He Sold A Billion Dollar App. It Was All Fake.

[@jacka5589]

I am an Industrial real estate broker in NYC. The section about commercial real estate in cities could not be more true. Any office space in buildings has become a major turn off to any business owner that I encounter and the price has dropped substantially. Property developers, who have been trying to develop the outer boroughs the past decade, are having a really bad time right now. While I do focus mostly on industrial (warehouses), even industrial properties with tiny amounts of office space are having trouble being sold. Owners having been doing more sell and leasebacks specifically on the office portions of there industrial buildings just so they can sell it. Corporate brokers that focused on commercial real estate are now trying to enter the other fields, like industrial and residential, because there is no money to be made. While I am not sure of the outcome of this situation I can see it having a trickle down effect on all of real estate, especially in highly urban areas.

[@atrioc]

Love this. I'm opening a Marketing Monday discord for more serious discussion, you should join. Would love to learn more about your firsthand experience.

[@jacka5589]

@@atrioc I would love to join and share more about my experience. While commercial is not my bread and butter, I do have a relatively good understanding of how owners, investors, and developers feel about office space right now on how it pertains to there operations. Let me know how to join and I'd gladly discuss more.

[@connor10harrison]

​@jacka5589 I think it is in a previous videos

[@jacka5589]

@@connor10harrison Thank you I'll go look for it

[@Elliot.2591]

@@atrioc even though i may not be able to provide much, i'd love to join just to read all the interesting conversations :]

[@stegotops7415]

I see we taking the time to edit the full Bionicle day VOD, thank you for treating it with the respect it deserves

[@sakalaath]

Thanks for assigning him that homework.

[@BrandonGHEwing]

True can’t wait for the vid

[@adrianliung8374]

@@TheDarkTen Weird comment.

[@killuaval6947]

@@TheDarkTenbrother hes changed and grown let it go and grow up 😂

[@polygontower]

@@TheDarkTen interesting?

[@MrSeventyAce]

I work in an Asian restaurant in the UK, have had the pleasure of working with a dozen Hong Kong chefs and cooks in the last two years. Across the board humble and hardworking, absolutely sound people. A lot of them have left comfortable lives to rebuild from pretty much scratch, I've washed dishes elbow to elbow with ex-bankers and lawyers and never heard a word of complaint while us British boys are moaning our assess off. Respect to the lot of them. I hope more Hong Kong people can get out from under the CCP's thumb and make it over here, every time I meet one I consider them a friend.

[@atrioc]

Admire your outlook a lot. World needs more people like you. Thanks for sharing man.

[@potatosordfighter666]

I've also worked dish with a good few men who left HK/china for a better life here in Canada. Top tier people to work alongside. I worked with a guy who was doing dish at at least 2 other restaurants, and he was easily the best dishwasher I've ever known.

[@illford]

Honestly, i never got why people from areas like Hong Kong got flack, they all have incredible dedication and motivation, they're just more driven than native brits at this point

[@FeedMeSalt]

If only certain nations like Canada didn't sink their economy over a two decade conservative rule. forcing mass immigration on a scale only matched by African birth rates. Turning entire populations hostile towards these hard working people.

[@RedPandaStan]

tbh after barbie i was really hoping mattel would just let the directors have their say and make good movies loosely based off mattel properties... unfortunately corporate executives still haven't learned that good directors make good movies, not shitty corporate interventions. I dont think a ceo having an opinion has ever made anything better.

[@nickdiaz6766]

Yeah I can't lie that UNO movie looked like it would have been super fun to watch. Not like I would have been expecting top notch acting from a lil yachty movie, but explosions, rap, and cheap comedy would have been worth the price of a ticket.

[@shadow105720]

If the Sprite commercial is anything to go off of, and I believe it is, that movie would absolutely be worth watching. I hardly even remember Sprite exists in my day to day life despite drinking it quite a bit when I was young. But I think about that commercial more than I drink it. Maybe not the best example since I don't drink it but ill watch the fuck out of the commercial any time.

[@samt3412]

​@shadow105720 the one with Drake?

[@shadow105720]

@@samt3412 no the Lil Yachty "Cold like a Sprite Soda" Christmas one. I do often think about "Drake from State Farm" though.

[@samt3412]

@@shadow105720 nah I was thinking of that Sprite commercial where Drake becomes a cyborg

[@ethanbaileylol2283]

yatchy has become exponentially more talented in the past few years. i believe he has an eye for things like that, and that he wouldn’t put his effort into something he couldn’t do right.

[@mikejohnstonbob935]

The worst part about the google $99 a night office hotel thing is that they don't allow outside of Google to visit. So basically, you have to have no family and friends outside of work. Otherwise, it's probably around or somewhat cheaper than SF rent.

