What Most People Don't Think About When Running a Business in 2019 | Inside 4Ds

Vayner4Ds (Digital Discovery Deep Dive) is a one day, fully immersive digital consulting session led by VaynerMedia’s most senior leadership, including our CEO - on running businesses, marketing, and more.
This video is a consulting and Q&A session Gary did at a 4Ds event in Los Angeles.
Learn more about 4Ds here; vaynermedia.com/service/4ds/
-
If you haven't joined my #FirstInLine community, you need to jump on it ASAP! By joining #FirstInLine, my messaging program, you get details on exclusive giveaways that I'm doing, updates regarding my keynotes/conferences, and more ;) You can join here:
garyvee.com/JoinFIL
Thank you for watching this video. I hope that you keep up with the daily videos I post on the channel, subscribe, and share your learnings with those that need to hear it. Your comments are my oxygen, so please take a second and say ‘Hey’ ;).
-
Check out my new direct to consumer winery, Empathy Wines:
garyvee.com/EmpathyWinesYT
-
Follow my journey as an #entrepreneur here:
• Inside the Life of a $...
-
► Subscribe to my channel here: kzbin.info_c...
►Check out my second channel here:
/ garyveearchives
-
Gary Vaynerchuk is the chairman of VaynerX, a modern-day media and communications holding company and the active CEO of VaynerMedia, a full-service advertising agency servicing Fortune 100 clients across the company’s 4 locations.
In addition to VaynerMedia, VaynerX also includes Gallery Media Group, which houses women’s lifestyle brand PureWow and men's lifestyle brand ONE37pm. In addition to running VaynerMedia, Gary also serves as a partner in the athlete representation agency VaynerSports, cannabis-focused branding and marketing agency Green Street and restaurant reservations app Resy.
Gary is a board/advisory member of Ad Council and Pencils of Promise, and is a longtime Well Member of Charity:Water.
Gary is a highly sought after public speaker, a 5-time New York Times bestselling author, as well as a prolific angel investor with early investments in companies such as Facebook, Twitter, Tumblr, Venmo, and Uber.
Gary is currently the subject of DailyVee, an online documentary series highlighting what it’s like to be a CEO and public figure in today’s digital world, as well the host of The GaryVee Audio Experience, a top 100 global podcast, and host of #AskGaryVee, a business and advice Q&A show which can be found on both KZbin and Facebook.
Gary also appeared as judge in Apple’s first original series “Planet of the Apps” alongside Gwyneth Paltrow, Jessica Alba and Will.i.am.
-
Check out my Alexa skill!:
garyvee.com/garyvee365
-
Follow Me Online Here:
2nd KZbin: / garyveearchives
Instagram: / garyvee
Facebook: / gary
Facebook Watch: / garyvee
LinkedIn: / garyvaynerchuk
Snapchat: / garyvee
Website: garyvaynerchuk.com
Soundcloud: / garyvee
Twitter: / garyvee
Medium: / garyvee
Podcast: garyvaynerchuk.com/podcast
Wine Library: winelibrary.com
Official Merchandise: garyveeshop.com
Subscribe to my VIP Newsletter for exclusive content and weekly giveaways here: garyvee.com/GARYVIP

[@purpleguru4763]

Gary is amazing in this. He gets the whole ideology thing, not trying to control things you can't and not making assumptions about people. This is huge.

[@Gumball_14255]

"I'm not a big fan of dwelling, without action" - such a great line

[@Gumball_14255]

"Humans are really good at putting the past on a pedestal, and demonizing the present...very good at it."

[@antoniovillanueva1119]

Listen to Unreasonable Conviction by The Mexican Libertarian on #SoundCloud soundcloud.com/user-938587777/unreasonable-conviction

[@bananasrock100]

"Business is basic" - GaryVee So good. If you want something done - execute. Hire someone if you're not the best at that one thing.

[@MissChievousRN]

"Your ideology about what everyone else should be doing is the quickest way for you to struggle" "Don't focus on the sink, focus on the well" "Whoever is closer to the customer WINS" "In the MACRO I was building a relationship" "Whoever asked first BLINKED" "You didn't make am impact on CULTURE...They left on their terms instead of you firing them"

[@realbadassdesign1048]

Always work what's closer to the money.

[@theofficialmatei]

"It's all on the managers". That hit real deep.. Thanks for sharing this. This quote alone is going to make me millions as we scale our company over the next few years

[@MARBLE69boy]

Gary says what's already in the back of your head. He knows exactly what position you're in and he draws out what the real issue is and gets under the surface. I love how inspiring someone can be just off of being that voice in the back of your head just in person.

[@lakenamcqueen291]

At 26:15 Gary is about to cough, makes a hand signal and the man out of frame walks into frame, reaches just behind Gary to then open and hand him a water. I honestly dont think Gary knew the water was just behind his head but I loved watching that. When you treat people right they are willing to do just about anything for you, just out of respect. That is what I strive for..I love it..time to work!!

[@Thakur-go1uc]

Exactly

[@jwheaton60]

The statement "the consumer (the customer) is the only thing that matters" is 100% right. Focus on client and the competition becomes less and less relevant.

[@3bb00]

Guys ! the ammount of value this man is providing , is fucking unbelievable

[@AmaSharapova]

He literally speaks about Tea with Garry Vee here one year before that happened! So awesome!

[@geethunder1]

Speaking things into existence right!

[@JMBurke]

I love that you publish the video of these meetings. I learn so much from this interaction and don't have to pay for it. You truly are the best. There's no one who can top you in giving.

[@geethunder1]

So much value being given right and for free!

