How to Learn what Producers Look for in Artists - Brian Malouf - Producer A&R - MUBUTV

MUBUTV's Ritch Esra sits down for the season premiere of the "Insider Series" with renown record producer and former RCA and Hollywood Records A&R Executive Brian Malouf who has worked with Madonna, Queen, Michael Jackson, Hall & Oates, Eve Six, Smokey Robinson just to name a few. They discuss many topics including; the main differences between working with an artist as a record producer and signing an artist as an A&R Executive, what the most important factors he looks at when considering producing an artist, knowing that when you get signed to a recording contract, “You’ve just arrived at the starting line” as well as some of the biggest mistakes artists make at the start of their careers.
Brian Malouf is a multi-platinum American producer, engineer, and mixer who has worked with acts such as Michael Jackson, Queen, Madonna, Pearl Jam, Stevie Wonder, Dave Matthews Band, Tokio Hotel, Wolfmother, and All Time Low. Also serving as an executive at several major record labels over the years, his work has amassed a total of 53 gold, platinum, and double platinum records to date.
Questions asked during video:
0:00 - Intro
1:08 - What is your feeling today of Technology as it relates to the recording process? The pros and the cons.
3:18 - Somebody produces have said one of the drawbacks creatively, is that in the old world you have limitations and in the new world you have endless choices, and it makes it so that you never have to commit to a decision. Do you find that can be a creative impedance in your work sometimes?
7:46 - What other considerations beyond creative make you say yes, this is something I want to do or this isn’t for me?
10:34 - Are there certain personal non-creative aspects that you look at, a warning signs that may come up that you may say I don’t know if I want to get into this or this may not be right for me?
12:57 From your perspective as a producer, is there a different approach that you take with a debut act who’s never made a record versus who’s coming to you for the third or fourth album?
15:15 - You had mentioned earlier that you were an A&R person and you did a A&R work at Hollywood Records. Your criteria for signing somebody in that situation, you said that it was a little stricter than your criteria as a producer, can you talk about that? What was your criteria when you were gonna sign talent at the label?
19:13 - In the days when you did A&R, in the days that I did A&R Eresta, you signed a hundred artists ten or twelve of them were successful. That ratio hasn’t changed. That ratio is still the same. Even though that barrier is we want the natural forces of the market to tell us what is successful, what is it of interest, the success ratio of you think that would prove that there’s a market for it or the beginnings of one isn’t really the reality. What’s your sense of that?
24:05 - In your experience, what is the greatest challenge that artists face when dealing with the beginnings of their career? What do you find are the mistakes? What would you say in your experience of the biggest mistakes you’re finding that artists are making?
29:21 - Can you give us any sort of final advice or guidance for artists on the writing process when selecting material for their records or for recordings?
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Credits
Executive Producers: Eric Knight & Ritch Esra
Directed by: Eric Knight & Marco Tomaselli
Hosted by: Ritch Esra
Cinematography: Marco Tomaselli
Editing: Eric Knight
Audio: Eric Knight
Production Assistant: Keagen Meneses
Gogo Dog Productions
Event: Musexpo: musexpo.net/
Shot on location at: W Hotel (Hollywood, California)
Original Air Date: October 24, 2018
Copyright © 2018 MUBUTV™ Symbiotic Nation™ Music Business
How to Learn what Producers & A&R Executives Look for in Artists - Brian Malouf - MUBUTV: IS - SE. 8Registry. All Rights Reserved
MUBUTV™ | Music Business Television | Your Trusted Source
How to Learn what Producers Look for in Artists - Brian Malouf - Producer A&R - MUBUTV

[@GeoZero]

Wish there were more up to date videos. The info here is awesome.

[@MUBUTV]

Hello @Geo Zero. Rest assured there's more coming in 2021. Don't forget to subscribe and click that notification bell to be notified on your phone once new videos go live. Thanks for being an 'Insider' MUBUTV.

[@MrSebastianBlake]

that last bit at the end where says write one more song after the album done even when you got your single was gold. such a a great interview ritch.

[@MUBUTV]

Thanks so much Sebastian, we’re so glad you enjoyed that. Please if you haven’t done so don’t forget to subscribe to our channel. Thank you for being an Insider. MUBUTV

[@MrSebastianBlake]

@@MUBUTV i've shared this with friends and artists in my network, and triple subscribed :)

[@samsmusichub]

Great interview thanks.

[@MUBUTV]

👍 MUBUTV

[@AnthonyCarrier]

Great interview with a very down to earth producer with a great outlook and concept to help the artist's that he works with

[@jimmyjagessar749]

Excellent Ritch ! Thanks

[@musicbizregistry]

Thanks so much Jimmy. Be sure to subscribe if haven't already as we have a new interview every Wednesday.

