Microsoft Gave Up On Social Media. But They're The Real Winners.

When you think of the biggest social media companies in the world, you probably think of KZbin, Instagram, TikTok, WhatsApp, and Facebook. This isn’t surprising given that these are the most ubiquitous platforms in the world boasting billions of users each, but what if I told you that there was a social media platform that was far more powerful than any of these. What is this secret social media you ask? Well, it’s of course LinkedIn. LinkedIn no doubt has a level of cringe and toxicity due to everyone being hypercompetitive and looking out for themselves, but LinkedIn is also an extremely valuable group of users given that everyone is generally well accomplished and well off. This makes for a highly monetizable user base that generates just under $15 billion every single year. Considering this, it’s no wonder why Microsoft decided to purchase LinkedIn for $26.2 billion in 2016. This video explains the rise of LinkedIn and why LinkedIn may very well be the most powerful social media platform.
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Timestamps:
0:00 - LinkedIn
2:16 - Superior Demographics
6:52 - Crystal Clear Intent
10:04 - Toxic Cringe
Resources:
pastebin.com/v3fZzRgK
Disclaimer:
This video is not a solicitation or personal financial advice. All investing involves risk. Please do your own research.
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[@Cootshk]

Microsoft owns basically the entire developer experience Npm, GitHub, LinkedIn, VSCode, typescript, etc

[@rui518]

And you don't even notice it... Genius...

[@CardmanOfficial]

Wait what microsoft owns npm?

[@weeb0.]

​@@CardmanOfficialgithub owns npm

[@Cootshk]

@@CardmanOfficial npm is a subsidiary of GitHub which itself is a subsidiary of Microsoft

[@Krishnendulaha]

@@CardmanOfficial yes

[@MoorishAlliance]

Microsoft: we focus on what's unpopular and generates profit $$$

[@LogicallyAnswered]

Pretty much

[@malikfaisal416]

Enterprise focus

[@youngmo77]

They do have a point. Less general Interest, less competition... More ways to win.

[@FTW23-qq8nb]

@@youngmo77 The money to exabyte ratio has to be in check.

[@Ha77778]

يبب

[@philtkaswahl2124]

Microsoft gets into a lot of stuff people consider boring, but many things that prop up that which we take for granted in modern life falls under that category.

[@LogicallyAnswered]

Yep very true

[@Krishnendulaha]

Apple Google are the so- called Cool Kids while Microsoft is the nerd minting money behind their back 😅

[@FTW23-qq8nb]

As a wise man once told me what matters in life is to manage the money to exabyte ratio.

[@contenteater]

Exabyte Ratio? 🤔

[@honor9lite1337]

​@@FTW23-qq8nband what's that mean?

[@FTW23-qq8nb]

@@honor9lite1337 one exabyte is one million terabytes or one quintillion bytes, the ratio however is the amount of money gained divided by the amount of data in exabytes.

[@Number69]

​@@honor9lite1337the data storage for KZbin etc is exhorbitant

[@Deriv44]

Ok, so LinkedIn was started in a really nice, expensive living room 😅😅

[@LogicallyAnswered]

Hahaha 😂

[@Cootshk]

@@LogicallyAnswered better than a garage

[@jendorei]

Huh, I had no idea LinkedIn was owned by Microsoft. Always assumed they were their own thing.

[@LogicallyAnswered]

Crazy right?

[@rahooblack]

Microsoft bought it

[@jendorei]

@@rahooblack In 2016. That was a while ago.

[@vladivanov5500]

Over the years I've been surprised to find almost everything is owned by one of a handful of corporations, many things I long assumed to be "their own thing" Do you know Amazon owns Twitch, IMDB, Goodreads? Or that Meta of Facebook owns Instagram and Whatsapp? Or that the same people that own Reddit own Warner Bros, who also own CNN? Or that essentially every mainstream pornsite is a subsidiary of Mindgeek?

[@logbinder6330]

Also every other social media platform is dependent on the new generation - if they decide it's not cool it might mean the death of the platform. With LinkedIn, people will always need jobs so this makes the platform potentially timeless.

[@kevynspeed]

hard to say, anyday now that there will be a new job search platform dedicated to the next gen to challenge that notion

[@dextermorgan2482]

This channel is so good at producing quality documentary videos just love it

[@LogicallyAnswered]

🙏

[@OnlyOneGedeon]

I worked at a sales and talent acquisition company for a year which required me to have a LinkedIn account. Good video, and I admire the consistency at which you upload.

[@yogsothoth00]

LinkedIn is super cringe, but the alternatives are much worse.

[@kennmossman8701]

I stopped using it years ago - just a waste of time. Carnival hucksters are more entertaining. You won't find intelligent discourse - just a conga line of dim-wits vying for attention. The only enlightenment is the sheer number of self-promoters and wack jobs.

