Graphic Design Tutorial: Typography Design & Art Direction

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The Futur

The Futur

Күн бұрын

Пікірлер
@thefutur
@thefutur 7 жыл бұрын
Typography course is now on sale. Save $20 when you order ahead of the product launch. academy.thefutur.com/p/typography-01
@john-lenin
@john-lenin 7 жыл бұрын
That looked more like Design 101 than art direction.
@alicea9823
@alicea9823 2 жыл бұрын
Please do just a typography workshop!!!
@effvc
@effvc 8 жыл бұрын
This was awesome Chris! I don't feel like many people are sharing content like this. So much more valuable than just explaining theories and showing designs. Please post more of this for different facets of your company!
@thefutur
@thefutur 8 жыл бұрын
Will do Alex. Maybe a client call? Now that would be some drama.
@effvc
@effvc 8 жыл бұрын
The Skool Network don't tease us now! That would be so eye-opening and useful if you could manage to pull that off though! The "mock client" scenarios you and Jose Caballer do are phenomenal on their own, a real call would be incredible!
@thefutur
@thefutur 8 жыл бұрын
+Alex Bass we can figure out something without betraying our client.
@effvc
@effvc 8 жыл бұрын
+The Skool Network that would be great! You guys are the best!
@deggmvbfjdjec
@deggmvbfjdjec 8 жыл бұрын
totally agree
@GeorgeFN
@GeorgeFN 7 жыл бұрын
This is so cool. You give the most constructive criticism and feedback, and it's cool that you don't hesitate to suggest exactly what the designer could do differently rather than make them guess what you're thinking. A lot of directors would think that unethical but as a designer it's actually really helpful.
@thefutur
@thefutur 7 жыл бұрын
"laser" cries.
@joojoo612
@joojoo612 6 жыл бұрын
Dude. I learned more in this video than I did in a whole semester of design class. Please, keep making content like this.
@thefutur
@thefutur 6 жыл бұрын
Will do.
@b_l_a_n_q
@b_l_a_n_q 6 жыл бұрын
07:28 "This typeface looks like Bodoni to me, but very condensed." Font is literally Bodoni MT Condensed. Color me impressed.
@neutney
@neutney 5 жыл бұрын
wow. i'm blown away by how many layouts the designer created. maybe i've grown lazy, but this seems like a crazy amount of work! well done. great critique as well.
@ghostpro007
@ghostpro007 Жыл бұрын
Its not a big deal, these designers get like a whole week or few days to work on it.
@ivanzavala8648
@ivanzavala8648 8 жыл бұрын
Great advice and really sharp sense of how to improve the work she laid out. I like his professionalism and tact in handling how he delivered constructive criticism. Your knowledge of expertise really shined through here. The world is yours friend! Peace
@thefutur
@thefutur 8 жыл бұрын
Ivan Zavala thanks Ivan.
@ferfleur
@ferfleur 8 жыл бұрын
Chris! The world needs more content like this!
@thefutur
@thefutur 8 жыл бұрын
ok. we'll make more.
@UniquelyPurple
@UniquelyPurple 8 жыл бұрын
Fernanda Flores I agree!!
@bbd1254
@bbd1254 7 жыл бұрын
Fernanda Flores totally agree
@chrisrehm8735
@chrisrehm8735 5 жыл бұрын
This is a great video. The designer has serious guts to have her work critiqued on video. This is a fantastic video for fledgling designers to use to both gain insight from you and to develop their willingness to be critiqued. Overcoming ego is a tremendous stop toward success in any career
@Kawane31
@Kawane31 7 жыл бұрын
I didn't know I could do an internship on KZbin. That's a pretty cool video.
@thefutur
@thefutur 7 жыл бұрын
Why not? that's why we are producing these videos.
@Kawane31
@Kawane31 7 жыл бұрын
The Futur and that's pretty good. I just watched a few video and I feel like learning more than at uni or even some of my internship. Keep doing this guys!
@thefutur
@thefutur 7 жыл бұрын
Kawane31 thank you.
@Kenyatta.M
@Kenyatta.M 5 жыл бұрын
@Kawane31 Exactly!
