Drinker's Chasers - The Marvels Cost $275 Million? MASSIVE Flop Incoming

[@shanehudson3995]

Imagine destroying a multi-billion dollar media empire in only 4 years. But they managed.

[@occultnightingale1106]

Disney sure did destroy Disney in only 4 years

[@Parlimant_Strifey]

it started in 2011, but they started eating the commie chum from papa Larry Fink since 2019. Their own fault.

[@AntiDoctor-cx2jd]

twice lol, or 3 times if you count marvel, disney, and star wars

[@AchtungEnglander]

at first I got angry, than I got resigned to it and then I thought about it a bit more, and now I think its hilarious.

[@furytheredhead]

Companies that big rarely fail to the point of getting dissolved, but with how well they're doing at failing, I'd like to think it's possible. It will take years more, if not decades, but they will run out of remakes eventually, Star Wars has been in the bin for a while now, Marvel has lost all momentum and relevance, and they're bleeding money hard on the streaming front. Here's hoping!

[@mawnkey]

It would actually be hard for Disney to waste more money by using a flamethrower on a big physical pile of cash at this point.

[@punkypinko2965]

The lighting wasn't quite right on that shot. Let's shoot the scene again and burn another pile of cash.

[@PsilocybinCocktail]

I was thinking along your lines last week. Surely it would be easier, quicker and cheaper overall for Disney to just cram a shipping container with as many $1,000 bills as possible, and then just drop it into either an active volcano or the Marianas Trench. The only way things could get worse if for Kathleen Kennedy to shoe-horn herself into the production somehow.

[@alexd5674]

Wasting money is the point. $ would go to another department or to pay debts. Why not spend it on yourselves

[@ErikDeMann]

For a second there, I had a mental image of a KK version of the Joker lighting up a small mountain of cash..."I'm only burning my half."

[@kool4209]

like the Joker in the dark knight burned less money than disney

[@davidgantenbein9362]

It’s 275+. The 130 million was from Vanity after they failed to read the financials properly (it was roughly 130 for one year, but 275 for the total time frame). But it’s even worse, as the 275 million reported, were the cost up until September 2022. If Marvel did any reshoots or cgi since then, the cost would up even further. And yes, no marketing in that sum.

[@Splitter4416]

I would not be surprised if VFX companies are giving marvel increasingly bad VFX on purpose for the way Marvel treats them

[@piotrmajewski5978]

By marketing you mean calling fans sexist and racist? This shouldn't be that expensive to do.

[@stigmaoftherose]

@@Splitter4416 I mean, it's literally impossible for them not to with how the chop it all up and want redos up until the 11th hour.

[@1320crusier]

so realistically... ~400 million.

[@Malum09]

So the budget for the whole production alone could be $300 million and that’s not even counting marketing? This movie needs to make a billion to break even! They are cooked.

[@jonathanmartin3767]

Regardless if this movie flops, it will be described as "brilliant, brave, powerfull......". It will be preached as a success even as the theaters are 95% empty.

[@DawnMayCry]

I am not going to see it at cinema, can tell you that much :D

[@Alboalt]

Your post is very bold and empowered.

[@moozillamoo2109]

Rotten Tomato is already working on fake numbers.

[@decimgames2163]

Does Disney still have the credit to buy the other 95% of theater tickets for the first weekend???

[@Neonradss]

No doubt straight men will be blamed yet again.

[@MADGUNSMONSTER]

It's not "Superhero Fatigue". It's 'Crappy Studio', "Activist Writer', and 'Bad Decision' fatigue.

[@parjai97]

I mean, Ultraman Blazar, Kamen Rider Geats and King Ohger have been highly praised superhero shows!

[@Tak3034]

@@parjai97I’ve recently got into the Power Rangers battle for the grid comic/storyline. I completely agree when you have writers and artist who love the source material you can bring back/draw in new fans.

[@alvaro.martinez]

I completely agree. In fact, I think it's quite the opposite, audiences are craving for a new superhero epic such as Infinity War was. It's only that movies are bad.

[@ErikDeMann]

@@alvaro.martinez *Secret Wars, but for god sake not made by the current crowd of wokesters!!

[@kool4209]

been said it for months now but these review monkies are following whatever trend..... Fatigue means even if Endgame was to drop today. It'd make 200 mil. Thats fatigue, doesnt matter if its good........ superheros will remain as long as humans look for beings to save them

[@jimbobbrowning35]

The thing I don't really hear anyone talking about is the dichotomy of Disney management. They originally acquired Marvel and Lucasfilm to bring in the male audience, but now they are doing everything in their power to ostricize those same fans by making everything about girl power. It literally makes no sense.

[@tex7432]

It does if you view it as propaganda rather than entertainment

[@rodbarnes9624]

I can see future documentaries and business courses on the way detailing the expensive failures and warnings about Disney's IP mismanagement.

[@HerculesBallsInc]

You have to keep in mind that huge corporations like this often act as cross-purposes. I'm sure the bean-counters did an analysis on market share and audience uptake and calculated that those purchases would be a brilliant decision, and got right on it. What they could not calculate was who was going to be put in charge of those new acquisitions and whether they would immediately be prevented from doing anything they did well before. Some corporations do this very intentionally: Google has been buying up superior search engines for years and burying them instead of deploying them.

[@ProjectLDV]

@@tex7432Disney is state funded, it’s just a mouthpiece for the heavy handed far left.

[@EvilDoresh]

They're taking them for granted, plain and simple.

[@Lifebydeath]

They’re just going to keep on digging till they hit rock bottom…

[@och70]

And then they’ll grab the dynamite to blast through, and go lower.

[@danbeasley6135]

Oh good Sir, they're boring directly into the earth's mantle....

[@paintedblue1791]

At this time it looks like there going for the bottom of an financial infinite gravity well.