[@LazoGT]

how long until we have corporation-ran cities again

[@pixlark4287]

I lived in Mountain View last year, not far from where the Google offices are. My rent for a one-bedroom was $2800, compared to $99 a night comes out to around $2900. So yeah, I wouldn't say it's cheap, but it's not at all a crazy price for the area EDIT: Which just makes it worse ofc cause you get none of the guarantees you'd have from actually signing a lease...

[@targetbuddy5]

OK, so they're isolating you from loved ones, encouraging you to live on site... Google is trying to start a cult, got it.

[@HighQualityLeftover]

I am an independent contractor for customer service for a big music app you all know and i will be damned if they ever make us go back to the office that 95% of the employees have never seen, nor any access to get to.

[@CoachJohnMcGuirk]

The uno heist movie is gonna be sick. The cops are gonna show up to arrest them and then yachty would be like "UNO REVERSE, BITCH" and then the cops would get arrested and credits would roll.

[@austinfletchermusic]

Wait I thought that movie would be mid-to-fine but let him cook after this

[@amandamw222]

Couldn't Google at least make their on-campus rent competitive for housing prices in the area? $99/night or $3000/month should cover a rental house in the area that you could split with roommates. Unless it's gotten even worse since I moved and that's affordable now.

[@shadow105720]

3k a month is a steal in huge areas like that.

[@lightlysal]

It's actually a great option compared to rent

[@PAWGmoth]

idk much about taxes, but im assuming these are all $200k+ employees using these $99/night rooms. would they be able to write off these expenses during tax season? i'd assume it's work related? i literally dont know what im talking about, but im assuming if you stay in these pods, it just gets returned next text season? (im not american btw im not this stupid with my own taxes lmao)

[@turingzelsnack]

As someone who is moving to that area next month for work.. Dude, I would KILL for housing that cheap-

[@izaruburs9389]

​@@PAWGmothNo you can't write of your rent as 'job related' unless you don't live there. If you have multiple houses you can write of some of them, since you can't be living full time in every single one.

[@nickrob6941]

Atrioc’s trademark giggle really helps the news of various Armageddon scenarios go down easier

[@TheThinkingHound]

We need a glizzy app. Now that would be a billion dollar app!

[@PineappleSquuid]

Don’t undervalue that. It would completely destroy apple’s record market cap by at LEAST triple. Now read that backwards 40 times in Canadian.

[@piplupdabest]

@@PineappleSquuidme no speak canada

[@gamepro0167]

*trillion

[@NickNishikiyama]

I would Squeex my shit to that app so hard

[@traftonstakes1553]

Glizzilion dollar idea

[@mcsquared920]

11:09 "I'm here live, I- I'm not a cat" I literally spit coffee all over my keyboard 💀💀

[@arthurhellstrom5515]

I know it's been a while, but I REALLY appreciate big a's return to social media!

[@reevo59]

Honestly the editing on this episode was amazing, props to the editor

[@T0NI_]

The zoom stock tanking isn’t surprising but it being at the same level as pre-pandemic is. My university has taken to doing certain courses through zoom post-pandemic because they found that it apparently helps certain students (even if I personally am like 70-90% less productive online). Would’ve expected it to at least bottom out at a higher level than prior

[@JuhoSprite]

The biggest win is Atrioc coming back right when I discovered his existence. Big W

[@NotFluplaxio]

It always kind of amazed me how Brandon is more aware of the ongoing’s in China more so than any other business person I’ve heard. What resources do you read/listen to? For me I like Jordan Harbinger and The China Show.

[@lumoneko299]

That Home Depot door scam was basically what Sandra Bullock at the start of Ocean’s 8 did with cosmetics.

[@zants_]

How on earth did that door scam work? It seems like a large item like a door would be really obvious on a negative inventory report's weekly audit (which would very coincidentally match their cash shortage).

[@zigorro3478]

That uno project being cancelled is so sad

[@loganmitchell2878]

Love that Atrioc somehow uplaods a video every time I log into KZbin.

[@millermichael]

Ah, Yes, I really enjoy my weekly dose of marketing “Monday” on a Saturday

[@michaelmarlow6610]

Irony is that the vision fund has tanked itself. It’s pumping too much money into companies and forcing them to scale too quickly and they collapse. It’s been a recurring problem for them. They made some bad investments but the ones that had potential they tanked with their demands when they invested.

[@ManBearJordan]

Can I just say Big A has come back swinging. The content is so good and feels like it always has, but with some extra energy.

