After cold calling for 20 years, I found the best opening line

[@BrandonMulrenin]

▶ ▶ ▶ WANT ME AS YOUR COACH ? Schedule a One-on-One consultation here: bit.ly/3uEuE5r

[@pinoymoneymaker506]

Your stuff works, man. I used to work as a cold caller for over 2 years... And I remember watching your videos on repeat before my shift. I've closed multiple deals because of the stuff you teach out here (for free). Thanks, man. You're the best.

[@markomraovic8971]

Hello, May I ask why did you stop working as a cold caller if you did a good job? You didn't like it, it wasn't good pay or the season is something else?

[@Konz828]

I use your dialogue daily and it has helped tremendously. Thank you for your service. It doesnt go unnoticed

[@BrandonMulrenin]

👊

[@MrStrongBro]

This study speaks volumes. I was doing the how are you opening and would constantly get hung up on or a “not interested”. The pattern interrupt has brought those numbers up a ton for me.

[@BrandonMulrenin]

👏

[@bradygallagher4449]

I am a financial advisor and have done likely the same type of study. Thanks for sharing.

[@RachelRealtyFL]

It's been 2 years since our interview & you are still one of the only few who speaks the TRUTH!! Literally, if you do what Brandon says and internalize the script you will have success! But.... you have to MAKE THE CALLS! Thank you for everything, you've had such a huge positive impact on the growth of my business :)

[@BrandonMulrenin]

🙏

[@clarencehamilton8657]

honestly this was amazing as always , i have had such great conversations ,i wish your coaching wasn't so expensive but i understand the value it has.

[@Chris_598]

I use the opener that you had at number 2 and from the 1st day I started prospecting and I didn’t do the math but your right that most people let me get past the opener/ first question. And had 1 appointment set and met my first week. And I doubled it my second week. Plus I have multiple buyers.

[@kencollins7822]

Thank you. That was great. I’m in the Insurance business and I get so many people hanging up right away. I’m going to try your script this afternoon. Again Thank you for the advice you have given me. I’m going to forward your information to and other info to a Huge number of Insurance Agents and Brokers.

[@JuniorGeorgesrealtor]

You are the GOAT

[@GigaCrafty]

You create the best real estate training hands down.

[@MartyGray-y6t]

Completely agree. Too often is there clickbait with other “coaches” who put out controversial content just to entice views and viewer interaction for the algorithm but Brandon actually has meaningful value.

[@LIVINGINMAHWAHNJ]

Everything you say works! It is all GOLD

[@RogerTheJanitor]

I like when grandma answers and says "Oh Honey, I would never hang up on you!". I work in the south, I get that a lot lol

[@kjkyser]

This is so good. I’m choosing my brokerage this week as a newly licensed broker. I’m going to do this immediately! I have a sales background, but this script is gold and numbers don’t lie!!! Thank you so much for this.

[@henryjimenez2963]

This was a game changer for me. I don’t hate making calls anymore and started having some great conversations. Thank you! 🙏🏼

[@MichaelJohnson-teamtcg]

Hi Brandon! Thank you so much for the content. I want to tell you that I started using your cold calling openers, and have been complimented on the approach at least four times in two days. I also have had conversations and leads begin because of the initial approach! Thank you so much for your content!

[@BrandonMulrenin]

👏👏👏 You deserve the credit. Most people consume content. Very few actually implement what it is they learn.

[@MichaelJohnson-teamtcg]

@@BrandonMulrenin I am going to contact you soon about hiring you as a coach because I love your approach. In fact, I had one person say, "Normally I just hang up because people go into their pitch immediately, but your opening line was great and it grabbed my attention that you were someone different."

[@pablobuehringer2892]

Such valuable content man, thank very much!!!

[@jameshemphilljr.realtor]

Great content here. I’m going to definitely share this with my Mentees. Thank you!

[@letmeout1]

Thank you for sharing this precious information!

[@bfula9900]

These videos transcend just real estate. Great for all sales!

[@esmeraldas_exclusives_]

This is absolutely brilliant 👏

[@shoaibahmed905]

Do you need appointment setter ??

[@superdariorealtor4533]

love the content

[@letmeout1]

I love this, but how is the acceptance rate is not a whole number when there is 100 calls each starter line, just curious

[@nosylgiamusic]

Gold!

[@mrjunk3203]

This video popped up in my feed and I clicked on it out of curiosity only to see that a video for one sentence is apparently 23 minutes….

