How To SET UP & INSTALL The FACEBOOK PIXEL (After iOS 14)

[@BenHeath]

WATCH NEXT: CREATE CAMPAIGNS THIS WAY kzbin.info/www/bejne/fJqsYpiVet-YmJo

[@maxlarocca78]

Ben , you’re an Angel! Thank you

[@nkosi24]

I wondered why this was 37 minutes long, but after watching, I must say that this is the most valuable FB pixel tutorial I've ever seen. Thanks a million Ben!

[@BenHeath]

Thank you very much. I’m always trying to increase the value I provide in videos. There’s quite a lot to be done now with Facebook Pixel installation :)

[@approachingzenith8044]

agreed!

[@OlleyThorpe]

Totally agree!!!

[@designxbuild]

Yeah, this Ben guy is amazing!

[@BenHeath]

Thanks for watching guys! Let me know what you think in the comments :)

[@Adam-nr7xf]

Ben! Love the content, always helpful! What are the odds you do a video for app purchase campaigns post ios 14? Also, what about "Value Optimization" for my Purchase event, is it worth enabling?

[@BenHeath]

Sure that's a good idea :) For value optimization I've got a video on that: kzbin.info/www/bejne/aIDNZZRtm5d7Y8k

[@Adam-nr7xf]

@@BenHeath the GOAT!!

[@BenHeath]

@@Adam-nr7xf thanks a lot :)

[@Trainwithaustin]

I was unable to track my 11 Purchases after setting up my pixel with this method

[@digitalmarketingemma]

Thanks Ben, another amazing tutorial - I feel I have finally got my head around the pixel and events!

[@BenHeath]

Great to hear!

[@sylvestersmunubi9134]

Actually this is the best explanation I was looking for. Great content indeed, thanks for uploading

[@Julia256100]

Just wanted to say thank you for such helpful videos - really helps in terms of checking I've taken the right steps on this.

[@BenHeath]

You are so welcome!

[@jofontaine217]

Wow. I think this is the best Facebook tutorial I have ever watched...

[@BenHeath]

Glad you think so :)

[@footballfanatics49]

Hi Ben, First I would like to say that thank you for giving such high quality content free of cost and I can't thank you enough . I would like to request you that please make a video on how to audit an ad account when taking on clients, what metrics to look for? And how should we plan for future of that account

[@BenHeath]

Thank you very much. Good idea, I'll add that to the to-do list.

[@suranjanaghoshdastidar5016]

@@BenHeath That'd be really helpful, Ben. Looking forward to that. And wanted to give a gigantic thumbs up to what you're doing. Can't thank you enough☺

[@paulinehilborn6467]

This is so helpful. Thank you. I started this process by myself, but missed 2 out of the 3 steps neccesary. Thanks so much.

[@BenHeath]

Glad it was helpful!

[@PaulRansonArt]

Brilliant video Ben. For anyone trying to set up FB ad's for conversion this is a must watch video. Thank you once again for explaining this so well.

[@BenHeath]

Thanks Paul!

[@wweDfanXdude]

This is amazing Ben, please keep up with making more technical videos like this, they really help a lot. Thank you!

[@BenHeath]

Glad to hear it and I will do :)

[@10axeel]

Finally someone who did an excelent video about Facebook pixel and Conversion API. Thanks Ben. You do a great job. Keep going and goodluck

[@BenHeath]

Glad it was helpful!

[@swethaneelgundh687]

Thank you so much for this wonderful step-by-step tutorial. This video served my purpose :)

[@sayroni]

Ben heath, I have no words. when you said " Configure your web event prioritization list in Aggregated Event Measurement" I was like. "what the..." after watching 7-8 videos just like yours, titled: "how to set up pixel.. blabla" I wanted to make sure everything is PERFECT for my clients before running Facebook ads for them, usually, I play on google SEM. since I have a marketing agency that is google ads focused and wanted to vary my marketing skills and products. none of them mentioned the web event prioritization list. - subscribed - gave a like thank you, man, please keep it coming! : )

[@BenHeath]

Haha - yes it's a mouthful! Happy to help :)

[@sayroni]

