Food Theory: Are Doritos a RIP OFF?

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Have you ever opened a bag of chips and thoughts, why is there so much empty space? Did I just pay for mostly air with a side of chips? You are not alone! For years, I've thought I was getting ripped off with each delicious bag of chips. Today, I want to find out if that is true and I am starting with the biggest culprit of them all - Doritos!
Disclaimer: At 11:56, the Breakage Rates for the More Chips Bag and the Average Bag are accidentally swapped; the More Chips Bag Breakage Rate is actually 79.8%, and the Average Bag Breakage Rate is 74.9%.
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Credits:
Writers: Matthew Patrick and Luke Barats
Editor: Danial "BanditRants" Keristoufi, Forrest Lee, and Koen Verhagen
Assistant Editor: AlyssaBeCrazy
Sound Editor: Yosi Berman
#Doritos #DoritosBags #Chips #SnackFood #RipOff #DoritosRecipe #FoodTheory #Food #Recipe #Matpat #GameTheory #FilmTheory

[@FoodTheory]

Hey Theorists! In the video at 11:56, the Breakage Rates for the More Chips Bag and the Average Bag are accidentally swapped; the More Chips Bag Breakage Rate is actually 79.8%, and the Average Bag Breakage Rate is 74.9%. Sorry for the mix up!

[@darthnerd4432]

Is OK comrade Matpat

[@crackerjack4232]

Ok

[@andrewryan8267]

no worries

[@alpharat5203]

It’s ok MatPat I would never even realize I just like listening to smart words by smart man

[@lyxykyte]

oh.

[@TheRealGuywithoutaMustache]

Shout outs to Pringles for never selling air

[@David-om9ub]

First reply? Pog

[@user-xq5ki4hk3r]

They were selling chips?

[@Fahrenhe1t]

ae?

[@Sam_Platinum]

Ah yes

[@upsidedown6096]

But their logo is trash cuz of how they over simplified it

[@encyclochameleon6751]

Pringle’s with like a 99% unbroken rate: pathetic

[@mohammedfaizan3013]

But they are so expensive too. Doritos is very affordable and tasty.

[@stormydeath8121]

Where I live their like a $1.50

[@thek838]

Where i live doritos cost way more than pringles and you get less in doritos.... The logic.

[@mohammedfaizan3013]

Where I live the difference is really big. And I have lived in two different countries and seen almost the same difference.

[@bmsvg7356]

@@mohammedfaizan3013 expensive? They’re like, £2 where I am ($2.25 ish)

[@SerratedSkies]

I think what this tells me is I'd rather have a lot of smaller doritos that can be packed tighter together (with a more sturdy casing maybe like pringles) than the unoptimized, fragile crushable mess we get

[@_ashertherian8254]

You speak truth

[@carterhalo255]

They make that now

[@borntopk60]

@@carterhalo255 So happy they make these now!

[@neloplays5774]

So like pringles, maybe not the exact same but a can rather than flimsly bag?

[@cocksneedfartin]

@@neloplays5774they make tiny sized Doritos in a Pringles style can now. Worth it

[@ratdos]

I thought I figured it out when I was trying to have off brand Fritos and couldn’t open the bag because it was filled to the brim. I was like “oh they just do it for convenience”

[@jussomeidiot5858]

as in the knockoff or fritos?

[@peteyqwq]

@@jussomeidiot5858 knockoffs

[@Lmfao_shut_up]

​@@jussomeidiot5858knockoff

[@zwconn]

I'm a Packaging Engineer and I went to school for packaging science. I'm glad to see your testing confirmed the stuff I paid a ton money for, to learn at Michigan State University.

[@OkKo-ii3ei]

kzbin.info/www/bejne/rmOUmpuCe7-KerM .

[@ballin1444]

Let’s go Spartans

[@cameronjadewallace]

GO GREEN!

[@Aegon1]

So did you like learn about which shapes have the right amount of volume to conserve packaging materials? Lot of geometry?

[@kadlifal]

Lol as Some who Like Chemistry And is on a low level When any one say The packet Is 25% more and i say 25% more whaat Nitrogen or Chipd

[@thatonem14guy64]

“So bad at storage” *sad Pringle sounds

[@user-bx6rn8zl9i]

aw

[@mwbgaming28]

I'd rather have a bag completely full of broken Doritos than a bag less than quarter full of whole Doritos that got broken during shipping

[@g0o0ey]

Their brand is triangle chips they wouldn't have that if all they're chips were broken silly.

[@one_zer0_zer0_zer0]

how you gonna eat that man. wit a spoon?

[@thedictationofallah]

Your pfp really does explain your scarce iq level and your ludicrous desire proves it even more.

