Does the New 2024 Ford F-150 Really Have What It Takes To Stay On Top?

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#ford #f150 #trucks

[@alxndr2938]

70K for an XLT at the end of the day is absolutely absurd

[@thewireman134]

It's not the price of the truck it's the value of the dollar

[@25ellisd]

Usually I don't complain about vehicle prices because I know in general they are expensive but you are so right. $70k for an XLT is out of this world. XLT used to be barely a step up from a work truck. Now it's much nicer and outrageously priced.

[@crt5866]

Welcome to bidenomics

[@carsoncunningham7993]

My 2018 platinum was 67k sticker. More than just “inflation.”

[@JoshuaOverman]

Xlt should be 57k dollars

[@manuelbejarano6121]

At this point, which ever truck builder offer the best discounts, it will be the best seller.

[@plmn93]

GM and Ford both at $9K right now and 2% financing.

[@caesar628]

Be careful though. Tundra’s which are traditionally the most reliable are having major issues right now. Including blown motors. I blew mine at 113k on my 2016 F150 and swore I’d never buy a Ford truck again. But after researching all the others, I’d buy Ford again. They have fixed the issues from earlier years.

[@Kody10538]

Not in Ohio. 2% was only for leftover 2023 models. 2024s are 5.9% ​@@plmn93

[@EdgarGarcia-h6t]

not true i work for CJDR and out trucks were insanely discounted and yet we dropped 35% in sales nobody wants a ram even with $10-$15k off

[@Rid93]

Ford F series trucks have been the #1 selling vehicles in the world for 47 years in a row.

[@XBEAST2023]

They refreshed the price 😂😂

[@TXetc]

But hey it’s got a 🆕 GRILL! lol

[@hamzie918]

Ya.... I'll just keep old truck hahaha 😆

[@2151abell]

and who hasnt ?

[@paulradice3534]

They bend you over first then give you the old how u doin .

[@RacerX1971]

The more widgets, the more issues, the more the consumer will be broke😂😂😂

[@DanielJaegerFilms]

$70k for a F-150 XLT is why I just spent $10k to overhaul the Powertrain in my 2013 F-150 XLT.

[@leechburglights]

It's almost always cheaper to fix a vehicle you own, than it is to buy a new one.

[@Kevin-438]

Same here. I spent about $1200 on upgrades to bring my 2008 f150 up to the times. It’s now got a kenwood stereo with wireless apple car play. All led lights inside and out. Remote start that’s better than factory, a back up camera that works and looks like factory. Also had better resolution than factory. And an exterior key pad that works and looks factory. Only thing I wish I could do is add more power. To keep up with modern cars. A new engine and trans will still be cheaper and more reliable than buying a new vehicle unfortunately.

[@seanmartin2382]

So it has the $5,000 tail lights? 70k for a 1/2 ton....insane.

[@plmn93]

Everybody wants LEDs, but nobody seems to understand how much they cost. In 20 years a burned out light will total the vehicle.

[@phild9813]

LEDs are pretty cheap in my experience.

[@plmn93]

@@phild9813 F-150 LED taillights cost four times as much as incandescent bulb taillights and over 100 times as much as just replacing a bulb. Because you can't just replace a bulb with LED lights. You have to replace the entire assembly, which is ridiculous.

[@rogerj412]

@@plmn93 That's more Ford being greedy.

[@blueridge8992]

$70k for cloth Ford Focus seats lol.

[@doublebackagain4311]

The color of the cuffs on your shirt make it look like you have duct tape on your sleeves 😁

[@NatesHomeTours]

I thought the same thing.

[@johnbertram]

Came here to say the same!! It's all I could look at...

[@bigdaddy3662]

Old Soviet trick

[@PeterRabbitWhatsup]

Hey, he had to give up something in order to buy that truck .... the shirt off of his back ..... comes to mind .😂😂😂😂😂

[@pwd1134]

Cannot unsee

[@cleonmain1291]

I priced a new F150 in February, a 2023 F150 extended cab XL 4x4 coyote V8 at $50,000 for the least optioned truck available. I bought a used Nissan Frontier crew cab 4x4 with 25,000 miles for $25,000 and I'm very happy with my choice. I refuse to spend the kind of money a new full size 1/2 ton 4x4 costs.

[@HerrPoopschitz]

You and I think alike…recently priced virtually the same truck at $56k. They’re insane. Gonna cut out my rusty cab corners and rockers soon and keep cruising my ‘13.

[@rickthibault535]

I also just got a frontier. Mine is a pro4x. Very happy with it. Such a great truck. It's a simple, no nonsense truck. Easy to live with. I agree these prices are insane, especially in Canada.. here a f150 sport is roughly 72000.. no thanks.

