Dirk Ploss - Ich denke, also kaufe ich.

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NIM - Nuremberg Institute for Market Decisions

NIM - Nuremberg Institute for Market Decisions

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Ich denke, also kaufe ich. Wie Maschinen uns das Einkaufen abnehmen könnten und was das für das Marketing bedeutet.
Dirk Ploss, Senior Early Innovation Manager, Beiersdorf AG.
Speech beim NIM Market Decisions Day 2022 "Zukunft der Customer Journey - denken und entscheiden wir noch selbst?"

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