[@fffrtertert]

​@@one_zer0_zer0_zer0where's the problem

[@squid_436]

3:31 every introvert be like

[@jaydenw3753]

Can we take a moment to appreciate that Pringles has full cans 100% of the time

[@peelysolo1478]

What

[@denji7268]

Wtf is the first link everywhere i go

[@shallbric6160]

One time when I opened one and there were Doritos in it. More Doritos in it than Doritos in a regular Doritos bag. And I still don’t know what happened.

[@Nick-nv5fy]

@@denji7268 just report them, it’s spam

[@Gaiaschosen]

THIS is why they've been m favorite chip since I was a kid 🙌🏾💖

[@piecesofme8531]

Doritos to Food Theorist: "Yes, we already did these experiments."

[@croissora]

Y E S

[@CBulles]

*Y E S*

[@user-jd3gf5xw1x]

but did they release the research in an interesting video caterred to our short attention span to the public tho?

[@erroltare6087]

Y E S

[@faust62]

Y E S

[@dutchy1121]

"This product is sold by weight, not by volume" is stated right on the package, or at least it used to be.

[@emberthefox4951]

Shoutouts to Utz's Cheese Ball jars for stuffing maximum value into one jar.

[@__.-Kat-.__]

and pringles

[@brandonpierce2539]

Now if only they could make them not taste like cheese covered styrofoam pellets.

[@angelotrutwein]

@@brandonpierce2539 lol​

[@Gogeta70]

Well, technically, maximum value would be cheese *cubes* placed into a square/rectangular jar such that the cheese cubes take up 100% of the space in the jar. :)

[@assasinhabacon4706]

"You cant sell air" Me: * _Remembers Dehydrated Water_ *

[@mantawave1134]

Aloysius o’Hare: Uh huh, keep going

[@shibainu69420]

From Mr beast?

[@cecil_thestar3752]

Once, my mom almost bought a box of pizza which accidentally was made with no pizza inside of it.

[@ZenGamer360]

What about O'Hare

[@blessedwolfNotAFurry]

Dry ice?

[@JeiJohnson]

Not a thing on Game Theory, Film Theory or Food Theory has been as scary as watching MatPat reaching for Doritos with a second left hand...

[@crisp4830]

Yup

[@13xPetra]

You are correct 😂

[@UraniumPuppy-pp1uo]

he has 3 hands

[@banana-uo3be]

Time stamp?

[@crisp4830]

@@banana-uo3be just watch the beginning

[@MrCityslickerktm]

Doritos (spicy nacho) is my favorite snack food. The standard grocery store-size bag used to be 14oz. Over time, it went down to 11oz. Now it's down to 9oz. They re-branded the 14oz bag as party-size.

[@Gogeta70]

Gotta love shrinkflation.

[@chicagotypewriter2094]

I thought i was the only one who thought that the party size was like half the size they were a couple years back

[@coletterosenhaus4163]

Hence why I love Pringles. Definitely not in mash potato form, but chip form. They have perfect packaging, shape and size.

[@ethanranft985]

Doritos should put this link on their chip bags saying why there’s so much air.

[@chishiy4]

well, well, look whos inside again

[@Andreatzl]

i ˢᵘᵇ ᵗᵒ ᵉᵛᵉʳʸᵒⁿᵉ ʷʰᵒ ˢᵘᵇ ᵗᵒ ᵐᵉ ✔︎

[@Jay-ch1wy]

@@chishiy4 ..went out to look for a reason to hide again..???::?3!5&/9-9939(

[@jonathanVN1864]

YES YES YES

[@sportsareforwomen3428]

Or good chips

[@ceedubelu]

Guess it goes to show, not everything that seems like a rip off actually is.

[@Andreatzl]

i ˢᵘᵇ ᵗᵒ ᵉᵛᵉʳʸᵒⁿᵉ ʷʰᵒ ˢᵘᵇ ᵗᵒ ᵐᵉ ✔︎d

[@HunterFunk]

I'm at the very beginning but it's because the air stops the chips from breaking into crumbs right

[@gustavowadaslopes2479]

@@HunterFunk Not really. In part, but it's a bit more nuanced.

[@beanface7408]

Most are, but not everything. Also hi bots!

[@ActivelyCursed]

@@gustavowadaslopes2479 ... did you watch the video.

[@abyssal_phoenix]

I actually found that a local off brand dorito bag is fuller than a doritos bag and is also a bit smaller too. Win win win for me and nature😂 And i dont know how they exactly do it🤔

[@zacwoods]

Their chip is probably tougher than a Dorito. Most of brand foods tend to be bulkier than the brand name ones for whatever reason. Just experienced this with off brand Frosted Flakes basically ripping the roof of my mouth when regular Frosted Flakes have never done that

[@abyssal_phoenix]

@@zacwoods the texture is indeed a bit different, however not in the expected way probably. They are actually slightly more brittle, I've actually never found a fully complete chip in any of the bags i think. They always at least lost a part of their triangle shape or they were broken into ,2 or many pieces😭 But they taste way better and are roughly 1/3 cheaper so idm

[@shockdiesel3470]

Something that the intro just made me think of that I think would be a great @foodtheory episode is how many bags of Doritos, which are 16% chip and 84% air each, must one person consume in order to eat a bag of Doritos that is 100% chip and 0% air?