@LupoNoBrain
@LupoNoBrain 8 жыл бұрын
What I learned from this video, got me my first internship and later design job. In german we would say: It helped me get my "foot in the door" of design. Chris Do's contructive and straight-to-the-point art direction is something a lot of people could learn from. We want more! Thank you.
@thefutur
@thefutur 8 жыл бұрын
Congrats! Gut! Gut gemacht! Gute Arbeit!
@alexanderlastra4227
@alexanderlastra4227 8 жыл бұрын
As a graphic design student, this tutorial is gold!! Wish we had this kind of feedback in school. Great feedback!
@thefutur
@thefutur 8 жыл бұрын
Thanks. Keep tuning in. We'll be doing more of these design critiques.
@johnmcelrone
@johnmcelrone 7 жыл бұрын
Though it's been said many times before, I can't stress enough how essential the insight this type of video provides. Critiques - by their very nature - can be overwhelming at best, but nothing is worse than leaving an exchange with nothing to take away from it. All too often I find people failing to address what direction to take a project after identifying what doesn't work, creating only a bigger lapse in finding a solution that is better-suited. With each layout you were able to provide connections that read clear and were well explained, which in turn allowed viewers to follow along and learn with Min in the moment. Thank you to you both, would love to see more of these situations moving forward.
@thefutur
@thefutur 7 жыл бұрын
Thanks John. More coming. These are fun for us to do and it seems like people who can appreciate these types of discussions get a lot of value from them.
@thefutur
@thefutur 8 жыл бұрын
Who is interested in attending a typography class taught by Chris Do?
@avishjohn12
@avishjohn12 8 жыл бұрын
I'm in ! Looking forward to that :)
@thefutur
@thefutur 8 жыл бұрын
+Avish John maybe in the fall
@LaithWallace
@LaithWallace 8 жыл бұрын
Id love to come to but I live in London. Lol
@thefutur
@thefutur 8 жыл бұрын
+Laith Wallace should we stream this somehow?
@Yotrymp
@Yotrymp 8 жыл бұрын
Totally!
@sajidajallad
@sajidajallad 3 жыл бұрын
I can't watch this video enough, it will be my favorite , I keep getting back to it, it's rare to find one with the art director sketching and giving notes as professional as Chris
@thefutur
@thefutur 3 жыл бұрын
Appreciate it Sajida
@borgXmeister
@borgXmeister 7 жыл бұрын
I was looking for a motion design resources for my project, accidentally bumped into your channel, and I said this is what I'm looking for, not a resources but someone that can inspire me everyday. I love your style for being BRIEF, PRECISE and CONCISE, since then I can't stop watching/ learning from your channel, as in daily routine...coffee and your channel every morning!! MABUHAY! :)
@thefutur
@thefutur 7 жыл бұрын
Thank you.
@droy589
@droy589 10 ай бұрын
Chris is explaining so nicely. Each and every point he is elaborating so that we the viewers also understand him. Wao! That's why I am a big fan of him and the Futur channel. Actually the whole team is awesome.
@thefutur
@thefutur 10 ай бұрын
Thank you
@michaelscarn6629
@michaelscarn6629 8 жыл бұрын
Love her designs, love your suggestions even more!
@thefutur
@thefutur 8 жыл бұрын
Thank you!
@ronelvanheerden246
@ronelvanheerden246 6 жыл бұрын
Thank you! This was very insightful. I think what sometimes happens is that the art director cannot express what he/she doesn't like and that leaves the designer confused and frustrated. Then the process takes twice the time as nobody really knows what needs to be fixed. The way you suggest how layouts can be improved and why some elements work and others don't, is very clear and makes completely sense. As a designer myself, one tends to look at your own work for too long and you do not see potential issues anymore. Feedback like this is pure gold. More feedback sessions like these will be fantastic. Thank you for taking the time and effort to share your knowledge and turn this in such a learning experience to the rest of the world.
@thefutur
@thefutur 6 жыл бұрын
Ronel, I have a theory about those kinds of "art directors", they didn't earn their spot. they were promoted before they learned how to articulate feedback and provide clear direction. everyone seems to covet that title but don't actually know how to do it. we have a bunch more content like this coming down the line.
