THIS Is What I'm Talking About

In today’s episode I sat down with my favorite new artist: Hohnen Ford. Ella Hohnen-Ford is a London based singer/songwriter. The video was recorded at Flux Studios in NYC.
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[@hohnenford]

Absolute privilege to hang out and talk music with you Rick. So cool to be apart of this new series ! Iconic channel, and appreciate you listeners for taking the time to watch this! Truly means a lot!

[@patrickbell5086]

Brilliant 😎

[@marcgatto9675]

Good luck with everything that you do.

[@ginandtonic69]

Thank you for your music x

[@axx111]

I love your voice. I look forward to hearing more from you!

[@toddpaluzzi]

Fell in love

[@tiscover]

Yes, please Rick. Make this series a permanent thing!

[@rocketsauce5067]

This is very true, With Rick's reach he could change peoples life. If more high profile " Influencers" did this I really think it could make a huge impact.

[@kbchef9205]

Yes please. This is an absolute must series to continue. 😎👏👏🎉🎉🎉🎉

[@fernandotuna1]

Definitely should! What a breath of fresh air on this polluted afternoon here in Sao Paulo, Brazil.

[@valdicaster]

@tiscover you took the words out of my mouth, that is exactly what i think..

[@galzajcytmu6659]

yes!

[@lupuscorvidae]

Rick, this could be how you are most remembered. If you make this idea a running feature, you may "discover" or introduce the world to some of the next great musicians.

[@TheJFerg24]

I'll second this. You now have an audience. You can use that to change the music industry and make contemporary music great once again to the masses.

[@jjjunkie]

Brilliant idea to have a spotlight series! I think we all need and want to nurture new talent.

[@ericbaker8807]

It is definitely a fantastic idea. I just downloaded all her music. Hooked instantly. Talented musicians making great music are out there! You just gotta find it..

[@RyanWalsh-i6d]

@@TheJFerg24 I'll third this. This is cool, really cool. I have long contended that there is always great music being made somewhere. Rick is in a position to expose a lot of different aspects of the business. The long form interviews, song break downs, theory lessons, etc. are great, really. This content is exciting. Please make this a regular thing. Music is not Spotify and their ilk. It is people with passion making sounds happen.

[@Barkingstingray]

This is why I loved his series covering older music he loved, it introduced me to a lot of artists and styles and ideas, and has helped me develop so much as a musician. I completely agree that he could impact so so many with this

[@EthelJung-j5w]

More, please Rick. Whatever that can be done to provide more exposure to these deserving performers.

[@franklincheney3653]

Heart to heart with the listener, no agenda, no backroom deal, no trailer of tech-toys in the parking lot, just songs communicating the unpredictable realities of life. She's a great find!

[@FerroEquus-262]

No autotune, no computers, no electronics. Just all-natural beautiful voice. ❤

[@justcallmesando]

and a different voice, not the common voice you listen today without independent signature.

[@gregmoray4399]

Loved it !!!!

[@amandaklapp1171]

I'll disagree. There was a subtle difference between how the two songs were produced, and it was brilliantly done.

[@killmore75]

No producer!

[@grooveduststudio]

right?! just pure talent

[@TomNemmer]

Rick, a current artist spotlight is a perfect way to take your criticism of new music in a positive direction. I’m 72, but love to discover new music so I don’t get stuck in the classic rock museum. I strongly support this new element of your channel.

[@akeithing1841]

Care to check put my ep Separate Checks by A Keithing it's on all the streaming sites

[@Summon256]

There is more to music of the past than just - Classic Rock...like Classic Jazz, Classic disco, classic electronic music, classic euro-dance, classic new age and so on...every genre has it's classic and any of it is way better (in general) than anything, that mass produces these days and no i don't mean indie artists like this, i mean mainstream music...my favorite classic band (well not the band, more like a project) is Michael Cretu's Enigma and that got little to do with rock of any sorts (other than maybe rare usage of electric guitar in some parts once in a blue moon...)

[@davidbyers1151]

Me too, brother... what you said.

[@Whitestripe71]

I've followed this channel since it was a pure music theory channel, and seen it evolve through the years to incorporate new types of content, such a song breakdowns, interviews, etc. I think this video represents a fantastic further evolution of the channel - celebrating new artists, live performance - great stuff! And if you see this, Rick, I just want to congratulate you on on very imminently reaching one billion views on this channel - well deserved, and long may you continue!

