Using Theory and Technology to Promote Physical Activity Adoption and Maintenance

ACSM Health & Fitness Summit Keynote by Bess Marcus, University of California, San Diego.
Dr. Marcus will discuss (a) the importance of addressing the physical inactivity epidemic, (b) the benefit of using technology with theory-based interventions for physical activity behavior change in order to increase intervention effectiveness, and (c) her latest research on physical activity interventions in underserved populations in order to reduce health disparities.