[@rbird7193]

I turned my lease back in on a 2021 f150 xlt and bought a used frontier 1 owner 6ft bed crew cab 45k miles 17k dollars. All new vehicles are overpriced. Also looked at 50k Tacoma didn’t even have power seats.

[@Wellh0wrya]

@@rbird7193I wouldn’t even look at a Tacoma knowing they are 50k ✌️ … I don’t care if all the prices are up, I ain’t paying

[@TomStarcevich-fb3qo]

I ordered a new 2021ram1500 classic tradesman quad cab 4x4 v6 with lots of extras took 3 months to get 40,500 $ with taxes and extended warranty great simple truck 🚚 🛻 👍

[@brendank6324]

I work at a Ford Dealership and $75-80 for a nice XLT is unacceptable. That was the price of a king ranch or platinum in 2019.

[@JJMassar]

I just priced out a Platinum for $83k. They are not $80k for an XLT man. Find a dealership that doesn’t want to mark shit up.

[@brendank6324]

@@JJMassar Not in Canadian

[@mikediiorio7949]

Canadian add 35 % to 40% more

[@bosse641]

Much rather spend money on a restored older truck, back when they were simple mechanical and you can work on them yourself in maintaining and fixing them.

[@PeterRabbitWhatsup]

I only like Fords in the 70s. 4 speed 4x4 single cab with a 360,390 in it. And perfer shortbed.

[@robertgorniak9326]

Amen!!!!

[@HeyBigChriss]

I’m still driving my 2010 F-150 XLT with 122k miles on her! She drives and looks brand new so I’m keeping her as long as I can! I also just love the 09-14 body style too! Of course I would love to have a newer F-150 but I just can’t justify spending the prices. At least, not in my current financial situation.

[@donc6781]

It should have another decade left, as long as rust doesn’t kill it

[@leechburglights]

I was in the market last summer. Looked at all the options and the Lariat checked all the boxes. Went with a used 2020 because I couldn't see spending $70k for a 2024. Saved over $30k in December.

[@peterc504]

@@leechburglights Nice!! I got a 2016 lariat still. The newbody style on these fords is ok...I still like mine better...There really isnt much newer it almost feels and looks like the same truck inside...I might wait for a total refresh of the interior but the hybrid Eco Power boost sounds very interesting...

[@lukaszmatyszewski7198]

Lmao 70k for an xlt. Say no to crack!

[@angrybeavers1175]

These will look great sitting on the lots not selling.

[@johnnydangerously7186]

You were smart to hold the price of the truck till the end of the video! MSRP $70K, what a joke!

[@dylanh7494]

I bought my 302A 5.0 XLT FX4 with BAP for $48k. If you’re actually paying MSRP you can’t negotiate worth a shit, I got over $10k off.

[@dr.romeoconfidential9271]

I used to Not like Andre and used to judge him but as I get to know him, he’s very intelligent and works his behind off !! Keep up the Hustle !

[@TFLtruck]

Much appreciated. Thank you for the kind words.

[@lordrayden3045]

He’s pretty much the only one I watch

[@tjsullivan4793]

He is my favorite I like Nathan too. I will watch more of the reviews when he is the host/reviewer

[@CustomerService-ut9tj]

As a contractor and overlander, I need the ability to use my vehicle as a truck, motel, command center, work space, fishing/hunting base and storage unit, and my 25-year-old 4x4 Suburban covers all bases with a 500-mile range, plus, it’s paid for. I pity those who forsake reliability and sensibility for vanity…

[@06colkurtz]

The day I can't open and close my tailgate is the day you can take my keys away from me.

[@TheMeanmarine13]

LOL I was just thinking man that's cool tech but what happens when it breaks, can you still open it manually?

[@rumitcu]

What keys? With push button start, they already took them.

[@TomStarcevich-fb3qo]

Exactly 💯 I agree 👍 with you

[@LandParkColby]

These features help when you get older ... trust me I cannot lift what I used to and climbing in and out of the tailgate can be a pain. I still work every day and these features help me get my job done. Ford is doing their research and I think doing it well. I do agree the lower end should be far more simpler than today - How about an "X" that does not have radio screens, rubber mats, maybe manual windows, no power anything, AC as an option ... simple simple simple for the buyer who wants it or cannot afford the fancy stuff. I bet that X truck could be priced around $29K - also only four colors, white, black, blue and red!

[@Cloud30000]

If you sleep in the back, it’s nice to be able to close the tailgate from the inside. It’s a niche feature for sure, but it has its uses. Biggest issue is the digital button to open; I ran into this very issue after my truck was in an accident that disconnected the wires to the latch mechanism and found no way to override to open the tailgate even after I removed the back panel on it.

[@davidholcomb9961]

First off, i'm not a Ford guy. But a work truck with the Coyote V-8 for under 40 grand? Sign me up!