[@scottbuck1572]

My connections on other social media: random, nice people My connections on Linkedin: 20+ CEOs and literally Orsen Scott Card

[@BenCaesar]

Microsoft actually has a powerful ecosystem, think of LinkedIn then think of all the tablets, and software that Microsoft provides - they have an end to end office employee solution, never thought of that till this video.

[@Grizzbit]

No, we are the real winners when Logically Answered uploads 💪😎

[@Grizzbit]

May I add that this comment was indeed certified by McKinsey and Co

[@lexa7250]

​@@Grizzbitlol

[@LogicallyAnswered]

Hahaha 🙏

[@rlndhrnndo]

Never would've guessed LinkedIn is owned by Microsoft (after github and the likes)

[@LogicallyAnswered]

Yeah, they have so many background stakes, it’s crazy!

[@realpetrmolek]

And they don’t even market it anything, they just let the companies do their work, and it works

[@ScorpioneOrzion]

@@realpetrmolek I think they just get a % of the revenue and just help where needed. But don't really change anything else.

[@rui518]

⁠the opposite of Cisco, they are market leaders in buying good software and making it bad 😂

[@demontferrat]

@@LogicallyAnsweredfunny thing is that Microsoft just let linked in as it is, as far as I know, linked in don’t even have an option to login with a Microsoft account, but you can login with a google account or an Apple account.

[@irtizababar3489]

If you think about it Microsoft basically own the entire office workflow: Windows, LinkedIn, Microsoft Office, Outlook, Github, Azure. They also own large gaming companies: XBOX, Mojang, Activision Blizzard, Bethesda, Zenimax Media.

[@ntjakasi946]

You had me at msn. This Chanel produces such quality content I was waiting to hear how you were going to explain why msn is the best social media platform.

[@LogicallyAnswered]

😂 thanks man!

[@chinyeakaezeugwa3520]

I swear man😅

[@samhaokip9126]

Google, Apple are like the rich , cool family that owns flashy homes and cars, Microsoft is the guy that owns the road

[@MaiderGoku]

Hari is ramping up video production capability while other youtubers don't improve video quality in this rate.

[@LogicallyAnswered]

🙏

[@SumBrennus]

Linked-in: combining the 2 things I despise most in life. Money and people.

[@reinoob]

Finally someone brought thus to light. Getting cancelled or saying something wrong on LinkedIn is way more impactful to your life than anywhere else

[@johanngerell]

Love the quality of your productions!

[@littlefallsworkshop]

I really dislike ads that are buried in the content!

[@eric203kid]

Great channel I am super happy I found this channel last month!! Thanks bro❤

[@LogicallyAnswered]

🙏

[@MrElectrifyer]

Very insightful video man, you've earned yourself another Subcriber 🔔

[@hammadusmani7950]

Thanks for this, I appreciate it and the wonderfully narrated video and well researched answers about LinkedIn.

[@rajkumarherma4102]

Nowadays every company ask about your linkdein What happen to resumes

[@LogicallyAnswered]

I think companies like the centralized nature of LinkedIn. Same format and easy.

[@Mythicalgoon]

That sponsor was SMOOOOOOTH my guy.

[@Bird526]

Great video as always!

[@LogicallyAnswered]

Thank you yassir!

[@ItsMeHammie]

Google ads most certainly do not cost $1-2 per click in any competitive industry 😂

[@philipmurphy2]

Great video as always 👍

[@LogicallyAnswered]

Thank you Philip!

[@technicalnepaltuts]

Just a request. Can you please put ads or sponsored or watermarks on the ads part of the video? Like on the Silo part of the video in this video context!

[@timberwolfe1645]

No one goes on linked in for friends. It's just for finding jobs

[@birtarb07]

Oh how I miss MSN 😢

[@BGwControlStop]

It could be worse , thank goodness Zuck didnt get his hands on LinkedIn early then we would be really screwed

[@hotkeyafl]

Love the Margin Call footage. Best film ever

[@tacotown4598]

Selling copies of an operating system for 100+ dollars and charging people 70$ a year to use a word processor is way more profitable 😂

[@JDReC100]

it is working for them

[@blizzardBad]

@@JDReC100it won’t be for long

[@InsightfulNexusTv]

Bro is the biggest Microsoft meatrider (i am loving it)

[@ani2595]

First! Love your content by the way. Keep it up!

[@LogicallyAnswered]

Thanks for being early Ani!

[@balpreetsingh6834]

Great video as always

[@LogicallyAnswered]

Thank you as always Balpreet!

[@thebackendguru]

Amazing video!