[@nickneutronz]

I just fount this series // mubu TV today cuz i'm a friend of BARRY COLE but this show is BOMB and i love it. Thanks so much for bringing high quality music info to me. This was very inspiring.

[@MUBUTV]

Thanks so much Nick! We're glad to hear that you found us here on YT. You're quite welcome and sit tight, more great content coming your way. Stay tuned and thanks for being an "Insider!" MUBUTV

[@thecompany2836]

Amazing channel , keep uploading videos 🙌🏻

[@MUBUTV]

Luis Ormenov Hi Luis, thanks so much for the kind words. More videos coming in 2020. Don’t forget to subscribe and thanks for being an Insider. MUBUTV

[@Lurklluciano]

what an interview! thanks for posting... It helps a lot!

[@MUBUTV]

Absolutely! Don't forget to subscribe to get future episodes coming very soon. Thanks for being an insider. MUBUTV

[@jahunnypot]

Hunnypot Approved!

[@MUBUTV]

Thanks so much as always John for the support. Cheers from MUBUTV

[@musicbizregistry]

Thanks so much John. Be sure to subscribe if haven't already as we have a new interview every Wednesday.

[@samdarris]

Very good Interview 👍🏻 thank you

[@MUBUTV]

Thanks so much Sam we’re glad you enjoyed it and got some real value out of it! Let us know what other types of videos and content you’d like to see here, and don’t forget to subscribe. Thanks for being an Insider. MUBUTV

[@innerpathproductions]

GREAT INTERVIEW. Full of good info!

[@MUBUTV]

Thanks so much Ed! We're so glad you enjoyed it. Please don't forget to subscribe. Cheers from MUBUTV

[@terry413]

Thank you great interview and a great resource channel

[@MUBUTV]

Hi Terry, thanks so much, we’re so glad that you’re enjoying the content. New interviews coming soon, don’t forget to subscribe. And thanks for being an ‘Insider’. MUBUTV

[@Shini869]

So good ☀️

[@MUBUTV]

Hi Shini! We're so glad that you're enjoying the content. If you haven't done so yet, don't forget to subscribe and hit the notification bell to be notified once new videos are released. Tons of new content on the way. Thanks for being an 'Insider'. *MUBUTV*

[@youssefbayad7213]

Back to re-watch these amazing videos man wich u upload more 💫🪄

[@MUBUTV]

Hello Youssef! You’re in luck, tons of new content is on the way, so stay tuned and thanks for being an ‘Insider’. MUBUTV

[@filerino]

Great info

[@MUBUTV]

Thanks so much Rocco, we’re glad that you’re enjoying the videos here. Please let us know what other types of content you’d like to see here on MUBUTV and don’t forget to subscribe and hit that notification bell to let you know once new videos are released. And thanks for being an ‘Insider’. MUBUTV

[@SIBIRIAKcom]

Stereo interview. Cool.

[@MUBUTV]

LOL! More new episodes coming soon… in stereo as well too. MUBUTV

[@GingerWaters]

Thanks for good information. Hope you find inspiration to produce more content for mubu people. Digital platforms and how to figure out their algorithms and parameters. Every big label was small Indie company at the beginning. True or false?

[@MUBUTV]

Hi Ginger, you’re quite welcome and we’re glad that you’re enjoying the content. If you’ve haven’t done so yet please subscribe and hit the notification bell when new videos are released beginning March 1st. Also please let us know if they’re are any other types of content or questions you’d like us to ask future guests on our show. Thanks for being an ‘Insider’. MUBUTV

[@ages2020]

Been putting music out almost every month since the beginning of the pandemic, how do we get onto Billboard charts. We are determined and going to keep putting it out there each month and kick some doors down if we have to as we are creators that do not give up, Would love to have some more real mainstream stations play our music 18 songs in since last year with many more to come

[@alexsmith7496]

i need to know kind of a step by step of becoming an upcoming artist. almost like what things i should do right after ive written and recorded the first song

[@Fuego.017]

If there was a step by step guide, everyone would be topping. Figure out your own path. start local

[@shaylynn3813]

I would love to work with you. Brian Malouf

[@MUBUTV]

Thanks Shay for watching. If you like these videos please subscribe to our channel. Cheers from MUBUTV!

[@jamalfranklin8565]

I will like to get interview

[@cmath8577]

Basically. Be young..have a look..followers likes..They will find you songwriter/s..Your live show will be lipsync'd

[@DagonTV756]

Thank you very much this has helped me understand more about becoming an artist. If anyone wants to check me out on soundcloud name is Lizard King.

[@MUBUTV]

Great Dusty, that’s what the goal is for MUBUTV, to give you the best info possible to succeed in your music career. Please let us know if there is anything you’d like to see in future episodes. Thanks for being an Insider. MUBUTV