[@chasehedges6775]

@@paintedblue1791 The bottom of a black hole

[@vladpiranha]

Then they'll go get their picks. ⛏️

[@All-Fur-Coat_No-Trousers]

You see, the goal here was for the audience to _marvel_ at the cost-to-quality disparity.

[@synapse913]

The *goal* was cultural destruction.

[@billbillinger2117]

Eye sea what ewe did their.

[@haitch2676]

Superman the Movie in 1978 - “you’ll believe a man can fly” The Marvels in 2023 - “please believe that she can fly!”

[@texasbeast239]

$100 Million down: "You'll believe she can fly." $200 Million down: "You just might believe she can fly..." $300 Million down: "Please believe she can fly!"

[@Hemskelol]

@@texasbeast239congrats on making the joke worse

[@lightingthief4482]

​@@Hemskelolcan't be any worst than your life

[@meitsme372]

I saw a comment: "Extensive VFX for making Brie an actual actress". I counter: Extensive VFX for making Brie an actual cheese.

[@heartysquid]

He he

[@Inkling2B]

I see what you did there

[@fidel-3470]

There's GOT to be financial embezzlement or shenanigans going on across Disney. Let's not forget that Christine McCarthy, the Disney CFO, left "abruptly" for "family leave" and had her last day, just 3 months ago. And who got to take the helm is the financial guy running the Parks, not the film business. All signs point to the content producers (film + streaming) being a shitshow.

[@alexd5674]

I totally agree. Inflating budgets is the goal. Plus you can do a tax write off for the loss

[@Jadty]

Talmudic accounting.

[@williampitt1537]

None of it is happening in my opinion. I believe that Disney is creatively barren and thus they rely heavily on money instead of innovations to get results. I'm not talking about the writing, but simply how they run their business. They're just forgetting how to be cost efficient.

[@Ghost101]

@@williampitt1537 Creatively bankrupt is something I believe, but to be this financially inept at this kind of level with a large brand name like Disney, you have to be extremely this dumb and stupid running the company into the ground. OP is right. There's got to be some financial shenanigans behind closed doors that we don't know of.

[@ajdz1840]

@@Ghost101I completely believe this. It’s like when all those shows got pulled from D+ for the tax write off. I’d never heard of most of them, no one ever spoke about them, there was no accountability about whether they added even one subscriber, and just reading synopsis of what they were about it seemed a kid in their bedroom could post something to YT ten times more entertaining for next to no cost in comparison. Some people at Disney must be getting exorbitant money for merely putting shows into production. And then add on their inflated costs!

[@Laxhoop]

Marvel is never going to stop pushing characters like Ms Marvel, trying to convince everyone to treat them like A-listers, even though the most successful things they’ve ever been involved with, had been about them dying, or a video game that’s being completely unlisted.

[@Karthig1987]

Ms marvel seems less lame than iron heart lol. Both are bad though.

[@Laxhoop]

@@Karthig1987 They’re both of the same group I’m referring to. America Chavez being another member.

[@lonewolf9578]

@@Karthig1987true, she seems okay but they keep trying to make her this prominent figure in marvel

[@justinmadrid8712]

@@LaxhoopThe Squad

[@RichSmithson]

As someone who grew up in the 1990s. Ms Marvel to us was only the woman who Rogue stole her powers from. Considering the MCU probably was doing the best with millennial audiences, im not sure why they are so intent on pushing her. She was like a D tier character that was powerless because Rogue had her powers. Rogue was the superstar of the 90s with the X-Men.

[@LeoJay]

There is no way in hell it's the cheapest MCU movie lmao it's just no possible with Disney.

[@haku8135]

I mean ALL the main characters have powers that are HEAVY on special effects. It's not like Wolverine where you can stick blades on Hugh Jackman. Their effects suck ass, but quantity over quality.

[@macsmith2013]

Can you imagine the backlash if THE poster child wymen movie was the cheapest of the bunch? I'll have to go with the 275 mil $ figure for that reason alone.

[@StreetPreacherr]

Yeah the math just doesn't work out? Like, women only earn HALF of what a Male actor would make in the same role right? However since there are THREE broads, then doesn't that still put them at like 50% more than just hiring 1 man instead? Although I guess 2 of them are 'black' chicks, so do they maybe not get the same fraction of a guy's salary that the regular girls make?

[@Grigorii-j7z]

The whole movie shot in blue box. At this point it's hard to consider it movie, rather a two hour cutscene.

[@gavinpowell4607]

The amount of contrast in your superman profile pic is burning my eyes as if he were using the eye beams.

[@SniperKingz]

The industry has to change. The cost of these movies is unsustainable and ridiculous.

[@merok4291]

Its money laundering.

[@shreysharma726]

and they say that spacex's starship is using too much money

[@shreysharma726]

god .... 278 million dollars ....give it to spacex for their starship development ... or to NASA ...atleast it would help make humanity multi-planetary

[@DB57RB]

Insane. More and more I believe at some point it's going to come to light that all these super over priced films are massive embezzlement scams.

[@gavinpowell4607]

No that's the Adam Sandler group does that.

[@davedsilva]

Logical, business explanation for woke

[@Klaaism]

Thats nothing new. Plays and movies have even been done: The Producers

[@HamiltonLLB]

There are reports the runtime is 93mins. £2,950,000 for each minute!?! I thought British politicians spent public money quick. The Marvel Cinematic Universe is rank amateur compared to these guys 😂

[@thelastmotel]

The first few rounds of rewrites, and at least the first round of reshoots, was to change the film to accommodate the fact that the 3 leads didn't want to be in the same room at the same time as each other, as they all utterly despise each other.

[@WGENTERTAINMENT777]

The youngest one and brie larson seem to get along. Then again, pretending is their job.

