This simple idea changed FMCG Market forever | CHIK Shampoo Case Study

[@ThinkSchool]

Correction @6:08 It's 36p increase and 76% increase in cost!

[@venkateshsankella1023]

That's a great video pal 🎉

[@Vicks_Anand]

This allegedly brilliant idea also gave rise to a very BIG unresolved issue... single use plastic waste. Your videos are brilliant; hats off ! However, I'm sad the BIG corporates are using this idea to slowly kill the planet.

[@venkateshsankella1023]

That's a good point vickram . On the other side of it , companies like Nescafé have announced they'll have 100% recyclable sachets by 2025 .

[@user-ng5zz8uo2q]

kzbin.info/door/VB7Jz8NuzyhonLru3fVM4A

[@vridhikhanna1580]

How he reduce sachet cost from rs. 2 to 50 paise

[@karan_singh_]

Found this channel by mistake, best mistake ever.

[@ThinkSchool]

😂 thanks bro.

[@surswarnakar8979]

Absolutely true.. it's happened to me also. 😍

[@rajeshpalva6871]

Same here bro

[@rajeshbkrish0496]

Same here

[@swapnilthakkar4735]

Same Here :)

[@AbhinavSharma-li8jb]

Dislikers were his classmates, who used to score more than him..

[@bipanpal2295]

😂😂

[@devashishsr]

😂😂

[@mayanksharma4690]

😁😁😁

[@anuragrokade1322]

OP🤣🤣🤣🤣

[@YtYtube-bq9ht]

😂😂🤣🤣🤣🤣

[@ThinkSchool]

Hi everyone, Drop a comment about the lessons you learnt from this case study. Would love to know what you extract from these iconic strategies. Thanks for watching Cheers Ganeshprasad

[@mohammedsajeed9398]

bhaiya this whole pandemic is a plandemic And international scam by WHO Bill Gates is the main leader of this scam In the name of Covid19-21 the Governments are controling People's minds, controlling population, crashing economy and stealing human organs and as well as diverting the basic issues from the people (quality education,women security, employment,GDP, infrastructures,......) What about the other diseases? Lockdowns are not the solution. Why not Corona in North Korea? 1)kzbin.info/www/bejne/m3fKon2seKirqKM 2)kzbin.info/www/bejne/ipqwoIOumbSZiMk 3)photos.app.goo.gl/smfi7KcooZPPh1e39 4)photos.app.goo.gl/N8yG4bMPoghTP8bbA 5)photos.app.goo.gl/8TZgUgpZtSXdr5tu7 6)photos.app.goo.gl/Zd9RJF73J7qwsZgj8 7)documentcloud.adobe.com/link/review?uri=urn:aaid:scds:US:b30878cf-5152-4215-97ef-e1130585ef33 8)kzbin.info/www/bejne/gJ3ZfmSlbMuEjLc 9)kzbin.info/www/bejne/ipqwoIOumbSZiMk 1)What about daily waged workers? 2)The govt and MNC company's employers are satisfied with the lockdowns because the work(duty) burden has been reduced.

[@anikethbhat7777]

Hello ganesh, Just shared ur video

[@acousticsudipto5613]

Hey bro... Please make a think school video on online vegetable business and grocery.... Scopes and challenges and big fishes

[@ThinkSchool]

Noted bro.

[@trkartik7633]

@@ThinkSchool may i know the name of the anchor/ presenter. Superb skills he has to present the story.

[@nitishkalita1026]

This guy's literally liking and replying to every single comments. Hats of man, you deserve a million subscribers within six months 🙏

[@ThinkSchool]

Thanks bro :)

[@manjunathpednekar2184]

I will not skip advertisment for his channel he deserve more 👍

[@ThinkSchool]

@@manjunathpednekar2184 ❤️❤️❤️ means Alot :)

[@angad2685]

Saale isko vehla kehte hai

[@anujpatil4709]

@@angad2685 na bhai. vo apne viewer's ko respect de raha. jin logse kama raha paiss at lest unhe thanks bola toa kya galti ki usne.?

[@sksaffiulla1701]

The way you narrate the case studies, these great ideas seem greatest

[@ThinkSchool]

Thank you so much :)

[@chirag_soni_07]

Dude, your how to skyrocket your productivity and concentration video has literally changed my life. Can't express how thankful I am.

