Alex Hormozi's Advice on Branding in 2023

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[@pipspedia.]

I can't believe we live in a world today where such advice is for free. Losing is an option, PERIOD.

[@ManicMillions]

Love your mindset, yes! That means winning is a choice.

[@grantog123]

1000%

[@ReligionAndMaterialismDebunked]

:3 Good video. It's just unfortunate that he practices and promotes bad posture with his mobile phone that he looks down to. That ruins your health, and in return, it hurts your productivity.

[@ReligionAndMaterialismDebunked]

Yeah, that's what I tell plenty with cognitive dissonance towards veganism because they're too occupied with being unhealthy, uncaring about world hunger, uncaring about 70+ billion land animals r*ped into the world each year and tortured, the main reason for deforestation and pollution, etc. The same goes for near-death experience consensus that thankfully debunks cancerous religion and material atheism dogma. Besides the two-party puppet show in America that the Founding Fathers fought against having when they were against having any political parties to avoid the divide.

[@vicunhar]

@@ReligionAndMaterialismDebunked I think you're focusing on the wrong thing here xD

[@allencrawley9867]

🎯 Key Takeaways for quick navigation: 00:00 🌼 Branding is about cultivating associations with your company's intangible ideas that you want people to connect with your brand. 04:28 🎯 Prioritizing strategic moves is crucial for business growth. Identify the constraint of your business and focus on actions that maximize output. 06:08 🚀 Focusing on brand building might not be the best strategy for local businesses. Concentrate on product quality and service to strengthen your reputation. 09:08 🎯 Strategy is simply prioritizing your actions to get the most return for your effort, making sure to allocate resources effectively. 12:02 💡 Identifying the constraint of your business is crucial. Spend your time and effort on actions that overcome the limitation and bring the most significant growth. 15:34 🤝 Leveraging your time and resources strategically is essential for business success. Prioritize actions that offer the highest return on investment (ROI). 19:31 🔍 Ask why you can't 10x your business and identify the constraints. Focus on actions that increase customers, increase customer lifetime value, or decrease business risk. 22:16 📈 Focus on building valuable assets, not just increasing income, to grow net worth. 22:46 👩‍💼 Transition from having a business dependent on you to building a valuable business with a skilled team. 23:14 🏆 Big businesses maintain higher standards by hiring and retaining top performers (A-players). 24:11 💬 Confront discomfort and have hard conversations with underperforming team members to ensure growth. 28:42 🎯 Prioritize tasks based on their impact and ease of execution (impact-ease matrix). 36:10 📈 Focus on improving the product or service to encourage organic growth and referrals. 44:48 💪 Solve the root issues in your business rather than searching for quick marketing hacks. 45:27 🏢 Branding means associating tangible elements with intangible ideas. Build a brand that reflects the values and ideas you want your prospects to believe about your business. 46:44 🌟 Translate sadness into a lack of options and ignorance. Combat sadness by becoming informed and attacking the problem with strategies. 48:26 🧠 Intelligence is the speed of learning and the ability to change behavior in the same conditions. Measure intelligence by how fast you adapt and change. 51:42 🎯 There are only four ways to get customers: warm outreach, cold outreach, paid ads, and content creation. Quantify your efforts using the rule of 100 to drive leads. 54:22 📈 To scale a local brand, simplify and streamline operations to increase profits per facility. Focus on efficient capital usage and reduce operational drag. 58:30 💡 Ensure your business has strong margins and operational efficiency. If you can survive without new customer acquisition for a few months, you'll have a solid foundation for growth. Made with HARPA AI 👍 Upvote to improve video surfing

[@JarmaraL]

ty

[@PeterandJuralove]

AI, huh? However you accomplished it, thank you. Nice snapshot of the important points.

[@eddyloko004]

Thank you ❤

[@kaushikvsmaniyan]

Thank you

[@asilbeksattorov3009]

Thanks

[@thehungrydotart]

17:38 “If your business is not growing as fast as you want it to, you’re working in the wrong stuff. “ The reality check I needed.

[@John-wc9gp]

same and its funny cause right when i saw the comment he said it in the video lol

[@paveltantsiura]

Alex you are unbelievable in simplifying things. You explain the business as a rules of the game.

[@Super_BeastGirl]

Key Takeaways Play the long game Invest in high performers and forth mediocre people Don't just advertise hoping to make your company better - if you suck why would you want more people to know? Doing the boring work is what matters most Talk shit to peoples face and make sure they know they need to be better 100 minutes per day on ads, content, cold outreach or warm outreach. Pick one and put in 100 minutes. Do the work. Spend two years creating something that your customers will be thrilled to advertise for you, or you'll spend two months creating something you'll spend years trying to advertise yourself struggling. Make better sandwiches. Then scale.