[@owenb.5435]

can you also share opening lines in lining with free solar benefits depending on their credit score pleasee 😊 i would like to see my leads and converting them to real time success

[@CarlosCloses1]

Awesome video man a lot of great information!

[@nickranorealestate1988]

Really good breakdown on agent reality!!

[@Veteran_Nerd]

Amazing stuff! 💖

[@andresramirez5678]

Hey Brandon, thank you for this 👏👏👏 How do you handle the DNC list? Do you verify the numbers first? Can you get in trouble calling register numbers on the list? Thanks again 🙏

[@youtubecallnovo]

the hardest thing is to start 😢

[@sarabettaletx]

Would you hate me?!? 😂😂 Ouchie. 😂 I love it! You might even convince me to pick up the phone 🙌

[@FreshfrogmarketingUk]

Yeah I REALLY don't like that bit. It might be because I feel hate is such a strong word.

[@DidYouKnow_RealEstate]

This is awesome

[@LivingInHoustonTexas1836]

This is gold, trying these today; I like #2 & #1 Do you have a community of agents that are in your club? To role play these?

[@BrandonMulrenin]

Yes we do. The agents I coach have role play partners.

[@LivingInHoustonTexas1836]

@@BrandonMulrenin Great, I also like #8; I know 1-1 coaching is typically pricey; you don't have a community of agents that you or your other coaches as a group to be price sensitive? and I just tried #2 & had the seller on more than usual & became a warm lead...expired list today

[@JuanPoncetv]

I tried this script when I first discovered the UK’s most hated sales trainer dude a couple years ago and it sounded awesome but it didn’t seem to work well for me as everyone kept taking me up on it and saying they want to hang up. So I gave it another shot using Brendon’s #1 script here. I was excited again but the results are not great for me again 25 contacts 80% say they want to hang up bc they do not want to sell or just say no thanks and hang up. It’s good to test yourself though

[@BrandonMulrenin]

1. How big was the sample size? 2. Curious to hear your delivery, can you email me one of your call recordings?

[@JuanPoncetv]

I only made 25 contacts and didn’t record the calls but I’d be willing to do another run and send you the recordings

[@johnfortes3653]

@@JuanPoncetv the words sometimes aren't the problem. Tonality is probably something that causes that. If you don't open up the curiosity loop, they will continue to hang up. Hope this helps.

[@YourPowaySanDiegoRealtor]

Awesome video! Thank you!!

[@blairv4772]

You're describing "split testing" your opening lines. Marketers use this method. 👍🏾

[@paulkhazzaka5291]

Did you do voice training or is it naturally like that or is it a microphone software?

[@makingcookingfixing]

"Hi John, this is Brandon, if I told you that I had a relation with your wife, would you hang up the phone or hear me out"? 100 % success rate guaranteed!

[@sharoncotton8684]

I love your channel. I struggle most with no one answering the phone! Realistically I can dial for 2 hours and MAYBE get one person to pick up. I leave a voice message but it's rare for them to call me back. Do you have a solution for this? I've used Redx and Vulcan 7.

[@micahlipsmeyer7780]

I love this. Very helpful. So I do want to thank you and I just subscribed. However, if you asked each question to 100 people, where does the percentage fractions come from? 100 people equals 100%. 70 people equals 70%…not 70.8% 😂

[@BrandonMulrenin]

Some were 102 contacts, some 105, etc… the goal was to talk to at least 100 people and test each opener.

[@micahlipsmeyer7780]

@@BrandonMulrenin that makes sense! Thanks for that and thanks for the clarification. Subscribed and definitely loved the info and going to use it.

[@carlosvillarreal7135]

Hands down best coach in the industry

[@legacyXplore]

So so strong.

[@chuckbrownrealestate]

Good stuff

[@amandasmith9232]

Great to know!

[@williamfeehan9363]

No mention of the property address. Is that on purpose?

[@anotherasian3514]

i love how brandon used to use the “how are you” so often in his old videos haha, the evolution is incredible 💀

[@BrandonMulrenin]

Have to test and do what works better if what you’re doing Isn’t working.

[@livingindenco]

This is fire @brandon

[@CRL.Joseph]

Hi Brandon should we Mention MR. In the first of the script?

[@nhokjock6516]

This is absolutely insane… how is this information free??? Brandon ur the best man

[@musicengineer08]

Man that’s what I said I’m trying to watch as much as I can

[@mikemccarthy6719]

Calling right now. I'll implement it now.