@@BenHeath say ben, quick question is there a Facebook Pixel Scroll option in Facebook? because I tried to configure an event through GMT to Facebook, a scroll event, and It seems I can't create an audience that is associated with the scroll event nor do I see that Facebook event manager has a prioritization option to prioritize my scroll event. did they removed it?. I do notice that Facebook recognize my scroll event tho, through a test. update: ok ok, so I do see the scrolling option in the dropdown of audience creation now. the only thing I need to figure out is how to prioritize scrolling events through the prioritization management system if that is even possible or if I even need to do that. update on the update: finally, after 12 hours, I got it. first, we create the custom event measurement through whatever (GTM , manually ). then we need the system (Facebook ) to recognize our new data. then we create custom conversion from the event we create prior to that. now we can prioritize and select through campaigns and make custom audience. did I got it right?

[@Moe_fitness]

Thank you so much for this video! I was literally beating my head against the wall trying to figure this out. Thinking I need to get my hands on your course. Thanks!

[@BenHeath]

Glad it helped :)

[@zizicario]

The best content about Facebook ads here in KZbin ❤️

[@BenHeath]

Thanks a lot :) That's my objective.

[@plantbasedarab]

Very helpful to watch! Easy to follow steps. Thanks for sharing the videos from your course!

[@adderlyacevedo8232]

Thank you for making this SO easy to understand!!

[@BenHeath]

Glad it was helpful!

[@mmmmmmmmmm710]

You sir, are a legend! Thank you for this wonderful and very helpful tutorial!

[@BenHeath]

Glad it helped :)

[@jackricepk]

Super helpful! Thanks for going into so much detail in this video!

[@BenHeath]

You're so welcome!

[@boldish]

Thank you so much for making an update 😊

[@BenHeath]

You are very welcome - thanks for watching :)

[@SuzetteBouwer]

Thanks for your generous sharing Ben.

[@BenHeath]

Happy to help :)

[@ChessieB]

Hi! It looks like things have changed and I am very confused and lost now. Would love an updated video! :)

[@emotions25641]

So helpful…thank you so much again!!!!

[@BenHeath]

You are very welcome :)

[@eduardolopezperez7869]

greetings from Mexico, thanks a lot pal, pure gold information and knowledge! 💯

[@BenHeath]

Glad it was helpful!

[@alyssagoggin5408]

Thank you for making that sooo simple!!

[@BenHeath]

You are so welcome :)

[@jamiecressend]

This was a great tutorial. Thank you!

[@BenHeath]

Glad to hear it :)

[@MoritzFischer]

Agree with everyone that this video was super helpful to understand what changes. Thanks for this!

[@BenHeath]

Glad it was helpful!

[@CycleCoachAcademy]

Great tutorial! Unfortunately, the link to verify domains via the facebook link you provided no longer works. Any updated videos you have on this? Or do we need to do this in 2023?

[@MustafaKarimi-y5o]

Thank you for sharing your insightful videos. Could you please update your video? A lot of features have changed when comes to installing FB pixel. I wanted to install it while watching your video but I couldn't. Still looking for a video or another solution for myself to install successfully the FB Pixel. Thank you.

[@henrymarroquin5294]

Great video, you are a great teacher!

[@adarshsharma5608]

Hey Ben, this was such a wonderful video truly. Every step is detailed so simply that even a beginner can get the tasks completed. Very valuable!! Many thanks for sharing! :-)

[@BenHeath]

Thank you very much for letting me know. That is great to hear :)

[@brokejaw]

@15.25 I have a Pixel but I don't have Pixel/Conversions API & Aggregated Event Measurement like you do...I see my list under events too.

[@tondamhone3352]

Thank you so much for making this free bro

[@BenHeath]

You are very welcome :)

[@andrerumble9788]

Amazing video! very helpful and thorough

[@BenHeath]

Glad it was helpful!

[@onalennasellwane4545]

I literally never regret spending my time here.

[@BenHeath]

Awesome, glad to hear it :)

[@avadventuregear]

Would love a video of how to change your pixel in your ads manager :)

[@alexdew6981]

Another AWESOME video! You have a fan here!

