What's The Deal With Apple's Titanium iPhone?

Each new generation of iPhone brought with it a new marketing gimmick. Apple promoted the iPhone X’s notch, the iPhone 11 Pro’s triple camera system, the iPhone 12 Pro’s flat edges, and the iPhone 14 Pro’s Dynamic Island.
But this year, Apple took a different approach. Instead of promoting a feature or new design element, they chose to emphasize the iPhone 15 Pro’s material; titanium. Which many people have found confusing.

[@AppleExplained]

I've received quite a few emails asking how I make my videos, if you're interested in learning about it in a detailed course let me know here: greg-s-site-7f5d.thinkific.com/

[@vladimirpetrovic4206]

Greg, I appreciate your videos as always. But metallurgy is very complex. To begin with, titanium is not "toughter than metal. There are a lot of factors that must be taken into account. For example, I have dents on my titanium frame that look like what aluminum would show/beheve. Only weight is relevant, but in that case returning to aluminum only makes sense. This was a pure marketing move because titanium has been entering the mainstream in recent years. Thank you.

[@princetech5701]

The worst choice ever! Every model i get has scratches on it!

[@OT_Tips]

I went from the 12 pro max to the 15 pro max and the difference is actually felt, rather than seen.

[@alizo3]

I agree, 3 years is an optimal time to upgrade

[@RoyTravels]

Truth. It’s lighter than my 11 pro max

[@srcreeper02550]

still doesn't justify the price and lack of creativity

[@BenjaminWheeler0510]

feels like a phone case -> feels like a phone case, at least for me XD

[@midniteryder_3-16]

Same with me. Originally i was gonna upgrade 2 14 pro max, but decided 2 hold back since it had little 2 offer.

[@djplonghead5403]

I was in the barber shop today. The 15 pro add came on and a few people started talking about it. The conversation was quick and started and ended with how titanium wouldn’t stop your glass from cracking.

[@mlplnz]

lol

[@phantom498]

True but that conversation could’ve happened with the any other phone feature and the convo would start and end the same way. I don’t think they intended to market titanium as a durable material, although it’s known for that. But as a premium material.

[@Xavierthedood4123]

I was at the apple store recently, and the the feel of the titanium was nice

[@Diskpartitional]

@@KodakicyMany Android phones have incorporated titanium since the 2010s, although it doesn't even make a big difference (imo). Four months is not that much time for a company to hear that their competitor is using titanium, decide to copy them, develop the new product, and bring it to large-scale production, although it is possible.

[@tullo5564]

​@@KodakicyApple has copied Samsung features way more than Samsung has copied Apple's

[@DavidKen878]

@@tullo5564 Samsung copied the iPhone's design to make the Gakaxy. Anything Apple copied after honestly doesn't matter.

[@Mr-Clark]

@@tullo5564 The difference is Samsung mocks Apple but Samsung COPIES Apple anyways. Removal of the headphone jack and not including chargers in the box... Samsung made fun of Apple. But they copied anyways. lol

[@phoenixwhiler943]

@@Mr-Clarkwheh it comes to greed apple starts it and competitors watch with binoculars

[@EyesOfByes]

Titanium is tough but soft. Glass is hard. So glass breaks.

[@ahriboy]

And the first failed bend test by Zack in iPhone history after the 6.

[@MaxMustermann-vy7ur]

But its not pure titanium its an alloy and that mixes things up so you can’t say its soft.

[@spunkysamuel]

What about the bending problem

[@Darsh.r.m_20]

Does t it being softer mean it's more susceptible to dents? It's a metal

[@sheesh9050]

am pretty sure it was 95% pure @@MaxMustermann-vy7ur

[@IntegraDIY]

Stainless steel will always feel more premium. it’s heavy and solid, titanium looks and feels like aluminum.