[@ThinkSchool]

That's wonderful bro ♥️ Means the world to me :) I am very proud of you. Everyone sees videos, very few execute! That is what makes you great! 🔥

[@prernaesther6090]

Hi. Can you please link that video. 🙏

[@kirtigupta2187]

Now I’ve started feeling that there’s absolutely no need to get an MBA. I’ve always thought of going for it after my B.Tech, but I am learning the most valuable lessons from your videos. Please keep making more such videos and motivate all the entrepreneur minds of India. Thanks a lot !!

[@ThinkSchool]

Means Alot ♥️♥️

[@sajibdas9633]

I'm just thankful this channel came into my feed a week ago.

[@ThinkSchool]

Thank you so much :)

[@respectsigma8404]

Ideas at the Unexpected time and Unexpected ways = Turning point of life ❤️

[@ThinkSchool]

❤️❤️ trueee

[@rudrathakar7456]

I still remember that before around 10 years a free Shampoo packet of 2₹ or a small toothpaste or small hair oil bottle used to come free in the Special Sunday newspaper in Gujarat (don't know about other states) sponsered by the manufacturing company. Btw you are going to rule KZbin in the upcoming 2-3 years🔥🔥🔥 keep it up👍

[@ThinkSchool]

Thank you so much :) ❤️❤️

[@adityavikram6130]

@Rudra Thakker Even Maggi Noodles were distributed free few years back.

[@chiyan6699]

Yeah, they distributed in South also.

[@ppp8626]

One day we will be looking at a case study of how this KZbinr went from a few thousand to a million subscribers so quick.

[@ThinkSchool]

Thanks alot ❤️❤️ :)

[@ankit_numis]

💯💯💯🔥🔥

[@ayonattube]

More power to you!!

[@Adonitologist]

Pok u you steal my comment

[@aashaynandoskar6862]

One day came just 11 months later.

[@subhamshaw08]

I recently read this case study for one of my Marketing classes at IIM-A. We discussed BOP and how sachets were revolutionary in the rural market but the way you narrated this story, it gave me a different perspective to look at it. Love your videos!

[@ThinkSchool]

This means the world to me Shubham coming from you. Thanks alot ♥️

[@rohandhankani3962]

I think this channel has been the best thing that happened to me in 2020. I wish you all the success and I feel privelaged that I get access to this premium content by literally paying nothing

[@ThinkSchool]

Thank you so much :)

[@janhavibhatt6333]

Wow it's interesting to see how they gamed their customers and still earned profit out of it, hats off to these revolutionary entrepreneurs

[@LawQuotes24]

The way you speak English is Just Great Man. ❤

[@siddamsettyabhilash3484]

Now a days small cococola bottle price is more than the big cocacola bottle 😂

[@ayushdave7540]

Bro seriously bro i saw your channel one week ago i have seen nearly 20-25 videos of yours in this week like this is so underrated i so wish your channel grow ×100 genuinely i will be happy this is my first genuine comment in the KZbin and all this work you do it actually shows i am 17 years old people of my age see live stream i recommend them to watch this real thing bro seriously love youuu❤️

[@chinmayverma2760]

Now it's not an underrated channel🔥🔥🔥 congrats for 180 k

[@ThinkSchool]

Thank you so much :)

[@omsonone5608]

This all is because of this amazing man's efforts Hats off to the creator

[@harshadshringi8799]

This is so True. I can relate to this as recently when I went to a kirana store nearby to fetch some household items, I observed that the lower segment people actually asks the shopkeeper for a string of 10 sachets of oil, shampoo etc. instead of buying up a bottle of the same.

[@kumargourav3709]

Mark my words. This channel is going to grow very rapidly. The content you deliver is unmatched. Just keep up the good work. Best of luck.

[@ThinkSchool]

Thank you so much :)

[@harshbagaria7003]

m so glued to ur channel now,even if something is irrelevant to me as an Investor, I still like to watch it and in the end it does provide with lot of knowledge

[@noueruz-zaman7894]

Once I saw your first video, I was just hooked onto your channel. Your storytelling skills is really your USP which is amazing.