[@catbertz]

Rick's intentions to keeps the flame alive for real music helps everyone, fans and artists, trying to push away from the plastic noise machine.

[@markhemsworth2670]

I second that

[@AN-te4ij]

Here here

[@user-qs1mz1lx7p]

I love Honest Mistake. "in our hearts' tectonic twist, what on earth do we do with this?"; I'm not a music guy, but this speaks to my heart. Made me cry.

[@Aditya-yg1ce]

She is a hidden gem. Her song resonates, her voice has that ethereal aura, and her unusual melodies is like it's taking you somewhere. Enchanting.

[@davidpriebe7293]

All the above...Joni like...enjoyed immensely!

[@artmonkeys]

I will watch a series about new musicians… All. Day. Long. Please continue this, Rick!

[@butterflygirlenergy]

💯💯💯

[@jameshendricks4846]

This sort of thing gets me emotional… featuring not as well known artists, boosting them up and growing their fan base. She’s amazing!

[@ANDYFIERRO]

👏👏👏 On behalf of all the unknown singer-songwriters in the world, thank you Rick for looking towards us and giving us a bit of your light on the stage of life and music 🙌🏻🙏🏻

[@matejajezdic]

Word!

[@mawallet]

Rick, this is what this channel has been building towards. Artist spotlight by Beato is what the world needs

[@KBosch-xp2ut]

And for bringing those voices to people like me!!

[@topsecret1837]

I think we can already tell how successful this series is gonna be. And I don’t doubt you’re gonna find a lot more good artists who are, in more than than one sense of the term, off the charts.

[@topsecret1837]

Btw, that sounds like an awesome title for it: Off the Charts!

[@melchiormike]

Rick has such a way with musicians. He knows the vibe, he knows the mechanics, he knows the theory, he knows the trade, he knows the business. Everyone from the biggest legends to the most brand new on the scene, everyone seems to be comfortable opening up to Rick and it's really really enjoyable and enlightening to watch, listen and learn.

[@gordoh7634]

Tears in my eyes as I buried my father today... Life goes on. Go, young girl 👧 go! Thank you, Rick!

[@Notes-From-Underground66]

Sorry for the loss of your father… RIP

[@kentroskelley1389]

It’s days like this when we can be grateful for memories of those we love. Condolences.

[@harleyhoney]

So sorry about your Dad honey. Prayers for you & your family..

[@thomaspersson1533]

❤

[@RoyTheInfidel]

🌹

[@ClaritySnacks]

THIS, is how we save music Rick. It's all about the future. Imagine how many artists she will inspire for the next 50 years, amazing.

[@butterflygirlenergy]

I love this! 💯

[@auralsonicwaves7170]

She's so refreshing, both as a person, songwriter and performer. I'm sure there are many out there like her who just haven't been found yet. It's a great idea to showcase these new, talented artists.

[@johnplaystheguitar123]

I was one of the ones commenting all the time to stop with the Spotify top ten etc and to use your platform for new music you actually like. Not only have you done this, but you've introduced me to a new amazing artist. Thank you. More of this please!

[@GreenLightMe]

No it’s good to still highlight BAD music so the audience understands the difference between good and bad and what makes bad music bad

[@johnplaystheguitar123]

@@GreenLightMe yeah but once a year is enough. it got too much.

[@manager]

Rick has started to be the change that he wants to see in this world with the quality of work that he puts out. Its simultaneously classic and groundbreaking at the same time. Looking forward for more new artist spotlights!

[@billychoate9069]

Her style is so refreshing. She flows and glows. You know the real thing when you hear it.

[@qrplife]

A voice with no autotune, nice.

[@mylogify]

We missed the no autotune man... It's the real thing, what matters! Tasty

[@suites.74]

There are many great contemporary pop style singers who don't use autotune. Madison Cunningham and Natalie Mering (Weyes Blood) are some good examples. For some reason they are all women. I don't know of many contemporary male pop singers, must have gone out of vogue.