[@toh6261]

Brie and the black chick are probably, basically the same person, so of course they can't stand each other 🤣

[@StreetPreacherr]

Now that doesn't make sense... Don't most women tend to get along automatically? Especially when they all have similar jobs, and are sort of in competition for a limited amount of praise/attention and financial reward? I mean, don't they usually just shake hands or bump fists. wish each other luck, and then work as hard as possible to do a better job than the other person?

[@WGENTERTAINMENT777]

It is kind of weird to hear about grown adults sabotaging multi million projects just because they can't get along. All Ms. Marvel fans will be devastated. All 7 of them.

[@thelastmotel]

@@StreetPreacherr hahahahahahahahahahahahaha I work in a field that is around 95% female, and the in-fighting, the politics, the factions, the bullying, and all the other associated nonsense, take precedence over the work.

[@-lloygic-3565]

Marvel's pushing of these movies is kinda like that parent that monopolizes social engagements to show everybody the full album of fridge-hung drawings their kids have made. Yes, we get it, you're proud of your kid, but do I really need to look at 275 photos of crayon drawn houses to validate that pride?

[@ericjohnson6120]

Let's not forget that most of the teen audience they're trying to reach weren't even born when this all started in 2008. Everyone who can remember seeing Iron-Man in theaters is at least 20 years old now.

[@flarestriker2005]

I was 2/3 when Iron Man was in theaters(18 now).

[@looinrims]

And men

[@etistone]

I know there is inflation and stuff but 20 years ago, the whole Lord of the Ring trilogy costed a total of $287 millions. Adjustyed to inflation, it is barely half a billion.

[@SeSeReRfRf]

And that's for around 12 total hours of screentime if you factor the extended editions

[@edwardhannah8507]

And New Line Cinema took a chance on those films being made back to back. If they bombed, they probably would've been bankrupt. Compared to the making of The Hobbit movies that was rushed.

[@MichaSennin]

also you have to consider the entire time it took from pre-production to actual shooting. they began in what, 96-97` ish to start writing the script building Hobbington in the meantime ect. its so crazy how they did that with 300M or less.

[@etistone]

@@MichaSennin Yeah, today, this would be unthinkable.

[@AJTalon]

Yes, but those were good movies. Written, acted, directed and produced by competent people with a passion for the project. No such beings exist in Disney anymore.

[@bcatbb2896]

wow, thats a insane budget. trying to recoup that cost will be next to impossible, especially when the cast is hardly to drool over

[@SeSeReRfRf]

I guarentee they thought hard about making this a D+ exclusive but that cost alone made that impossible to not have it as a theatrical release

[@SalaciousBCrumb-md3lk]

In reference to Snow White: Recently-filed financial statements show that over the three years to July 31, 2022, Disney spent $209.3 million (£150.5 million) on making the movie. The filings add that the colossal cost was partly driven by the pandemic causing "delays to the production of the motion picture."

[@SeSeReRfRf]

I love how, to this day, Disney still points to covid for their box office failures but they don't want you to notice how that same excuse doesn't apply to other major successes of the last 2 years, only with their failures

[@juliorodriguez2694]

And everybody in the MF trailer dressed like they just left Plato's Closet. It's wild

[@jesupdaniel2752]

At this point, I’m hoping everything fails so they are forced to sell some of their properties like Marvel and Star Wars. There’s no guarantee that someone else would do any better but they damn sure can’t do any worse.

[@Sig509]

and who would buy these properties? Amazon or Apple, eventually some Chinese / Saudi company, as their pockets are deep enough. Sure, perhaps they would not fuck them up, and they do have some good shows made by them (like e.g. Severance by Apple), but we also saw Rings of Power...

[@WillHerrmann]

Maybe George Lucas would buy back Star Wars. After all, Haim Saban sold Power Rangers to Disney in 2001, then bought it back in 2010 at a fraction of the price.

[@valhallenx]

Sony can do worse XD

[@flarestriker2005]

Hopefully they'll make Marvel it's own studio again or maybe sell it to Universal(Dunno, I like how Universal's Marvel Land looked lol).

[@liamphibia]

This and Aquaman 2 are gonna be the sequels of all time.

[@Splitter4416]

2023 will be remembered as the year Disney fell on its face

[@MarcelNL]

They already are bending the knee when it comes to letting go of wokeness. The battle is nowhere near over yet, but changes must be made, they said. @@Splitter4416

[@sifunmon]

Aqua man 2 looks like fun YEEAAAAAUUGGHHHH

[@maxb2021]

The will definitely be movies that were made

[@alvaro.martinez]

They will probably feature actors performing scenes.

[@Head2Tow]

I’ve poured my money into my house since 2019, put in a mini-split, finished two bathrooms, refinished a lower level, put in new vinyl plank flooring, and haven’t missed going to the movies, my subscription to D+, or going to the Disney parks once or twice a year. It’s amazing how much time and money I have now that I don’t watch sports or do Disney. I do still have my Mickey plates, flatware, RunDisney medals, ride photos, pictures, and videos as reminders of times long gone. I’ll fondly remember the skyway, Rocket Rods, and Cosmic Waves. Goodbye, Disney.

[@I_am_Diogenes]

When did 250M become a bargain for a movie ? In contrast , the "Blair Witch Project" cost nothing to make and made millions . See what happens when an original idea and an actual story line can come across a screen and make a profit ?

[@ARStudios2000]

That was back then. Nowadays, it's all about prestige and spending money in the stupidest ways possible

[@Trollificusv2]

Blair witch didn't make millions because of it's story line (though it was an early "found footage" movie), but because of clever online marketing that was kind of new. They put out that it was actual footage, and then people researched and found it was just a movie, but by then, many millions of people had an interest in it. Terrifically successful project.

[@I_am_Diogenes]

@@Trollificusv2 It wasnt early , it was the first and that is my point . An original idea for a story instead of two hours of pretty flashes and no story .

[@jonw3738]

The Sound of Freedom cost pretty much nothing and has made a lot of money.