[@Farquad76.547]

Too heavy

[@MY-cv2xr]

That’s how I feel, I have an Apple Watch ultra and an iPhone 14 pm, the titanium just feels and looks cheaper. I like how much of a brick my phone is, I saw the 15 pro in store and compared it next to my phone and… stainless steel will always be my favorite material. Johnathan Ive left Apple and here they go ruining his design philosophy… maybe these new Apple designers loved Wolverine too much growing up. Oh and… the black tint on the 14 is pretty impossible to just “scratch off” whereas my Apple Watch ultra does already have ugly scuffs all over the titanium parts 🫣 I really hope they regret the titanium and go back to steel for my next upgrade

[@cameronwooten9593]

@@MY-cv2xrI feel the same way about my 14 PM and the best thing about stainless of what I like is you can buy some polishing solution which is the same product you use on the fridge and buff out scratches which is not possible at all with aluminum or titanium.

[@Rangure02]

Titanium, stainless steel, metal, etc. In the end, it doesn't matter because 99% of people use a protective case and the material of the phone, its texture, or its durability is basically irrelevant.

[@damnfreakingsien]

That is true, which is why many android phone makers took an alternative approach of using plastic instead of glass/metal to make their devices more affordable. BUT Apple is a premium brand. Their phones HAVE to feel good if they want to keep up their reputation. People don't buy premium phones just for specs. These phones have to look expensive and feel expensive. Going cheap like Samsung S base model isn’t cutting it.

[@srinathparimi33]

​@@damnfreakingsienStainless Steel feels good anyway. I think it feels more premium when it's heavier and shiny at the sides. This time, they went with Titanium because they had no other "innovation", not to make it feel more premium.

[@TitusSc]

Except you do feel that it is noticeably lighter, even with a case on… sooo you’re wrong

[@damnfreakingsien]

@@srinathparimi33 as much as I enjoy Apple stuff, this, I agree with you. Even if there are legitimate innovations on the inside (e.g. iPhone 14), it’s difficult to market to consumers without appearing too nerdy and try-hard.

[@Rangure02]

@@TitusSc You seem to have trouble carrying a shopping bag with one hand.

[@aeelinnannelie5651]

It's silly for me. Literally the front and back of the iPhone are made of glass. I've never heard someone say "man those frames are so fragile. I'd really like them to be stronger"

[@just_violet]

Well there ain't so much you can do with the back because glass is the only good material for a premium look and efficient wireless charging

[@_Anakin_Skywalker]

sapphire crystal?​@@just_violet

[@AdamasOldblade]

iPhone 20. Now in Zirconium. Starting at $7,999

[@PhantomObserver]

If I had to guess, I’d say Apple’s chief marketers were watch collectors. The benefits of titanium as a casing for wristwatches is fairly well known among watch enthusiasts, and so it’s possible Apple didn’t communicate it because they didn’t think they needed to communicate it.

[@keijijohnson9754]

It really continues to say a lot about Apple running out of ideas when it comes to coming up with something on a yearly basis. Much like with iOS and especially the Apple Watch, it would've really been much better for them to switch to bi-yearly releases instead as it would've given them.more time for marketing and software stabilization instead if pushing something that many wouldn't really need at all.

[@jtgd]

Bruh, Titanium!?!?! It sounds cool?!?! /s

[@flying_Night_slasher]

​@@jtgdit's not a lot of titanium

[@SaveTheInsects_Team]

I agree! But sadly, this is every major tech company nowadays. There is always nothing that we can change anymore!

[@vladimirpetrovic4206]

Apple does not count on those who have ip14 ip13 or ip12... Ip 15 is for people who have been in the system for some 5 years or more. What you are saying is a misunderstanding of how Apple actually works.

[@kingdeedee]

Releasing every two years makes no sense for anybody. You might be right if every buyer and manufacturer followed the exact same upgrade cycle but they don't and that would be terrible. Why would Apple release phones every two years when a company like Samsung releases a hundred new models every year which are also usually just slight upgrades nowadays?

[@idogarala4217]

The titanium feels really nice in the hand . And it’s true that the phone feels lighter than the number suggests

[@unknown81360]

I have the 15 pro now but never had an iPhone before (except the 6s) so I really wouldn’t know lol

[@cameronwooten9593]

I went from my scratched XR to 14 PM and the best benefit of having stainless steel is you can use the same polishing solution and buff out the scratches like you would on your fridge or stove. You can’t buff out anything on aluminum or titanium, it’s permanent.