[@linkfreeman1998]

Sooner or later, the best move would be try to live w/o interaction to outside world (aka dropping yourself into the woods)...

[@LongLivesteph]

We gonna need thats msn retrospective

[@victorianomunoz2321]

My man threw mia malkova in there thinking we wouldnt notice

[@dputra]

Even if you don't visit msn, msn visits you (in edge browser and in your start menu) 😂

[@contenteater]

To be fair you can uninstall a browser 🖥️

[@rrajalakshmi]

Please reduce your background music volume. It sounds like you are whispering from inside a movie theatre.

[@Hollowdude15]

Awesome video Logic :]

[@RaidenKaiser]

Microsoft,Google, any company always wins we are in a corporate dystopia hellscape lol

[@officialspock]

Been trying to find a second job in linkedin for years but no success

[@JonathanWrightSA]

Slow and steady wins the race. Quality growth > rapid growth

[@dennylukman1801]

If youtube want people to turn off ads blocker, the quality should be like this video, or that zerg rush Google, or that Wario ware ads, or make it serial like long long man, or go Old Spice

[@Tech_Code127-76]

Love this video!

[@sustain6084]

Oh I see how you compared LinkedIn's RPU with WhatsApp and KZbin but not with Instagram

[@mind-of-neo]

Our omega based giga chad savior is back with another video!

[@aiheim6971]

so much unread emails from linkedin hha

[@PrezidentHughes]

😭 I miss MSN Messenger!

[@user-wj7sm9bm6p]

Fake it until you make it!

[@pbsuite]

Microsoft is a bussiness and enterprise focused rather than consumer user focused company

[@uniktbrukernavn]

When you mentioned MSN I thought this may be a stretch even for Logically Answered; is this the day I unsubscribe from youtube altogether 😂

[@LogicallyAnswered]

😂

[@hh0686]

Ask Microsoft to break out LinkedIn from their earnings.

[@Ha77778]

amazing video

[@akshayuppala9295]

Are these videos documentaries or infotainment?

[@LogicallyAnswered]

A bit of both :)

[@akshayuppala9295]

@@LogicallyAnswered Noce

[@user-zb8ss9xb1b]

Dude I still think of when you pronounced Prime Minister AbÉ as abe (almost like "ape"). How did that happen? Are other people doing the entire work and you're just reading it out loud?

[@LogicallyAnswered]

Hahaha, that’s my bad man. I write all my scripts but I guess you could say I’m an uncultured westerner. When I saw Abe, I immediately just thought Honest Abe.

[@Victor-oy8bj]

its weird to hear your voice coming from an actually face lol

[@con.doriano5008]

I swear i never seen anyone get hired from linknin

[@CaribbeanCryptoTips]

He wasn't joking it was MSN messenger

[@bunwat223]

I use and update LinkedIn profile only when I'm out of jobs or looking to switch. If there are more users like me then LinkedIn profits when there are more unemployed adults😂😂😂😂😂

[@buddy.abc123]

Yo what's going on with Jamal there by 9:11

[@h_k_channel]

1:35 i realised that and stopped watching 😂

[@JeiShian]

You got me with msn messenger 😅😅

[@benjaminp2000]

This is very editorial...

[@wecameasdonuts]

Do not listen to these idiots telling you not to promote Silo. I beg of you. They are broke and bitter.

[@LogicallyAnswered]

Appreciate the positive feedback!

[@themonkhinekie3243]

microsoft cant survive without eating apple

[@shashiKPD]

Was this a face reveal video?

[@joe_j]

lol... this one videos I noticed some humor

[@a.tevetoglu3366]

Because they were clever by not alienating their Free Of Charge users.

[@patrickr2686]

Msn messenger going back to where it started

[@transistor1013]

Under satya nadella, microsoft stop playing catchup and started smart up, Play stealthy and let the success makes the bang, after his takeover barely heard any negative about microsoft. almost all launches went smooth, all transitions went smooth

[@auraguard0212]

Powerful? No. Profitable? Yes.

[@sriharshacv7760]

I can totally see how LinkedIn 'matters' in our day-to-day life. I subconsciously use 'presence in LinkedIn' as an indicator that somebody is serious about their career (or at least that career matters to them).

[@angryowlet153]

Please make an effort to be cognizant of that bias and ignore it. Concerns for data privacy (which affects everyone) aside, LinkedIn can be a personal safety threat as it tells a stalker or spiteful ex where you work. If you lie about the name of your employer or say it's confidential, recruiters/interviewers will reject you at best or blackball you at worst.

[@Gandhi_Physique]

I watched 4 videos and feel like I'm listening to the same things over and over lol

[@AH_1102]

1 billion users announced as of today.