[@vinayakjha319]

I'm glad this channel came in my recommendation.

[@rohithsamuel4022]

Love from Tamilnadu!❤️ Keep up the good work!

[@ThinkSchool]

Lots love bro ❤️

[@341-csaurabhrane4]

@@ThinkSchool you are going to be trending in few months for sure . will comment you back on that auspicious day best of luck .

[@Nikhil-yy7lp]

Was eagerly waiting for this And thank you very much coz this channel is now a part of my activities I do 👍

[@ThinkSchool]

Thank you so much bro :)

[@lalithraaj3015]

You deserve a million subscribers for this rich content you're bringing up.

[@ThinkSchool]

Thank you so much :)

[@nishantshukla7255]

Your English can be understood by even a kg student😎

[@ThinkSchool]

♥️♥️

[@ppp8626]

I bet he spends half of his time reacting to each and every comment and giving good replies XD. Love your content. Keep posting such awesome case studies. He literally made a dent in a BIllion dollar industry that was running for decades. Absolute legend.

[@ThinkSchool]

Thank you :) I love your comments 😂

[@priyabratamazumder878]

It feels like a course on startups and business. Lot more better than MBA. Thanks from bottom of my heart.

[@priyabratamazumder878]

Can u make a video on how the funding or approaching investors or venture capital work plz?

[@ThinkSchool]

Thank you so much :) Funding isn't something that I have indepth knowledge about but will mostly cover it during podcasts when we start :)

[@priyabratamazumder878]

I want to ask u for an advice I am an MBBS student but I want to do startups can I go for it ?

[@kamalsingha8174]

The way you speak or present your videos that made us wait eagerly for another video of yours. Keep going 🧡

[@ThinkSchool]

Thank you :) 🌟

[@jackrulz08]

Accidentally got the suggestion from KZbin and since then liking each & every business case studies

[@Piyussh]

Congratulations for 180k & thanks for providing such valuable informations :)

[@ThinkSchool]

Thank you so much bro :)

[@SrikarAnanthula]

Thanks!

[@moi9499]

Yesterday i am watching this chikk shampu story in a tamil you tube chanel But this vidio more information Thank u

[@bibeshshrestha2506]

The best thing that happened in this lockdown is I found this channel during this time. Thank you youtube for recommending this. Love from Nepal.

[@ThinkSchool]

Means alot ❤️ Thank you so much :)

[@nandyad]

Watching your every single video and it actually feels like getting wiser with new learning points. 🙌🔥

[@riddhi_chatterjee]

Respect+ for you for reaching every comments ❣️

[@thebeast2707]

Keep working man , soon you will complete 1 million

[@rockstareditz4690]

I have been following your since starting of u r channel back few months back u 60-70k subs now u show what success is . Superb bro

[@SaurabhSinhaViren]

I watch your videos during my entertainment time. So much value-creating content. Your case studies are honest, interesting and without any ostentation. Keep up the good work, this channel is going to boom soon enough within a year span. Kindly don't lose the simplistic and thoughtful touch you bring to your videos.

[@ThinkSchool]

Thank you so much :)

[@anirudhgupta7547]

I've watched the video multiple times and still get something new every time

[@swaraj5751]

Straight to the point video with great story telling. Great job Ganesh!

[@ThinkSchool]

Thank you so much :)

[@yuvrajgaccount6584]

Watching your videos are not less than MBA degree 🥰 REALLY APPRECIATE IT 😚

[@gana6004]

Hey Ganesh! I've no plans to take up MBA after graduation. But, if you start MBA program at Think school, I'm in for that. 🔥

[@leemekhe188]

This channel is shaping my life really God bless you 🙏

[@XBeatsMashups100]

I just love the fact that How one small idea can turn everything upside down. How little do we observe around and how careless we are in finding opportunities

[@lakshyagupta4211]

You are doing a great job man I just completed all your business case studied in just 3 days after discovering your channel. Your way of telling stories is so engagaging that a person can digest easily without getting bored.