[@IReapZz95]

you also forgot to add that titanium conducts heat differently and it might be one of the reasons why the new iPhone struggles with temperature control

[@robbiephantom]

Is titanium really more durable? Feel like I’ve seen a lot of people complaining about stretches and damage more frequently than stainless steel iPhones

[@rulvra3072]

Apple hasn't incorporated enough Titanium in the frame of the phone for there to be a notable difference in strength and durability compared to the stainless steel models, hence the complaints.

[@cachememory]

What I heard it‘s the color coating …

[@historyofapple]

I don’t recommend this for most people using a iPhone 13 Pro or newer, but I went from the 14 pro max to the 15 pro max specifically for the almost thunderbolt USB-C port. In my case I say it was worth it as I’ve been using it almost everyday since buying it to offload files quickly into Final Cut Pro on my Mac. Not to mention while filming videos I can use an external microphone easily, along with a thunderbolt hub to keep my iPhone charged, have the microphone connected, and if I choose to record directly to a external hard drive all at once. If you do that use a external battery pack to keep your phone charged or your microphone will pickup the noise in AC current

[@YaroLord]

Honestly? I'd rather spend that dough on a decent DSLR camera and have a much better photography/recording setup. To each their own, though.

[@historyofapple]

@@YaroLord some may have preferred that, but personally from how good of quality you can get with a iPhone camera these days I prefer that as it’s one less thing to carry around and just using the Apple ecosystem can make it easier as well. For example if it’s one quick short reshoot I don’t have to get all the cables out as I can just airdrop it to my Mac. That’s just my personal opinion though

[@sheesh9050]

u shoot prores log?

[@historyofapple]

@@sheesh9050 yes but in ProRes HDR, for the external hard drive convenience, then compress it down to standard 4K 60fps when editing in Final Cut Pro. I submitted a software update request to Apple to make it available for regular video recording as well. Only time I actually used ProRes log was to show the raw unedited format in a video

[@Roboseal2]

Do you not realize how fuckin much that shit costs? hell no. @@YaroLord

[@tomcambridge7769]

I’d love to know how you make these videos, I myself have started with premiere pro a few months ago and am very much still learning and would really appreciate the insight into how you make your videos so clean and crisp.

[@soumyadityaagarwalla1517]

Its ok, but just some more points.. 1. Some experienced the paint scratching off, since painting titanium is tough, so those who biught natural titanium are safe.. 2. Yes titanium is stronger than steel, but phone's weakest point is not the steel, it is glass... And in some experiments, since steel and titanium absorb shocks differently, the glass of titanium broke first..

[@michaelgoodner3159]

Wish they had a cool color this year. They were all so muted it’s disappointing

[@NoName-ik2du]

They have pink _and_ black! What other colors could you possibly want?!

[@michaelgoodner3159]

@@NoName-ik2du I meant the pros

[@daniyalkhizar]

There might be a (RED) iPhone 15 Pro in March!

[@JunkionMarnot2005]

❤ Another simple but insightful video

[@thisaintart]

The pro res log and high data transfer speeds with the pro max is kind of a big selling point, you see them pointing out they filmed using iPhone

[@andresfurious8302]

I had the 12 pro now I have the normal 15 and honestly I loved the 12 the feeling of the stainless steel was so cool the weight everything I kinda think they took a step back with this new pro true it might be stronger and resistant to scuffs but idk I feel the stainless steel added that extra feeling of premium but I’m sure they know this and still choose to go to another new material

[@chiroyce]

1:05 - A17 Pro being the first ever 3nm chip, and the 5x periscope lens

[@calima_productions]

I had the S20 FE which was made of plastic and switched to the iPhone 15 Pro Max. It feels lighter that my old plastic phone, being bigger, thicker and having that glas on the back. Kinda magic.

