How to track site search with Google Analytics 4 (and view reports)

[@SelfEmploymentSidekick]

Thank you so much for this. I'm sure there's a lot to like about GA4, but they've made it sooooo difficult to do a lot of the things I was used to doing in the past with hardly any configuration at all.

[@DigamberPradhan89]

what a clear concise video - can't believe doesn't do this from the start

[@clarencemaseko428]

Thank you Julius! You're a star

[@scottwebster2580]

Is there anyway to track searches that return zero search results?

[@victoriaanneberman3819]

This is an excellent video. Thank you.

[@andreeabica9489]

Is it possible to add this type of parameter: tx_kesearch_pi1%5Bsword%5D? You mentioned in the video that GA4 doesn't like this kind of parameter with special characters. Thank you

[@AnalyticsMania]

You can try. If that does not work (most likely), you will need to build a custom solution with Google Tag Manager

[@History-Women]

Hi! Do you have any idea how to track the conversion rate on a search term? I'd like to optimize site search, but I need results before & after i've made adjustments. Please do let me know, all the purchase and conversion metrics don't work in these reports.

[@radusulita6562]

Thx, but if my site doesn`t contain any query parameter, how can I see the search terms reports? on my site I have only this "/search/"

[@AnalyticsMania]

www.analyticsmania.com/post/track-site-search-with-google-tag-manager-and-google-analytics/

[@brandonviola1892]

Hi Julius, I’m trying to take advantage of the Ad Content parameters and want to create a dashboard in Looker - Google Data Studio to be able to drill down to these metrics, but I don’t see the dimension available and don’t see how I can add it to the report. Any way to do this with GA4 import data?

[@notgeeboss]

I'm looking at tracking some data filters on a page that does not utilise a site search, it just has the information that you can then filter. Would this be done in the same way, using site search tracking in GA as opposed to anything else?

[@user-wy1kh9pz7b]

Julius, quick question, I've tried to get revenue per search_term but I only get 0 values, no idea on how to solve this. Any insight will be highly appreciate it.

[@AnalyticsMania]

You can't do that in GA4 interface

[@wolvesdansullivan12]

Hi - the interface Im working with is different - is the video for analytics as opposed to GA4?

[@AnalyticsMania]

It's for GA4. But ga4 keeps changing. You'll need to adapt

[@arielf6806]

What about the dimensions "unique search queries"? How would you set that up?

[@karlplatzer6984]

Hi Julius, min 6:38, custom definitions: in my case there ist no Event Parameter "search_term", only "term" is eligible.

[@alvar_p4l543]

Nice tut Julius. Tried this with a PWA but "view_results_search" event doesn't seem to be fetched automatically by GA4, let alone additional query parameters. Would you advise to use the same event name "view_results_search" when using an alternative method (not enhanced measurement) so maybe GA4 AI is able to understand your data? Same if you had to fetch manually additional parameters, is it good practice to name them "q_whatever" or name it what you want?

[@AnalyticsMania]

The benefit of naming the event view_search_results is still unknown. But it won't hurt if you named it that way. As for q_whatever, I doubt that you must name it exactly like that. I'd name it whatever I want

[@andreasheintze7403]

I just discovered that on my site the search query params looked like this: ?keyword=t-shirt&search= and nothing was being tracked in GA4. The problem here was the empty search query param and that came from the submit button having name="search", removing that and it all started working.

[@mOhAmEdjOKER7]

Thank you sir

[@magydos]

Thank you for the video. However my query is tour-search which includes dash as you stated on your video. How can i track the site search in this case? I googled a lot but couldnt find a solution.

[@TonyBolero]

How can I track searches that don’t return any results?

[@user-xy9xo9zs8d]

Hi Guys Can someone help me understand what Search Engine Report Page (SERP) means and how to navigate there in GA4

[@deepakwebdev]

here not set have any bad impact on the website?

[@PaperFc]

Quick question for anyone who might have some insight: My site exploration report is reporting empty search fields as a search term. So for every valid search term there is also a blank search term being counted.

[@user-fs1if8ep2z]

Hi @AnalyticsMania, thanks for the wonderful video but in my use case I want to track the user-specific search keywords report. I mean, Is there any way that I can push some user identifiers and then log all the keywords on that identifier? It will understand me to user-specific behaviour. Thank you again for the wonderful insight.