[@abhishekmohapatra4810]

Every thing that a rich person can afford should be affordable for everyone

[@shubhamdesai7321]

You always make sure that your viewers get some new knowledge because I am learning something new in your every video👍

[@saiprayastha7141]

Finally this is how the whole world is wrapped up in plastic pollution today

[@ThinkSchool]

True :/

[@SudheerKumar-SKR]

I open the video just to listen to the way of explaination.. No matter what the topic is.. Simply lovely. Keep going.

[@ThinkSchool]

❤️❤️

[@YashChopra14]

Bro, please make a video on how you prepare your scripts and how to speak in videos. Your work is just amazing 🔥🔥🔥🔥🔥🔥🔥🔥🔥🔥🔥🔥🔥🔥🔥🔥

[@TheSameersuni]

Usually I don't subscribe any KZbin channel ,but this guy earned it

[@ThinkSchool]

Thank you so much :)

[@krishnarajsingh9734]

You have good narration skills, I think you should also start making videos on the concepts of marketing.

[@ThinkSchool]

Thank you so much :) will do bro.

[@sweetyshine6306]

'Little drops of water makes mighty ocean' suits for this video Very well said... Sometimes when we concentrare on large aspect we foget the smaller ones. This was a great lesson...🌟🌟👏👏👏

[@ThinkSchool]

Wonderful 🔥

[@trishaghosh1618]

Love your content! ❤️ Every video is so informative and well narrated.

[@ThinkSchool]

Thank you :)

[@kakuarora3015]

Really appreciate your video, awesome information, I bet they teach this in all MBA schools.

[@niharbheda5813]

man your case studies are just super informative, the amount of information and the authenticity and the quality of the content is far beyond commendable, Respect for you and the team!!

[@ThinkSchool]

Thank you so much :)

[@yashwanthreddy7015]

The way you narrate ,the content is provide is really awesome..hats off to you ...you deserve a million subscribers

[@Ram_i_]

Learning : reach, building trust and ofc solving even the most basic problem are important in business. Once you do that. There will be tonnes of opportunities to make profit.

[@ThinkSchool]

Perfect :)

[@prakharrawat6005]

The video was a game changer for enterprises .. But there are many important problems in the market for a common man.

[@akanshajha5098]

Thank you so much for giving us such good case studies and knowledge.❣️

[@ThinkSchool]

You are welcome :)

[@yogendradabi3208]

Wow I saw this channel grow from 25k to 180K. Keep it up

[@ThinkSchool]

Thank you :)

[@reelestatee]

Waiting for ur valuable Research Information

[@ThinkSchool]

Thank you so much bro :)

[@bigvlogger2940]

Please never stop uploading okay your videos really changed my thoughts on how business work. I always thought money was the sole purpose of money but I was wrong

[@abhishekk-w2w]

That qouting action is like sharique shamsudeen💗

[@beastff6342]

Athishaktam

[@PrashanthSvr]

Excellent explanation. That's why I started buying sachets for coffee, shampoo and even fabric conditioner. Because relatively they're cheaper and quantity is more.

[@naveenkr5992]

Is there difference in quality ?

[@pritish369]

Can you share some books or sources where you learn from or recommend? I know pieces of knowledge come from a lot of cross reading and consistency but if you can share some, it will be great.

[@pankajmandal71]

couldn't resist myself from sharing it to everyone.....everything from the video the way it was told was perfect caught my attention right from the beginning

[@swaroopnachu4934]

Sometimes small ideas give huge results! When a toothpaste company found that there was lack of growth in its business inspite of good quality standards and great customer response, it had increased size of hole of the tube. It had resulted into growth in its sales. A small marketing gimmick!

[@ankitmallik3296]

Better than my online classes.❤️ Very thankful 🙏

[@bipinrahul6640]

He also gave free shampoo sachets in exchange for empty sachets! Of other shampoo brands too!!

[@Spikebio]

This guy is so good....first time i wish a youtube channel should reach 1 million or more

[@yourfriend9935]

I used to listen this from my Mom like there was a famous shampoo that was Chik Shampoo.

[@ThinkSchool]

Same here. That how I decided to make this

[@yourfriend9935]

@@ThinkSchool You are doing really great job.

[@ThinkSchool]

Thank you so much :)

[@NirmalKumar31]

Once I click your thumbnail unable to go out without completing a video. Good job ❤️

[@ThinkSchool]

Thank you so much :)

[@ishapotdar7276]

While this case study is amazing, the amount of plastic used in these sachets is tremendous. I guess it was appropriate at that time. But today, being environmentally sustainable is as important as thriving in the market. I would love to hear about this topic from you.