[@mr.dude1338]

1:04 this is wrong there where many more and amazing features like action button or 5x optical zoom so get better info next time

[@jtgd]

lol it isn’t really worth spending money on when you have a 14, but whatever makes you feel happy about a 15. The difference is little. Most wouldn’t notice the differences, or easily get used to it and forget about it when they get used to the phone. I’d rather wait until the 16 or 17 comes out. Apple should just stop the yearly releases of new iPhones and make it a 2 year generation.

[@saurabhjitsingh7137]

I upgraded from iPhone 14 Pro to iPhone 15 Pro. I like the feel of titanium. I prefer the light weight.

[@Shaia_TeamLCE]

That’s ridiculous 💀….

[@saurabhjitsingh7137]

@@Shaia_TeamLCEHow is that ridiculous?

[@faded.177]

​@@Shaia_TeamLCEikr, wtf goes through the mind of these peoples heads

[@rdspam]

@@saurabhjitsingh7137maybe the fact that 2/3rds of an ounce makes it “light weight”.

[@asvphios9996]

Damn, bro is getting grilled in the comments but I understand 😂

[@lotus_enduser]

I think the biggest selling point is definitely the better chip for gaming. Resident Evil Village is amazing on the iPhone 15 Pro Max. But I think they can’t sell the gaming aspect as they really only have a handful of games maximizing the brand new chip. And I doubt many developers Will be releasing games for the 15 anytime soon.

[@ahriboy]

Get a Steam Deck instead. iPhone 15 is not enough to run RE7.

[@StayedNateman]

​@@ahriboy1:43 😢rftrr0 real😅😅

[@24kCookieMusic]

lol it is enough and even stronger than steam deck@@ahriboy

[@LetrixAR]

@@ahriboy but that doesn't fit into my pocket.

[@sheesh9050]

tbh it is wayyyyy more than enough its just that the cooling system limits it i hope they but a heatsink or something in the iphone 16 @@ahriboy

[@fdblade1529]

What are they going to make it out of next? Kevlar?

[@ShlokParab]

Like how Apple was sticking "Titanium" across every banner advertising the phone, Samsung is now slapping "Galaxy AI" on every ad, sometimes not even showing the phone itself.

[@MarekKubi]

The second display on the back would be a big upgrade.

[@lyoshak1572]

Titanium is tough, but easy to scratch. It's also very hard to polish. Titanium watches have antiscratch coatings like Citizen Duratect or Seiko Diashield.

[@2Bautomaton]

I bought the 15 pro max two days ago (upgraded from a budget oppo phone) and its absolutely fantastic!

[@IncredibleStudiosZTM]

Now let's see what happens when one of those bend

[@dylandollarhite]

You can! Watch JerryRigEverything's teardown video of the 15 pro. Spoiler: the glass shatters almost instantly.

[@MaxMustermann-vy7ur]

@@dylandollarhitecause the make the backglass more easily repairable but this makes it less tougher

[@user-hj1rs2pk8o]

Nothing happens

[@dylandollarhite]

@@MaxMustermann-vy7ur if anything, sacrificing durability for repairability is just another way for Apple to take more money out of people's pockets lol

[@Mr-Clark]

I'm one of the few people who love the heft of the stainless steel of the 13 Pro Max. I like feeling the phone in my pocket. I know it's there. JerryRigEverything's video of him cracking the iPhone 15 made me say no thanks. I can wait for the 16. Hopefully it's not as fragile..

[@clementmuhirwa]

Its funny how people uses microscope trying to find the reason to upgrade

[@LeeStewart]

Titanium was featured in earlier MacBook Pros, if I recall.

[@TheStopwatchGod]

That's correct, and unlike the iPhone where only the outer band is Titanium, the rest of the phone is still aluminum, the entire MacBook frame was Titanium

[@user-yv5qu4ek6r]

@@TheStopwatchGod How far back was mac book titanium and I am assuming the pro not low end models!