[@smittysmitty481]

They need to lower their prices

[@nathanmcdonald610]

Wish in one hand and shit in the other, see which one fills up first.

[@mrjack8849]

If they are still the best selling, then their prices will continue to go up. In 10 years, we will be saying $50k for a base truck is amazing. $80k for a high end truck will be a steal.

[@rileypettit4832]

​@nathanmcdonald610 yeah yeah

[@georgearevalo781]

The Man..The Myth...The Legend...great review as always Andrey...Cant wait for the Tremor and Raptor R review. 🤘😁👍

[@marcg.3830]

I absolutely love the look of the headlights and grille on the XL,XLT AND TREMOR models.

[@WalterA-b3d]

Always a pleasure to watch Andrey present new trucks and information. Looking forward to the 2024 F-150 Tremor review.

[@TFLtruck]

Thank you for the kind words.

[@ralphe.5877]

Thanks so much dear TFLT team for making such great videos! Very informative, professional and helpful! Pure joy to watch 🤗👍Many greetings from Germany

[@stevekniess3665]

I talk crap about Ford but I do like the utility of the hybrid system with on board power is super cool. Work and camping with no worries about power. But I love my GMC. Thank you

[@atg1338]

Gmc is one of the worst trucks on the road 🤣🤣🤣 reliable as a 💩

[@FrankySilverFace]

I agree with Andre that many of these features are really nice. However 360 cameras, pro back up assist, push button start, power folding shifter, wireless charging shelf......etc. it's like everything has been re engineered for maximum complication and cost. I'm only going to work and running errands ffs.

[@nathanmcdonald610]

Modern trucks are sadly taking on the German philosophy of overengineering. All the fancy parlor tricks and gadgetry wow people into making the initial purchase but ask any long term BMW or Mercedes owner and they'll tell you what a colossal pain in the ass it is to get their cars repaired when all of this unnecessary overengineered crap starts to fail. The days of the simple, humble reliable work truck are dead.

[@DavidHuber1]

But they sure are nice to use! Once you drive a luxury truck it's hard to go back.

[@jasonbrushett2005]

​@@DavidHuber1 I have to agree

[@ulisg6040]

It's nice to see such affordable prices these days! Thanks to Ford👍

[@cwqrpportable]

Cross shopped pick up trucks this past winter and ended up ordering another new personal '24 Lariat Powerboost and two new XLs for the job site . My '22 Powerboost has been an excellent truck, we love it, and actually just got it back from the collision centre after a deer hit me. Thank the Lord I can get out of the Toyota Singer sewing machine I got as a rental car for 6 LONG weeks.....

[@jayhiggins5239]

The options on this XLT were luxury in 2014. (LED light modules with BLIS sensor) I do like radar cruise and trailer sway control, but the rest is bloated. My 2008 XLT Crew had backup camera, adaptive cruise, and trailer sway. That was plenty.

[@Mike-te1xx]

That's a good looking truck! It has a lot of features for an XLT but they cost too darn much.

[@KingLuis1985]

you could also remove a lot of the features and pay less. it's surprisingly competitively priced. not just ford or pickups with the higher prices.

[@kgthakid2911]

Funny thing is… my ‘21 XLT has all of these same features, minus wireless charging, and I paid just over $50k for it.

[@KingLuis1985]

@@kgthakid2911 congrats. That’s 3 years ago before the prices of everything went up. I was buying peppers for a third of the cost they are now. Plus the 12” screens and 360 cameras are standard now where before they weren’t. And the xlt starts at $55k

[@kgthakid2911]

@@KingLuis1985 yea that’s the point I’m making too. It’s funny that the same features on this truck cost so much less in ‘21. Just shows that they aren’t offering anything new except a higher price tag.

[@captainmo3064]

I had a 2021 LARIAT w/2.7 Ecoboost. 95k miles. Not one issue. Just did oil changes and tires. Not even brakes. Awesome truck! Loved it. Just received my new 2024 XLT. 2.7 EcoBoost. 500 miles in. A great truck. Sticker was 58k. Overall well pleased. Looking to see if this one is as flawless as the last.

[@MarkWitzel]

Why tf would you get rid of an awesome truck that you loved? $ to burn?

[@captainmo3064]

@@MarkWitzel no. It's my company vehicle. They lease 3 years / 75miles. Trust me I would have kept the 2021 great truck.

[@peterc504]

@@captainmo3064 Why didnt you go with the new POWER eco Boost?

[@captainmo3064]

@@peterc504 company vehicle. I don't get a choice.

[@shuttlepilot_]

The reason trucks are this expensive is not because people can’t afford them, it’s because a whole lot of people can afford them.

[@Cloud30000]

Or more accurately, still buy them even if they can’t afford them.