[@Sig509]

That is not a good comaprison. Horrors are hit or miss, but when they hit, they hit BIG, and are very cheap to make, like Paranormal Activity with a budget of 15k (yes, thousands) made more than 190 million worldwide. The Nun, which was not even a medicore film, and whose sequel was premiered not long ago made over 360 millions on 22 million budget etc. But yest, a "normal" movie can be succesfull, when it is good.

[@arsenal_616]

When was the last time you heard of a movie needing "extensive reshoots" and that movie actually ended up good as a finished product? It's always the kiss of death. lol

[@StreetPreacherr]

Well the only thing that count as slightly good news, is that I read that studios had started INLCLUDING funds that will be needed to pay for the INEVITABLE re-shoots into the INITIAL production budget. So a movie like Thor 4 would have included the estimated cost of like 2 weeks of re-shoots into the original ~$250 budget. It was an article about how studios had started considering 're-shoots' as a NORMAL step in modern movie making, and that NEARLY ALL movies tended to go through at last some reshoots between early test-screenings and official release...

[@abeartheycallFozzy]

I liked The Crow. But that had a good reason for reshoots, and it was 30 years ago.

[@v8matey]

The only one I know of is the original Star Wars A New Hope in 77. After the premier they did some reshoots.

[@HerculesBallsInc]

The Sonic movie was basically burned down and started over after the public saw the horrorshow they had produced and the studio actually listened. And it worked out well for them. I think a key difference is the studio LISTENING. Here they're trying to force a product on an unwilling public and the product isn't even vaguely good.

[@WillHerrmann]

Rogue One reportedly had about 40% of its movie reshot, yet it's one of the better Star Wars movies (FWIW: it's the fifth-highest rated Star Wars movie on Rotten Tomatoes).

[@YuriBez2023]

The costs have spiralled due to re-doing the VFX work. Because the original VFX artists, who were hired on 'non-merit terms' couldn't get it looking right, so more qualified artists had to re-do the work.

[@SeSeReRfRf]

Something tells me they're intentionally doing shitty work as a middle finger to Disney and Marvel for how they've been treated

[@iriswaldenburger2315]

What’s non merit terms?

[@mrq1]

​@@iriswaldenburger2315 non-union or non-affiliated workers.

[@cooney2011]

These videos are sometimes the highlight of my day. Just wanted to let you know Drinker.

[@magnushorus5670]

me too

[@galveenus8499]

#

[@robertoswald4861]

A dose of hard-hitting common sense. I enjoy it too!

[@jasonlott4885]

That $275 million number is as of September 2022. Its total production budget could be between $300 and $350 million. Advertising budget could be well north of $100 million.

[@ameyskulkarni]

Definitely north of 100m. Little mermaid was 140, this one could go to 200

[@eszt3r5555]

From the $275M I bet $1M went on the actual film and $274M went to the Equity department 🤣

[@Lonovavir]

Cost of the script: $100.

[@valkyriegremory]

With $50 on cosplay

[@imperialisticvonhabsburg3149]

Then they just whip VFX artists until the premier with a cheap $5 whip from a gay section of a sex shop.

[@GunterThePenguinHatesHugs]

Too true 💀💀💀

[@dalebaker9533]

WOKENESS: Definition 🤔A modern ideology that combines Race + Identity politics with Marxism theology to create a Hierarchy of victimhood which teaches to see people as races and groups instead of individuals. And to judge people by their race and identity instead of their Merits, actions or their content of their character. Which believes all disparities between groups of people are caused by sexism, racism, homophobia & ETC. Instead of culture, work ethic, educational differences.

[@deadlypyre]

275 mil for a movie which is 100 mins long ? Goddamn, it costs almost 2.5 milions per minute !!! Crazy

[@dinoblacklane1640]

thats about 42k per second Dam man that more than I earn in a year for 1 second of a shitty film

[@alitabattlebot013]

This movie costs five hundred and four thousand dollars to watch for twelve seconds...

[@brianyule1289]

News just in: Disney hires The Joker as new Chief Financial Officer.

[@mrpugster]

These movie budgets are out of control, just been watching RoboDoc (RoboCop) where they talked about their $13,000,000 budget in 1987. Today that's just $35,000,000.

[@Haterator]

Point is, that's just the production cost of THAT TIME BACK IN THE DAY. You can't just inflation-adjust the budget and think that's it. Everything is way more expensive than it was back then. Prices went up. For example: If they had rented a location to film, it would been let's say 50K back then and that's a 130K nowadays. But the the truth is, if you wanna rent the same location today, you'd have to pay 270K. And that's the crux in that kind of thinking. It's too basic.

[@JacksCommercialGodhead]

@@Haterator Even so, Robocop would have had to hit 111 million to get to 300 in today's money. That's an order of magnitude to get what will certainly be a far inferior movie.

[@solutionless123]

​@@Haterator Uh the OP posted the inflation adjusted numbers so I'm not sure what your point is.

[@Haterator]

@@solutionless123 I gave an example. If you still didn't get it, then all hope is lost, mate.

[@kingcosworth2643]

Union demands are another big killer in costs, when unions get to much power, they do themselves out of an industry, watch the American car companies.

[@oldskoolbmw]

Imagine borrowing 275m at current rates... and betting it on "the marvels" to profit... that legendary "ooooffff" level....

[@davidgantenbein9362]

Lucky for Disney, the money was spent in 2021 and 2022, so not current rates. The 275 million spent is actually as of September 2022.

[@DeltaMikeTorrevieja]

Bye bye Disney, it was fun while it lasted.

[@oldskoolbmw]

@@davidgantenbein9362 commercial loans don't work that way. They didn't get 3% fix 30yr

[@Shadow__133]

Money still needs to be laundered 🤷‍♂️

[@toh6261]

​@@Shadow__133I honestly think the training of Marvel tracks with the weakening of China's economy. I think China is heavily invested in destroying our culture and now their returns are diminishing consistently.