[@originaljohnnypickle676]

Doritos actually sell bags of air. The chips are just a bonus.

[@clauteletuby]

for lays they give you air and somehow theres chips in them cause the workers accidentally put them in there

[@Zyfiee]

This Made Me Laugh Lmfao

[@Caugtl]

No both of you are wrong it is flavored air

[@wormonstringqueen2488]

Yes

[@stefanyachwan]

Yea always gonna buy chips for air to breathe

[@22mx82]

Brands should try selling in cans like Pringles, but for Doritos they'd have to do either wider cans or triangle cans.

[@lindseyohara3706]

OOOH TRIANGLE PACKAGING WOUKD BE COOL. maybe not in cans tho

[@ScottishDark]

They actually make those triangle cans, I've seen them advertised.

[@josephbanks1457]

umm they did.. you are so young...lol just kidding but they did and stuff.

[@arnitheguy]

lays makes lays stax that are like pringles

[@rebeccamuniz1544]

So true

[@EpicTacoSenpai]

Wait that's so true. I never questioned why doritos go bad quick inside the bag when I assumed it was air

[@kingjames4886]

this has to be the top chip-related question of all time... I think every video or t.v. show I've seen that talks about chips to any extent at least mentions why there's so much air in the bag.

[@dangerpieren2045]

Imagine if he said something like "hats off to our sponsor for todays episode... Doritos".

[@thatweirdguy1282]

I would die of laughter

[@user-ow2cs7fb5l]

@@thatweirdguy1282 i would laughter of die

[@sgsfuturex865]

@@user-ow2cs7fb5l im laughing of how unfunny you are

[@Bomp..]

@@sgsfuturex865 i am laughing at how good you must be at parties

[@seallies6964]

@@sgsfuturex865 I'm laughing at how you're laughing at a joke you call unfunny

[@DumbFishes]

Matpat might get sponsored by Doritos after this. He cleared their name.

[@ggjk8419]

kzbin.info/www/bejne/rmOUmpuCe7-KerM

[@charless3816]

Plotwist this is THE sponsor

[@Lawrence_Krystle]

I wonder if Dream sponsored him too, never really got an answer on that on "Theory"

[@mequavis]

learning that Doritos bags are likely full to the brim upon leaving the factory but arrive almost empty and broken just broke me... Only thing worse than this is USPS delivery times. So Doritos needs an Einstein to develop a chip that is less brittle while exposed to nitrogen gas, and become less brittle per a normal doritos once exposed to oxygen...

[@pkmntrainermark8881]

And made us really want Doritos.

[@CharlesOffdensen]

12:33 well, they don't have to use bags at all, they can use other containers. Look at Pringles.

[@randoprior4130]

Tip for getting "less" crumbs in your chip bags. Open the bag from the bottom! I worked in grocery store shipping and even there the chips are always oriented the same way. By opening the opposite end the powder and smaller chips with fall back through the big ones. You eat the crumbs naturally with the bigger chips. Results in less loss if you won't eat chip dust. Learned this from my ex and this is the best thing to come from that relationship.

[@unstable6899]

Imagine at the end Mat Pat was like: "And to that I talk about the sponsor of this video Doritos!"

[@ggjk8419]

kzbin.info/www/bejne/rmOUmpuCe7-KerM

[@Zakkarypillow5771]

Just wait for the diet cola episode.

[@minamagdy4126]

@@Zakkarypillow5771 there already was one

[@Andreatzl]

i ˢᵘᵇ ᵗᵒ ᵉᵛᵉʳʸᵒⁿᵉ ʷʰᵒ ˢᵘᵇ ᵗᵒ ᵐᵉ ✔︎M

[@unstable6899]

@@ggjk8419 ?

[@ff05t81t]

My store manager at target would always say “you can’t sell air,” I worked in the electronics department where we had an air duster a few aisles away and a brisk walk away from the chip aisle lol

[@Skyhausmann]

But why is he telling you this?

[@cameronjadewallace]

The research we've received proves that if you put something in a bottle, people will buy it...

[@jwalster9412]

@@cameronjadewallace I get the reference, Ted.

[@Andreatzl]

i ˢᵘᵇ ᵗᵒ ᵉᵛᵉʳʸᵒⁿᵉ ʷʰᵒ ˢᵘᵇ ᵗᵒ ᵐᵉ ✔︎##

[@TorstenAdair]

Oh yeah? What’s the flavor in the middle of a Lifesaver candy? Or try eating a deflated Peeps…

[@v4ze69]

The noom ad was genuinely the only ad that got me to download and sign up. I’m trusting you on this one matpat.