[@alvinwoods639]

I suggest you look at Repo Reports and payment defaults. The banks are in crises. No, people can not afford these trucks.

[@nathanmcdonald610]

@@Cloud30000 Exactly right, People finance these things for the maximum and spend nearly their entire living expenses in monthly payments on these trucks only to use it as a status symbol. It's why you can always find 100K fully loaded F-350's parked in shit ass trailer parks. They finance to people who have no earthly business financing something like this.

[@brenteverett2934]

​@@alvinwoods639 banks in crisis lmfao

[@kgthakid2911]

@@Cloud30000exactly. If I’m Ford (or any other auto maker), why wouldn’t I keep increasing prices if people are still buying them?

[@jakeanderson9748]

Up here in Canada for a 2024 Platinum it’s $107,000 so you guys in the States have it a lot better than us. I agree it’s pretty expensive but all manufacturers are the same in my opinion. It all comes down to who you prefer. I’m still a loyal Ford guy.

[@2151abell]

Great Job TFL... Very informative as always ! Appreciate all your videos and the work you put into them.

[@TFLtruck]

Thank you for the kind words.

[@Parker53151]

These pickup trucks have so much stuff in the engine compartment that it’s hard to imagine how routine maintenance can be performed. A useful part of each review of every pickup truck would be to cite the costs of routine things like changing spark plugs, replacing drive belts, replacing water pump, etc. TFL does an excellent job of comparing mpg (fuel cost) and should expand that into the cost of routine maintenance by quoting each manufacturer’s flat-rate manual prices.

[@PeterRabbitWhatsup]

Fords are known to have so much stuff under the hood that you can't even see the engine.

[@angrybeavers1175]

Ya that's a ford problem

[@pathunter7003]

@@PeterRabbitWhatsup toYota is the same, can’t see the engine

[@Ronin8500]

I like the review by Andre and TFL. I don't care about any 1/2 ton truck hybrid or otherwise at a $75,000 sticker price. If the Platinum starts at $75,000, it's going to be $90,000 on a stealership. That is ridiculous. The hybrid is $66,000 it's going to be $80,000, respectively. People's paychecks aren't getting more generous because if they do, the IRS is there to take that money. Ford and other car manufacturers' executives need to get with the times. People can't afford these trucks at these prices. Manufacturers, you're going to be hating "giving away" your trucks. That time is coming, and the people are not going to be savvy with you getting bailouts again. You did this to yourselves. Just like before.

[@JuanBen0220]

65k for an xlt is crazy my 15 plati brand new was 63k, crazy how expensive trucks are now

[@mclroy]

In Canada, my friend recently bought a XLT with some équipements but not fully loaded and he pay 75,000 plus 15% tx.

[@AK_Ray]

I think what a lot of people need to realize is this XLT isn't the XLT of even four years ago. XLT now is basically lariate with cloth. The STX is going to be more in line with what the XLT used to be.

[@josipdolic6391]

I think so too

[@JCreole]

Makes sense

[@TalkingHands308]

Yah, since they are simplifying their trims, it would make sense that the combinations we're used to will probably have to shift a little bit to fill voids from the trims that are going away.

[@aviator1228]

True, however the prices are still insane. I used to sell Fords

[@jaysson1151]

@@aviator1228everything is more expensive with this current economy.

[@Whatisthis195]

FYI you can lease these with the power boost for really cheap right now. If you have a trade in, and X or Z plan, it’s $350 a month for 10k miles, the sticker has to be 66k. They take off $1900 for the power boost $2000 for an XLT discount $3750 for another rebate And $2000 for trading in a vehicle. Add maybe ~$50 for 15k miles. I just did this, put $0 outta my pocket, got a check back for my car. $380 with 12k miles.

[@c.s.n.7695]

Leasing a vehicle is not a smart financial decision

[@Whatisthis195]

@@c.s.n.7695 buddy, you’d have to get a 15 year, 0% interest loan to even come close to that payment. In certain cases, it’s fine.

[@Mcf412]

@@c.s.n.7695it can be for the right price

[@Whatisthis195]

@@c.s.n.7695 when you can lease it for what would essentially be a 15 year 0% interest loan, it’s not bad. Your loss is lower in this case than the depreciation would be if you bought it outright, even in cash.

[@andrewpereira1117]

​@c.s.n.7695 fun decision everytime u get the newest ride lol

[@Livlifetaistdeth]

My brother has a sweet F150 hybrid. He borrowed my RAM 3500 this weekend to get a load of sod but his truck is still pretty sweet if you need a car. Haha, I hope he sees this.

[@TheCapn23]

Who tf needs a 3500 for a load of sod?

