How Liquid Death's Founder Made Water Cool And Became $700 Million Richer

[@thetomwardshow]

Who should I interview next?

[@jeffreyzie]

“Having a truly powerful brand transcends individual product categories” a GEM 💎 This is a great interview

[@2choosewisely2]

very catchy i can only imagine how catchy such a product and design is people just reach for a product like that naturally. you don't even need to try to convince them. it's an instinct to buy a product that looks like that with a name like that

[@edwinning]

This is honestly a great interview; keep it up Tom! Fascinating to hear these Founders/Entrepreneur's stories. Rooting for you Tom!

[@thetomwardshow]

Thanks, Mike has KILLED it with Liquid Death. Amazing entrepreneur and marketer.

[@Shnickerman]

Tom this was a fantastic interview, great questions, engaging etc. Keep it up!

[@benzy_boi]

So powerful. That method of testing before creating product.

[@thetomwardshow]

I've never heard of people doing that before. It's genius

[@2choosewisely2]

he didn't just make water cool. he made an entire lifestyle and look and being cool. he is a mastermind of living and made exactly that super mega cool

[@joseptet5991]

ok meaningful vid tom, way to go. love from family!!!!

[@ExecutionerO]

15:39 is such a golden nugget and so very true💯

[@thetomwardshow]

Truth! I’ve got to pull a clip of it for TikTok

[@LocalAlienCreative]

dudeee full of insights! thanks for the video

[@thetomwardshow]

Right? What an amazing marketer!

[@2choosewisely2]

building your brand and company on hatred is always a great bet

[@2choosewisely2]

naturally when you spend most of your maturing life socializing with thousands of others you come up with all the best ideas that of course pay off because duh, obviously he built a billion dollar water company and brand. because you just have the luxury of mass socializing and understanding everyone around you and all 'wanting the same stuff'. makes perfect sense. as a society you shape what you desire liquid death

[@DanielleKocher]

as a woman who is tired of so much sh-t being feminized, i LOVE how mike talks in multiple interviews about how so many women love LD too🖤 also tom it's Ian MacKaye*

[@maenad1231]

I adore everything about this company lol

[@thetomwardshow]

They’re just the coolest!

[@KevinLi_]

14:40

[@KevinLi_]

15:00 how to create an authentic personal brand and the keys to be successful

[@KevinLi_]

16:30 have your brand mimick the person at the top who ends up making the decision, a.k.a me. My interests, interakció, email etc

[@KevinLi_]

17:00 make the brand a reflection of you

[@KevinLi_]

22:40 having a powerful personal brand transcends individual products.

[@KevinLi_]

33:30 advice for young entrepreneurs

[@As1fAhmad]

Damn! He's too good at it

[@MaxwellLeadershipInsights]

Gem!

[@pidugukwaissh5345]

When did this even launch?

[@thetomwardshow]

Liquid Death? Or this video?

[@pidugukwaissh5345]

@@thetomwardshow liquid death, I didn't see them a lot Guess, it doesn't have any proper sales in India

[@thetomwardshow]

@@pidugukwaissh5345 I don’t think they’re in India. They’re big here in the US. They’re worth $700 million

[@pidugukwaissh5345]

@@thetomwardshow that's cool, wish it was here too...

[@bring156]

@@pidugukwaissh5345 only in us rn. About to launch uk and then Europe should hit India soon

[@deathgrip8272]

Brilliant

[@2choosewisely2]

yeah i totally agree. a teen birthday party with water is just as exciting as a teen birthday party with soda. ask any mormon. .. soda does not make anything more fun. it's just manipulated perception

[@abdulhannan5310]

How the fuck its still 4k views??????

[@thetomwardshow]

Yeah it’s weird. Thought it would’ve done a lot better. I liked the convo.

[@bring156]

Agreed

[@boryman2999]

how sad to only value the immediate emotional present

[@marcelocevallos7074]

Hahaha what the fuck how does this have 300 views!

[@thetomwardshow]

Right?

[@theocontinuum]

Family

[@2choosewisely2]

yeah, leys can learn something and start calling their toxic junk food 'death chips' death snacks. i mean how badass rockstar is that? just call it what it is. death foods and people know what they are choosing for themselves very clever branding

[@2choosewisely2]

so he is saying the price value and quality and craftsmanship of a rolex watch can be easily matched by a cheap watch from the swapmeet? that you are simply tricked and convinced by a name brand? wow. okey. stupid

[@MrTaszka]

but, you know, the production of aluminium can have more carbon footprint than a plastic bottle?

[@Jordy-fe8hz]

But it’s a lot more recyclable

[@zeusdazzy945]

“Surely You set the wicked-minded and immoral on slippery places; You cast them down to destruction.”-Psalm 73:18 God will judge you for going against his Kingdom.

[@demimiku]

Girl what