[@DripJerry]

What is the breaking percentage of Lays chips? Since the bags are completely full but don't have such a weird shape I think they would do a little bit better than the More Chips Bag

[@LonelySandwich]

Me casually eating Doritos MatPat: THEY ARE A LIE

[@OkKo-ii3ei]

kzbin.info/www/bejne/rmOUmpuCe7-KerM .

[@OkKo-ii3ei]

kzbin.info/www/bejne/rmOUmpuCe7-KerM .

[@solar8777]

@@OkKo-ii3ei stop bot

[@flurryquackers9356]

omg its owo's rival, too bad ur 3 and a half hours late smh are you even belled?

[@HalalGigachad09]

Dude I see ur comments everywhere

[@blaisepremium5403]

Matpat when he noticed his health was getting worse: "Maybe the 4th channel will be fitness related. Fitness Theory!"

[@user-oh4eb6kd8n]

Time stamp?

[@bonk1278]

Fun fact it exists its called strength theory

[@David-om9ub]

But there already are four channels. Game theory, film theory, food theory and GT live

[@theenchanter6042]

@@user-oh4eb6kd8n 14:34

[@8888k]

I’d love to watch that content

[@Jack_Parchmeed]

Here is a food theory video idea: How much milk is enough to go in your cereal? or How much milk is the perfect amount in your cereal? It might be a good idea, but it could be really stupid.

[@CaPheSuaDaNgonViLa]

Three types of people doing math: One: precise calculation of chips using equations and variables Two: precise calculation counting each chip one by one Three: estimate at first glance

[@b.sharp.]

If they were really worried about chip breakage, they would just put them in a box instead. Cheese Its and Pringles do it right.

[@OkKo-ii3ei]

kzbin.info/www/bejne/rmOUmpuCe7-KerM .

[@donovandouglas6817]

Cheese it’s also are squares and smaller. Pringle’s are oval shapes. And smooth. Doritos aren’t. Doritos are awkward, bumpy triangles. They would break easier , likely

[@b.sharp.]

@@donovandouglas6817 I'm sure they would break easier, but the box would save space, use less packaging, allow for less truck loads per shipment, and be biodegradable. All of which would make them better for the environment, cheaper for the manufacturer, and most likely decrease chip breakage (despite not being as durable as cheese its or pringles)

[@Endershock1678]

Plastic pouches are cheaper.

[@ZenoDLC]

@@donovandouglas6817 Here's an idea, triangle-shaped boxes

[@jennlackey8519]

Food theory Idea: How obese would shaggy be if he actually had a standard metabolism. Yes I’m serious.

[@bobi200samatar6]

Would that be Food theory or Film theory?

[@mentaya11]

@@bobi200samatar6 Yes

[@ibrahimatteya5630]

@@bobi200samatar6 I think a food theory because the topic is about food

[@ManaSamaLover.]

@@ibrahimatteya5630 yeah

[@KikiCatMeow]

Matpat needs to see this, it’s the perfect type of concept for his videos

[@gabbylikeskicks]

11:59 isn't it weird that the fewer chips bag faired roughly the same as the more chips bag with less than 3% difference? Wouldn't that mean that it wasn't the air protecting the chips, but rather the outer layer of chips are protecting the ones at the center from breaking. Also I've bought diff. brand tortilla chips in chunked up bags, yes with lots of air, but are also filled to the brim with chips. Most of the chips weren't broken. The Doritos tortillas seem especially fragile for some reason

[@kenziehurlock]

I like the Kirkland Mission Tortilla strips cuz they actually fill the bag up pretty full and don't have a huge issue with breakage because of the shape of the bag. Frito Lay needs to take a tip from Kirkland.

[@shadow.dragon2579]

And they taste better then most tortilla chips.

[@ContANTpog]

I thought they were breaking doritos on purpose to make it look like there are more doritos than usual

[@ggjk8419]

kzbin.info/www/bejne/rmOUmpuCe7-KerM

[@ggjk8419]

kzbin.info/www/bejne/rmOUmpuCe7-KerM ...

[@gavvoplayz4101]

i found contant! (the link spammers dont count since theyre ais)

[@Enderia2]

here before ContANT reaches 50 likes

[@LightenStar]

Lol im done XD

[@Maxongb3]

This was just MatPat's excuse to eat doritos. Poor stephenie.

[@PupRubble]

This entire Channel exists just so mat can write his favourite foods off as business expenses XD

[@God-in8dv]

S*

[@vanbusto8870]

kzbin.info/www/bejne/jaWqn3Z6p7qEgLc

[@melodymanning8689]

The other day I got a bag of Takis and I was only a quarter full so I'm very happy that you get a point to actually talk about this and how it's actually real

[@ToastMatters]

Day intro opening scene is legendary!!🤩

[@Crimtero]

They should do the "Are Beef Jerky prices a scam?" If they haven't.

[@OkKo-ii3ei]

kzbin.info/www/bejne/rmOUmpuCe7-KerM .