[@Marco-fi6gv]

Looks like a great truck. I like the trim level and the features that are included I've been in the market for a new truck but I'm not going to buy one until the prices get reasonable. Looks like I'm going to have to keep driving my old truck around for a while longer and I don't mind it's still running fine. Ford isn't the only one that's got overpriced trucks though. No matter what manufacturer you go to you're going to be paying a lot more, a lot more than I'm willing to pay that's for sure. I'm going to wait it out for now and see what happens but I do like this truck. Thanks for these great reviews, keep up the good work

[@rumitcu]

$20k more than a similar XLT Ranger and only 100 lbs more payload. That’s crazy.

[@plmn93]

Also only about 100 pounds more than the Maverick.

[@PeterRabbitWhatsup]

A Ranger used to be a full size Ford truck and a Maverick was a piece of garbage Ford car.

[@mrjack8849]

A Yeti cooler, groceries, strollers, designer skinny jeans don't weigh very much. 😁

[@Kahless00]

​@@PeterRabbitWhatsupthanks Grandpa. You got any more stories from the days when the world was in black n white.

[@PeterRabbitWhatsup]

@@Kahless00 Poor cupcake, have fun paying 200 thousand dollars for a pickup in the future. 😂 oh ,that's right... an all electricsoyboypickuptruck.

[@milesv5352]

The service manager at my local Ford dealership told me to stay away from the power boost… lots of problems, complicated and hard to work on. He recommended the coyote or the eco-boost.

[@KingLuis1985]

imo, if you don't mind the look of the tremor. it's still a great buy over and optioned xlt considering the upgrades in suspension, etc.

[@jermsman18]

302A costing over 4k does sound high. But you have to get it if you want certain tech features that most of us want. I want basic cruise and then all the towing features with 360 camera. None of the other stuff. But I can only get that optioning the 302A. They know this, hence the "packages". It's a question of how far they can push it before we won't pay up for it. I think we are hitting that tipping point and the packages will be changing along with a lot of discounts. I doubt the base prices will change much.

[@leechburglights]

People complaining about the prices of a new truck. This thing is much more highly optioned than a truck from 10 years ago. Base model of the XLT starts at $54k, go order one of them. I get it that $70k is a lot of money. $20k is a lot of money too. I passed up buying a new Lariat in 2023 and went with a used 2020 Lariat for $30k less than the 2023. Buy what you can afford.

[@madpistol]

My estimate was $50k... actual price is $65k?!?!? FOR THAT?!?!?!? You're in luxury SUV territory for that sort of money. What a joke!

[@adamdavis1737]

I just got into a brand new 2024 lariat yesterday. I only have a tiny bit of buyers remorse. That was one hell of a check to write, but the used truck mark it out here sucks. You can look at something a few years old and even if it has decent mileage you're just not saving all that much. And then even if it has like 50,000 miles it's a difference of maybe 10 grand. That's nearly 4 years worth of driving for me at this point so I just hit the bullet. There's at least a comprehensive service plan. But damn this thing better last me 10 years lol That being said, my last full size pickup was a 2003 two-wheel drive Ram. And it is insane just how many convenience features for both safety and for working are included in these things. In the interim I've had some 2014 and 2016 Hyundai sedans and a 2016 GMC Acadia SLT. All semiluxury vehicles but none of them had anything like this. This thing literally drives itself and calculates how to maneuver a trailer when you're backing up. Unbelievable. I would have been a lot ballsier back in the day when I was running my junk hauling business out of that ram if I could see all of this stuff lol

[@brandonsheffield9873]

I wish trucks had option to git rid of the Infotainment screens. I have a smart phone that I use for maps, thats all I need.

[@RJ-vc2ju]

Really need to stop complaining about the price. Just don't buy the vehicles and these POS manufacturers will need to offer something else or go broke. $70k for what is really a $45k truck on the best of days lol!!

[@d3adk964]

I own a 2022 but I will not be buying another mainly due to the price!. The prices are INSANE and not to mention the quality is not there anymore. Mine has been to the dealer for issue after issue after issue in just 36k miles. Turbo replacement, rear diff replacement, image processing module replacement, and now my transmission is having issues. I partly question if it’s cause it was built during Covid, but still it’s a shame. $70k for an XLT is criminal. I paid $50k for my 302A in late 2021.

[@danielbonner8309]

I think the front end with those blacked out headlights is money

[@marksullivan8200]

The thing about Ford's is those that know skip the fx4 & opt for the tremor ride quality alone is significant both on & off road & there are other features as well

[@PookieMaliboo]

Simplified offerings mean cheaper production costs for Ford, but higher Prices for consumer :(

[@843MudMafia.]

When are yall getting a 2025 ram

[@760rubio]

La Quinta ca 🙌🏻 welcome to the coachella valley TFL

[@chuckasarus]

I’m not a Ford fan but that truck really has a nice interior.