[@waltersokil4938]

In some ways she reminds me of a young Carly Simon. BTW I was 20 when That's the Way I've Always Heard it Should Be came out. Yeah...73 and still gigging.

[@robwasnj]

I said the same thing, we need more music in the spotlight without all that post processing that's ruining performances.

[@savizzlekeys]

Yes! And with a ridiculous command of the notes! So melodically creative!

[@dbmorton1114]

This is my favorite Rick Beato video. Please, please, please continue with this series. You’re perfect for this, and these unknown artists deserve the attention you can bring.

[@franmanley1635]

Please, please, please! Continue with this series. Difficult to find new talent when the algorithms constantly bombard us with the same old same old. Thank you Rick.

[@robdavis8307]

Of all the contributions Rick has made to the music world, this series will be the greatest. History is being made, and we are privileged to be a part of it.

[@richardridings7511]

Absolutely agree. Very well said Sirrah!

[@jeradatherton]

Not sure what I love more about this video: her music or Rick’s phenomenal idea to feature new talented artists like this. I hope she skyrockets.

[@peterwood2354]

Been following Ella since her early Reddit days. The real deal, experimental, finding her voice, real talent but also putting in the work, spending time in the woodshed and then appearing effortless. Her influences speak volumes: Ella, Joni, Stevie, just the best. I’m a fan, but I was won over by her quiet unassuming strength, vulnerability, I trust her honesty. I hope this exposure to Rik’s followers helps her find a larger audience. ❤

[@bcpettit]

Same. She is fantastic. Beautiful voice. Off the charts artistry.

[@ombilicdes]

How is her music experimental, exactly?

[@peterwood2354]

@@ombilicdes I don't mean the music.

[@chicomp]

I finished watching the Interview and went to her page on YT Music. Now i'm in tears listening to "I wish i had a god". This woman is amazing

[@orlandoguitarist]

Same!

[@chicomp]

Right?

[@sheilafitzgerald7031]

I agree.

[@charlieueueueueue6578]

Her music really isn't my style, but its hard to not appreciate such beautiful lyricism, singing and writing. I learned about her around 6 months ago and got to play bass on an arrangement she did of her song Infinity for a jazz programme for young people she was helping with. It was a great time.

[@OlivierDemeijer]

Same here, far far away from what i'm usually listening too, but weirdly, i can ... feel it.

[@EnjoyingLife2024]

Welcome to the 1st episode of the "Beato Tiny Desk" series. This spotlight idea is exactly how the "NPR Tiny Desk" series started. A couple of music enthusiasts began to give artists a chance to sing without all the commercials bells and whistles. Look at how well-known and respected Tiny Desk is today. But Rick takes it one step further by highlighting talent never or rarely heard by the larger public. Rick, thank you for starting this series! Thank you so much!!!🫶👍🔥

[@theotherredguy]

The thing I love about this is it really takes me back to something similar to what radio used to be. Where you'd have a local DJ who could hear something badass and decide they were going to give it exposure to their larger audience. My favorite band Rush would have never made it out of playing bars if it wasn't for a DJ doing that. Pre-ordered the EP she has coming out, recommend everyone who can does the same so we can support people who actually write, sing, and play instruments themselves.

[@lokomusic1971]

She is amazing ... Her voice has the warmth of the early 70's great artists. Please Rick, keep introducing us this kind of artists, they are the ones that we really need, and is so great to see they actually are out there, just waiting to be heard!!!

[@damon4427]

PLEASE make this a regular thing!!!!❤

[@guidosmits5442]

Thank you Rick for this incredible musical find. I discovered her after watching your video on Thursday afternoon. Texted a friend about her, he told me that she was playing Paradiso in Amsterdam on Sunday. I thought, I'd better look up her Tour schedule. Saw she was playing in Antwerp on Friday evening, decided to buy a ticket and had the most amazing concert yesterday! After the concert I thanked Ella for her creativity and beautiful music!

[@chriswarner2794]

Rick, I used to discover new artists by listening to John Peel on BBC back in the day. I think you have an opportunity here to do something similar for modern audiences. Please continue this series.

[@marguit71]

I love this idea for a new series on young artists.......