[@eclecticsoffy]

They haven't, and they should

[@thegodofbeingshort1808]

Yes

[@danwindows7]

What about the beef jerky price do you think is/could be a scam? Do you think the premium jerky is the same as non-premium jerky but with a different packaging? Do you think the mark up is so high and making jerky is so easy you should just do it yourself? Is the price of jerky advertising one price but selling for another? What is the potential scam of beef jerky prices?

[@klokateer4372]

@@danwindows7 overpriced i think is his point as small bags usually go around the price of 5 bucks but i could just order a 1 pound bag of Tillamook jerky for 10 on Amazon, better quality and better price

[@N10NRD]

I would rather a fuller bag of Dorritos split in halves or even thirds, than half a bag of mixed quality. The chips are pretty big and are practically designed to break with the way they curl

[@snowflake8658]

They're not gonna be just split in half tho... You'll be eating crumbs

[@sajaanan]

@@snowflake8658 53 secs ago

[@navareeves8976]

also if the chips are intact they are harder to eat in one bite and easier to poke to roof of your mouth with.

[@spejic1]

@@snowflake8658 Exactly. The most traumatic time for the bag is actually when you put them on the shelf or reposition them there and as a store worker let me say that there is a lot of pressure to put as many bags on the shelf as we can (because they come to us in boxes and we can't store partially filled boxes in the back so they gotta go somewhere) or move all of them around quickly when "facing" the isle. If you grab the top so the bottom puffs up like a balloon, you can really manhandle them without breaking anything.

[@filip9564]

Why? The size if the bag dosent matter

[@crystallotus3422]

This is why I always poke the top of chip bags to make sure I’m getting as many chips as possible

[@user-jv5fn4fu2g]

i also scream "NOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOO" in the middle of my grocery store when i succumb to the Dorito's call

[@britishduck]

MatPat when he sees a dent in a can of beans: “And that’s how it’s linked to the beginning of the universe.”

[@britishduck]

@be happy you bot. Shut up.

[@OkKo-ii3ei]

kzbin.info/www/bejne/rmOUmpuCe7-KerM

[@OkKo-ii3ei]

kzbin.info/www/bejne/rmOUmpuCe7-KerM

[@chrisan4834]

@@OkKo-ii3ei shut up bots

[@DudeGunman]

Holy bots

[@johndavid360]

Normal Doritos: 84% empty School Doritos: 99.99% empty

[@cosmik8731]

Better make that 100%

[@OkKo-ii3ei]

kzbin.info/www/bejne/rmOUmpuCe7-KerM

[@angelr194]

As MatPat said, less space equals more broken Doritos so more air is needed

[@endk.3500]

@@angelr194 I would rather have a bunch of little ones then a couple big ones

[@angelr194]

@@endk.3500 Unless you eat Doritos dust, I don't think so... And many people hate the broken chips.

[@awiltedheart]

On the topic of chips: What is more worth it? Those snack/mini bags or the full size? I ask this because on one of mini snack bags it says 2 for $1 or 1 for 59 cents, and i believe in my area, a normal size bag is roughly 4-5$. (And of course, these bags have quite a bit of air in them)

[@craigboure7607]

You and your editors sense of humor KILLS ME 😂😂😂😂

[@bananabananathebananakingh9634]

“You can’t sell air” Me: let it die let it die let it shrivel up and die

[@ZachTheHack432]

*NOSTALGIA INTENSIFIES*

[@user-ws1si1vp9n]

@@ZachTheHack432 Factsssss

[@buttermoth4742]

I am the lorax, I speak for the trees, if you stop buying air, I'll steal all your cheese.

[@Vizeroy9]

Well, tell the first sentence to anyone in intensive care on a breather

[@SwoleWolfHasAHandlebarMustache]

@@Vizeroy9 thank you was thinking the same thing

[@karthvaderkerman6524]

lays and doritos: **fill their chip bags with 80%air** pringles: "i dont have such pathetic weaknesses!"

[@trungmaximlowqualitygaming9427]

@Gff G stop sending links

[@Zelkiiro]

Pringles just has the weakness of being a vastly inferior snack. :V

[@masondipperpines5009]

@@Zelkiiro wot?

[@Zelkiiro]

@@masondipperpines5009 You heard me.

[@perreban]

@@Zelkiiro papu

[@Goodzikc]

the issue now is though that they are reducing the volume and size of the bags so that you in the end have fewer chips recently ran to the store to buy my favorite flavour of chips, only to find it was about half the size it was even a year to half a year ago and wouldnt even have been enough for a game day snack bowl had I needed it for such or heck even for a normal i need munchies bowl

[@DUCKYGAM3R]

Would this be diffrent with normal lays? (The salty red bag)

[@elliotttlikescartoons]

Lays, with 90% air: **nervous sweating**

[@timwoods2852]

Potato chips are lighter and less durable than corn chips, so they might need more air to keep them safer.