[@wallbangerzsports]

No it’s made of little tykes plastic

[@RB2_TechReviews]

A couple things. First - it's awesome to hear what these hybrids are capable of, or even the complete EV's. Only negative is, they take forever to recharge. Second - with all these additional electronical features, it continues to just keep adding additional failure points. The evolution of these new features is occurring too fast, and most dealerships are not equipped to fix these issues. For me, I still feel it's best to keep things as "simple" and straight forward as possible, which is a hard trim to buy these days. Not to mention, the majority of these new trucks are too expensive for people to purchase, while adding additional features that are more likely to fail.... Quite a combination and I don't see this commonly talked about....

[@atg1338]

Hybrid take for ever to charge 🤣🤣🤣🤣🤣

[@VishnuKamath]

Please Make a Truck for work purpose and not for mall shopping. Do not compromise on the safety features like BLISS etc but i think premium interiors like leather seats, 200 way adjustable seats, Huge screens are not needed.

[@atg1338]

Not neex but they are nice to have. I buy a top trim every 2 yrs for work and I'd never go back to a lower trim...

[@SNBI2A]

Everyone complaining about the price I guess have not left their cave in the past couple of years. Your house is worth more, pools now calls an average of $70,000. You're a three-row family SUV cost of average of 55,000+. Fun fact about, price of vehicles never come down.

[@kevinostberg1729]

Totally agree about the price. Way too expensive! I want one and I could buy one, but I cannot justify paying that kind of money. I'm more likely to buy an older pickup and have it updated.

[@mulcahyt]

Great looking trucks. 65K for that FX4 Powerboost with full digital screens and blue cruise capable is reasonable. Same truck was just under 60K for 2021 with no digital cluster or blue cruise capabilities.

[@georgeadamsii7777]

I find truck prices offensive. Paying more than 60k for any truck is horrid. I don't know why people keep going further into debt to prop up these prices. Stop buying them.

[@corymalloy2052]

The XLT should also have 4A! Other makes have 4A in less expensive trims and Ford should have done this long ago! At the price of trucks today they should throw in a few extras! lol

[@michaelwood7301]

In my opinion doesn’t matter which brand truck they are all out pricing what the average person can afford. At some point these manufacturers most realize that with the price of their trucks and the high interest rates no one can afford to pay for a truck

[@atg1338]

Or if you can just lease it for a lower payment and 0% interest

[@ArturBerkut]

Good review It’s not your fault that prices rise

[@patbernier6866]

I like the more traditional look of the F150. Silverado side profile is weird looking, especially the side mirrors.

[@plmn93]

I don't mind the F-150 but I think the Silverado, Ram, and Tundra all look much more modern. This platform is 10 years old now and the design language goes back 20 years. You call it traditional, I call it dated. But that's totally subjective.

[@pathunter7003]

@@plmn93 and until toYota finally updated their truck, it was old and outdated by at least 15 yrs. And people thought that was good

[@plmn93]

@@pathunter7003 Toyota fans are literally like a cult. I used to drink that Kool-Aid but am much happier since I came to my senses and started buying what I like instead of what other people tell me I should like.

[@plmn93]

Still no auto 4x4 or push button start in a $65K XLT. Push button start I can live without. But I will never own another truck without 4A.

[@alpinezach]

Push Button 6:30

[@plmn93]

@@alpinezach When I try building one on Ford's website it doesn't show up anywhere. I don't even see it listed on the Lariat either but it shows up in the interior picture. So I guess I don't know how to get it.

[@keith7630]

XLT will have push button start. XLT will not have 4A. Lariat and up for that.

[@nordlandak6853]

Love 4 auto in my Ram bighorn. May the discount wars begin

[@plmn93]

@@nordlandak6853 Yes GM and Ram both have that in the equivalent of the XLT trim. Toyota doesn't offer it at all, which is a dealbreaker.

[@julianraposala4666]

My 2019 STX 4x4 can easily get 560 miles range without being a hybrid. 44k at that time with 0% Apr. What happened with all these prices? Get rid of all unnecessary stuff. Digital cluster? Extendable arm rest? Wireless phone charging? My truck seems to work fine without those lol.

[@josipdolic6391]

Well said

[@Unkown214]

My 21' XLT Powerboost 4x4 averages 750 miles of range. I also average about 32mpg around town with full electric.

[@jaysson1151]

Are you even aware of the state of our economy right now? You don’t find it alarming that the price of a 2021 XLT and a 2023 XLT with the same features went up $10,000?? Same truck, same generation, same features and tech. It’s not the price of the trucks going higher, it’s the value of the dollar going down!

[@DesertRox]

I remember my dad buying a brand 1986 XLT for 8k in 1987! This pricing is more than inflation and its insulting.

