Introduction (00:00:00) Podcasting to Build Relationships (00:00:00) B2B Marketing Excellence Podcast (00:02:08) Podcasting for Branding and Marketing (00:02:29) The Impact of Podcasting on Branding (00:07:23) Value of Branding in Podcasting (00:08:38) Repurposing Podcast Content (00:14:37) AI Tools in Podcasting (00:18:19) Consistency in Podcasting (00:19:37) Promotion on Social Platforms (00:21:39) Measuring Platform Success (00:22:09) LinkedIn Lives (00:22:53 Content Posting on LinkedIn (00:23:44)