[@elliotttlikescartoons]

@@timwoods2852 Oh yeah. But there's still an excessive amount of air, even considering how fragile they are compared to Doritos.

[@DeputyFish]

yah i was wondering why he did dorito's i feel like dorito is the least air bag compared to lays they have like 100x more like seriously a bag of lays has like 10 chips and im talking about the big ones

[@awjoyjess]

Yea, I wish he did lays instead :/

[@leadharsh0616]

@@elliotttlikescartoons rancidity.

[@sly5633]

The question everybody has been wondering

[@InvestmentIdea]

*kzbin.info/www/bejne/jGmzq3x6oL9ld6s* .

[@lfkkkfk862]

kzbin.info/www/bejne/rmOUmpuCe7-KerM

[@That1Prodigy]

Let’s see how many subs I can get on this reply current: 123

[@virus8057]

kzbin.info/www/bejne/m2mlYqB6ZsiNgdk kzbin.info/www/bejne/m2mlYqB6ZsiNgdk :

[@DubsBears]

Wow I was wondering about this and then this video Notification appeared

[@silver_fengo]

idk what kind of chip bags you're getting but all the ones I've had have been fuller than people usually say they are; I can't finish a whole bag in one sitting anyway (and yes I mean the regular sized/big ones)

[@chupapimunano6920]

You have to make a new part to this covering pringles on how they can get away with filling there canister and one for lays that has a fill ratio even lower then doritos by like alot.

[@Davemon115]

Matpat rests his head on his left fist. Matpat reaches for the screen with his other left hand. What does his right hand do? We know not, and so we scream.

[@user-kx8pu6ys5i]

He has 4 hands...

[@xexpaguette]

ffo kcaj

[@tylerking3109]

Hey MattPatt. As a former fritolay employee I can actually shed some ever deeper info for ya. At frito lay they tell the merchandisers to pack out the shelf as much as possible. They pack the bags in cases of doritos in cases of 7 bags. In a cardboard box. And stack them up to 6 ft high when they ship them through the trucks. Where most of the chips getting crushed is in the shelfing process when we had to literally pack them so tightly on the shelf 80% of the time the chips get crushed.

[@matiduarte5237]

I’ve been waiting on this video!

[@monolucist]

“I’m granny Norma, I’m old and I got grey hair. And I remember when trees were everywhere, and no one had to pay for air.”

[@kaycollarfeild]

I say let it growww

[@edwinjosepacheco43]

MY NAMES OHARE

[@TheGayestMushroom]

@@edwinjosepacheco43 AND I'M ONE IF YOU

[@OxelOttleRottle]

@@TheGayestMushroom I LIVE HERE IN THNEEDVILLE TO-O-OOOO (b o o p)

[@creeperbeatle7708]

@@OxelOttleRottle maybe it's time to start ANEWWWWWWW

[@birubu]

Therapist: Matpat with two left hands doesn’t exist. He can’t hurt you Matpat with two left hands: 0:28

[@tranquility_404]

no right hand... just two left ones >:)

[@sonicsaver2138]

His right arm left.

[@Momorail]

It was a Jojo's Reference

[@ego-lay_atman-bay]

the one hand that *never* moves, is a prop.

[@EtHan-ed7gv]

Someone saw!!!

[@globalpizzapanda169]

Please make a video about what food is the most aerodynamic. (Food being any packaged food you want, Oreos, Pop Tarts etc.)

[@evolettoo]

This man has changed my life

[@zainekatsumi]

Imagine snacking on a brimming full pack with no breakage. Yep, *"IMAGINE..."*

[@OkKo-ii3ei]

kzbin.info/www/bejne/rmOUmpuCe7-KerM ..

[@cameronjadewallace]

So like... Pringles?

[@zainekatsumi]

@@cameronjadewallace xD, no no he's got a point.

[@Andreatzl]

🥺❤️i ˢᵘᵇ ᵗᵒ ᵉᵛᵉʳʸᵒⁿᵉ ʷʰᵒ ˢᵘᵇ ᵗᵒ ᵐᵉ ✔︎

[@DharmaB420]

That gas inside the bag is called: The Snackmosphere”

[@daniyfb]

lol

[@valerietaft9831]

Underrated comment lol

[@ArielBenichou]

😂

[@sonicroachdoggjrraven3263]

That’s pretty good

[@lilgaymarker]

there are actually layers you got the laysphere because of the high density of air then there is chiposphere then the snackmosomethingyoujustmentioned then theres the last pringlesphere with enough air in the packaging to cause you happiness thanks for coming to my ted talk the governament is reptiles gotta go wheeeee

[@swastishukla4259]

Can you do a similar thing for lays? It has a lot of air and i want to see if all that air is neccesary

[@lolitadragon937]

I would still pick the more chips. A broken chip is still worth money vs air. I remember as a kid the bag being filled almost to the brim and still having a lot of chips not broken.

[@WilliamWonka]

It’s almost like a multi-billion dollar company spent millions of dollars figuring out the best way to pack, transport and sell their product.