[@TheStopwatchGod]

@@user-yv5qu4ek6r That MacBook was available from 2001 to 2003. So long ago, that it was called the PowerBook, and not the MacBook

[@runningawayvagabond5876]

It totally worked on me. The contract on my iPhone 13 came up and I was going to just get a cell only plan since my phone was paid off and save some money. Yeah, that was my plan until I saw the 15 Pro in Natural Titanium. As soon as I saw it I was like 'Apple, take my money!!!' I used to be in sales for a couple of decades and there are some true-ism's - one of them is people will pay much more for a want than a need. I do not care one bit about how much better the 15 Pro is than my 13, I flat out just wanted it because of Natural Titanium. I honestly don't even know if the back is titanium or just the dull grey colour. Don't care. Have it in a transparent grey camo case and it looks amazing.

[@adamh.7940]

Titanium doesn’t show fingerprints? I have had the iPhone 15 Pro for a week now and see more fingerprints on the edges than any of the previous models. It also has a less durable screen, (I assume so that the device looks older faster, hence you keep upgrading), and has about 20 scratches all over it. Additionally, the titanium sucks for grip, and I have almost dropped this phone on multiple occasions. Really the only selling point of this phone is the fact that it can shoot in ProRAW, and 95% of people don’t even know what that means. For the 5% of us that do shoot video, a mirrorless camera does a much better job shooting in raw and the color science of a camera like the Sony FX3 is vastly superior. And don’t get me started on them emphasizing the USB-C port as a “feature”. They changed it because they had to, plain and simple. Apple doesn’t give a damn about their customer base and will do anything to milk them for every last cent. The iPhone 15 is one of the biggest tech flops of the 21st century and this spiteful behavior, by Apple, will inevitably be their demise.

[@retrogaminggenesis6102]

I still miss the headphone jack :(

[@jjshowsartandstuff6336]

Remember the time when Apple used Titanium for the first time? like when they used it in their PowerBooks? That did not go too well.

[@10MasterM]

Based off of this I'm wondering if we ever see Apple releasing a new high-end iPhone every two years, instead of an annual basis.

[@Tech_Code127-76]

Cool, Video!!!

[@karthikeyav622]

But titanium is insulator of heat so it may make iPhone to run warm than expected And to prevent this fragility ( been seeing in 15 pro reviews in internet) they could have used an steel sub structure instead of aluminum But I choose steel

[@PocketUau]

I’d have preferred if they closed the massive gap in software functionality and stability with Android. None of the versions of iOS 17 I’ve used have been stable, at all. They instead decided to worsen the build quality. What used to be milled aluminum with milled steel bands is now stamped aluminum with flat titanium sheeting cut, bent and bonded to the aluminum. Sure, it’s 20g lighter, but was it worth making the phone far more fragile and easier to scratch than DLC steel? Should have just made them in matte steel.

[@xXmlgamingXx355]

Didn’t Apple already explain all of that in both their unveiling of it and all of their video ads for it?

[@piewackete]

Ehh I waited to upgrade this year, I know I’ll probably get over it but I’m furious about the mute switch being switched to a button and I’m the only person who actually hates usb c. I have seen multiple broken usb c plugs on devices but I have never had a broken lightning port across any of the Apple devices I own

[@Ijustexistokaynoquestionpls]

how do I use an Apple Pencil if it’s not made for my iPad generation

[@williamsanborn9195]

If titanium is more resistant to scratches, how come I was able to see the scratch I made on a demo unit at a local Best Buy store I made WITH MY FINGERNAIL?! 💀

[@ylihao]

Makes me wonder, isn't aluminum just as good? It's way cheaper, also lighter than stainless steel lol

[@davidjacobs6244]

Aluminium is softer.

[@misterxmistery7424]

This video is misleading by pointing out the scratch resistant part. Apple knowingly kept it out from ad materials as all the tests show it is more scratch prone that previous 14 Pro.

[@claireryan9825]

I love my 14 pro I have it for the next few years then I ll perhaps jump to the 15 pro

[@Brass_Tax]

Yeah less scratches if you get the mill finish

[@123theprodigy5]

Man, the iPhone 15 is just overhyped. Save your money and get last year‘s iPhone 14. It won’t kill you.

[@joermnyc]

Stainless steel: refrigerators, Cybertrucks (and Deloreans) Titanium: the skin of the SR-71 Blackbird, spacecraft parts.

[@mitweakz866]

Titanium isn't more scratch resistant than steel. People should start to understand that.... All my EDC gear is made from various Ti grades and all scratches...