[@atg1338]

Omg you i remember people are so pathetic.... times change in 38yrs!!!! Duh

[@RRRepeattt]

“Still the best?” …can’t still be what ya never were 😂😂

[@ShadowBend]

Prices are wild, but I'm glad Ford still offers the 5.0. This may be the year I finally look for a deal on a 5.0. Also, I think a turtle could stay ahead of Toyota half-ton at this point.

[@1Deathman88]

Yeah... I'll just stick to buying used with these prices

[@OhioStateBuckeyefanstuckinMI]

Absolutely hideous styling. Ford by far downgraded with this “refresh”

[@cmiles97x38]

The weird thing is people will brag about what a deal they get with $5,000 off a $70,000 MSRP truck. Even $65,000 is too much. Now they have mortgage level payments for a vehicle depreciated the day they sign the paperwork.

[@atg1338]

Mortgage payments??? Where do you people live if your payment is around $1000🤔 do you own a double wide in Alabama 🤔🤔🤣🤣🤣

[@alpinezach]

4 eco boost now 2x F150 and a 2x escape. Never an issue.

[@ljmorris6496]

​@DB-pb7ckis it a problem?.

[@SNBI2A]

Get the black out appearance plus and you get leather plus dual exhaust.

[@billsfone]

I actually ordered the 2WD, non-hybrid version of the red one he demonstrated. I'll get it out the door for $58K (lucky enough to be eligible for X-Plan pricing). Still high. However, I sold my 2015 2WD XLT for $2,300 over high Kelly Blue Book (private sale) because used ones are also going for the same high prices now...

[@Byron88]

Im sure they wont have a problem staying on top........ Of the recall list

[@ubeuonly]

I'm four technician and I spend 70 %of my day doing recalls

[@jadebylund7061]

I bought almost the exact same truck minus the hybrid (mine is the 3.5 EB) in summer of 21 so it's a 2021 model yr. It was 57k msrp and i paid 53k before sales tax. These prices are ridiculous. How can ford justify a nearly 10k price increase?

[@B-rad303]

The GMC looks waaaay better imo.

[@SkylarRace]

You have to consider that XLT is now 2 trim levels up from XL with STX taking its spot as 1 above XL. XLT now has equipment that was previously only available in Lariat, 302A used to be XLT high and now it’s mid with the addition of 303A. Yeah the base XLT price went up $3000 but $1300 of it is 2.7 being standard now, the rest is made up with the addition of more features that don’t appear on the window sticker where previously most of the options were itemized add ons. 302A in 23 was $6k and now it’s $4700, If you actually compare a 23 and 24 XLT with the exact same options the price is almost identical.

[@aaronkowalewski659]

Maybe they changed the towing numbers because towing 14,000lbs in a truck that light isnt necessarily the safest thing to do?

[@302Mustang13]

Agree. Even 10,000 to 11,000 lbs is high for a half ton and more than enough towing capacity. 14,000 lbs is borderline dangerous.

[@joshchristopher679]

See i dissagree, i think the light duty trucks should tow max 14900 with a payload of 2000 i feel if the ranger can tow 7500 max then the 150 should tow twice tht due to the size of the vehicle. Also a dream would be to have a f150 dually option

[@aaronkowalewski659]

@joshchristopher679 I guess I say this from seeing what guys are towing on the highway, and some of these boats absolutely dwarf the f150 and it pulls the truck all of the place. I personally don't tow. So I agree with you about the payload being at least 2000lbs.

[@302Mustang13]

@@aaronkowalewski659 Nothing like an overloaded half ton towing at 80 mph with minimal control and braking. Us people with families should feel less safe with people that I see do that regularly. I've even been tailgated by a few of them thinking they are stupid AF.

[@Cloud30000]

Marketing doesn’t adjust numbers for safety reasons; “best in class” sells trucks, not “most reasonably represented”. My guess is that the EcoBoost engine exhibited overheating issues at 14k lbs (as experienced by TFL during testing), and dropping it to 13.5k is how they are addressing it.

[@georgev5766]

Really like this truck. Not $65k for an XLT though. That’s insane. However, I don’t think it’s “inflation”, it’s more that they know people are willing to pay whatever they ask for these days. So as long as people are willing to pay, they will keep charging.

[@MedonteBob]

I currently have a 2018 high line Lariat with the 5 litre V8 and love the truck. For a laugh I thought I'd go see what a new one would run me configured pretty much the same as my current one. A few issues with how Ford has changed the options and equipment. Not a big fan of leather seats so thought I could get away with the XLT, but can't get power folding trailer mirrors which are essential for me as I only have 9 foot garage doors. I have to go back to the Lariat for that feature. Really want the B & O unleashed sound system...have to go to the high line lariat for that. I really like the power deployable running boards...no longer available in the Lariat have to go to the King Ranch for that option. Can only get the 3.5 eco boost in King Ranch...no 5.0 litre V8 in King ranch ( I would never pay the upcharge for the King Ranch regardless as it's insane). There isn't a truck I can buy right now from Ford that ticks all my boxes. When you have to spend the kind of money they are looking for you really want to get exactly what you want. Maybe in 2025??