[@celineetherealtor]

How did it go?

[@musicengineer08]

How did it go?

[@JBINC101]

Does this same model work for cleaning company doing cold calling?

[@upsidedownworldchannel]

Would love this but for door knocking

[@johnfortes3653]

Before you slam the door on my face, would you hate me if I asked you a quick question? Lead with that and go into your approach.

[@husamal-naji4018]

You contacted 100 people with each opening line, the percentage should be a full number! 70% is 70 out 100! how did you get 70.1% or 68.5% of the times?

[@johnhart9895]

Assuming some people actually didn’t pick up the phone, or it went into voicemail, that would make sense.

[@BobHarperPlus]

How do you have an 84.9% success rate out of 100 calls? It would either be 84% or 85%, right?

[@Kindred420]

I thought he said 1k.

[@BobHarperPlus]

@ He did. But he made 100 contacts with each opener. Which means each percentage should be out of 100.

[@musicengineer08]

He mentioned something like 1 day called 103 another day called 106

[@BobHarperPlus]

@ that might explain it I missed that

[@musicengineer08]

@@BobHarperPlus it was in the comments

[@coryKnoblauch]

3rd and 1st very similar. Wonder what caused the uptick

[@BelakorVenator]

I too like Benjamin Dennehy 👍

[@moe-mahmoud]

The most hated sales man in England call opening 😄🔥

[@LivingLargeInLexington]

Is RedX the best way to get numbers?

[@BuyingOregon]

will be calling 100 calls this morning using 1 & 2, will keep updated with results. (still new to the job) hoping to get better

[@EEEBA1]

Are you using Vulcan 7 and if yes how do you like it? Thank you.

[@TheHispanicHustle]

@@EEEBA1 Yeah I am, I would say Its pretty good but If I could’ve started all over again then I would start off with a cheaper system and then move to this one once I feel like I got the hang of prospecting over the phone. Its currently $359 a month! :/

[@musicengineer08]

How did it go?

[@JustinSedeno]

the Science of Selling guys said to ask how they are doing lol

[@farideperez5718]

Curious. What is the next line after they say yes?

[@musicengineer08]

Great question

[@finalexpensetelesales]

How did you call 100 people and get 100 people on the phone?! How many actual calls did you make to get 100 people on the phone for each opener?

[@shoaibahmed905]

1000 calls

[@musicengineer08]

Great question lol he did say 1000 calls but does that mean EVERY PERSON he called pick up the phone 🤔 either way I’m goin to implement this

[@codyporter150]

If @Eric Edwards see this lemme know! I’m out here learning!

[@JayPatel-offshore]

Hey guys, I have a cold calling issue. I have been cold calling and I am average at it. Which is perfectly, fine. However, now I have started working for an Offshore accounting unit (india) and I am not able to get them talking. Earlier I was into software sales. My major problem: 1. Script - not able to design a perfect script for offshore accounting services. 2. ICP - ideal customer profile 3. Decision maker - CPA or Operations Manager or Operations Head.

[@itzfast]

Are you related to the late Jim Mulrenin?

[@joeschmoe4622]

You must have been dialling the Glengarry leads

[@AsmrLines]

awesome

[@ebaaghareeb3899]

Amazing, thanks so much, I just wanted to know what we can answer if the prospect asks “How did you get my number?”

[@thelifeofninette1895]

You got the number from a website that they used to search for homes or zillow maybe they don’t even remember

[@timmcclive]

How do you get a decimal point when you made 100 calls? All you numbers are 68.8, 70.2, etc… How do you get .2 or .8? You talked to .8 of a person?

[@juniorkhan650]

How would the opener go if you dont have the name of the person? Lets say a LLC or a trust

[@mikesegoviajr7467]

What are the best phone messages to leave for a prospect?

[@skipneumann1]

My Broker does not provide any of this to new agents

[@danielcoker8957]

What do you charge as a mentor?

[@boudroux1]

6-8k per year

[@GetYourRoofCertified]

That "how are you today" is the worst...I hate when people ask me how are you. Just get to why you are calling.

[@nathanvance8782]

I copied line 10 from one of your videos and its been working.

[@GaryRabatin]

How long did it take you to make 1000 calls? Also, the first place call is at the 15:00 mark. You’re welcome.