[@dnlswan]

Need a channel for Apple explained explained

[@MrBrewman95]

I don’t regret my upgrade from my 12 pro max. I also got $479 in trade in credit which was a nice surprise.

[@tullo5564]

The real deal is that the back glass is way more vulnerable than ever before and the phone will overheat like crazy, making display burns.

[@winindowsdows]

Notice that both times Apple has used Titanium on products other than the Apple Watch (iPhone 15 Pro and Titanium PowerBook G4) they screw up?

[@Vibrantly_Monochromatic]

I had an iphone 6 plus so changing to an 15 pro max was worthy of a change Those who have more recent phone models i think the upgrade isnt worth it that much

[@dianeharrison4975]

Ordered the natural be here soon 🎉

[@SMCwasTaken]

Titanium iPhone Chain

[@SMCwasTaken]

Titanium iPhone

[@bobbobson-dk6jl]

u wot mate @@SMCwasTaken

[@gheorghenegruta7578]

@@bobbobson-dk6jlTITANIUM IPHONE

[@nothingtoseehere8336]

Titanium iPhone

[@crazywarp36]

broje

[@Augusto0926]

Apple articulated everything you just articulated 😂😂😂

[@_Diggler]

The next upgrade needs to come from the customer. I’m thinking 98% don’t use their device to any degree what it’s capable of. If Apple wanted to do something REVOLUTIONARY they’d focus on battery performance. Or make it replaceable. I mean user REMOVABLE

[@prasanthpaul7550]

Bro they promoted the best battery life in the iPhone 13 pro max

[@LexEvans90]

Lesson fromApple : If you can't convince them, you confuse them😂

[@RickRijuanaPro]

😂😂😂

[@BroskyBro747]

pov: apple advertizing be like: "you get a lighter phone" "same titanium feom mars robot" REALITY: "just a new name"

[@resolvanlemmy]

I can't wait for these phones to completely fall apart like one of their old PowerBooks.

[@ricardocarrillo621]

why iphone 15 overheat?

[@smidgeondutchrabbit]

video suggestion - will airlines ban the iphone 15 pro

[@yilmazeras]

There is about 30 dollar worth of titanium in that phone

[@dengyaohou]

Apple just has to come up with something new for android to copy on. 🤷‍♂️

[@dengyaohou]

@@MaxMustermann-vy7ur read my comment again, slowly.

[@MaxMustermann-vy7ur]

@@dengyaohou lol hahaha its to early in the morning 😂🤣

[@dengyaohou]

@@MaxMustermann-vy7ur all good! Now let’s wait for all the titanium android phones to come out!

[@DB-bi1ph]

Just to remind you all that the iPhone is NOT the first device featuring titanium. The first one was the Essential Phone, launched in 2017. It was made of titanium on the edges and ceramic on the back... really gorgeous Android phone, unfortunately discontinued.

[@jacobg.witmer]

Here’s a video idea I have in mind: “Why do some retailers still sell 30 Pin cables in 2023?”

[@mutchlouis9707]

They can launch the next iPhone with dual wireless antennas so that users can connect to a network while tethering it. This feature is already in macs and it’s called “Internet sharing”. This revolutionary feature (sarcasm) which is already a standard in android phones for ages would sell more iPhones.

[@mrdanmargarcia]

Coming from the 14 pro max. 15 pro max has two distinguishable difference that happened to be big deal for me. 1. 15 pro max is lighter. 2. 15 pro max is more comfortable to the hand due to the softer edges.

[@jakefromstatefarm145]

I still love the titanium, idc what people think about it ❤

[@crazywarp36]

Theres barely any titanium though, its only on the sides of the phone, and is mixed with other metals

[@jakefromstatefarm145]

@@crazywarp36 the outer titanium is pure grade 5 titanium, and it’s not mixed with any metal, but the inside is aluminum

[@crazywarp36]

It aint pure its been proven to only be on the sides, not the frame. Its also mixed with other metals, if it werent, it would cost apple too much.@@jakefromstatefarm145

[@Ben21756]

@@jakefromstatefarm145 Grade 5 Titanium is 90% titanium, he’s technically right when he said that it was mixed with other metals.