[@FatheredPuma81]

And they did a terrible job at it because the vast majority of their chips break in transit...

[@r4nd0mguy99]

You can’t fix what was made broken. In order for less broken chips, they‘d have to change the container, for example a pringles-can.

[@Slightlycamouflaged]

@@FatheredPuma81 well how do you suggest they package it then? without copying from pringles

[@FatheredPuma81]

@@Slightlycamouflaged Well I'd say putting each chip in their own steel cube filled with foam, all inside a larger tungsten cube filled with foam, and delivering it to your door in a shipping crate would probably work pretty well.

[@extramine03a46]

@@FatheredPuma81 lmao

[@grimcannon2242]

Food theory idea: why are the crazy squares in the Cinnamon Toast Crunch commercials keep eating eachother

[@taralamlam1122]

kzbin.info/www/bejne/hWS1mJ2eg8qmpZo.....

[@SurotaOnishi]

Because they're delicious

[@grimcannon2242]

@@SurotaOnishi or it’s because of chemicals in the cinamon?

[@SurotaOnishi]

@@grimcannon2242 no clue but all I know is it's addicting and they condition you to scarf those things down as fast as possible because if you eat them too slowly they get extremely soggy really fast

[@crstl3]

Canabalisim theory

[@bincherito]

So glad that they introduced the tube of mini Doritos so that we can get less broken chips and less air

[@EndrianStudios]

Did NOT expect Mat and Steph to be pretty alright voice actors. (At least I think that's what was going on in the opening)

[@mysteryshoes4192]

Plot Twist: The Lorax Movie is Real, Chip Companies Are Becoming O'Hare.

[@100notkirapreston6]

I-

[@brainseconds833]

YES

[@ZenGamer360]

And Matthew is using fake facts and knowledge to try and stop us from exposing chip companies and he knows that we won't check to see if his facts are true so he uses it to his advantage. MatPat is one of the people working for OHare.

[@arandomcomment5635]

Let it grow?

[@littleweenr]

Hahaha just watched this with my son for the first time today.

[@arfaelo3674]

Fun fact. Frito has been constantly trying to add less "air" to chip bags because it would help with packaging and save them money. So we seem to both be in the same team.

[@Interopsty]

You mean get rid of air, not "add less air"

[@bbittercoffee]

@@Interopsty Nono, add less because they still need to put air in the bags

[@ReaperEOD]

@@Interopsty They're adding nitrogen and increasing concentration, not removing it.

[@nunya___]

You mean, "we seem to both be in the bag".

[@MikeSmith-ch7jv]

while it does add cost nitrogen gas is quite cheap as it is so abundant in nature

[@__lifeline__]

The math and visuals at the beginning is extremely off. At 5:43 the pie chart says that 33.1% of the chips in the bag are unbroken, but the slice seems closer to 20%. Also with the estimation for the number of unbroken chips, 33 is not 33.1% of 133. It's 24.8% (which lines up with the chart's slice), and 33.1% of 133 is actually 44.

[@Needless_Chaos]

If someone could manage to create a chip bag that can be almost completely full even after all the shipping, that chip company would be one of the most successful

[@underworldgrimm3709]

Chip box….or chip can?

[@SapioiT]

Excuse me, but have you heard of Pringles, and their innovative way of stacking chips/crisps/crackers/puffs/fries on top of eachother? Biscuits with filling already use cardboard for protection, so even thin chips/crisps/crackers/puffs/fries companies could use that to deliver neatly-stacked produce to the customers.

[@Th3BlackLotus]

Pringles aren't chips. They're crisps.

[@novacorponline]

Pringles packaging works great for Pringles. Specifically Pringles.. But any chip which is not *perfectly* uniform and stackable would suffer from tube packaging. Any variations in shape, size, or texture would cause the chips to break themselves with even mild jostling.

[@cheeselord8153]

@@Th3BlackLotus American word for crisps is chips.

[@WednesdayMan]

@@Th3BlackLotus Sorry I'm too Australian to agree with you. They're Chips.

[@deliriousmusicality8840]

@@Th3BlackLotus not in the US.

[@eldoctoroso]

Matt: Science doesn't care about your feelings Psychology, thanatology and psychiatry: Are we a joke to you?!

[@gustavowadaslopes2479]

"Oh, who do you think you are deciving? They don't care about them. They just want to telepathically disect them like a non-french frog."

[@aarnavchaturvedi2552]

None of those are sciences. Social sciences have their own standards

[@BewareTheLilyOfTheValley]

Yes.

[@alolivia2579]

Hahaha

[@vanbusto8870]

kzbin.info/www/bejne/r6DJdmqVop2cjLM

[@sunshinesunshine62]

The fourth channel should be CONSPIRACY THEORY!! I’d watch that all day. Please I love you guys so.

