this.
@AlexCattoni5 жыл бұрын
Yay! So glad to hear that Andriana!
@contentshark51224 жыл бұрын
Very helpful ...is there any sample copy you can recommend ...to check !!