[@solutionless123]

Why havent shareholders sued Disney yet?

[@texasbeast239]

No balls. Just like the US Congress. Plenty of whining and bitching, but no action. So the devolution and degradation keeps on happening.

[@HerculesBallsInc]

I believe Disney is currently facing about a half dozen lawsuits. They're just keeping it quiet and dragging their feet.

[@StreetPreacherr]

Trouble is they got accustomed to just approving $250 Million Production Budgets and having the films 'automatically' generate $1.5 BILLION at the Box Office. So even with marketing they'd still see around $1 BILLION in PROFIT! Hollywood is no longer interested in the small, although profitable, movie projects. Take an Example like 'Sound of Freedom', which had a box office around $150 Million and was produced for like $15 Million, resulting in 'only' $100 Million profit... So they'd need TEN successes like Sound of Freedom to match the profit from ONE Aquaman, Aladdin Reboot or Force Awakens... So a profit of ONLY $100 Million is barely even worth the effort. Also, many of those $15 Million movies will also fail, so if you're going to bet, you might as well BET BIG!

[@kool4209]

no lmao if your movie cost 250...... youre spending at least 150mill just to bring in ppl to try to reach a bill................ so youre 400 in the hole and the Theaters take 40% minimum....... They just hoped their audience would continue to lick crayons and not notice the watered down material....... the guy who made disney said "how can we resell this same idea and just make profit off that"..... Their plan was to always recycle old material

[@chernobylshery885]

in other words: a lose-lose situation for Disney. Oh well.

[@HerculesBallsInc]

For the record, the studio gets AT MOST 50% of the box office, so even a $1.5 billion dollar ticket sales will not give them a billion dollars in profit. In fact, $250 million production plus a similar marketing ends up with less than $250 million in profit. China famously turns over almost none of their ticket sales. Don't get me wrong - a 50% return on investment in a couple years is still pretty fantastic when it happens. But it's not the movie producers dream of selling a billion dollars of tickets on a movie made on a shoestring budget. Like, for example, the 'Joker' movie, which only cost about 100 million and much of the promotion was in media outrage. Or, say, the 'Texas Chainsaw Massacre' which sold literally a hundred times its small production budget in tickets.

[@darth_reason2315]

“ I mean, c’mon guys, we need to overpay our friends and allies with other people’s money, so get your asses in the seat and tell us awesome we are…”

[@demomanchaos]

This means in order to even just break even at the box office this movie needs to hit the 1 billion dollar mark.

[@ameyskulkarni]

Technically it's "just" 700 mil, but to have any significant profit they need above 800m or so

[@demomanchaos]

@@ameyskulkarni Dont forget marketing costs too, and that theaters take more than half, and that the 275 number is a low-ball.

[@eternallyconfusedneveraware]

How does disney expect to make any money at this point if their budgets are so massive when MCU enthusiasm (and Disney enthusiasm in general) has been on a steady decline? It feels like they're actively trying to burn money at this rate. There's no way this is going to break even.

[@barnabusdoyle4930]

The belief that Disney had setting up major characters in shows for their streaming service, then rolling out those characters in a big budget movie being a good idea boggles my mind. What % of the movie going audience even have Disney+? Wouldn’t you immediately eliminate those who don’t from having interest in a movie featuring characters they don’t know? This is one of the main reasons Disney+ is so toxic to Disney as a business.

[@marychocolatefairy]

Indeed, it's strange. I noted that, in the ads for The Marvels, Kamala Kahn's personality was a lot different than it was in her show. The ads are going for comedy with her acting like an excitable teen; but on the show she wasn't like that at all and reacted to her new powers pretty calmly. So even if you've seen the show you'll be presented with a very different Miss Marvel. That kinda takes away the whole point of seeing the show to prepare for the movie.

[@Sig509]

that could have been a valid strategy (but I still think it's dumb, due to these show quality) only if they would push the shows everywhere. No exclisivity, just sell it cheap to whoever wants it, so then these characters would become recognizable, and only then push your subscription service / use them in movies.

[@Mashangi]

I would love to see the accounting for these movies. Where does this money go? CGI is mediocre and studios complain about overwork and short timelines. The actors aren't top flight commanding 20+ per role. No big name directors. Like just where does it go?!

[@hoze1235]

CEO account

[@mavhhh]

Who is this film even for?? Not marvel fans that’s for sure…

[@funkydiscogod]

It's for Marvels fans.

[@och70]

@@funkydiscogod They could all fit in a Mini Cooper.

[@looinrims]

It’s for the middle aged single wine moms they hired to write this and who’ve taken over the influence

[@davidgantenbein9362]

It’s for the overlap between the fandoms of the three main characters … so basically Kevin Feige and Victoria Alonzo … though Alonzo will not watch it and Kevin doesn’t pay for a ticket at the premier.

[@averybaumann]

They are re-shooting the movie multiple times, in fact they are re-shooting as much as humanly possible without delaying the eventual release more than 1 or 2 times. People hate the woke, but every movie is re-filmed with just another flavor of woke, so every test screening has horrible reviews, and even the release version has horrible reviews on the final test screening.

[@Starfury0042]

How many years has Marvel been putting out comics with tons of incredible story lines - and the movie company apparently doesn't have any comic fans on their staff to consult with.

[@stevenscott2136]

Because those comics fans are all men, probably mostly white and straight. Can't hire them.

[@dawnfire82]

Actually, most comic storylines are retarded, too. Gimmicky. They have "killed" Batman, Superman, Spiderman, Wolverine, etc. dozens of times. There have been numerous reboots and relaunches, sometimes only for a handful of issues bc dumb collectors would all rush to buy the #1s just in case they got valuable, one day. The last genuinely new and interesting major comic character was Azrael, which flopped. Before that was Spawn, which they ruined.

