NO7 LIFT & LUMINATE SERUM CONCEALER | Dry Skin Review & Wear Test

Today I’m trying out the No7 Lift and Luminate Serum Concealer in Fair. See how it applies and wears on dry, maturing skin over 40. All products linked below! #makeupover40 #concealerfest
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No7 Lift and Luminate Serum Concealer in Fair $13.99 - go.magik.ly/ml/1j5ik/
No7 is a cruelty free brand. Check out Phyrra.net for my favorite cruelty free brand list: bit.ly/cfbrands
FREE MINI-COURSE on how to choose the best foundations for dry skin - foundation.geekoutofwater.com
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FOUNDATION & CONCEALER FEST MASTER LISTS! All of the foundations and concealers I’ve reviewed, ranked and searchable:
Foundation - geekoutofwater.com/foundation...
Concealer - geekoutofwater.com/concealer-...
FOUNDATION FEST PLAYLIST - All of my foundation review videos! bit.ly/foundationfest
As always, my foundation review inspiration originally came from Taylor Wynn (the artist formerly known as ThaTaylaa), the best foundation reviewer on KZbin - / thataylaa
I’M WEARING:
NAILS
To the Max by Color Street - 100% real dry nail polish strips - no dry time, no smudges, no heat or tools needed, and made in the USA! We’re now international - US & Canada! Hop into my Facebook group / goownails or visit www.geekoutofwaternails.com
FACE
Purito Daily Go-To Sunscreen SPF50 - ys.style/IQFBsMzeElb
Pacifica Kind Tint in shade 22 - go.magik.ly/ml/1j5ir/
No7 Lift and Luminate Serum Concealer in Fair - go.magik.ly/ml/1j5ik/
Flower Beauty Heatwave Luminous Bronzer in Sunrise - go.magik.ly/ml/1e1lj/ or go.magik.ly/ml/1fi8x/
Flower Beauty Flower Pots Blush in Warm Hibiscus - go.magik.ly/ml/1fi90/ or go.magik.ly/ml/19qc3/
EYES
MAC Pro Longwear Paint Pot in Painterly - go.magik.ly/ml/8oia/
CoverGirl Exhibitionist single eyeshadows in Vibin and Dig Deep - I bought these in person at my local CVS store, but can’t find them online anywhere.
CoverGirl Exhibitionist Liquid Liner Pen - go.magik.ly/ml/1izia/
CoverGirl Simply Ageless Lash Plumping Mascara - go.magik.ly/ml/1izid/
CoverGirl Easy Breezy Brow All Day Ink - go.magik.ly/ml/1izib/
Elf Brow Lift - go.magik.ly/ml/1eikj/
LIP
Maybelline Green Edition Balmy Lip Blush in Dusk - go.magik.ly/ml/1izic/
NECKNOTZ hand-crafted hemp and essential oil necklaces - 3% off with code: GOOW www.necknotz.com/discount/GOOW
YESSTYLE - extra discount with code YESGOOW - bit.ly/yesgoow
ALTER EGO COSMETICS - 10% off with code SHELLY10 - bit.ly/alteregoGOOW
SCIENCE SERUM - Makers of Tight Eye and Bright & Tight - 20% off with code SHELLY - bit.ly/brighttight
ADEPT COSMETICS - Best magnetic palettes ever! 15% off with code SHELLY15 -
bit.ly/adeptgoow
GOOW Amazon Favorites - www.amazon.com/shop/geekoutofw...
SOCIALS!
Blog: geekoutofwater.com
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THINGS I RECOMMEND:
Dia & Co. Personal Styling Service Sizes 14-32: bit.ly/goowdia
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Snail Mail
Shelly Hokanson
PO Box 184
McGaheysville VA 22840
Inquiries:
[e-mail]
EQUIPMENT
CAMERA: Canon 90D with Canon EF-S 18-135mm f/3.5-5.6 IS Nano USM lens - go.magik.ly/ml/uem9/
MICROPHONE: Rode VideoMic Pro - go.magik.ly/ml/4ml1/
LIGHTS: Neewer Advanced 2.4G 660 LED Video Light, Dimmable Bi-Color LED Panel - amzn.to/2OOC3vn
Neewer 18” Dimmable LED Ring Light - amzn.to/37Qmf2c
EDITING: Final Cut Pro X - go.magik.ly/ml/519m/
ABOUT ME:
My name is Shelly and I’m a 47-year-old web geek that jumped off the deep end into the makeup and beauty world. I’ve got normal to dry skin, fine lines, and hyperpigmentation caused by sun damage. Cameo appearances by my rescue cats Daffy, Polly, Ziva, and Merlin (RIP 2002-2020).
I purchase most products shown on my channel myself. Occasionally I receive PR. PR products were sent to me free of charge with no obligations to review them, unless otherwise noted. All opinions are honest and my own. Some links are affiliate links and may earn me commission at no cost to you. I appreciate your support of my channel! FTC: This video is not sponsored.