[@gmichaelhall]

How about any aged authentic artist ? 🤙

[@JusticeConstantine]

Rick, This is so wonderful you did this for Ella. Just when I thought your channel couldn't any better, you find a way to outdo yourself. No one can accuse you of "yelling at clouds" anymore.

[@salthart57]

So refreshing to hear a "real" voice, imperfections and all. I didn't just hear Ella...I felt her. As Rick said, Beautiful.

[@ahogg5960]

I'm one of those people who wrote a comment complaining about those Top 10 videos. I said you were wasting time on a video shitting on reacting to the Top 10 Spotify...why not spend some time going "Here's some new music that's out that I do like" Fantastic. You listened and this was thoroughly enjoyable. Do more of this.

[@ulfaxmacher999]

Yes, Rick, THIS could be your most enduring legacy. Please make this a regular format for your channel, it is a win-win-win for all involved.

[@thechuckjosechannel.2702]

An Artist who never uses Autotune is a Great thing to see in this day and age.

[@LouT1501]

An artist who does not need to use it.

[@OasisProducti0ns]

Oh I need it trust me lol

[@1962RJP]

Fresh air baby, it’s all fresh air. Talent, bridge, chorus, harmony and hard work.

[@moreorlesslikeso]

Music from a human to humans. Something that’s not buried (or even more or less replaced) by all the production machinery. Good to know this concept is actually still alive.

[@girlplanetboy]

She's a worthy singer-songwriter to open this new series, Rick. Proper chords, harmony, lyrics wedded to proper old-school melodies. More of the same, please.

[@itsonlyme1517]

Not only make this a permanent series, but start your own label and provide artists a path forward outside the old model.

[@rickymansfield5487]

Oh, thank God, says I, with tears escaping unnoticed. True artists need to be championed by those with reach. Rick, you might be the very solution to your (and my) biggest gripe. Ms. Hohnen-Ford is Joni Mitchell caliber. Those lyrics are KILLER, and fully supported with sympathetic chords and melody. I am an instant fan and intend to do what fans do best - give oxygen to the flames.

[@hkguitar1984]

WOW, she is amazingly articulate when describing how she writes. Thank You Rick Thank You Ms. Hohnen-Ford

[@brahmburgers]

Wow, I'm 72 and been a gigging musician since age 15. That gal is one of the most original musical talents I've heard in a long while. Capital!

[@georgemaniere7919]

Wow! She's real. The second song "Only Way Out" was lovely and kept surprising me. Beautiful song

[@steveedwin1197]

Yes yes yes! Thank you Rick. The world needs this new venture. So many talented musicians/writers out there who never get a chance because of corporate muzak. Good man!

[@RealHomeRecording]

YES! FINALLY YOU DID IT!!! We've only been asking for years but hey better late than never! Use that 4.45 million subscriber reach to bring attention to good music that the major labels aren't promoting!

[@JasonPhippsProducer]

Fantastic spot, Ella has been making waves here in the UK, she's a brilliant talent, her compositions are outstanding, a vocal to die for but also just a great new songwriter - bravo Rick

[@RayR]

Finally Hohnen is getting some love. She is a fresh new talent on the scene. I've been following her since her Reddit days but that platform just doesn't help artist that much. Ricks channel will be a real boost without doubt.

[@gregwood1979]

there is something very special about helping the next talented generation get more views and exposure...this is truly what life is about...great job rick

[@gavmurph3764]

Wow! By the second chorus I'm hooked... but with enough complexity that it doesn't sound overly repetitive. Beautiful songwriting with amazing melodies.

[@andrewliles7054]

Thank you Rick for introducing us to Ella. I’m at a loss for words to convey the emotional depth and timelessness and beauty in the tracks I’m now hearing on Spotify.

[@THaughton]

This is going to be life changing for so many young artists, and enriching for so many old farts like me to discover new (and quality) music. Thank you Rick...

[@jeffheadley9242]

Beautiful, subdued vocals ... haunting lyrics .... genuine performance .... count me in!!

[@dadthejedi]

That second one gave me chills. As I listened, I could envision that being a James Bond movie theme song. "James Bond: Only Way Out".

[@VanirTraditionalist]

Couldn’t agree more. The chorus with those clever key changes is very Bondesque.