[@CityBelowtheSea]

Yeah Drinker is 100% right. All my friends (10+ but 2 different groups, several former Marvel diehards going back to childhood including me) are in their mid to late 30s and we were the core audience. The first group completely stopped caring after Endgame. The 2nd group we painfully still see some, but even the most positive guys spirit is long broken and we mostly meme on how bad Phase 4 is these days.

[@vdoggydogg3922]

Only post endgame mcu movie i saw was spiderman.

[@vdoggydogg3922]

@Gimil38 you are not welcome

[@scorpixel1866]

@@vdoggydogg3922 Says who?

[@bcdside]

I’m telling you: producers at Marvel and Disney have turned into Mel Brooks’ “The Producers”: they can make more money with a flop than than with a hit!

[@bartsullivan4866]

They honestly don't care. It's just push content, push content who cares if its good or shit just shovel more shit and the sheep will eat it up. What is sad is people will tune in to this shit and give it there time and attention when they should be doing anything else on the planet.

[@RyoMassaki]

@@bartsullivan4866 Did you not paid attention....Disney hadn't had a hit since Endgame. Their last 4 movies flopped. Only GoTG3 made a little bit of money for them this year. So the majority of the people have stopped shoveling that shit into their brain and from here on the numbers will only go down.

[@bartsullivan4866]

@RyoMassaki you have a short sighted view plenty of sheep are still going to these types of films and the live action abominations. Disney can afford to take massive losses again and again doesn't matter because people will continue to consume their product on blind faith rather than stepping back and thinking is this actually any good or just girl boss movies. None of there content appeals to me nor do I really care about Star Wars or Marvel burned out on both.

[@tex7432]

I don’t think they care about making money, they care about pushing THE MESSAGE. That’s a higher priority than profit. The execs at the top don’t care bc they‘ll get paid one way or another and if the run it into bankruptcy they’ll get bailed out

[@davidanderson_surrey_bc]

Springtime for Wokeler!

[@rodbarnes9624]

I can see future documentaries and business courses on the way detailing the expensive failures and warnings about Disney's IP mismanagement.

[@chaosgyro]

It may have been around $130mil initially, but the cost of reshoots, graphical reworks, and continual expense for its delayed release probably put it nearer to the $275mil mark. Both outlets' sources gave the "right" number...from a certain point of view.

[@marychocolatefairy]

Yeah, the $130 million number was correct at one point...2 years ago, lol. It was after the 2nd month of filming in Sept 2021 that Disney got a bill for $130 million.

[@jayboy2kay7]

What absolutely irritates me, (and I’m not some “we - the people!! Nutjob) is that they spend literally HUNDREDS of millions of dollars consistently for these utterly terrible projects and still try to preach how much better they are as human beings, and how we must do better as we are every “ist” and “phobe” under the sun… all the while we - the real people who use critical thinking and have real world problems every single day, are genuinely struggling with MULTIPLE issues that Hollywood as a whole will never understand… I turned 31 yesterday and am still renting a flat while desperately trying to save for a house… all the while thinking is it all worth it? Yet these idiots spend money we can never even dream of, wasted year after year! They are SO out of touch with their audience and normal life that they have alienated everyone to the point of no return…

[@aldrinsaclolo]

Monica is a very powerful superhero. It is mentioned in the trailer, she has the ability to see light 😂

[@davidmouser596]

The Hollywood suits are meant to be the bean counters who's job it is to reign in the artists (who's job is the art) habit of spending too much. Instead now days the bean counters are finger-painting all over the films instead of counting the pennies, its all back to front.

[@tarenflores]

how could any movie exec look at a number like $275 million and think that's okay? theyre operating like a manic teenager with their parent's credit card, but they're throwing away dollar by dollar the entire financial basis for their media empire

[@thuglifebear5256]

I want the theatres to be completely empty and rotten tomatoes to give it a 99% fresh rating

[@SeSeReRfRf]

With a audience score of 47% even after RT's gaming of the reviews

[@aldrinsaclolo]

And IGN give it an 8

[@flarestriker2005]

Yo imagine if the auditoriums for The Marvels are empty while the auditoriums for the FNAF movie are just crowded still.

[@canderoussnurd4265]

Marvel has become the spoiled brat kid with daddy’s credit card buying shit they don’t need while laughing in the face of everyone telling her to stop and that it’s gonna catch up to her. And with the recent news that Disney is abandoning the culture war I’d say that “daddy’s home now. And he is very very pissed off”.

[@the_absurd_hero]

Unfortunately for Disney, it can’t un-ring the bell. It stepped into the culture war and walked right into a cow pat. Disney just needed to continue making family entertainment, but it abandoned that mission for partisan hackery. The brand is ruined, deservedly so.

[@lostfiresanimations6541]

To me it is an absolute mystery how these Marvel movies / shows are costing this much when you put into perspective Terminator 2 cost roughly a $100 million. That movie was like almost 80-90% all practical effects. Its insane the amount of work and dedication that went into that. Yet here we are with these farts of "art".

[@hoze1235]

CEO's skimming the budget

[@darson100]

That $130M was the billed cost for the first couple of months of production only. The Vanity Fair article has now been updated and the original deleted (quietly).

[@PrimarchX]

Disney should go back to movies like "The Computer Wore Tennis Shoes", "The Boatniks" and "Sammy, the Way-Out Seal". They might actually make money again!

[@Raycheetah]

I'd watch Kurt Russel reprising his role. =^[.]^=

[@mvader7188]

They will. But they'll turn them all queer.

[@ozorico]

I was born in the 80's, and for me, Miss Marvel will allways be that hot blonde woman in black spandex who had her powers stolen by Rogue. And Captain Marvel is the alien male superhero who died of câncer. And thats it.