[@kennmossman8701]

LOL I found 25% are inactive and 80% of the remainder were hucksters

[@markkithinji2666]

Mehn microsoft is getting too powerful. imagine controlling the job market, the whole developer experience (from writing code in vscode and fixing bugs with copilot, to downloading from packages from npm to pushing project to github). They control AI considerably. They are pretty close to AWS in the cloud industry too and who knows what will happen after their new silica project

[@Charonic]

Great video as always, but gotta say again... really don't like the doom and gloom music. It's really distracting and depressing.

[@LogicallyAnswered]

Appreciate the honest feedback Charonic!

[@nehemieetaka2849]

Looks like I should update my linked in profile 👀 Edit: Thought that before finishing the video.

[@LogicallyAnswered]

Probs haha

[@malcolmx61]

0:16 I was about to click off the video so fast lol

[@LogicallyAnswered]

😂

[@_123Ackerman]

Bro Manage to make us watch the add 😅

[@belstar1128]

I am glad they don't i had a lot of issues with my Microsoft account. i already regret using my google account for so many things i am worried i will be locked out of a lot of things if i ever get banned from KZbin over my old comments. it would be quite annoying if i get locked out of my pc when the word sandwich becomes a super offensive slur in 2040.

[@BenCaesar]

Linked is interesting in it has its own ecosystem, no one hits mainstream news off a LinkedIn post lol, but there is social currency within the ecosystem. I think it’s a similar principle that H&M made 198 billion last year while Gucci made 18 (according to Bard). But watching this I think that brand value is also a factor and auxiliary value, like as a corporate employee having a solid LinkedIn profile will help your career. But as a person of influence other platforms will give you what LinkedIn cannot. Flexing about LinkedIn virality outside of LinkedIn is just not as sexy.

[@LukasBurger-ih5fu]

How does whatsapp get this much money?

[@MastermindAtWork]

If LinkedIn is an underrated giant in the business world, where does Indeed fall under?

[@kennmossman8701]

LinkedIn is 90% garbage; adverts and crap self-promotional content by a cesspool of wanna-bes. Carnival hucksters are more entertaining. You won't find intelligent discourse - just a conga line of dim-wits vying for attention. The only enlightenment is the sheer number of self-promoters and wack jobs.

[@hewhohasnoidentity4377]

Indeed is LinkedIn for unskilled workers.

[@amanthatthinks]

Unskilled? You mean unqualified?​@@hewhohasnoidentity4377

[@migovas1483]

LinkedIn is Instagram for jobs , true that...the cringe gets worst when people start posting politic commentary, ...

[@DrJarimba]

Hey man. Your content is great quality and I understand you have a stake in silo but plugging it in each of your videos makes the whole thing less credible.

[@justinphan2984]

I can see you have a good affection for Microsoft

[@Dakynotlucky]

same lol he always praises Microsoft but Microsoft is good though

[@rui518]

Also notice it, but hey they do are a player in most important markets and good part of the time in a way most people miss it and since Satya took over it has done very smart acquisitions and investments. It's like a wealthy friend that is always looking for the best new thing and usually finds it...

[@LogicallyAnswered]

Yeah, I find it really interesting just how low key they are about so many things that they’re doing so well in

[@MrBoboka12]

Never join the evil!

[@beinquisitive]

LinkedIn is the worst

[@kennmossman8701]

LinkedIn is 90% garbage; adverts and crap self-promotional content by a cesspool of wanna-bes. Carnival hucksters are more entertaining. You won't find intelligent discourse - just a conga line of dim-wits vying for attention. The only enlightenment is the sheer number of self-promoters and wack jobs.

[@tanjimdiganta1720]

COme on man work on your expression!

[@lightyagami3688]

Linkedin becoming like others shitty social media these days

[@joelmason6818]

Android app?

[@LogicallyAnswered]

Eventually yes :)

[@illuviumgamer]

MSN is legendary 😂

[@LogicallyAnswered]

😂

[@rafalrzeszotko]

Even after someone asked you to tone down with self advertisement you didnt. Kinda shows your priorites at this point.

[@LogicallyAnswered]

😢 I tried to make it as easy to skip as possible with the yellow bar man. I guess the only other thing I could do is take it out completely.

[@myhandlewastakenandIgaveup]

​@@LogicallyAnsweredi understand putting them at the end limits their visability but even if they are going to be in every video having them at the end makes them much more palatable. On a much more positive note, I am loving the variety of tech and industry topics you cover. I just subscribed and you are on the short list of channels I watch whenever they post. Keep up the good work!

[@rui518]

@@LogicallyAnsweredit is OK, it's easy to skip and you need to make money, it's on skipping 20 seconds or so, I can see it being worse for people without premium...