[@ktmakeupvixn8590]

I am a newer subscriber of yours, and I watch all ur new uploads, (and have also binged old ones) you really do give the BEST reviews and cover all bases and questions. I trust buying products off of yours reviews and reccomendations. Thanks for the great content keep it up!!!P.S. was wondering if you could review Haleys beauty reform liquid lux foundation, its 50% off on amazon only $10 wanting to buy but cant find any reviews for dry skin

[@bingo7829]

I really love this concealer! I’ve used it for a couple years now. I’m same shade as you as use fair under my eyes and light works good on the rest of my face. The pressed powder in this line is amazing too!

[@helpfulnatural]

Thanks for keeping the reviews coming Shelly. :) Hope you are having a blast in Ireland! :D

[@PrinceAkpan]

Amazing Reviews ❤

[@themerz6982]

Love a concealer I can cheat and use as a foundation. Looks like it could be possible with this. Thanks for the review!

[@kathleenanne4568]

This sounds great! I would love to see you rank your current concealer favorites. :)

[@Heather_isms]

Well, Shelly, this looks promising. Thanks for reviewing this.

[@londonukguy2006]

Thank you for the review! Bought the product the other day and will apply to my under-eyes and hope will look as good as yours x

[@1015SaturdayNight]

I'm a shade lighter than you so I'll stick with my Colourpop concealer (N10), but the Lift and Luminate powder is my ride or die - I'm on my second one!

[@belindafischer2920]

I have and love this! I like my under eye small sponge for it.

[@michellebattle1419]

Wow! Something just clicked for me, thanks for talking about the trough causing a shadow. I always get frustrated when full coverage concealers don’t work fully but now I know why…I’m pretty sure that’s what’s going on with my under eye as well. Thanks for mentioning it!

[@liss441]

Really digging your light pink hair

[@Jackteal1]

No. 7 products are awesome!!!

[@Sweet1981ie]

Thats my holy grail concealer😊 Been using it for a few years now👍 I set it with BareMinerals Mineral Veil in Original with a damp beauty sponge.

[@aura3337]

I own at least 15-20 concealers…. No 7 is my absolute favorite! The shades and undertones are perfection. Other brands are either too pink, too yellow or simply don’t match my skin tone, and I have to make them work somehow. In fact I’m still holding on to a concealer that No 7 use to make years ago (discontinued) called Radiant Glow Concealer. It was AMAZING! I almost died when they discontinued it. Please share what your favorite concealers are. Thank you!

[@liss441]

You sound like a neutral undertone like me

[@jennifercaporale1978]

I love this No 7 product. I do love their foundation too. I have a hard time with concealer. I look like a hot mess usually it accentuates lines but this one looks amazing. Oh and I set with the No7 power which is AMAZING! Thank you so much for your informative videos, you are amazing!

[@farahpathan2249]

Love your nails! So pretty!

[@goow]

Thanks, Farah! They're Color Street! goownails.com

[@janetn9942]

Can u please review the Too Faced Ethereal light smoothing concealer ? I just heard about this one TODAY, and I’m already salivating for the reviews for mature skin!(im 43)

[@liss441]

Have you reviewed the serum Concealer by NYX ? I love it

[@christinunya72]

I would love to see you review the new Nyx concealer, bare...something. It's the one with a little pump that everyone is raving about.

[@kathyknuteson2838]

I got the concealer at the same time I got the No 7 Lift and Luminate. I love them both!! I was so curious to see what you would think of the concealer!

[@dianehiltz1193]

I would love to see a review of the Kosas concealer. Love your nails…. Awesome reviews, so trust your opinions on products, you know you stuff…😉😁😁

[@goow]

Thanks, Diane! I had great luck with the Super Creamy concealer! kzbin.info/www/bejne/jpewlYd7erZ3ppY

[@belterbeauty3191]

Hi Shelly have u gt a video on the one size concealer? 💖

[@goow]

I haven't bought that one yet! But it is on my list :)

[@oceanbird.]