[@jakefromstatefarm145]

Ig, but you can still basically call that pure

[@just_violet]

Titanium or steel? Pfft. I choose S23 Ultra's good old aluminum

[@sebastiansamuel97]

IPhone 15 series introduced usb-C

[@user-eq5lt2xv2g]

I had been eagerly anticipating the launch of the iPhone 15 Pro Max as I was considering purchasing my first iPhone. However, I was ultimately left disappointed with the features and performance of the device. It simply did not meet the high standards that I had expected from Apple. As a result, I have decided to hold off on purchasing the iPhone and wait for the release of the Samsung S24 Ultra, which has piqued my interest with its promising features and technology.

[@srinathparimi33]

Although 15 pro's release was disappointing, it's still a great phone for someone who never used an IPhone. But you could make an argument for the S24 ultra though.

[@ejonesss]

whats special about titanium is the 3000 to 5000 degree sparks if you strike titanium like a match on a rock or cement. that is how golf course fires would happen.

[@noxwill0000]

I think we don’t give a f about the external material since we have a case

[@preedtheone6332]

The Sellingpoint is USB-C. Finally getting Prores Videos off the Phone in a few seconds than half an Hour.... ok it should have done 8 years ago but that was the sellingpoint for me

[@stefannikola]

*fewer scratches and scuffs

[@mr.jimmeh]

Apple is probably going to focus more on the materials and iOS from this point on

[@romeonjuliett]

forre reall

[@Samantha-vlly]

Agree

[@alg003]

Imagine usb c being a notable feature point on a flagship phone in 2023 when Apple forced USB C into the market before anyone else 7 years ago but refused to make it universal on their most popular devices. Innovation is honestly dead.

[@bockersjv]

Fewer fingerprints and fewer scratches and scuffs😳

[@SMX815]

I have the iPhone 15 plus, I think it is the better & i think the titanium is a gimmick. The aluminium iPhone 15 plus has a larger screen & better battery to the IPhone Pro

[@AkashSingh-uk5ub]

same people going crazy over space black colour macs and have no use of the power of those silicons

[@ALF2003official]

Did I just notice McLeodGaming's logo?

[@darkguardian1314]

Apple couldn't give use a sapphire screen... 2:00 Titanium on a phone with glass panels front and back and scratches easily on anodized colored surfaces. (Around the charge port) Well, It won't bend much but that doesn't matter if the glass breaks. Titatinum has less heat transfer so the phones get warmer while charging or in use. Weight..your're not really going to notice the difference unless you hold the two phones side by side. Titanium is mostly not maganetic making recycling difficult and will likely end up in a landfill. Titanium is better used for aerospace and medical parts...not phones.

[@rickyjaimes3836]

I can’t wait to get the iPhone 15 Pro Max titanium

[@iluvkath07]

I am so happy with my iPhone 15 Pro is gorgeous❤

[@fVNzO]

The materials have always been a selling point for practically every single iPhone and key aspects of their keynotes, you're definitely wrong on that one. Very wrong. Even their 2G/3G generations highlighted the polycarbonate as being very strong, the 4's with their glass, then the thin aluminum "aircraft" grade. Then the "surgical" grade stainless steel. Etc, how the glass seamlessly smoothed from the perimeter of the iPhone X. Each and every single iPhone had it's materials as a key selling point and differentiating feature.

[@HamsterPoductionsVT]

They shouldve gone with tungsten

[@Eliasu1150]

titanium makes iPhone lighter, but we all know people will ALWAYS PUT ON A THICK ASS CASE.

[@aleksandr_elkov]

*Watching from my iPhone 15 Pro*

[@Samantha-vlly]

At this point, 13 Pro Max is the safest bet for those who’ll upgrade

[@iPhoneExpert3710]

0:05 What about the 13 Pro?

[@NR20244]

The 13 Pro brought ProMotion.

[@quocbao7675]

Nah it’s not tougher, it’s easier to scratch it than the 14 pro