@ronelvanheerden246
@ronelvanheerden246 6 жыл бұрын
I believe we all can do with a bit more education on feedback and clear direction :) Communication is a fine art very few has mastered. Listening is key but also knowing how your feedback is received (not what you say but what the other person actually hears) is something people should grasp. It takes loads of practice and self correction. And videos like these demonstrates all of this very well. I wish I had access to all this knowledge as a young designer! Well, now I can learn, practice it and teach it to others when the time comes :)
@NilabhUmredkar
@NilabhUmredkar 6 жыл бұрын
Such constructive feedback! It is indeed a quality example of how important the way of communicating your ideas is. Thank you for sharing!
@SquidgytheGreat
@SquidgytheGreat 8 жыл бұрын
As a graphic-design university student in England - this is SO helpful! Specific insights into what it would be like to work in a place like this, the expectation of work output etc. Thankyou SO much. Only just found this channel and I am SO happy that I did.
@thefutur
@thefutur 8 жыл бұрын
Thanks Joseph for commenting. Really appreciate the support and welcome to the channel!
@BhagirathyJPanth
@BhagirathyJPanth 7 жыл бұрын
This is a crazy amount of learning. I wish you put up more of similar break-downs of design elements.
@thefutur
@thefutur 7 жыл бұрын
ok. we've recorded more. time to edit.
@eliotnguyen3965
@eliotnguyen3965 8 жыл бұрын
These kinda of video, where you're hands on manipulating and commenting on design are my favorite videos from you (I dig everything else you do and really do appreciate the volume and variety of talk sessions you do). These videos are palpable in their education and it's great seeing a pro in work.
@thefutur
@thefutur 8 жыл бұрын
Eliot Nguyen thanks Elliot. You are not alone. I see that we created something that resonates with our audience. And the numbers don't lie.
@richyortega697
@richyortega697 6 жыл бұрын
This is really great. I've had many great teachers for different skills. What I saw in this video, and others I've been watching from your channel, shows the clarity and neutral standpoint that allows one to be clear and express themselves in a pure form. It's an efficient way to elevate those around you. I hope your employee's see it in a similar way. It can be rough sometimes, ha.
@nadimintisarvani1944
@nadimintisarvani1944 7 жыл бұрын
This is your first video that I am seeing and I'm completely amazed by these critiques that you're giving! There is so much to learn and I'm happy I discovered this. I've never really had a proper guidance in editorial design, and now I found out where to hone my skills from! Thanks a lot for sharing this!
@AshleyBall95
@AshleyBall95 8 жыл бұрын
This is so helpful seeing how business actually operate & how employers work ith employees. Subbed & looking forward to more content!!!
@thefutur
@thefutur 8 жыл бұрын
Thanks for the sub.
@oliverknoch4282
@oliverknoch4282 5 жыл бұрын
I just love your videos. They have so much depth and I learn a lot. I'm an Junior Art Director from Germany and started my own channel now to educate young creative talents from Germany to get their spot in the creative industry! You guys are a great inspiration!
@thehsda
@thehsda 5 жыл бұрын
This girl is talented!
@jshman101
@jshman101 8 жыл бұрын
Awesome!! I watch about 3 episodes before going to bed to get ideas on how to strengthen my abilities in design. Last night I was dreaming Typography... These videos are helping me in my journey to becoming a great designer/entrepreneur! Thank you sooooo much and keep posting!!
@thefutur
@thefutur 8 жыл бұрын
so now we are invading your subconscious.
@musti_a
@musti_a 8 жыл бұрын
Hands down best design channel if you want to learn or improve on this topic.
@thefutur
@thefutur 8 жыл бұрын
Thanks Musti. What other channels do you watch for this kind of information?
@SnookRS
@SnookRS 7 жыл бұрын
it is so nice to see two of you interact to get the best results... you're like a definition of how an art director should communicate with his colleagues ;) thank you for sharing this!
@thefutur
@thefutur 7 жыл бұрын
thanks SnookRS.
@Ferj
@Ferj 8 жыл бұрын
Awesome video! Interested in seeing you or Jose give feedback for UX/UI design work as well.
@thefutur
@thefutur 8 жыл бұрын
Ok. That's a good suggestion. Let's see what we can do.
@natealspaugh8587
@natealspaugh8587 8 жыл бұрын
That is something I'd be very interested in!
@MrLgboim
@MrLgboim 8 жыл бұрын
Great idea.
@SantiFox
@SantiFox 8 жыл бұрын
Really great this idea!