[@actobot1337]

bros voice is the game changer guys

[@leedsdrumacademy]

I'll sabe you 22 minutes. It's "Hello?"

[@ExampleListingVideos]

I'm confused. If the goal is to ask the first question in the script to 100 contacts, then how do you get a fraction like 37.2? It has to be either 30 or 40%.

[@jamiecourteaux1689]

If you did 100 calls per each, how do you get a decimal number in any of them. anything out of 100 should end a whole number. So I ask you Brandon, is this all bullshit?

[@stockheads3927]

Damn i'm early

[@DmitriMartin-ph3ce]

What about "John, Brandon, Brookstone Realtors in Troy. I know this call is out of the blue-would you be offended if I asked a quick question?"

[@johnfortes3653]

NAME, this is Brandon and I'm a local realtor and I know I'm calling you out the blue but before you hang up, do you mind if I ask you a quick question? Exact word for word what I use.

[@gratefulone7208]

What if they ask "how did you get my number?"

[@zachkarr4490]

white pages

[@elijahgust]

I’m confused. If you used these 100 times each why aren’t they sauces rated a flat number? For example 38% of the time. 37.6% doesn’t add up…

[@BrandonMulrenin]

Because I made 102 contacts sometimes, and then 94 sometimes,etc. is this all you go from this video?

[@JimNunleyJimNunley]

Same opener with different tone will get different results

[@justoshe..12]

Not trying to bust your balls but if you called 100 people for each of these you % would be a whole number, yet all of yours had a decimal . Like #3 81.4% . If it was 1000 calls then yes. 814 people out of 1000 but its just not possible with exactly 100 calls like you stated . That being said i liked and appreciate your video.

[@Arina_homes]

All your videos are amazing! What would be your opening line if you know that cold calling is prohibited by law and can be fined with a huge amount,like here in UAE. I’m struggling to get listings just because of this fear. And I don’t know how to start the calls,knowing that I’m actually violating the law if I’m calling. Would really appreciate your response.

[@TheUnderminer840]

door knocking

[@Arina_homes]

@@TheUnderminer840 it won’t work in UAE you are gonna be caught by security and sent to the police 😂

[@Rizwan-v3e]

​@@Arina_homes Cold calling is not illegal in the UAE. It is regulated from 9 to 6. And it should be from a company registered number.

[@Arina_homes]

@@Rizwan-v3e my company doesn’t allow to do calls from a company number and they say if we agents get reported with a fine the company won’t take any responsibility. So it’s quite difficult with calls. And I don’t want to violate the law and get a fine)))

[@adamblacketter]

Most agents in US who cold call violate the laws we have (from my observation) and most agencies don’t allow it either here. 97% of Americans are on a do not call list and are illegal to call. But cold calling agents call them anyway. It’s an $11,000 fine but it’s not likely you’ll get fined. Ofcourse in UAE your laws may be more strict and actually enforced so proceed with caution.

[@jgrab1]

And it's not "ec cetera." It's ET cetera. Just look at the abbreciation, for crying out loud. It's not "Ecc."

[@pohkeee]

🙄🥱

[@vicenterodriguez3812]

What a waste of time ✅

[@williampinson1822]

If each script was used 100 times, how are these mixed numbers for each script? Seems like if a script works 72 times out of 100, it would be 72% exactly. Not 72.8 or a decimal number.

[@BrandonMulrenin]

That’s because sometimes I made 96 contacts and sometimes I made 104 contacts using a particular opener. Is this all you took away from this video?

[@williampinson1822]

@@BrandonMulrenin No, my scripts are very to the point and often lead to more rejection, grinding, etc. than fewer full conversations, so this was a very helpful video. That said, if I see numbers that just don't add up off the bat, I feel like its reasonable to just ask for some clarification.

[@tylerwright226]

⁠ The data in the video makes sense and I really enjoyed the presentation. With that said, I actually had the exact same question and am glad for the clarification. Thanks, William for asking, and @@BrandonMulrenin, thank you for clarifying and doing this research

[@magnumfunnels6165]

The guy in the video is not a numbers guy! 🎉🎉🎉

[@SmilyEstevam]

As long as I can keep them on the phone and get an appointment at the end I really don’t mind saying anything that works.😂

[@VABuds]

Thanks for getting rid of the ballerina toes backdrop

[@jgrab1]

Dude, stop yammering and repeating yourself to fill time. This video could have been one minute.