[@areez22]

I think it was 100 of each, not 100 minutes of any.

[@jake.presents]

NOT 100 minutes of each.. That's 400 minutes or 6hr 40min per day ON TOP of the business they're already running... No. It's 100 minutes on ONE. For a period of time, to test. It was either this video or a different one where he said he put out like 500 flyers. And his mentor said they do 5000 to test... per DAY.

[@theyashveeryadav]

100 mins of content 100$ on ads 100 Dm/ day Do any one of them everyday for the next 6 months and you'll easily make 100k/month -Alex Hormozi

[@justin.popovic]

51:30 8 Ways to get customers. This lesson is ABSOLUTE GOLD!! I've been an entrepreneur for 14 years and I've never seen such a simple, actionable and useful way of explaining how to be successful as this. He literally reverse engineered how to be successful in business into a single flip chart sheet! Amazing

[@YasirKhanCoaching]

No tank? This must be AI generated Alex

[@overseastraveller6447]

the beater is under the shirt, you can still see it :D

[@ManicMillions]

You're right! Closing the video now LOL

[@joinjosh-lafayettelouisian5527]

Has to be

[@typeofguyto]

Lmao in his other day in the life video it shows him wearing the tank then he puts this over it right before going out

[@gauchequizon]

great comment lol

[@LucianoDevoto]

Thank you Alex for making this content available for the rest of us.

[@talyshalabuza]

“If you print money on the backend, you can get silly on the frontend” 🔥 I love this channel!

[@user-mb4bf2qh7s]

Only person I can listen to who genuinely makes me do the actions I need to. Whether it's side quests or boss levels. Thankyou Mozination!!

[@keysncoffee7733]

KZbin knows me too well.. I was looking at another video thumbnail and low-key judging their logo design then retold to myself that logos don’t matter, it’s the value that you give to your audience. Literally 2 scrolls down was this video and now I’m watching this 😆

[@jordanau8756]

Thank you for uploading an hour long video, totally worth it…more of these!

[@dannyquiroz5777]

This video hit me right in the gut, specifically the ‘more and better’ vs ‘new’

[@anarguedas]

Thank you Alex.The best class I received in a long time! Really to the point that works for having better results. Great content and very usefull.

[@Christopgneuhaus]

It’s unbelievable that this content is available for free. That’s basically consulting and its insanely valuable

[@petesoleet]

Rewatching your lecture. I’ve had the opportunity to learn from some of the best doctors in the world at emory university. This was an amazing lecture, loved this style over powerpoint

[@meetseanbrown]

These videos are a Godsend. 🙏🏾 Thank you Alex and Leila!

[@Thetinyhouseguy101]

Decided to get a coffee instead of going to bed to listen to this whole thing and Thank you, I learned more tonight than I have from multiple others! You know your shit and you know how to teach it!

[@DanielaKingdom]

At this moment, it is crucial for individuals to prioritize investing in alternative streams of income that are not reliant on the government, particularly with the existing worldwide economic crisis. Investing in stocks, gold, silver, and digital currencies can still be profitable during this period. Therefore, it is advisable to explore these investment options to secure one's financial future.

[@user-dx4sc3vg9y]

You're correct!! I make a lot of money without relying on the government. Investing in stocks and digital currencies is beneficial at this moment.

[@user-rb6jg6bj2i]

Starting out with a with a professional that knows the ropes of the choppy but profitable market is the best way to achieve getting a well structured portfolio. That’s why I have been working with Yuval Eric Brokman‘ and that doesn’t make me daft because in financial dealings one have to be prudent. Most traders enter exit with a quick 10% profit which is not bad in a general opinion but why not aim higher, it doesn’t necessarily mean to be greedy.

[@olgageorgsen9654]

That's fascinating. How can I contact your Asset-coach as my portfolio is dwindling?

[@olgageorgsen9654]

please help me,

[@user-rb6jg6bj2i]

google his name

[@LaynoProd]

so much value in this, thank you Alex, will apply these things to my current music business to make it better and myself a better boss

[@MitchellKeahey]

I’m actually blown away he dropped this for free. So many gems 🏆

[@johnhanna3820]

Agreed

[@JigsawPiece]

"Ah man, I've had my head up my ass, that's why it's so dark..." Put that one in the arsenal. Thank you Alex. Haha!

[@oriol11]

So much value here, Thank You Alex learned a bunch of stuff in this one!💪

[@danijcruz]

i pray that everyone who watches this video reaches success!