@Tommyjzx
@Tommyjzx 7 жыл бұрын
Love how Chris mentioned everything explicitly! Very helpful!
@thefutur
@thefutur 7 жыл бұрын
Thank you.
@areefakhan8032
@areefakhan8032 6 жыл бұрын
Chris Sensei, you make me love design again, thank you
@thefutur
@thefutur 6 жыл бұрын
Yay!!!
@mightykat1
@mightykat1 8 жыл бұрын
The most dynamic, informative and useful graphic design video on YT. Great job!
@thefutur
@thefutur 8 жыл бұрын
Wow! Thanks. That's high praise.
@tebates
@tebates 7 жыл бұрын
More art direction videos please. This was very helpful. Thank you, Chris and the futur team!
@thefutur
@thefutur 7 жыл бұрын
You are very welcome!
@carlangelotardecilla8675
@carlangelotardecilla8675 Жыл бұрын
I will never skip the ad for videos like this. We need more videos like this.
@devvvvvvvvvvvv
@devvvvvvvvvvvv 8 жыл бұрын
Alright. I'm convinced. I want to work for you. Expect my resume in a couple months.
@thefutur
@thefutur 8 жыл бұрын
Devin.Glad to hear you want to work for us. I'll look out for a killer resume. But wait, did you watch the resume episode?
@laxrays
@laxrays 8 жыл бұрын
This was great Chris! As a Hand Lettering student and Typography lover, I truly enjoyed seeing the many ways she explored the text, and watching you get intimate with her work--it shows that you are very knowledgeable in the field, and because of that, your viewers can take a little from your pallet and add it to theirs. Thank you for the quality content.
@thefutur
@thefutur 8 жыл бұрын
Kyree Cooper you're welcome. Appreciate the feedback.
@terencereyes696
@terencereyes696 7 жыл бұрын
As a reality tv enthusiast (yes there's such a thing) I love to watch shows that shows processes of doing things and I've been looking for shows that are multimedia related (there's one show about Photography called Top Photographer very recently, it's quite decent). You could do a mini series like this and I think you'll get a decent amount of leads since multimedia design has been a popular industry that a lot of young people venture to. I really like this video and I hope you post a lot more "process" or "on the go" kind of videos. Thank you!
@thefutur
@thefutur 7 жыл бұрын
we just taped another one. you'll get your wish soon enough. plus there's part 2 of this video.
@McHoffro
@McHoffro 5 жыл бұрын
I know I’m 3 years late, but I’d love to see more of these kinds of videos. It’s nice to see some productive critiques between two people rather than the usual “yeah it looks good”. Keep the videos coming!
@thefutur
@thefutur 5 жыл бұрын
We have more in the works.
@accorsistudios
@accorsistudios 6 жыл бұрын
I was just thinking how there is so much business advice coming from you guys - that a technical video would be nice and found this. Very helpful. It's a bit challenging seeing this not knowing what your design perimeters are at Future. Can kind of tell from your previous videos, but still very informative and helpful...
@carmithaller7148
@carmithaller7148 7 жыл бұрын
What a great initiative, Chris! Thank you and the designer for exposing us to your critic and layout/typography process. I wish we could have more of this. Kudos!
@cb465
@cb465 8 жыл бұрын
Loving this content! As a solo freelancer it's hard to get feedback like this, so it's a very useful insight into art direction and how to critique my own work before sending it out. Would love to see more vids along these lines.
@thefutur
@thefutur 8 жыл бұрын
Thanks for sharing CB.
@dkotris
@dkotris 8 жыл бұрын
Videos like this are priceless because you have time to think about your design ideas and then you hear professional advice so you can compare these two ideas and so on. Great video guys, please do more like this!
@thefutur
@thefutur 8 жыл бұрын
I will record more next week Dominik. Next one will be about web design.
@IsmailElazizi
@IsmailElazizi 7 жыл бұрын
Great job Chris, I like that kind of video, it shows me your beautiful working climate, I think it is lively, by the way you are so kind and friendly with your worker.that's good!!
@thefutur
@thefutur 7 жыл бұрын
i'm mostly friendly w/ some biting sarcasm.