[@ia_para_Negocios]

amazing video..... i have a question. I have 2 different search term. S - stand for products and wcfm_store_search for vendors in my local market place. so I set it as custom query search and right now I can track products and vendors in report. but I wanted to create 2 different report, one to be shown only products and another only vendors. are there any adjustment to be done or not possible? sorry my English I am from brasil, my anglish is not very good

[@martinplaneta9219]

hey, what if my parameters have special characters? For example my search parameter looks like this: tx_kesearch_pi1%5Bsword%5D I am not able to change that. But GA4 does not allow to save it.

[@andreeabica9489]

Have you found a solution for this? I'm facing the same issue.

[@rudroroy1054]

How did you get the analysis tab in GA 4 reports section?

[@AnalyticsMania]

It is now renamed to explore

[@MultiAchal]

Hi Juilus, how to search the particular term which yields zero results.

[@AnalyticsMania]

You would need to build a custom setup that tracks that. When there are 0 results, a separate custom event should be sent

[@MultiAchal]

@@AnalyticsMania Thanks for the reply. Can you please tell us the custom event parameter to set up or any link if you can?

[@anahitkhachatryan1648]

When search terms start to collect after set up? 24 hrs?

[@AnalyticsMania]

24-48 hours

[@alessandroventuridd9159]

Perhaps I am missing something, but I don't get the point in having up to 10 query parameters if in the report all the parameters values are lumped together in the same table/report... If I have different search boxes I might want to distinguish them...

[@AnalyticsMania]

It depends on you if those parameters are displayed in the same report

[@ichimelody88]

Can I do it without GTM?

[@Zeioth]

Is it actually necessary to use tag assistant? Can't you just use the gtag.js provided by google?

[@AnalyticsMania]

Tag manager gives much more flexibility and power. You don't have to use it.

[@publikanguro.tecno.marketing]

Thank you for this great tutorial

[@motrcycleboy]

Thanks for this, I learnt alot. Can you tell me is there a way to get unique search terms, the equivalent to unique search terms in UA Analytics? I've read there is a unique_search_term parameter, associated with the view_search_results event, but I cant' find a way to pull it through into the reports

[@AnalyticsMania]

You could use the regular search term dimension with users metric

[@SolomonManalili]

Good day, Can you create a tutorial for a single-page application? Thank yu

[@muhammadqasim6720]

Great

[@pixelartgmbh264]

Is it possible to combine upper and lower case?

[@AnalyticsMania]

In GA4 - no. You would need to setup a custom event tracking and convert uppercase to lowercase letters in Google Tag Manager. Or you can export data from GA to Google Sheets (For example) and then work there.

[@mdshakilmiah4418]

sir make a Video, how to ecommerce purchase tracking with google analytics

[@helloiamjoshie]

Hi, great stuff! Do you have any videos on how to track search terms without any results using GA4?

[@AnalyticsMania]

www.analyticsmania.com/post/track-site-search-with-google-tag-manager-and-google-analytics/

[@helloiamjoshie]

@@AnalyticsMania thanks for pointing me in the right direction! I will take a look tomorrow! Very awesome of you!

[@helloiamjoshie]

Hi, do you have any videos showcasing how to track the amount of results for a search?

[@TheWaqaspuri]

Hello, Am able to do it and I can see the result in debug mode also, but I wanted to know how can find out the list of query searched by individual users or all users, or is there any way to create a report containing the properties of search_result parameter? so I can see who searched for what.

[@AnalyticsMania]

Have you watched the entire video? because I explain it there

[@TheWaqaspuri]

@@AnalyticsMania No let me check after fasting.

[@TheWaqaspuri]

@@AnalyticsMania it shows unset : 6k and nothing, what does unique search means ?

[@TheWaqaspuri]

if unset is 6k What does it means ? and event count in last 30 days is 14

[@TheWaqaspuri]

@@AnalyticsMania Have tried doing this but still it says (unset)

[@kishansuryawanshi1872]

How to track Ajax search in GA4 ?

[@AnalyticsMania]

www.analyticsmania.com/post/track-site-search-with-google-tag-manager-and-google-analytics/

[@AbdulSamad-do7et]

how to disable own visits on new interface of analytics? please make a tutorial

[@AnalyticsMania]

Already planned :)

[@AnalyticsMania]

Subscribe (if you haven't yet) to catch that (in a week or two)

[@AbdulSamad-do7et]

@@AnalyticsMania thanks for your reply,but i have seen a comment from another video,some one replys that make a new property with advance option and with universal option active..so i have applied and blocked my views,i have got older version :D once again thanks for replying very fast instead of other youtubers!

[@saeedabedi1710]

not if i see you first Julius

[@sanyaruthradhakshi5114]

Hi

[@super9_55]

WTF its so complicated to setup now lol