[@kopekopekop]

I wonder if the uber rich people ever buy the best public speaking/charisma lessons every once in a while for public appearances

[@SlayCC]

It's 2 am here. I have youtube on autoplay while playing minecraft. I hear a certain voice I recognize. I look to my second screen and see a brandon, talking about billionaires. It's a new atrioc vid. I am happy. Goodnight

[@muzduf5884]

Babe wake up new billionaire just dropped

[@AlexStork]

26:16 not cool man. Literally thought I was getting a Zoom call from work on Saturday 😂😂

[@chileanzat6731]

2:18 had me looking all over my discord to find wtf sent me a message lol

[@GrayGamer]

A Marketing Monday fighting game would go crazy

[@nathanblanck9566]

12:47 I think it’s interesting because I feel like a lot of companies still do WFH but use MS Teams or some other internal software lol

[@hemmoau]

When big A said "only millennial founder" I thought he must've meant gen Zer, but he didn't. No wonder the "future fund" where all but one of the companies they invest in are founded by people 40+ lost 30 billion.

[@Seanabo]

I love the usage of the white board in this edition of marketing monday!

[@UtavMc]

in elementary school i had a friend named jazz and when i touched his jeans he would give me all the sweetest candies

[@corn776]

Jizz

[@nonameattached9671]

You are a victim

[@apfelkuchen9752]

That sounds like a win to me

[@Lucas-mb4rx]

On this week’s wins and fails…

[@foggy_nights]

thats great man

[@toekanmobeil892]

Marketing monday on Saturday can almost not get any better if only we got marketing monday on a sunday

[@jaffacake8381]

We need a Coffee Cow app that shows the closet coffee producing cow in the area - $1,000,000,000 app

[@taht_dg]

When every major company already uses Windows systems along with the expensive enterprise licensing that comes with it, the idea of paying more money to use Zoom via its enterprise licensing is really stupid considering Microsoft Teams exists and provides close to the exact same functionality at no extra cost past Windows software licensing.

[@GeorgeDCowley]

Unless you're a competitor, I guess.

[@taht_dg]

@@GeorgeDCowley True, but kind of makes me wonder what the most economical enterprise grade software is for video conferencing, maybe it is Zoom.

[@Wicked_Toast]

I love the lego marvel superheroes song playing when he talks about marvel.

[@crusoerobi]

an IRL glizzy app would be a GODSEND

[@owenward4638]

16:15 that little piece of the Lego Marvel soundtrack took me back lol, nice touch

[@FukaiKokoro]

I think alot of people are extremely unhappy that they have to go back to work. Work from home showed people we could be happier. I don't think the government realizes how important it is that overall people are happy. Because I'd say alot if not most people feel dead inside like so unhappy and they don't know why. It's just a overall dreadful feeling. So hopeless. We could all be so much happier if we stop allowing corporations to rule our government. Just like seperation of church and state we need a seperation of corporations and state.

[@anime0dude]

yeah i got forced back to the office and all across the freeway are signs saying air quality warning consider working from home and i want to crash my car into them

[@sator_project]

I knew it! I knew it all came back to commercial real estate

[@alexandervanrhijn7383]

Im so glad atrioc is finally back, what a time to be alive

[@straultzee]

Honestly, seems like maybe prospective homeowners will end up buying and living in old office spaces since home prices have been so wack for a few years now.

[@katarlus]

Great video B, feels like you're back in your stride.

[@j3t950]

the home depot guy not getting caught is so hilarious because as a former HD employee so many people would try this and it never worked

[@solidkink]

The top Xi goes hard ngl, props to editor

[@thelonelyphish]

I live in San Diego and weve seeb the inverse of what atrioc had to say about commercial real estate. Here because of the "work from home revolition" we have had skyrocketing costs in real estate and rent due to the influx of people moving here to work from home. I do landscape maintenance around town and a lot of our customers downtown and at the beach have moved in and been working from home ever since.

[@blakeforbes87]

the best money making scheme i’m hearing from this video is that when a company pops off, buy into stocks that sound similar and sell off before people realize it’s the wrong one

[@nathaniallarkin6060]

Watched it live, but gotta watch the edit to support the editor 👏👏

[@dogman4422]

Convincing the prince of saudi arabia does not seem like that much of an accomplishment, you just wave grand promises in front of his face and he activates his singular neuron, the one responsible for throwing money away.

[@dtharve]

Aww man, never get sick of seeing the old guy on zoom, "I'm not a cat"....lmao, that never gets old.

[@maxdoerr4755]

That Home Depot guy is a legend

[@LaroonDynasty]

That military movie is the most blunt non threat threat that’s ever existed

[@Saltience]

as soon as i heard "japanese" i knew it had to be masayoshi son. dude has taken so many Ls in his life

[@linus8247]

you have a great nuanced perspective about crime (with the 300,000 door thing)

[@Bookziii]

I appreciate the lego marvel background music when talking about the marvel segment

[@UtubeEnjoir]

20:40 im just imagining a guy opening his door to his house to see 400 more doors just sittin in his house

[@traftonstakes1553]

Bro really pulled a RuneScape scam on the crown prince of Saudi Arabia

[@Android480]

I’d love to see a humble billionaire. I’d also like to see a vegan grizzly bear.