[@user-ex3mx7hk4l]

💕💕💕

[@GreenMochi420]

These videos give me so much encouragement! I have no idea what to do and this guy lays out real smart gameplans!🤯 Thank you so much!💚💚💚

[@HuseyinMehmet-ox5vd]

Having an icon like Finch associated with 4ra makes every event feel premium and top notch 💎👏

[@carmendavids6856]

literally phenomenal and all actionable and immediately implementable for myself and my business. Thank you

[@cxa011500]

Great talk. Loved the definition of strategy as allocating finite resources against infinite options. (Completed: 6/30/23)

[@valentineekesi184]

Thank you so much for putting this out. Such good content.

[@charlesrobert4146]

Alex's always looking out for the community. Godbless you Brother.

[@nickb193]

Sadness Vs Anxiety. Loved it! An hour of great information.

[@PeterShev]

21:18 You become wealthy for the shit you own, not for the shit you do & the importance of delegating to A players 28:33 Out of #customers, LTV and increasing enterprise value - how do you know what to work on? 45:57 Summary

[@davidondrejek8947]

This might be the greatest keynote I ever saw. Thank you.

[@Jim-nasium]

I can’t believe that this is free. Thank you immensely.

[@kushpush2724]

Crazy ! Thank you man for all that free content.

[@GeorgeKevin840]

Your analysis is inspiring and mine is similar. Getting the best business strategies for short term/long-term trading involves a lot and I stayed determined, took risks and also learned from my mistakes. Considering how beneficial my investing in trade has been lately, my target is to hit 1million by January 2024 and I believe it is achievable

[@Andres34566]

What is your strategy ?

[@beniaminobiancotutooniente]

Best of luck

[@GeorgeKevin840]

I rely on strategies from a source that ensures my monthly profits

[@Andres34566]

How can I connect to your source for success tips

[@GeorgeKevin840]

Telegrams

[@mahirahmed3502]

The BEST content of Alex so far 💯💯💯

[@olayetunde3485]

This couple ❤GOALS…… imagine them having dinner…. They’ll be talking about business, but they love it!! Brilliant power couple

[@ashleycreighton9114]

Love Alex's definition of strategy

[@D0XX0]

GOD BLESS YOU ALEX

[@julesv2914]

22:37 you become wealthy from what you own not what you do

[@vicroque909]

Literally just hearing what strategy actually means makes this so valuable. Had to pause and comment lol

[@yangmuming]

grateful. from the bottom of my heart.

[@alimuzzammil7965]

This is so much better than paid content

[@trevorholmeyer7022]

I can't tell if the crowd audio is silenced or they're all zombies. Content was standing ovation-worthy ⭐⭐⭐⭐⭐

[@shishirwadhvan2849]

thanks for putting out this video ... loved it

[@Laflaqua-hg5yx]

Alex! Dude! You are actually funny and made me laugh so hard at times 😂 love it!!

[@elr3y]

Real value in this one. Loved it!

[@Opmsu]

Why did it take me 10 days to find this. This was absolute fire. Wow

[@rochellevincentevonk]

Such great value, thanks for making this available to us

[@midwestfinestrealty622]

This video is so underrated…might be best sales/business mastermind out there

[@SampsonRoofing]

Thank you Alex once again worth more !!!!!!!

[@ChildCustodyUniversitycom]

In a meeting one time I told a guy that he has 2 weeks to get it together or hes fired and he said that I might as well just let. Him go now then. Everyone laughed including me, then I fire him. Alex speaks truth and his experience is valuable. Thanks for the videos.

[@escueladeartesemocionales]

thank you so much for all your knowledge man! very inspiring

[@EmineMuhammed-vi8qk]

4ra having Finch as an ambassador adds a layer of trust and class to their events pure quality 👌⭐

[@fueledfranchise]

Love this bro! Thank you

[@HereForChess]

The value is so real, thank you

[@getfinfab]

Most business advice is crap Most businesses can’t separate the stellar advice from the crap This is Fabulous Nails it ❤ He Nails It

[@WOok2a]

Just acquired a business last month. This couldn’t be better timing.

[@mozimediaofficial]

so glad that you got value from it 🔥

[@Antifragileathlete]

Thank you, Alex. I'm getting better results in my personal training business.

[@TaraBaklund]

I’ve watched this 2 times already and am already implementing… thank you so much for such practical information! Big ahas!