Have you ever reviewed the makeup forever full coverage concealer? Or the IT cosmetics bye bye undereye? I've tried out both of these for the sweaty summer weather and I'm wondering what you think of them. I love that they are waterproof and long lasting, and that they have full enough coverage for my impressively dark undereyes. I apply them in dots to my undereyes and press in with a wet sponge. The sponge does absorb some, but they're so high coverage I think that's actually a good thing. Plus it hydrates them so they don't look dry.

[@goow]

I need to try the MUFE!

[@kankan572]

Sounds weird but I started using 2 diff concealer colors one lighter for inside my trough area and the darker outside to kind of disguise the shadow 😍

[@liss441]

Wish we had no 7 makeup here in Australia just got the skincare

[@lorainemcgillivray77]

Hi Shelley as with the rest of the No 7 complexion products it's the shade range that's the issue. I cannot get a good match from them and let's be honest 5 shades is poor even for a more affordable concealer. I'm glad it worked well for you, but it's a firm pass for me as there is no hope that the shade that works for you will be light enough for me. I'm currently using the Dior forever concealer in shade 00 and it is working well for me. I only need a tiny amount so it will last me ages, so although it's not a cheap concealer it isn't that badly priced per use. Best wishes.

[@Aurla-R2-D2]

Hi ^_^ Thank you so much for your brilliant reviews! :) At present, what is your favourite concealer for under-eyes? Many thanks, All best wishes from the UK ^_^

[@goow]

I've been using my foundations as concealer, though my usual favorites are the Wet n Wild Incognito, Charlotte Tilbury Magic Away, and recently I tried the KVD Apple concealer and while that foundation didn't work for me, the concealer is quite nice!

[@Aurla-R2-D2]

Thanks lots for your detailed reply! :) I'm loving the Madara concealer :)

[@Rhoobee91]

Shelly which concealers do the spandex move with your face thing? I'm noticing a lot of concealers lately have been settling in my under eyes and am looking to try new ones that don't settle!

[@goow]

Charlotte Tilbury Magic Away is my spandex holy grail!

[@Mariely1]

I hope this brand doesn’t go viral on TikTok cause I just tried their press powder is it’s my new holy grail

[@goow]

LOL right?!?! All I need is for my favorites to sell out 😂

[@karenmcdonnell4337]

4:12 at the age of 39 I realised that THATS why I think concealer doesn't work for me...I have the physical dip!

[@goow]

Yep can't cover that up no matter what! Light/shadow will always play with it.

[@lisak7997]

❤️❤️❤️

[@elizabethbarrow3801]

Hi, Shelley, I heard you mention "Bright and Tight" in this video. Can you use it in conjunction with Clarins "Total Eye Lift"? I've been using the Clarins after seeing how successful it's been for you. The B&T sounds good as well and I'm tempted to try it on my troughs.

[@goow]

Yep I use them both!! the B&T is a wash-off so I do that first, then my face serum, then the Clarins eye lift, then my moisturizer, then sunscreeen.

[@elizabethbarrow3801]

@@goow Thanks, Shelley! I'm going to try the Bright & Tight!

[@shannanolan]

How would you say the undertones skew? It looks so different, almost grey compared to the others. But I love it

[@goow]

This one is definitely a gray-ish undertone which is my favorite and hard to find! I find this undertone works best for slightly cool skin tones that aren't quite the full "pink" undertone.

[@reneklein6049]

The concealer looks and sounds wonderful. I too have a lovely blue vein underneath my right eye. I'm always looking for something to cover it. The price is reasonable. I'll have to pick this up the next time I'm in Target. Have a great time in Ireland 🇮🇪! ❤❤

[@dominiquebright4790]

Hey how did the online makeup academy go? I remember u were about to graduate a while back ...did u like it? I really want to take the courses!

[@goow]

I very much enjoyed it! I haven't finished the last course (which is totally on me and not an issue with them), though they allow lifetime access so I've thought about getting back in touch with them to finish.

[@maayananer5962]

That shade swatches picture though... they really need to up their gameby A LOT

[@goow]

Yep.

[@belindafischer2920]

I only ever used it under my eyes…

[@christinunya72]

Those swatches on the darkest arm were ridiculous. I also prefer concealer that matches my skin tone or if I feel one is too bright I will actually brush a little blush or bronzer underneath my eyes so it's not so bright. I feel like when it's too bright it just makes my eyes look worse. I have deep tear troughs and they just don't look good with a bright concealer. I love the ombre nails!