@adevikthur
@adevikthur Жыл бұрын
The Design of Business and The Business of Design. 7 years later, this is still a gem 💎 ✨
@MrRodQ
@MrRodQ 8 жыл бұрын
This is extremely valuable information! Taking notes to absorb some of your expertise.
@thefutur
@thefutur 8 жыл бұрын
MrRodQ awesome.
@freiod
@freiod 6 жыл бұрын
I love this so much. I'm the only designer in my team, fresh outta uni and its so lovely to have a chance to learn from someone in design.
@RebeccaStoneDesign
@RebeccaStoneDesign 6 жыл бұрын
"The Process" using CMYK, a.k.a. process colors! So clever!
@happyredballoons
@happyredballoons 7 жыл бұрын
this was really useful to watch (currently in design class right now lmao), you're direct, concise about your comments and critiques and you follow up in case they're intimidated but the REAL surprise was when your arm was in the shot and I did a double take because it is literally bigger than your head not sure if because of lens or actual reality
@thefutur
@thefutur 7 жыл бұрын
i think it's the lens.
@van_creative
@van_creative 8 жыл бұрын
Wow I loved this. Learned so much. Thank you
@thefutur
@thefutur 8 жыл бұрын
Vanessa T thanks Vanessa.
@linleyregalado9774
@linleyregalado9774 8 жыл бұрын
This is an amazing video! It really helps to see a director give the padawans direction in a way that is direct, understandable, and in a respectful way. This is a great video to show in graphic design classes! I'm dying to see more of these!
@thefutur
@thefutur 8 жыл бұрын
Use the Force.
@vidyabhushan4083
@vidyabhushan4083 8 жыл бұрын
Wao... that's a really nice video. Everything beautifully explained. Keep making such videos.
@thefutur
@thefutur 8 жыл бұрын
Will do.
@AirsofterAton
@AirsofterAton 7 жыл бұрын
This is better than reading a book or going to a class. So many valuable key points. I've learned and realized techniques that I might apply to my design projects. Thank you
@thefutur
@thefutur 7 жыл бұрын
you're welcome Kevin.
@marquispersley576
@marquispersley576 8 жыл бұрын
One of my favorite episodes on the Skool Network. The rapid fire critique, coupled with the solid reasoning is beyond valuable to a person like me trying to learn the do's and dont's of design and typography. Any reading material you can recommend that would have a similar approach to critiquing design? Thank you (and Jose) for always putting out great content.
@thefutur
@thefutur 8 жыл бұрын
Thanks for the detailed feedback. Unfortunately typography books that actually teach layout are very rare. I would recommend reading Jan Tschichold rules of typography.
@IR240474
@IR240474 6 жыл бұрын
t-y-p-o-g-r-a-p-h-y.org/MEDIA/PDF/ThePrinciplesoftheNewTypography.pdf
@xmartinl
@xmartinl 6 жыл бұрын
Wow... Would love to watch this kind of videos every single day! The Chris’ rationales behind everything are so valuable! Thanks!
@thefutur
@thefutur 6 жыл бұрын
Thanks
@byaprylle
@byaprylle 8 жыл бұрын
This is very helpful, especially for someone like me who loves editorial layout. Thank you!
@thefutur
@thefutur 8 жыл бұрын
You're welcome Aprylle.
@czarinacatherinechavez3353
@czarinacatherinechavez3353 7 жыл бұрын
Chris, it really helped me as a self-taught designer and as a beginner. this content shows further and deeper understanding about typography. This is really what I need. I am now starting to layout my magazine for our project in school. Gonna promote this on my social media account. I really love this
@MrCotijebe
@MrCotijebe 8 жыл бұрын
Thanks a lot Chris. More tips like this please, you have such a good design eyes...from my point of view lot of her designs was really great and then you come in with your opinion and I was like, yea he is right but I dont saw that before you said that...
@thefutur
@thefutur 8 жыл бұрын
MrCotijebe lol. That's why Aaron calls me Darth Vader. Everything was okay until Vader rolls in.
@artangel04
@artangel04 7 жыл бұрын
If only some of my professors explain the way you do. Sometimes they would just say they don't think the design works but they don't actually point out what's not working. Or they'd say they don't like how it looks but don't suggest how I can improve it. Literally, just learned more in your 30min video than in one of my 3 hour classes. I sometimes even debate whether I should skip and just binge watch your videos. I've done it once. No regrets.
