The Original Vegan Entrepreneur Brendan Brazier

Brendan Brazier is a pioneer when it comes to plant-based sports nutrition. A professional Ironman-turned-serial-entrepreneur, Brendan discovered the connection between plant-based eating and optimum performance as a teenager in the 90s.
In the decades since, he has shown the world what plants can do. Brendan has authored several books under his Thrive brand, launched one of the most recognized vegan sports nutrition companies (Vega), backed dozens of other innovative vegan efforts (such as Beyond Meat), and recently co-founded a zero sugar, probiotic cider (Pulp Culture). His work has educated the masses, and we are honored to have him as a guest. From essential nutrition to stress management and overall self-improvement, listen in to learn from this legend.
“You can’t get a good resource to nutrient ratio through animal food. It’s just so inefficient. Nutrition is all about returns, and animal foods don’t give you the best value.”- Brendan Brazier
What we discuss in this episode:
- The Thrive book series
www.brendanbrazier.com/books
- Brendan’s famous Blender Drink (the beginning of Vega)
myvega.com/
- Holistic approach to health and performance
- How to manage stress-both physical and psychological
- Brendan’s involvement in Beyond Meat
www.beyondmeat.com/
- The Game Changers documentary
gamechangersmovie.com/
Pulp Culture ciders
pulpculture.la/
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Did you like the video? Share your thoughts below👇🏼

[@_thebusinessof]

Interesting! I've been thinking about starting a vegan diet👌

[@JB5D]

Been vegan 20 years, top 3 best decisions of my life!

[@benita3002]

I've made the switch. Best thing I ever did! Hope you're trying it too :)

[@Starchaser63]

Personally i feel much healthier moving over to around 90 % WFPB diet , only time will tell if i decide to go 100 %...

[@OneHappyPrincessKawaii]

You real honest Gentleman

[@ZINGERS-gt6pc]

I wish they would go back to some of their older recipes. I'm just not a fan of the new protein bars. I don't know why, but its just so hard to eat one of those things. In retrospect, I used to buy cases of their bars, vibrancy bars, sustain bars, those wholefood meal bars. Anywho, never gonna happen. I guess there's not enough demand.

[@JB5D]

Call and/or write whitewave!

[@mattshedden2983]

Why did u switch your vega formula to add 8x the salt and only 10% biotin in your all in one shake? I would love if you stop thinking about your pocket and start thinking about someone’s health- versus how much you are netting per sale. Im sure adding this much salt and taking out key ingredients will help you make more per sale. But at what cost?

[@mattshedden2983]

Why did vega switch their formula to add 8x times the salt and only 10% of the biotin content? In vega’s all in one shake, there used to be only 30 mg of salt, now there is 242mg of sodium constituting of 10% nutritional value of salt per glass! Emmmm salt! Wow! So Delicious in my shake, thanks for the filler! And what about the biotin?? It used to be at about 500% nutritional value of biotin, now its 10% of the content at about 50%, why would vega do something like this? Obviously 🙄 vega is looking at other factors in the creating their product- such as net dollar per sale! I wish you would stop thinking about your pockets at this time and start thinking about people’s health. Money aside! Why not just create a good more expensive product instead of taking out key ingredients of your original product and replacing them with high salt content?!!