[@BenHeath]

Happy to help :)

[@danielekpoessien7033]

Thanks for the video helpful. Watching this in 2023 and wondering what has changed. How do I use pixel on shopping stores that also embrace pixel integration? Do I need to do this for every account I manage? Is there other options for client without a website who just want to advertise a product or program?

[@dillon9421]

this was really helpful! thanks mate

[@BenHeath]

Glad it helped!

[@zetohd]

Thank you. Great video, very helpful.

[@BenHeath]

Glad it was helpful!

[@approachingzenith8044]

This was extremely helpful! Thank you for providing clarity to this ios14 change

[@BenHeath]

Glad it was helpful!

[@idongesitudo9615]

This video is really an eye opener to me Very simple and educative to understand

[@janoskatona1234]

Hey, thank you very much. If my Pixel is working well and in Event manager, at Add to Cart part I can see that ”Prioritised for iOS 14.5+”, that seems that it is all right with it, right?

[@youssefenjri8499]

Thank you for all the valuable iinformation you are providing, you are a gift for us your followers. I have a question concerning the tracking is it better to use domain tracking or pixel tracking ??

[@the_world_of_marketing]

Such a fantastic video! Thank you so much!

[@BenHeath]

Glad it was helpful :)

[@danielekpoessien7033]

Thanks for the video. It was quite helpful. Watching this in 2023 and wondering what has changed. How do I use pixel on unlisted shopping stores that also embrace pixel integration? Do I need to do this for every account I manage? Is there other options for client without a website who just want to advertise a product or program?

[@rahullravi1141]

Hey Ben, can you drop a video on how to train/warm up your pixel? Would be very useful for new ad accounts/stores with 0 data to work with and how to get off the ground.

[@poppyaugarde5425]

Great tutorial but this video is now outdated as you no longer need to verify domain or set aggregated events (configure web events tab has been removed) - 2023

[@ChrisBradleyProductions]

I was trying to figure this part out....Thank you!

[@marcebinger]

Really appreciate your videos Ben!

[@BenHeath]

Glad you like them!

[@artKarolina]

Wow, I was looking for this exact info for 2 months.

[@BenHeath]

Happy to help :)

[@commerfordable]

Hi Ben. I've taken these steps for my personal account. Do I need to do these steps for my business page which I will be doing the ads through? I only have one website if that helps.

[@md.sadmansakib9180]

This is so much helpful. Thank you Ben 😊

[@BenHeath]

Glad it was helpful!

[@spiritualmasterychannel]

Hi Ben! Thank you for your value...i've run into a block. When I copy & paste the website URL to check if the pixel is working correctly it says no activity yet. Can you confirm what website URL we are checking?

[@fageyinbotobiloba1433]

Hello Ben. What’s your advice if you’re running Ads to landing pages rather than main website??

[@thekreativco]

Thank you, this was helpful!

[@BenHeath]

Glad it was helpful!

[@KabirahBoss]

Hi Ben, I came over to this toturial while I was watching your set up Facebook ads video. Ive never created a fb pixel, however while following this video Facebook is telling me the event manager isnt available. Did something change?

[@sajithmathew8554]

Really helpful Ben. Thanks!

[@BenHeath]

Happy to help!

[@kn0btwister]

👋 thanks for the video…I had a quick question about management of pixels…say I have a bakery and I want to put content out for it and advertise it and at the same time, in a totally different niche, I want to have a sticker business and than sell another product in the women niche…my question is for all these three different businesses that has three different websites, do I need a separate ad account or since I own the businesses and the associated Facebook pages, I can do it under the same ad account?

[@lincyt1976]

Thank you so much for this helpful video. I have some doubts, please clear my doubts. Last year I have watched FB pixel tutorial and they says we have to add Fb pixel base code on all pages of our website through header coding. I didn't have any practical knowledge yet, But now i designed a WordPress website for my customer and i want to install Fb pixel for them. Also i would like to ask you ,my customer has added me as their FB Admin and i will be working from my FB account. So if i add business manager and install FB pixel and later if they remove me from Admin role, how FB pixel gonna work? Please clarify my doubts. thanks in advance

[@YuuFlamel]

Thank you. That really helped!