@lucasseet8322
@lucasseet8322 8 жыл бұрын
I would love to see more design tutorial like this! is good feedback
@thefutur
@thefutur 8 жыл бұрын
Lucas Seet can do.
@prabhakarbind8654
@prabhakarbind8654 7 жыл бұрын
I love it that you explain why something is either good less good. Please share more videos of this type.
@thefutur
@thefutur 7 жыл бұрын
keep watching. we have many videos where i dissect work.
@georgioskonstantinidis6868
@georgioskonstantinidis6868 8 жыл бұрын
Very good help, totally crisp content, Fluid and human. i like it! I am new to this awesome Channel and will help you (Share and get some classes later on)
@thefutur
@thefutur 8 жыл бұрын
Georgios Konstantinidis thank you. Appreciate the help.
@Vanka473
@Vanka473 8 жыл бұрын
This was seriously awesome....glad to have been directed in the direction of Skool and....well you. The honesty and supportive criticism is awesome. You're very good at explaining, and seeing you draw and get down to the nitty gritty shows that your passion is not only for the art, but for the people doing the art. You wan the best for the people involved. I hope to see more. Very much a blessing. Thanks a ton! Cheers
@thefutur
@thefutur 8 жыл бұрын
Ebenezer Valvi thanks. Considering some of the controversial things I say, it's nice for you to recognize my passion and skill within a design context. Much appreciated.
@chingen1993
@chingen1993 8 жыл бұрын
like this video so much, thanks for doing it
@thefutur
@thefutur 8 жыл бұрын
Ann Huang thanks Ann.
@jamespilz1514
@jamespilz1514 6 жыл бұрын
I love these types of videos!! The quick critique is very helpful in “learning how to see” design. Two thumbs up everyone! And really nice designs too!
@preciousumeha2973
@preciousumeha2973 6 жыл бұрын
The way you criticize the design as if one can just read how to design from a book. 😀 Nice video
@amytackitt8654
@amytackitt8654 6 жыл бұрын
I'm really glad I found this. Your direction is straight forward and delivered in a very respectful and positive way. Editorial typography is a weak point for me (I do a lot of digital restoration and photoshop work) and I'm so thankful for these tutorials for my occasional editorial requests.
@thefutur
@thefutur 6 жыл бұрын
typography is very difficult to master. we're trying to help
@ryanclaus6493
@ryanclaus6493 8 жыл бұрын
That was super duper helpful
@thefutur
@thefutur 8 жыл бұрын
yay! thanks Ryan.
@banewilliams236
@banewilliams236 7 жыл бұрын
This was really awesome, and possibly one of the better "day in the life of" moments, it was super personal, but also professional and a bit casual. As I go back and slowly devour your back catalogue, there are a few that really stick out to me, and this is definitely one. Raw and (mostly) unfiltered.
@auguste3489
@auguste3489 8 жыл бұрын
This is really awesome! I'm a design young teacher in university and I was wondering how can I improve the learning of my students? And you are an inspiration to me. Can I email you my situation to get advice and authorization? I would like to do videos from my classes like you.
@thefutur
@thefutur 8 жыл бұрын
DM on Facebook. Where are you located?
@JosephMelanconArt
@JosephMelanconArt 8 жыл бұрын
THIS is the kind of thing I need to see being in a growing design leadership role. It's really helpful to see how it's done in the real world and in real time. Thanks!
@thefutur
@thefutur 8 жыл бұрын
Thanks Joseph. We'll make more. Did you catch part 2?
@JosephMelanconArt
@JosephMelanconArt 8 жыл бұрын
I did. Another great example--seeing the project come to light is the next logical step so thanks for that! Looking forward to the next one. The magazine and other products are looking fantastic, by the way.
@thefutur
@thefutur 8 жыл бұрын
Thanks Joseph. Will you pick up a copy if the magazine goes to print?
@JosephMelanconArt
@JosephMelanconArt 8 жыл бұрын
Well to be honest, not likely. But only because my family and I have a very strict budget and tight resources. There are lots of things we deny ourselves--but it's for the greater good! No worries. One day I'll be much better-positioned, financially, and can afford more things which I'd consider "optional investments". Until that day, I'll continue enjoying this youtube channel and supporting in other ways.