[@autk]

Same feeling

[@georgesonm1774]

very Radioheadish, too

[@hogweed1975]

Yes, this is a great new concept for this channel. More of this please. Not only the genuine, un-propped up playing, but also the speaking about the intricaties of the music. And what a songwriter, Hohnen Ford. Will be following her on Tidal.

[@BluePhoenix476513]

YES! New spotlight series please! Thank you Rick.

[@tylerhackner9731]

Thank you for always giving us quality content and interviews and displaying the true joy of music

[@michaelscerbo35]

Listening to bad overplayed music is like banging your head against a wall, it feels really good when you stop! She is unbelievably excellent as well lol

[@nakfan]

So true 👍😊

[@donnamagrath1820]

Please make this an ongoing series! I would never have heard of Ella if it wasn't for you, Rick. She's the real deal, and now there's hope that there is great music out there.

[@jimhamby]

I'm almost in tears...pherklempt for sure! I would likely have not known that artist exists if not for this segment, Rick. It's not only artists that benefit, but music lovers everywhere who get to hear and experience this music...I am honestly choked up here. That young lady has a G I F T gift! God bless you both for sharing it with us❤

[@billcompeau4835]

Carly and Joni should be proud!

[@squeakeththewheel]

I too thought Joni. In a good way.

[@lpluva1]

Carol King also would.

[@DutchVai]

I hear a wee bit of Hannah Reid in her voice.

[@christinaroberts711]

Karen Carpenter a bit to me

[@VisionaryCompanion]

The way she weaves a spell with just voice and piano, live, reminds me of Judee Sill's performance on The Old Grey Whistle Test over 50 years ago. Absolutely riveting.

[@Boris_Chang]

Nice to hear new music not dependent on synthesizer/sampler programming, auto tune on vocals, and replete with meaningless lyrics. These are the gems amidst the rubble. Thank you Rick!!!

[@gingertonicmusic]

Yes, please make this series permanent Rick! Wunderhorse next!!

[@maxprizm]

Beautiful voice, such a great warm tone. Great writing too, seemingly beyond her years.

[@JohnLindsey-oj4jn]

And thank you Ella for sharing your music with all of us.

[@cmflyer]

Real artists deserve a Beato Bump!

[@abelinmotion]

Just loved the sincerity and the absolute beauty of her voice! What a discovery! And yes, you should make this a series.

[@DanielAngel]

Here's from Ella's channel. Been watching her since ~2020 so glad to see her get the (much deserved) recognition. ❤️❤️❤️

[@pearsonart]

Bravo Rick! That’s how you use your platform and status. Pay it forward always. God bless.

[@justinbernal1]

Rick Beato is bridging the gap between legends of the past and future stars! Showcasing talent across generations truly puts him in a unique and humble position with fans. 🌟

[@clintlagerberg]

That right there is the bar! High information music on every level! She's a treasure and should be protected at all costs. God bless you @hohnenford

[@breakcharge7593]

The beauty of an unaltered, natural voice with talent combined with beyond pop melodies and harmonic concepts will pique my interest every time! I even hear elements of jazz fusion in there.

[@barbarino2000]

Rick, society needs a qualified captain to steer us on the exploration of new music. You may not have seeked-out this role, but we’ve nominated you. Give it a shot. We have nothing to lose, and so much to gain. There was Ed Sullivan, The Midnight Special, and many other platforms where people got introduced to fresh voices and sounds. You can be that for this current moment in time. Unearth just a couple hidden gems, and whatever impact they have on lives will be because you stepped up and took the lead. Go for it. You have our trust.

[@amoricanseth8320]

@barbarino2000 Vinny’s got it right 👏👏👏👏👏

[@leonardocampos4977]

Rick, this idea for the "new artist spotlight series" is just amazing. I really long for more episodes - great art can never be ignored!

[@johnnyespinoza8]

So refreshing and enlightening to see and hear a natural beautiful voice. In this day and age, this is most needed. Thank you Rick! You sir, are paving the way for so many good things to come! You are a legend!!!

[@knotcensored932]

Brava Ella! You remind me of my sister, with her flute and piano, sitting on our roof playing Scarborough Faire for the critters in the woods behind our house. A true and honest muse! Stay this honest and your future is assured!

[@jrnmadsen2710]

This is the best idea for many years. Spotlight on the talent, the creative minds. They are there, they have always been there.