[@ThinkSchool]

True :/ video coming soon

[@arpitjain1893]

This is the best channel I have ever found

[@kuldeepjadeja7724]

Just a bit of observation that you didn't start with "Hi everybody" 😅. I mean bro that is one of your USP plz don't miss it.

[@ThinkSchool]

Haha :) just a change bro

[@rhutajoshi9288]

@@ThinkSchool i agree with him

[@saivenkatnagarala]

You are die hard subscriber

[@zerotortho-drsabariselvam]

Thanks

[@ThinkSchool]

Thank you ❤️

[@rahulgaja5000]

WoW.. Proud to be india Tamilan... bcz Chinni Krishnan was born in Cuddalore.. one the District in south india... and which is near by 27 km to my home town, His first product was Velvet Shampoo, A collaboration company to godrej... i used it in my childhood..

[@IamRanJos]

Hope you never get bald

[@karthikopt07]

Best channel ever. Best way to learn business. Thank you

[@msdoo-07]

Everytime I saw your video, everytime i fall in love with your english and story telling talent......I think you will get 1M in year from now ...remember my name save this reply buddy👍

[@ThinkSchool]

Means alot bro ♥️

[@pradeep7700v]

The good thing watching you is 8 min video feels like 2 min video.👌👌👌👌🙏

[@vamshi19881]

Best channel i have come across recent times

[@whatsnewnow4469]

this is the only youtube channel that has no extraordinary animation but the channel fame growing exponential due to the excellent narrating skill of the this young and enthusiastic guy,

[@ThinkSchool]

♥️♥️ thanks alot :)

[@inishkohli273]

i liked the video without even watching it because i know he has got really good explanation. Even if it isn't i am not going to be bored because his presentation is so energetic.Love from Nepal❤❤

[@mihirbharadia5122]

I have been seeking such content for ages, and guess what someone found a niche and is now absolutely killing it!

[@ThinkSchool]

Thank you so much :)

[@Raushankumar-wg8oz]

This is my first comment on any youtube channel ,actually the quality of information made comment on this .This is sooo good ,informative ,precise and everything else any indivisual would look for . Thank you sir .. Thank you for this channel.♥️

[@aarongerald6688]

Seriously underrated channel, this dude is so talented. Keep going

[@ThinkSchool]

Thank you :)

[@amityforever895]

I seriously want to know.. who the hell give dislikes to such beautiful video... preety informative, i must appreciate for the research👍🏼

[@ThinkSchool]

Thank you so much bro ♥️ :)

[@SahiTeluguReview]

I Found my pot of gold in this channel 🔔

[@venkateshreddy9752]

i wish our college teachers explains the way you explain to us .............your really good in explaining brother keep the videos coming .

[@ThinkSchool]

❤️❤️

[@adambarma1026]

Discovered your channel a week ago and I can't stop watching 😅😊

[@teched1803]

Thank you for bringing in out of bag case studies. I just feel empowered hearing their stories. And also the way you deliver the content is amazing. Anticipating more such videos.

[@ThinkSchool]

Thank you so much :)

[@musafir_hoon_yaaron_]

This indeed was a revolutionary idea. Small entrepreneurs should think of starting with a little capital but with a bigger impact. Thanks for bringing this to us.

[@yaswanthkollipara7804]

Ur voice is ur strength buddy.... Keep going good luck 👍👍👍

[@maikalaljaikisan6908]

Dude, you are brilliant. I stumbled upon this channel when I was researching for an assignment on Ikea supply chain for my college. But the way you explain it is so brilliant, so simple and yet so elegant, that now I have been watching these videos even 6 months after my course got over! Hats off to you!

[@ThinkSchool]

Thank you so much :)

[@yashtailor1543]

Dude the same thing is going to apply for you too. The way you explain is the best I have come so far across the KZbin. Here's to the channel with the next million subscribers. Keep making videos 💯

[@ThinkSchool]

❤️❤️

[@basicstores3142]

Narration, facts, link up .... Voice 👌🙏