[@toh6261]

I am so excited for this movie to come out. My only movie based entertainment these days is pretty much relegated to seeing them tank and this one is gonna one for the history books 🤣🤣🤣🤣

[@dalebaker9533]

WOKENESS: Definition 🤔A modern ideology that combines Race + Identity politics with Marxism theology to create a Hierarchy of victimhood which teaches to see people as races and groups instead of individuals. And to judge people by their race and identity instead of their Merits, actions or their content of their character. Which believes all disparities between groups of people are caused by sexism, racism, homophobia & ETC. Instead of culture, work ethic, educational differences.

[@JoeMacStevens]

😂 I feel the same way.

[@martintimmer8574]

200 millionfor failed acting lessons and 70 million for that incredible script….

[@RambleOn07]

You can only burn the audience so many times.

[@joel6221]

My favorite part was when Brie Larson broke the 4th wall and lectured all the men in the audience about the dangers of the patriarchy. Stunning AND brave.

[@fokkyall]

It would do Drinker and Mauler good to watch Valiant Renegade’s excellent videos about financial shenanigans within Disney and Marvel regarding film budgets just to get better perspective on level of overspending and hiding true costs.

[@Prototype-357]

They are really banking on people watching it for the representation with this one, which honestly I think it will work, people will turn up but I'm not sure it's gonna be enough people for them to make a profit. And those same people *liking* it is gonna be a different issue altogether, cause even people who watch for the representation still want good stories.

[@texasbeast239]

Barbie did it so these fools are convinced this will too.

[@HerculesBallsInc]

The first 'Catpain Marvel' movie was made under this premise. They wanted to make a female version of 'Black Panther' and specifically hired only women as much as humanly possible for it. Even though they had to go through five feminist writers because none of them could produce a coherent scripts and hire a feminist director who was married so her husband could step in and get things done. Their marketing was heavy on this idea. But it was neither a 'Black Panther' nor a 'Barbie' and the studio very obviously knows it from their reluctance to do it again.

[@shundoraud3908]

The problem isn't that movies are costing too much because most of the Avengers movies cost over $300 million. The difference is that those movies were turning out billions of dollars a pop while Disney hasn't been able to break a billion in almost 5 years

[@adamgates1142]

Ya but how much longer can they milk the Marvel tit? What else do they got? Anyway I'd prefer more moderate budgets going to a wider variety of actual creatives with different voices. It's exactly what happened in the 70s and is probably Hollywood's finest decade for that reason.

[@alexz.8302]

Just take it as a tax write off and make a What If episode of it 😂

[@jamiecollins7915]

I'm just waiting for the marvels to not go into theaters and just go direct to streaming so they can bury the numbers deep in the pit where all the money Disney has spent for all this.

[@NOREMAC007]

The joker was worse at wasting money in Dark Knight than Disney is with their movies.

[@MrLind87]

With the shit grade quality of modern Disney movies and those blown up to the sky budgets I suspect there is some kind of laundering there, it's like those mattress stores where is barely no one inside or actually buying something but you pass by 20 years later and they're still there, and still barely empty, those guys probably are mob owned or something but they make me think about Disney still pumping that cash onto those DOA flops and seemingly not already learned the lesson.

[@alexandriajohnson6656]

We just ordered Crictical Doggo Plush Toy 😍, It looks adorable and I'm so excited to be getting it from my husband for a Xmas gift 🎁

[@nmlss]

At this point I have 0 doubts that this is all a big laundering money scam. Have you seen that scene from The Producers where they explain how a flop could make a producer win more money than with a successful one? That's it.

[@Hemskelol]

Interesting take, could explain why they keep doing it, because I can’t rationalize this shit any longer

[@scottanderson3751]

Decades later I’m still to watch a single marvel movie-what a time to be alive ✌️

[@mhc706]

Remember when they had a planet sized humanoid entity break about 1/4th the way out of the middle of the earth and it just froze mid hatch, and it was never referenced again? Even the in-universe people are like “half the population of earth died but was brought back. No body stays dead and nothing has consequences. Why would I be bothered by the earth splitting apart on the news when I saw zero consequences of an event that should have caused apocalyptic earth quakes, tidal waves, geological shifts? I

[@flarestriker2005]

I was hoping future MCU projects would just address Tiamut(The celestial who froze half way into emergence) at some point.

[@roterex9115]

Those outfits look like they came out of a Halloween bargain bin and probably cost thousands. 😅

[@neonzombies8816]

The woke mind needs to be studied after this phase goes away. It's amazing how they can make such a shit can, not learn from any of their failures, and still persevere.

[@dalebaker9533]

WOKENESS: Definition 🤔A modern ideology that combines Race + Identity politics with Marxism theology to create a Hierarchy of victimhood which teaches to see people as races and groups instead of individuals. And to judge people by their race and identity instead of their Merits, actions or their content of their character. Which believes all disparities between groups of people are caused by sexism, racism, homophobia & ETC. Instead of culture, work ethic, educational differences.

[@PolarizedMechs]

We've already studied it. It was called the history of the French Revolution. The only difference is that people are getting figuratively guillotined rather than literally so. Yet.

[@Packman314]

The trailers for this movie look like a cw show commercial

[@elitronprime7322]

November 10th is ticking down........ slowly...........

[@brianinthebunker7407]

$130 million is the box office number. - Brian

[@NicofTime...]

If making movies tracked like the housing market. Then a 80s a $30 million would cost around $300 million today. So it's not too bad on price

[@Azure_Gunbreaker]

But that's not how movies track. As inflation in regards to movies is much different. So, the movie is set up to do very poorly, just from the ballooning budget from the reshoots.

[@itsallfunandgames723]

Disney should have just bought houses.

[@NicofTime...]

@@itsallfunandgames723 they did they have castles and hotels all over the world

[@TheBusbyBabes]

when taking about these budgets, dont forget hollywood accounting. the efects are done by ilm a studio also owned by disney. thats money that doesnt leave the company in the end.