[@johnferruolo7807]

Alex Your humor , is a perfect dryness to work for all audiences, call it "business dad" jokes

[@SerenGordon]

Successful people don't become that way overnight. What most people see at a glance wealth, a great career, purpose is the result of hard work and hustle over time. I pray that anyone who reads this will be successful in life, 🙏

[@jasonsimpson7233]

You are right, to be a successful person in life require him or her of hard work and time

[@RuwanIndika-sz8ng]

The best thing to do with your money is to invest it rightly because money left for saving always end up used with no returns

[@Matthew0266]

It's obvious everyone is doing this online Investment

[@_Carlos_872]

Investment is the key to achieving success with the current pandemic slowing down so many businesses

[@felixpoole2050]

Talking about been successful. I know I am blessed if not I wouldn't have met someone is as spectacular as Stacy Garric

[@Migaexch]

alex you are so smart.... you simplify stuffs so easy

[@giuseppedantzelo2531]

amazing advice, thank you so much Alex!

[@mihaelstrnad]

This is literally How to run business 101

[@nicnose7155]

This is a perfect example of having knowledge of something vs knowing something.

[@BerfuZekiye]

Aaron Finch as an ambassador for 4rabet really raises the bar he brings that star quality to events 🎤✨

[@dnawormcastings]

I like listening to your videos because u talk about real stuff not sugar coating it like most 🇳🇿❤

[@edujyoung]

Hormozi with the Brand Broquet 💐 I do brand strategy and have a done a bunch of courses on it and this is probably one of the best and most simple ways I’ve ever heard it communicated. Solid! Love from Western Australia 🤙🏽

[@mywifebuys4434]

Excellent advice and very timely for me and my business!

[@JaredJacobsonLaw]

Love this content re priorities and strategy 👏👏👏

[@abubakerhamid3543]

Wonderful..Alex was literally Spitting Huge bars That Can build an Self Embire Business...Many Thanks Man❤.

[@junglerealtor]

World of knowledge, thank you Alex!

[@jamiehenrybrown]

Absolute gold once again Alex.

[@jake.presents]

11:28 buying 'all' the photo studios in an area is called an industry roll-up (it works because you can cheaply replicate or add-on the additional overhead op expenses like advertising, marketing, taxes etc while simultaneously applying the proven revenue strategies) For example, Blockbuster purchased tons of video rental stores.

[@andrewyuen6632]

Alex the Goat! 🐐🐐🐐

[@iDalisMediaTV]

STRATEGY is just PRIORITIZING. . Omg so true . ❤

[@rolandconstructioncompanyl8110]

Great video thank you for your time and knowledge longest video I have ever watched could've kept going

[@ArtByHazel]

Thank you Alex for the hard talk. One of the best business talk that throws all the other business courses to the bin. Simplified, direct and effective. Focus on strategy aka what to prioritize everyday. M-oney E-nergy T-ime Gotta talk to the one who sucks. ❔❔❔

[@danielmandoki]

I've given me so much clarity. Thank you so much!

[@allisonwetig]

absolute fire! thank you for your wisdom.

[@Justin_Beaver564]

Excellent advice!

[@aaronjaggers3117]

I like this guy ! Hes sharing the tools to succeed for free

[@s.omarfarooque1486]

Thank you!

[@HouseOfBrandsMedia]

OMG I see so many flaws of myself as a business owner here. I do to much NEW and I’m to Pussy. This fixed my blind spots 🙏🏽

[@domzeglaitis]

better than most paid videos! 🎉

[@donspradley6912]

So powerful!!🔥🔥🔥🔥

[@julesv2914]

28:52 strategy. All efforts look at the three factors to think about. Go after the easiest one to implement or do.

[@RizVNTV]

52:40 Oh shoot. That rule of 100 simplifies things a lot. Thank you

[@richardr.notice8755]

Love it

[@no1djkamilo]

Amazing! So much value! I would venture to say that Alex is the most engaging and valuable business leader of our generation.

[@zoned3mon838]

100%

[@brockwrichards]

So much gold here. Great talk!!!

[@RW_1]

This was amazing content. Alex breaks things down in such a way that it's not difficult to apply your own situation to it.

[@ManicMillions]

Are you also in the gym world?

[@RW_1]

@@ManicMillions I am not

[@cajunseasoning1846]

@@ManicMillions Thats why its amazing, you dont have to be in order to apply his advice. Its almost universal

[@RottenMelonProductions]

Great speaker and content. Love following his videos.

[@jsoteldo8881]

Alex is a real one, a smart one, and a funny one.

[@Drasen]

There is no shortcut to a quality product 💎

[@Kitavibez]

Thank you so much for this video ❤️❤️❤️

[@jzk2020]

Thanks for another amazing lesson.

[@andreagiordano1778]

Amazing content. Thank you