[@BenHeath]

Glad it helped!

[@studiozanetti]

Brilliant Tutorial !! thank you :)

[@BenHeath]

You're very welcome :)

[@andyjohnstondirector]

bro, you're a straight g👊

[@isabelvegasuarez6326]

Hello, the prioritised events are 8 per account? But what if I sell more things and I want to prioritise the different conversion types: form, button, click per service line or product?

[@behrensf84]

hmmm. if you only have one conversion event per person because of IOS14, then would you see for example, just the add to cart if they add to cart but don't make a purchase? That's fine. You can have two columns in the ad manager, one for add to cart, and one for purchase, and you can then see whether the add to carts are converting into purchases or not. Right?

[@picturesadobe1281]

Hello Ben, which integration i use if I'm using WordPress with WooCommerce plugin?

[@strategicbusinesscoaching]

What if when you add assets and you have classic pages as well. Do you just click page or website as you demonstrate or do you do classic pages as well?

[@eamonshields2754]

Incredible Content

[@BenHeath]

Thank you very much :)

[@ElsaHsieh-h1h]

Thanks fro sharing the video! Got one question - does anyone's FB purchase has double count issue? Mine purchase event double counted(but value is correct) after connecting conversion API. Anyone know the solution?

[@mabillama]

Great content as usual. This is such a great hub a good information

[@BenHeath]

Glad it was helpful!

[@dennisreid4443]

Very good tutorial! I am wondering, however, which would be better to install, Pixel for WordPress or Pixel for WooCommerce? Our website is WordPress but our ads are focused on our products, which are in our WooCommerce store. I'm guessing Pixel for Wordpress will look at visitor behavior such as browsing recipes, looking at the wholesale or private label pages, whereas Pixel for WooCommerce will just look at activity in the store. Maybe I just answered my own question... Your thoughts would be appreciated.

[@livelifecommunity8874]

Hi Ben! What if we use a site that doesn't appear in the Partner Integrations, such as ClickFunnels? How do we set up and install the facebook pixel?

[@danielekpoessien7033]

Did you get this sorted? I'm having same question here

[@achieverone]

What is the difference between Facebook for Wordpress and Facebook for Woocommerce? If I am selling products on my website, which one should I install for the Facebook Pixel?

[@patrickunrath1609]

Hey Ben, thanks! Would you recommend to install the Pixel & Events via Event Setup Tool OR Tag Manager OR directly into the code? What are the differences? Greetz from Germany

[@celebritymaid]

What are your thoughts on Conversion API? It seems like everyone is pushing for that now, however it's also the most intricate way to setup conversion events and has more margin for error IMO. The method you showed (events from the pixel) and custom conversions are more simple to set up, but I'm wondering if these methods are outdated?

[@gemwebb]

I just made the EASIEST how to set up EVENT TRACKING with Facebooks new easy to use tool.

[@blisspoweredyoga1035]

Thank you so much Ben!

[@BenHeath]

Happy to help :)

[@HouseofBestFranchise]

Hi Ben, very helpful video thank you for being so selfless that you shared this for free, i have a question , after carefully following your video tutorial . i noticed thu my pixer helper that i only see page viewer i dont see any other event ? is it normal?

[@benjaminlee6972]

You really did a great job, Big thank you! 🥰🥰🥰🥰🥰🥰🥰🥰🥰🥰🥰🥰🥰🥰🥰

[@BenHeath]

No problem 😊

[@channiXjohny]

I have pixel setup domain verified web configurations done ... but in ad set level after choosing pixel and event it says error.. set up conversions.... shall I wait for 72 hours after web event configurations

[@johnkaris2638]

Nice video Ben ✔✔💯💯this video is so valuable....that I had to download it Ben I have a question......if my Website has so many products to sell can I set up multiple purchase standard event....?

[@lucyfoden4264]

So helpful! :)

[@merman1979]

Hey Ben, Is there a way to set up the IOS events order in the Facebook business suite, not business manager? I hope I've used the correct terminology.

