How to nail your product positioning | April Dunford (Obviously Awesome)

[@ephemeral_epiphanies]

It's kind of surprising how simple things are when one attains clarity. With so much nonsense out there on frameworks , mental models and biases , yet I never found them to be useful or at least directly applicable. With most episodes I've noticed these top product leaders ,experts and entrepreneurs always sharing some smart tactics at the most but most of the times it's just putting your heads down , building and talking to customers. Common sense and good organisational context get the job done more often than not. Kudos to Lenny for always nudging podcast guests to articulate tactically what needs to be done. 👍

[@yoashishg]

I really like the way Obviously Awesome is kept in the background.

[@romanpowercouple]

"What value can I offer?" is a question that keeps me up at night for sure.

[@Ddogg2319]

Checked out her post on positioning and everything was clear and easy to understand. I immediately bought her book. Just starting this episode but looking forward to learning as much as I can.

[@designbysadique]

I was just going to continue reading the book RN and saw the post of lenny podcast with April Dunford

[@tthiago1982]

Fantastic content! Thank you so much

[@pavelhenrykhsen211]

Amazing episode! Thank you!

[@mellomakes]

I need to find the d2c version of this woman. Any suggestions?

[@LennysPodcast]

Check out Arielle: kzbin.info/www/bejne/o3uoiKGpZ82setU

[@willstewart9728]

No one better than Amy!

[@seobaby]

I was just listening to one of the podcasts and thinking that it would be really cool to hear more on positioning from that lady that Shreyas was recommending to read😂, and 30 mins later I’m seeing this fresh episode on my TV😳

[@LennysPodcast]

gotchu

[@soumen_das]

Her book is grt. Do read it.

[@pminpjs]

This was soo good!!!

[@nickdunse]

"The true test if the positioning is working or not is if you're sitting across from a QUALIFIED PROSPECT and I tell the story do they get excited and want to buy something" - lol

[@caseyspaulding]

gold content.

[@danfrechtling]

23:27 27:39

[@malibongwemkela7539]

The music is nice, but it engages my mind and therefore distracting. Stopped a few minutes into the podcast

[@LennysPodcast]

Thanks for the feedback! You mean the music during the ads, or when?

[@derekf9017]

candadians are cool