@thefutur
@thefutur 8 жыл бұрын
Joseph Melancon perfect. No need to buy anything. We will continue to make content for you. Someday. Share a testimonial with us.
@devvvvvvvvvvvv
@devvvvvvvvvvvv 8 жыл бұрын
This is so good.
@thefutur
@thefutur 8 жыл бұрын
Thanks Devin.
@akinniyiakinyemi2737
@akinniyiakinyemi2737 8 жыл бұрын
This is the best video I've ever watched on graphics design. And that includes all the ones I've paid for! This Skool is the best!
@thefutur
@thefutur 8 жыл бұрын
Wow! Really? Better make more then.
@jukestaposition
@jukestaposition 8 жыл бұрын
Can you make this a series so we can follow the whole process. Thanks
@thefutur
@thefutur 8 жыл бұрын
yeah. that's the plan.
@OHSNAPJENKINS
@OHSNAPJENKINS 7 жыл бұрын
GREAT VID!! I've just landed my, first official, Creative Director position at a growing company and I live by these types of vids!! Thanks again!
@thefutur
@thefutur 7 жыл бұрын
congrats Jenkins.
@kneckebro
@kneckebro 8 жыл бұрын
Is this the jab jab jab right hook strategy? since iam seriously considering buying your paid stuff just because how awesome those freebies are! Thank you so much for this Chris.
@thefutur
@thefutur 8 жыл бұрын
Haliel yes it is. We believe in helping others. At some point they want to support us in some way. BlackFriday16 will save you 20% on all kits til Monday at midnight. Help us help you.
@yoonji870522
@yoonji870522 7 жыл бұрын
this was awesome Chris. I think what made this video so much better was to have Min actually present at the video (instead of you just critiquing layouts) because (1) it's NOT easy to present your work in front of your boss or professor (2) it shows how you communicate with your co-workers. I even felt that nervousness Min as she was presenting her work, which made it so much more realistic and personal. I think I said this about 3 times as I was watching this video, 'God, he's a genius' :D - So yes, more content like this would be veeeery much appreciated.
@thefutur
@thefutur 7 жыл бұрын
Yoonji Jung we have a sneak plan on how to get Min to talk more and share her thought process. Stay tuned. Thanks for the feedback!
@jukestaposition
@jukestaposition 8 жыл бұрын
This is great!
@thefutur
@thefutur 8 жыл бұрын
Thanks!
@maeceseirafi3177
@maeceseirafi3177 8 жыл бұрын
Great job Chris at quickly pinpointing what works vs. what doesn't work in the layout then sketching out a solution. I find it very helpful to ask the designer if the work is feasible at a given deadline, giving them the freedom to say no. I can't express how helpful this way of working is for both the designer and creative director. Keep at it :)
@thefutur
@thefutur 8 жыл бұрын
Yes. That's a technique we use all of the time.
@thefutur
@thefutur 8 жыл бұрын
Forgot that I made this. #typography #manual 10 tips to improve your typography. www.blind.com/feed/typography-manual/
@HeDoesNotRow
@HeDoesNotRow 8 жыл бұрын
is this still available? the link is broken. thanks!
@thefutur
@thefutur 8 жыл бұрын
here it is: blind.com/blog/typography-manual/
@laylanahar
@laylanahar 7 жыл бұрын
Wow - thank you this is fantastic
@manideeppaslua6453
@manideeppaslua6453 7 жыл бұрын
g
@manideeppaslua6453
@manideeppaslua6453 7 жыл бұрын
gu
@stuartmaybe
@stuartmaybe 6 жыл бұрын
Really great content. It's great seeing the critique process in action (from the safety of youtube). Props to the student stretching her creativity and open to feedback. So valuable.
@thefutur
@thefutur 6 жыл бұрын
Min is actually on staff.
@soundcanal
@soundcanal 8 жыл бұрын
Moar!!
@harrietc.1404
@harrietc.1404 8 жыл бұрын
You guys never cease to amaze me. I learned SO much in a span of 27 minutes. Thank you!
@thefutur
@thefutur 8 жыл бұрын
Yay! 27 minutes of value.
@thefutur
@thefutur 8 жыл бұрын
What is the ugliest font & Pantone color in your opinion? I feel like taking on a design challenge.