[@BenHeath]

I don't think so - I think you have to do so from Events Manager

[@moseskramer5346]

Super helpful ! thanks alot

[@BenHeath]

Glad it was helpful!

[@joshuaoleshe2186]

Thanks for this ...

Thanks for the great video Ben. What is the difference, purpose, usages between the Conversion API versus Web Events?

[@celinezegai9126]

Search on Google i think it's going to be helpful for u

[@1Goldigger1]

Great video. Just one question please. When editing web events configurations, I have the option of either selecting pixel or custom conversions that I've set up. I can't find any explanation on why you would choose a custom conversion?

[@BenHeath]

Thanks a lot - it all comes down to a greater level of specificity - but we would mostly stick to the standard set up.

[@emilybull3578]

Hey Ben, thanks for an awesome video! Just started on my Meta business suite journey and you've been a needed wealth of knowledge. It does look like the link is broken on the domain verification link you provided though, any updates on this guidance? Thanks so much.

[@TheDevExplorer]

After setting the pixel completely like this.. Do i still need to setup Conversation API or not ?? Iam a beginner that's why asking this. Thanks in advance :)

[@cesaremarchetti685]

Do you advise to switch on Value Optimization? I mean is it really working or will it only make me pay more for a click?

[@A.LangmarteyLifePurposeCoach]

Thank you very much Ben Heath for this complete Facebook pixel installation and setup. I have a question. Please, can you use both the manual and the partner integration method on your website?

[@BenHeath]

You are very welcome :) I would be careful using both as that could lead to duplicated or inaccurate data.

[@hellofellowfoodie]

Hey Ben, thank you for your content, it is super helpful! I finally verified my domain after hours of struggle. I wanted to take the next step, but the button "Aggregated Event Management'" is not anywhere to be seen, so now I'm a bit lost. Please help, I would really appreciate it.

[@BenHeath]

Thanks a lot. Yes that feature has been retired and is no longer necessary. Meta does that for you automatically now. I actually have an updated version of this video coming out on Tuesday :)

[@zikan6288]

Hi, thanks for the good video. I checked the plugin and it says the plugin is not Compatible with my version of WordPress. Dare i to install the plugin?

[@BenHeath]

That's odd - can you update your WordPress site?

[@thatscool2394]

Thank you very much Ben! I took paid course in udemy and it confuse me about facebook pixel. Fortunately, after searching in YT many, many times.. your video made me understand pixel a lot easier.. I wonder if you discuss Conversion API in the video or it is I who miss it? Thanks.

[@jonmatos3387]

Thank you so much Ben! This was such a useful tool!

[@BenHeath]

Awesome - glad to hear it :)

[@halinakajfoszova4354]

Hi Ben, thank you for this tutorial. Just wondering if you have any tutorials available (or if you are able to point me in the right direction) for updating the SDK for the iOS14? Facebook is asking me to do this, and I'm struggling here. Thanks very much :)

[@nathanchocard4750]

Hello Ben, Some people speak about setting the API events, which would work better to track. Do you use this API or only playing with Aggregated events? Thank you very much!

[@BenHeath]

I'd recommend installing the Conversions API as well Nathan. I'm going to have more info on that soon.

[@liamgrant1548]

Amazing video sooooo helpful just one question, I’ve followed your video but when I set up a custom audience to retarget page views, I get an error to say my audience will decrease in size when putting it into the ad set? Also

[@BenHeath]

Hi Liam, that's just a standard iOS 14 warning - you can ignore it.

[@joshuahawkes7923]

I have a question about setting up Facebook aggregated event measurement for a domain I verified a little over 24 hours ago. It shows verified in metasuite, but it won't allow me to set up aggregated events. I spoke with a Facebook support rep and he said I just need to wait longer but in the past I've been able to do so almost immediately

[@activeschooltravel1930]

Hi, If you also make a video on how to install Facebook pixel for Qualtrics Survey. Thank you!

[@abrahamcm3463]

Great vid man. if I have Leadpaages as an info page with link to the product page, which is my Shopify. which one should I integrate with the facebook pixel? the info page is the main page to use in my facebook ads where all the details about the product before they click on the link to buy in the shopify store