[@kawtharmeziti]

Thank you Rick for sharing this beautiful talent ! And thank you Ella for making me cry 🥲

[@josemariamedina3903]

This is what we need. Positivity! Focusing on what's good instead of what's not. Thank you, Rick! For giving great artists like Ella a chance to reach more people.

[@ellman10]

Artist spotlight - what a beautiful idea Rick! I love that you don't just "complain about the kid's music nowadays", but actually show the positive side of what you love. And Ella - wow👌🔥🔥amazing!

[@etherboy3540]

I wonder how many of today's chart-topping artists would sound this good playing an instrument and singing, without autotune or any other production tricks...

[@orlock20]

I'm sure there are surprises such as T-Pain, but I'm guessing that most artists on the Hot 100 are hired guns by the labels for the labels which is why we never hear from the "artists" after a year or less.

[@MarcOlivermusic]

​@@orlock20correct !

[@cooldebt]

Fujii Kaze from Japan has an incredible singing voice for a pianist. He reminds me of Daryl Hall - a lot of charisma and voice control. (No one in ‘Western’ pop other than Charlie Puth perhaps)

[@jtollefson1973]

yes! This is what was mentioned in your Sting interview regarding where music is today and that optimistically, there is a way to the other side. This is the doorway with young artists like Hohnen.

[@JamesDelgado-c3i]

I get a really grounded vibe from these videos. Having spent 20 years playing music and slugging it out across the planet, I feel a great connection to all of these topics and interviews. Thank you for such a great 'channel' and a friendly voice.

[@graymurray4952]

I reeeeallly hope this is gonna be a series. So many good artists with devoted fans but almost just cult following but deserve to be highlighted

[@dennismenezes9423]

Finally ! I like to see what you think about music you dislike but, really like to see what you like in new music. And its an oportunity to musicians that need to be heard ... more than just those that need to be remembered!

[@Jude1017]

“Honest Mistake” is probably one of the most beautiful songs I’ve heard in a long time. It brought me to tears. Definitely a new follower. Her KZbin video of this song is equally beautiful. Finally something beautiful…I keep repeating the word, because we’re starved for it as a people, and every now and then it manages to break though this nihilistic world we’ve been living in. Thank you, Rick, and thank you, Ella Hohnen-Ford.

[@Zack-Hates-Youtube]

Same for me! I had to listen to the first track over and over for about an hour lol

[@fabichaz7830]

Me too😢❤

[@lamsonian]

What a precious talent. If you (Rick) have a lineup with the likes of this gem,it should be well worth it! Although, it'd be pretty tough to follow that. Simply beautiful.

[@manzino11]

Now that's a badass. Talent. Truth. Brave. Thank you Rick, now we just need the audience to catch up. Show up and take the risk of actually feeling anything.

[@unoclam]

Yes! Rick you've got such a large audience, just give us the stuff you love!! Discovering new music is one of the best things in the world!!

[@raydelrosario2366]

HER STOCK IS RISING.... THANK YOU ELLA AND RICK. EVERY ONE OF ELLA'S SONGS GIVE GOOSEBUMPS. NEW FAN OF HOHNEN FORD HERE

[@VascoFinuras]

She is just amazing. Do keep on bringing up unknown artists. Use your visibility to bring beauty to the world. Thank you for your amazing work

[@martygrooves]

I don’t know just what’s more important, this amazing artist or the fact that you’ve discovered perhaps your place in this world. You are that ONE human with the skills, the knowledge to recognize what perhaps no one else can, the value of those who don’t “go with the flow” or follow the market, just what’s in their heart. Thank you for bringing me to the doorstep of this fabulous artist. Please, please keep this up. I will follow the progress of these discoveries with an open heart and mind. Thank you, thank you…..

[@carl_138]

Rick, you’re the man! This series has the potential to help nudge popular music further in the right direction. I’ve never heard of this artist, but you’re right - she’s great!

[@ian7005]

I'm really excited to become absolutely addicted to this new series. Love it, bring it on Rick!!

[@CraigMcGorryMusic]

Absolutely make this a thing! I came across her on IG a few months ago and was instantly captivated by her voice and the song choices. It’s great to hear her originals.