[@twe73jr]

People with money are making these trucks unaffordable for the people that use them to build the country.

[@jeremyk4924]

Automobile manufacturers are so out of touch with the middle class Americans. Who gives a rip about that tailgate. Gone are the simple days and with it; reliability

[@arpeggi2999]

That MSRP made me throw up in my mouth a little bit.

[@enjoylife7030]

It's priced to absorb about $9K in rebates and still be profitable for the company. When supply is low MSRP is the price. When supply is high, MSRP is more of a suggestion. No more pandemic pricing. Personally I wouldn't look at any vehicle with hands free driving. Also I would never finance things like a bolt on bed step or a bedliner. Those things are add ons that can be paid for in cash and installed after you purchase the truck. I do think that a nicely optioned truck though should sell from 50-57K out the door. More bare bones models or new 2023's that are still hanging around should be priced under 50K.

[@michaelwdagle7410]

They got rid of the NA V6 because it was too reliable.

[@egregiousblunder5395]

Until people start understanding that they don't "need" a new truck every two years, this nutty trend will continue. Folks need to learn to maintain what they have and stop letting these stealership's rope them into 60-100k trucks. Even used prices are insane. I recently had a local Ford stealership in Denver offer me a whole 38k for my '22 XLT with 12k on the clock. The only reason I bought in 22 was because my old truck was totaled by some nerd. But offering 38k, then marking them up to nearly 50 for used is just nuts. The depreciation on these trucks is unreal.

[@logdon17]

I make multiple six figures per year and have no debt (paid off $700k house) and would never spend 70 grand on a half ton truck. Even a 5 year old used model will cost half and do everything this will do. I am shopping used BMW M4 Competitions which cost $70 grand and match super car performance and luxury costing multiple six figures.

[@jessaphillips2846]

I wonder if Ford is planning to do what they did with the last generation and bring back the limited with the mid cycle refresh with a new engine? Maybe they’re going to offer the limited with the raptor r engine lol

[@chadgraber4575]

I just like how Ford still allows more freedom of choice when building a vehicle than nearly all other makes.

[@302Mustang13]

They really have. Want a V8 only - Ford has you covered. A diesel like torquey V6 twin turbo is available in two variations for those who are want power and a hybrid is available. Great choices for most buyers.

[@Rdkng07]

Tried to build one to replace my 2018. Sadly, no longer offer a 302A pkg or 36 gal gas tank for an XLT Supercab.

[@chadgraber4575]

Semper Fi. Best and worst job I ever had. You can get nearly any F150 with the 36 gallon tank. Just choose the 5.0 engine option and look at the details within that option. The extended range tank is included. I'm going to order one for a new overland build.

[@chadgraber4575]

Even comes with the 2.7 in certain configurations.

[@Rdkng07]

@@chadgraber4575 Semper Fi. You're right, I just went back and looked. It was a seperate option when I built my 2018 5.0 XLT. Still looking for the 302A option with the heated seats and rear sliding window. It also looks like the Lariat is no longer offered as a supercab. I guess I'll keep looking, good luck on your overland build.

[@DBMTexas]

The prices on trucks are absolutely ridiculous these days, and higher interest rates make it worse. I am starting to see dealers offering huge incentives, 5-6K off on some 2024 models, which is causing the used auto market to decrease in value now. And yes, I noticed that as well that they lowered the towing capacity slightly from last year; I'm not sure I understand why either. I am trading in my 2022 F-350 limited dually for an STX around 45K. I am tired of wasting thousands of dollars on pointless features I never use. The 2024 STX has a lot to offer for the price. Nowadays, it's hard to tell high-end models from the lower-end models other than the price and some fancy features that most of us never use.

[@Dusty_Bottoms_]

Are those the $5000 taillights?

[@Alexander-qd7nj]

They don’t offer the LED headlight on the xlt anymore. Same price. Pissed me off

[@jamesbladen9904]

I do not like the lower stripe on the King Ranch. I want the ability to order my truck with all one color. In 23 you could do this. Please bring this option back.

[@VetBodGaming]

almost 70k for an XLT F-150 is insane, that used to be the price of the F-250 XLT

[@Jb-ei9fp]

Truck manufacturers hate this one simple trick!!!: You’re better off buying 5 used trucks under 10k than buying a new one. Surely one of those used trucks will be reliable. And you’d still have money left over.

[@tomlambert4556]

Hold your breath for more recalls. I have a laundry list on my 2019. Waiting on the cam phaser and transmission to fail. Mine is a pavement princess driven lightly.