[@MaverickhunterXZero]

Get ready for the Media to fallate this movie. Disney needs this to be a hit even if they have to lie about it.

[@danielpenovich3098]

WHY WOULD THIS MESS COST THAT MUCH? TOTAL MONEY LAUNDRYING SCAM

[@StreetPreacherr]

People ALWAYS point out that the '$200 Million' Production budgets need to be 'doubled' to account for the additional money spent on marketing. However they don't seem to address the fact that they only earn a FRACTION of the 'Box Office', right? Doesn't the Movie Theater get 40%-%50% of the Box Office ticket sales? So a $500 Million Box office is still only like $300 million in earnings?

[@alvaro.martinez]

Movies need to make at least 2.5 times their budget to break even. And companies don't sell products to just break even, so actually it's a lot more.

[@kool4209]

no, ppl are morons and think if a film brings in a bill..... it goes to just the movie....... nah kid Theaters take 40 % minimum, reshoots cost extra on top going higher the closer you make changes to release, and advertising..... which is about 35-45% of the total cost lmao

[@HerculesBallsInc]

China ticket sales only turn over like 10%. Makes me wonder why the studios push so hard for acceptance there.

[@briskettaco]

Wasn’t she one of the ones broken by trump too? Her anti white man speech had echoes of the Ashley Judd “nasty woman” speech and several other angry Hollywood temper tantrums of the time. She just forgot that she had no clout and she was railing against her target market.

[@nicholastotoro7721]

I'll never, ever, ever, ever, ever believe this movie only costs $130m just for filming. No way, no how.

[@johnrider5701]

Disney has ruined star wars and Indiana Jones and is now destroying Marvel and its own legacy,

[@jtluns9]

My favorite part of the trailer was when all the marvels got together and said, 'It's Marveling Time!' and then they marveled all over the bad guys

[@texasbeast239]

And then Nick Fury told the Captain she had somebody's Marvel on her chin.

[@S2KPHD]

And they said Waterworld was expensive....

[@RJALEXANDER777]

The weird thing was that they had a reasonably successful TV universe with characters like Daredevil, Jessica Jones and Luke Cage... but then binned it all for some reason?

[@davidgantenbein9362]

The reason was that they started to compete with Netflix and couldn’t move on without changing stuff for legal reasons.

[@Jaslath]

I wonder if they would have had to pay Netflix some money if they had continued those shows on Disney+?

[@987654321wormy]

"When you're stuck in a hole, stop digging." Disney completely ignored this saying. 😂😂

[@OhNoJoshEdits]

$275 million?… 🫠 Why Hollywood.. why..

[@christopherortiz9330]

Time is money. All the equipment and crew are paid by the hour. Overtime racks up fees. They must not have known what the hell they were doing, called for reshoots, and not known what the hell they were doing.

[@looinrims]

Or god forbid they were contracted for like 2 years, with caveats for 3-18 month extensions where they’d get bonuses up front and extra pay during that

[@davidgantenbein9362]

I heard that cgi at Marvel got out of hand as they wanted to see completely rendered scenes to give feedback for changes, increasing the work hours immensely vs a normal production, where a simpler rendering is used for that. So I wouldn’t be surprised if they managed to increase reshoots aggressively as well compared to the Hollywood standard.

[@iaincook5835]

What was the marketing budget for Thor: Love and Thunder? In Australia, it was relentlessly advertised morning, noon and night.

[@jonljacobi]

After Barbie made a billion, I don't trust that this will be the flop that it should be... This is fueled by my complete lack of understanding of the female mind.

[@davidgantenbein9362]

Barbie is a brand every woman knows. It was visually kept in a 100% Barbie IP style and they chose the most Barbie looking actress possible. Furthermore, they added a good looking man showing his abs as the main lead. Add on top of it that Barbie was always a feminist IP and that Barbie managed to not only be woke, but also be an absolute parody of woke at the same time. Captain Marvel has absolutely none of these factors. It’s not a known female brand. They didn’t keep some nostalgic style alive to make it work. There is no male beefcake in there to bring in women. And it most likely will not manage to be a great parody of woke. Yeah, I‘m pretty sure that we will learn that The Marvels had more male than female audience after its run. Pretty much like all MCU movies.

[@alvaro.martinez]

Barbie is a famous brand, nobody cares about Ms. Marvel, Photon and Captain Marvel.

[@jonljacobi]

Hope you guys are right. No fan of this stuff.

[@Eisenwulf666]

"The Marvels" has the same appeal of a married couple making a scene: you feel bad, it's a nuisance but you just can't stop watching..."Wait she slept with his best friend? Omg he is keying her car now!"

[@angrytigger83]

The best westerns that stood the test of time came out when westerns were dead. I'm looking forward to timeless superhero flicks.

[@Jadty]

I’d say that The Batman and Joker and modern classics.

[@theunknowncommenter725]

​@@Jadtyand Zack Snyder's Justice League

[@flarestriker2005]

The Suicide Squad(2021) was pretty good to

[@dsmhiggins67]

Disney is absolutely blown out.. holy ****balls. Complete insanity

[@taylorlibby7642]

It's interesting to me that even in the comics the Carol Danvers character has always been totally insufferable.

[@thelastmotel]

Not true. She was a great character in the late 70s and first few years of the 80s. Her story arc with Immortus/Marcus was superb.

[@taylorlibby7642]

@@thelastmotel Very true. I've been reading comics since the 70's and she's always been a p.i.a.

[@alvaro.martinez]

She was ok as Warbird during the Kurt Busiek run.

[@Usernamehear]

Disney is like the guy on the highway you see with a flat tire and you pull up to them honk and point at there tire saying you have a flat but they just nod and keep going and now they are riding on a bare rim ripping up blacktop