Simon Sinek: How great leaders inspire action

In this simple but powerful model for inspirational leadership, Simon Sinek introduces The Golden Circle and the concept of WHY. His examples include Apple, Martin Luther King, and the Wright brothers.

[@MrHattick]

I wish my father could still be alive to see this idea of thinking. He was a leader and he wanted to help people but he possibly didnt know how to help or why he ultimately wanted to help them.

[@KathleenFN]

I had a dream when I was a kid. I tried my best to achieve it. And 9 years ago, I did it. After that, reality dragged me away from my dream, when I do my business, I do it because I need to survived. And today, after watching your video, I finally realized that I have lost my dream for ages. That's why I no longer fell fulfill for years. I find exactly where to head to now. Great thanks Simon.

[@DrAmanKapoor]

This video has had a profound impact on me since the time I first saw it in 2012. It has been a part of change in my approach towards the way I present things , the way I train people , the way I look at things. I have been revisiting this video over and over again and every time it sinks in more deeply. Inspiring to the core. It all begins with Why.. Thank you Simon for bringing out this to us. Would love to really connect with you in person

[@diedraredding7726]

This is pure inspiration. Thank you Simon!

[@dreamers_8]

Diedra Redding agreed

[@theroundchaos151]

A mentor of ours recommended we use the Golden Circle exercise to help clarify our purpose as a business -- which in turn allowed us to choose the right growth strategy, strategic partners, target audience, and messaging! Super helpful content, I even posted a vlog about it to share our WHY. Thanks Simon for your insight, and always -- your positivity!

[@Lockednrecords]

Who else is here for an assignment !!! I've been mind blown .. I see their WHY "fullsail" for posting their Seminar on KZbin and also in our assignments lol 😂😂 good marketing get them views money flow in all avenues lol

[@abrahamhurtado5829]

It’s great knowledge too.

[@hugogaming0923]

Lol same here

[@Zerobird-fx2xw]

One year later and I’m watching this video for an assignment in FullSail 💀

[@essentialmom811]

One of my fav TEDS!! ;D Share it spread it!!

[@rohansrivastava6224]

Best Ted I ever listened really respect your thoughts Simon

[@ojaraudhah7553]

Wow. This guy's great. He has opened my mind!

[@AG-bl5jj]

This was on the mark. I just became a proud subscriber!!!

[@phanthibaovien]

Thank you for sharing your dream :) you're inspiring people who believes what you believe. Warmest regards. From Vietnam.

[@kireeti93]

This Speech, You have shaped my thought, Thank You Simon Sinek :)

[@ravibhoskar]

Hey Simon, this is Ravi from India. Just finished reading "Start With Why". Its super cool. I believe your WHY and I am going to discover mine. Thank you so much. Although I have watched this video earlier, reading book made greater imapct on me. Thanks. Wish you good luck.

[@DaveVanz]

Hi Simon, just want to say I'm enjoying your book The Infinite Game - watching this video I see that you evolved with your definition here of WHY, and that you've split it up into two areas now with WHY and THE JUST CAUSE. Still a consistent message and worthy of being put into two categories

[@HamdanIqbal]

This is a really inspiring talk. You have inspired another young mind :)

[@bkatipally]

Simple but Sparking Secret of Human Beliefs & Behavior!!!!!

[@sherylpilcher7420]

You inspire me Simon Sinek

[@rafaelnavarro1057]

is that an airplain taking flight sount at 10:27? if not what a great timing!!

[@rohansrivastava6224]

Yeah it was not a effect but was real

[@Gustav_Kuriga]

Langley literally showed that heavier than air flight was even a possibility. He didn't quit, the Wright Brothers literally evaded his request to meet them. He invented the Bolometer and was instrumental in the creation of Standard Time Zones.

[@ladys8615]

There are leaders and there are those who lead

[@dreamers_8]

I love this TED talk.

[@Holistretch]

GENIUS 👏🏼👏🏼👏🏼

[@shannondenniston]

Great video Simon, Thank You!

[@chazzpolizzotto]

You just inspired me....

[@StephenMykal]

Very interesting points. I can see the benefit of these principles within the context of branding as well.

[@calebsanchez5651]

I love 3:05 - 4:30. A friend of mine want to make an app that will be so different people will love it, but I have to constantly think of that otherwise it won't matter. This is a great video/lesson.

[@RagJam507]

Incredible video

[@lpriselac5820]

Completely RIGHT!

[@beastmodejelly8654]

he got a point..various points

[@disturbiannah]

You'd love Lush Cosmetics. They actually have "At Lush, We Believe...' written on the wall behind the cash register.

[@TheDanutza212105]

Thank you....

[@sabakarim5673]

Superb Speech.. 👍👍👍

[@copet69]

Love it....

[@joseroque3436]

You made me believe what you believe! haha awesome! thanks for this.

[@KaiCross]

This guy looks like he knows how things work

[@weirungtseng3085]

As far as I am concerned, that is how Apple was when it knew its why, but now I am not so sure about that.

[@Gustav_Kuriga]

The Wright Brothers didn't achieve powered manned flight though. They achieved controlled, powered, heavier-than-air manned flight. That's a huge difference. The first controlled powered manned flight was by Henri Giffard in 1852. Decades before the Wright Brothers.

[@malerunwaymodels8951]

who's here because of an assignment? :)

[@sibylthaprophet9216]

Does he give anyone else Daniel Jackson vibes?? Or is that just me?😅❤❤

[@Drku_11]

Why do I feel like apple now does not like him about saying this about apple but they know it is true

[@DanteAppling]

He's got a scary charisma

[@magdalenalechner8143]

social beginning those lower proof.

[@senhordanoitebrasil]

Who invented the plane was Santos Dumond in Brazil who got the first flight in the world it was here in Brazil it was plane 14 biz

[@MrHattick]

though I can't help feeling like I'm falling into a cult, it feels like a good cult...

[@servHis221]

Dear Simon, I'm from the future and... ...Apple is no longer at the forefront of innovation. In fact, they are more reactive now than they have ever been.

[@MsGreenlamp]

Yeah, the Wright Company didn't stick too. Wonder why.

[@amitshah2936]

What is the aim of this video.???.. Is this only self believe to be in market??? Is it enough to make a platform without money in market ???? Every body can do work on idea.. Why didn't tell about ideas.. To create , to generate new ideas.. So that work can be done on it.. The problem is everyone has no idea.. So how only self believe without ideas can works.. So i am not satisfy with this idea

[@rossgalvanofficial]

...just a computer company, lol.

[@Gustav_Kuriga]

Heh, Apple, innovative. A good joke.

[@BurgMusic]

I lost interest when he called Apple "innovative"

[@BurgMusic]

***** fair enough :)

[@niravlodaya6883]

Burg that video was uploaded in 2011 and not 2017. Apple was by far the best innovator at that time

[@Gustav_Kuriga]

@@niravlodaya6883 They weren't innovative then either.