@TedBettridge
@TedBettridge 8 жыл бұрын
Easily Comic Sans with Pantone 448C ! Makes me feel a bit sick just talking about it. I'm sure the magic Chris Do could work some magic with it though :)
@thefutur
@thefutur 8 жыл бұрын
+Ted Bettridge thanks Ted. No other takers.
@brockman562
@brockman562 8 жыл бұрын
yeah, comic sans is the ugliest typeface, but I'm gonna go the other direction and say serpentine, papyrus, eurostile, and vectorized handlettered fonts
@May-ei5nb
@May-ei5nb 8 жыл бұрын
would have to be comic sans, or Papyrus.
@thefutur
@thefutur 8 жыл бұрын
+May Refky comic sans challenge accepted. What should we design?
@jthenyify
@jthenyify 8 жыл бұрын
I could watch this all day! There are so few resources out there for editorial design, I really appreciated this!
@thefutur
@thefutur 8 жыл бұрын
you're in luck. we have another that we are editing right now.
@jichomtego3435
@jichomtego3435 7 жыл бұрын
I am Tanzanian African designer. I think your English is good enough for me to learn about graphic design technique. I want to join your class.
@thefutur
@thefutur 7 жыл бұрын
Jicho Mtego when the class launched you'll have to sign up for it.
@adityagarje4207
@adityagarje4207 Жыл бұрын
It's hard to believe it's been 7 years since Chris released this video. I hope to see more critique videos exploring the changes in the design industry over the past seven years in this new era of design, which will help many young designers.
@thefutur
@thefutur Жыл бұрын
Maybe we can start again.
@kapeedramuk
@kapeedramuk 7 жыл бұрын
Instead showing some random tutorial this is totally a great way to learn, tnx chris for this video
@xredb
@xredb 7 жыл бұрын
I like how he said overlaying colors would help add depth or bring out the main text in one of her sketch designs, I would have never thought of that, it really helped the final layout on my magazine spread that I'm working on
@thefutur
@thefutur 7 жыл бұрын
glad to help!
@feebleh
@feebleh 6 жыл бұрын
This is my new favorite channel to watch. I'm kinda surprised, you guys deserve more subscribers.
@thefutur
@thefutur 6 жыл бұрын
yay!
@ihaveamac27
@ihaveamac27 7 жыл бұрын
I love how quickly you understand what is going on and how it could be improved. I really like this format. Very educative! Would love to see more stuff on typography!
@thefutur
@thefutur 7 жыл бұрын
20+ years of practice.
@wallflowerful1
@wallflowerful1 6 жыл бұрын
Wow I felt like I was back in my typography class from last semester... you give feedback just like my professor did. Straight to the point with detailed explanations. Thanks for your educational videos 👌🏼
@thefutur
@thefutur 6 жыл бұрын
thanks. you must have a cool teacher. ;)
@jairamiaadlawan9048
@jairamiaadlawan9048 7 жыл бұрын
Really enjoyed this! Works both ways from an art director's perspective and also from a design perspective on what works and different techniques applicable to editorial design. Thanks heaps!
@thefutur
@thefutur 7 жыл бұрын
you're welcome Jaira.
@phillipvance864
@phillipvance864 8 жыл бұрын
LOVED this video. I learned a TON. Critique videos like this are almost like being in design school again but much more focused and practical. Thank you
@thefutur
@thefutur 8 жыл бұрын
Thanks Phillip! That's a big compliment.
@FlyingHungryPenguin
@FlyingHungryPenguin 8 жыл бұрын
OMG this is super awesome ! I usually don't watch long video, but I watched this one in one sit So many information and design principles in it, I would love to watch more of this ! Repetition, legibility, pattern, wow I am amazed for real
@thefutur
@thefutur 8 жыл бұрын
Penguin Terbang thanks. We have more coming for you in 2017.
@alxndrgrnds
@alxndrgrnds 6 жыл бұрын
I love this kind of editorial design critiques. I am learning different insights.
@Mesayhello637
@Mesayhello637 8 жыл бұрын
As a designer I really loved it so much information and yes i would love to see more videos like this. Thanks for sharing this video.
@loudermarketinggroup8584
@loudermarketinggroup8584 7 жыл бұрын
I'm a visual learner. This was amazing- thanks so much!
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