[@TorstenAdair]

I calculate chips by weight not volume. (ESPECIALLY for popped snacks like popcorn!) Living in NYC, Utz’s dollar bags were a great value…just enough for one person to binge on. $4 a pound is my general guideline.

[@TorstenAdair]

At Walgreen’s, the best value are the Herr pretzel bags. Lots of food, great flavors, cheap. Just don’t chip a tooth…

[@amaracea]

“Have you ever wanted a snack that you’ve never tried, so you bought a bag of air but there was chips inside?”

[@TotalGoatHead]

"Have you been fully convinced that your belt was a snake?"

[@drippy_ikea_pigeon9646]

@@TotalGoatHead yes

[@valteriosharmedeye2632]

0:28 I'll have nightmares about the fact Mat now has 2 left hands

[@Vixen-debo]

@be happy I can’t be happy when people self promote

[@albertsstuffreuploads114]

This is so true every time I open a dorito bag it's literally half air I really opened a Dorito baG It was like 10 chips in there

[@cufishing9121]

As a packaging engineer I love this video! lol

[@kocho2304]

When you don’t care about broken Doritos and just want more chips

[@lisahenry20]

It would be interesting if they'd also considered the ones what were broken but still decently sized. At 11:28, it looks like there are some decent, although not whole, crisps. However this may be difficult to keep consistent, because what would someone consider a decent crisp.

[@arielepouhe80]

I mean you're basically asking them to pre-break the chips at the factory and stuff the bags 😂

[@kocho2304]

@@arielepouhe80 that’s exactly what I’m telling them. I want to drink my doritos not eat them.

[@name5345]

@@kocho2304 not everyone wants to drink doritos

[@gamingchamp6728]

@@kocho2304 go make a doritos shake or something

[@alondraramos984]

food theory: what bag of chips has the most chips inside

[@__astrum__]

Kts wotsits

[@pallasproserpina4118]

You’d have to disqualify Pringles

[@themonkeoftehtrees8645]

Yess

[@themonkeoftehtrees8645]

@@pallasproserpina4118 mhmm

[@neo8039]

YES

[@spookypixels]

MatPat, I have your part 2 for this: Japanese Doritos (especially the "gourmet" limited edition flavors) always arrive to me with most of the chips unbroken! My theory is that it's because the chips are less dry and slightly thicker than the regular American chips.

[@snausages43]

Now that you mention it, Japanese chips do tend to have more whole chips in them. That goes for potato chips as well

[@1specified]

MatPat: "Hate to go clickbait on ya'" Twitter: "I beg to differ"

[@ArtamisBot]

I really like this one cuz it shows how sometimes companies act in ways that don't seem like they benefit the consumer but in reality they do.

[@chainedscythe2000]

Except they could do better and they don't. On purpose. Pringles does it right. Recyclable, minimal plastic. Minimal chip damage.

[@ArtamisBot]

@@chainedscythe2000 you are right, but at the same time consumers don't want Doritos in a can

[@trumanbadra8003]

@@ArtamisBot honestly a triangle shaped doritoes can would be dope asf

[@ArtamisBot]

@@trumanbadra8003 super expensive Doritos that come stacked on their side like a package of cookies 🍪

[@225kk]

Doritos are known to have a cancerous substance

[@TheMillenniumPuzzle]

This reminds me when a friend opened a bag of Doritos and only got powder

[@kailyeriddle2221]

Tragic 😢

[@flamefangstar]

Did you get refunded?

[@dominickeijzer5844]

@Krk Jk Spammer

[@emptyricebowl]

That sounds tragic but heavenly at the same time

[@Charlie-yq8hu]

@@dominickeijzer5844 report them

[@jliscano8614]

Reason why most bags have more “air” then chips is to keep it fresh and nice longer. Would you want your packaged food to be 94% chips and 6% air or it popping in the car or smh or your chips expiring/getting moldy before you buy it at the store? It’s better to have it this way then the other way .

[@sameersathe3060]

Watching this while eating some Doritos really hits different

[@D3M0NikChiLD]

Anyone wanna talk about his hand on his chin and his hands reaching for the chips are the same hands? Matpat canonically has 2 left hands?

[@daanmollema6366]

yes.

[@vanbusto8870]

kzbin.info/www/bejne/r6DJdmqVop2cjLM

[@dummydummy1493]

Pringles: *“What’s air?”*

[@die-na-might4803]

Lmao

[@opxx6910]

kzbin.info/www/bejne/eGewqmijnrhjl5I

[@timp4661]

Hi mr scam

[@antoinegaming936]

@@opxx6910 U beast

[@bfluker85]

Pringles are fucking gross though.

[@themysteryofpretty9421]

Other than that I tried getting chips that are shaped like rings they were filled to the end, It took an hour to open 😅, there was no air

[@TheRealRudolphPlays]

I have a big question. Someone please reply to me. So air has mass. And since chips bags cost depends on the mass, so if there is a lot of air, aren't you just paying for air?