[@tinboy752_]

"No!!! They're not gonna crunch for my slop! No!!! I wanna watch more slop, dude..."

[@Cloudsurfer69]

Hahahahahah that app was called IRL. I find that deeply, deeply hilarious. It shouldn’t be so funny, but, wow. They were really taking the piss. Having fun with it 😂

[@pjwilson9274]

erik remains the GOAT editor

[@NeonKix]

Never going back to the office rat box cubicle.

[@MrDopeGamerz]

Atrioc, you are the peak of my KZbin experience these days. Love the effort you put into your research and journalism. Hoping to see big DUBS in subscriber count for 2024. #BIG-A for the people.

[@JoicSeth]

The ATL uno heist movie with Yachty may be one of the most interesting concepts for a movie EVER

[@alexwan5132]

That zoom call during What’s up Beijing was actually triggering 😢

[@byrontheusurper6505]

Dude I'll take that Uno job in a heartbeat wtf?

[@byrontheusurper6505]

Big A's playing bloons again? Fuck yeeah!

[@dbooze148]

I just found out about this channel from the the whats up Beijing segment yesterday and decided to play bloons and watch this video.... I think I like it here

[@TiagoRodrigues-oz4qs]

Godam how i missed Marketing Monday, i know i am late but welcome back Big A

[@christianarroyo2056]

Glarketing monday's make me smile! I can't stop smiling! :)

[@timtabutops4611]

I find it funny that the examples used at 27:19 were two Canadians and a Swede

[@nathantrevino1741]

God I love marketing mondays

[@jbb4105]

Damn I was actually excited about the uno movie

[@septic4279]

ngl, the lego marvel superheroes music took me back to a good time.

[@StrayaHog]

Eriksenchee, Thank you for the lego marvel music. It gave me a good chuckle

[@JayCeeSquared]

19:55 Trust us, we know haha. Been 18 years since the last Hot Wheels movie

[@twisted8ight]

Atrioc has got to have the best outro song on youtube. Not in a way that you could just use the same song on another creators video; It's like it's tailor made for his videos.

[@drkmercenary]

The biggest fail is Big A not muting his discord.

[@bran2970]

Skibidi toilet section was mind numbing

[@grxdy6362]

Mr Glizz is back 😊

[@FisheySauce]

I actually am in an office space owned by WeWork LMAO

[@byrontheusurper6505]

Love me some sarketing saturday

[@IWumboNation]

As AI advances won’t there just be more attempts at what IRL tried ? As the bots become more sophisticated how will companies be able to differentiate real users from bots ? Old school RuneScape has a huge bot issue as real world trade runs that game and bot developers are beginning to design bots that interact with players and start conversations as an attempt to conceal that it’s not a real player .

[@adriankowalski5492]

Train and use IA to find and counter other IA bots,

[@user-vj7et7ze6g]

Just wanted to say I love your content Atrioc! 💚

[@purememes844]

I like the payday 2 music at 24:44

[@onkarlally]

This really is a Saturday show now.

[@williammcnamara9049]

In regards to WFH I live in Aus and they give tax cuts to businesses because WFH is better for the environment

[@Ashadow700]

24:24 I think "blurred red lines" are a fairly common feature of authoritarian states. For one, it will push the public towards self-censoring almost anything that _might_ be something the state does not like. Secondly, it gives the authorities a free hand to crack down on basically whatever they want. But not explicitly stating what is and is not permitted, they can arbitrarily decide on a fly what they can tolerate and what they want removed right away.

[@infiresnation7430]

Let’s go VFX! I’m happy for them unionizing

[@Someguy-db3pc]

If/when commercial real estate collapses, the 0.1% is going to eat the other 0.9%.

[@iamsewage]

i just wanna say we get closer and closer to robot pizza food trucks every day. they'll get it right one of these times...

[@gummex4192]

I learn so much from these videos still to this day, thanks big A

[@aryanmendiratta7249]

Its funny that the examples editor put in for Atrioc talking about american teens being more online; arent even American LMFAO. Esports star(TenZ, Canadian), professional gamer(Shroud, Canadian) and influencer(Pewdiepie, Swedish) 27:18

[@WallahNein]

12:12 I mean, he's not wrong. It was discussed whether home office should be a right.

[@ethangrieshop9405]

I love myself a good Sarketing Saturday

[@king0vdarkness]

The toilet head scared me

[@corroded]

I mean it wasnt doors but that door scam idea is literally straight out of the Zach Braff film, Garden State.