[@TrevorMcGheeTheGreat]

You just gave me epic prespective when she said her employees were capable of so much more and you replied with "says who"... This entire video is gold though so thanks Gary. Always with the gold 💪

[@geethunder1]

Pure gold!!

[@Live.Life.Restored]

Love how Gary is so passionate about soft tissue work. As a physical therapist I change lives with this type of work every day! There are a few techniques...myofascial release, IASTM/Graston, structural integration therapy. Because we work so hard, I think every entrepreneur needs this! #Selfcare

[@AscendedMasculine]

Love 2019 You can join in on a meeting of a top CEO to learn *NO EXCUSES*

[@sak5184]

U mean sharing some ideas? 🙂

[@gohardgibson]

I've been a stagehand for a few years now, and you summed up my industry by sharing your dad's saying that "who paid for the music, picks the song." We are nothing but client services providers in everything we do; conferences to concerts, ballet to ballrooms, arenas to festivals. We serve the clients/act/show. Thank you for showing us just how basic business is and trust but verify!

[@camdale26]

1:05:15 - Tea with GaryVee gets its first mention & the perfect timing comes almost a year later 🤯

[@HumansOfVR]

*The Compound Effect is the principle of reaping huge rewards from a series of small, smart choices*

[@Lets_talk_about_that]

@@jam180pro He didn't give advice. He stated the name of an effect that does happen.

[@antank5703]

26:14 thank u gary lol

[@antank5703]

Had my phone speaker in my ear 😭

[@nickcarter5569]

I love these long format videos dude! I’m watching what you do not what you say.. okay well actually both, but you know what I mean. Hahah. Much love brotha!!

[@TheWealthPrince]

So many unplanned things have happened since I started running my business, but it's all part of becoming a successful business owner! Thanks for your excellent content always.

[@JayProgress.]

I hope you know Gary Vee, that 4D,s is your most “business oriented” valuable content. What we learn here is more valuable for our businesses than anything else you put out. And I’m sure that most of us, watch every single minute of it. Thank you

[@DanielIles]

Being a business owner is like playing RPG games. You need to be able to allocate resources in the best way. You can’t be doing everything yourself, you need to purchase and use your resources correctly to win!

[@mutantmacrophage6653]

Yeah and some players have the collector's edition that gives their new character more gold, better starting gear.

[@CarlyandJasiel]

this ^

[@nicola-socialmediasuccess8687]

There is a lot of things that I didn't have planned before starting my business, but your videos help me to be aware of those things 🔥💥💪

[@dannygerard2453]

As I’m currently starting a new business this is such a great video. I absolutely love Hiring is Guessing and Firing is Knowing

[@geethunder1]

Such a key 🔑 term right!

[@Toni-ec5lc]

“Don’t focus on sink, focus on the well” Wise words Uncle Gary, wise words!

[@GrantMeEducation]

Such an inspiration!! Your videos give clarity! Such a great message. I love how open and honest Gary is.

[@monicavelozo8488]

Tea with GaryVee is now a reality!!!

[@NERDSoul]

LOVE how he checked ol' girl at the top of the show. They're capable of so much more? More what? More service to you? Have you ever looked from their perspective and wondered if they think that you/the company/the wages you're paying/etc/etc are 'worth' that capability?

[@theprosperityparadox2101]

Success isn't magic or hocus pocus its simply learning how to focus.

[@pjoutthere]

Gary Vee love you stuff i love the fact that most of the time you just confirm the action that people are scared of taking NO FEAR!!!

[@ReinnerR]

Watched this back then while i was at college and reeatching it now when I am running my own biz... damn, the lesson i get from rewatching this while running my own biz is totally different and learned a lot 🙏

[@TrentonErker]

I really enjoy these types of videos - Gary consulting other companies.

[@k.w.m.2470]

Just had that Ah Ha moment with this video. Just clicked. Don’t know why now. All I can say is wow how’d I not understand this before? Wow! So grateful...thank you Gary! Wish you the very best in life!

[@jojotheweirdone]

I created my own clothing brand and Gary has helped me grow my brand little by little it’s crazy!

[@blkboxmobilefitness]

Thank you Gary! I absolutely love these Digital Deep Dive vlogs! I run a Crossfit affiliate and I learn something new every vlog! Thank you for the value that you provide the community!

[@jurajstehlik4080]

Love the depth of this episode. One of the best in the last 12 months. Thanks Gary and the team!

[@RachelSLee]

The content of this video is too amazing! Before I started my own online business it took me months to do the planning and making sure that execution is right too. All the ideas in this video will surely help beginners and every online entrepreneur to do better and take action to get your career goals.

[@BrianScudamoreO2E]

Yes! The very first thing you said was "hire somebody, that is the fundamental answer to everything you are not good at". Absolutely agree with that. Turn your weakness into a strength by hiring the person who excels at your weaknesses. I have info on this exact subject on my channel. Love this content! Can't wait to watch more.

[@garimabhilwara1433]

Very informative and great videos you have over on your channel!

[@Brian_B.]

this was awsome. I watched a lot of you a until a few months back. But the last few weeks i am picking it up again. the content is becoming good again. Thanks :)

[@Amir-xg9rd]

Crazy how these gems get uploaded to KZbin for the masses

[@musclepedia]

Yeeeppp! You just said what I wanted to listen . Killing it 💪🔥 as always 🤘👌✌️

[@Anthony-kb8hn]

Super excited I love long content from you guys!

[@CantThinkofaCoolOne]

These long form vids are the best. Stuff you just do not see anywhere.

[@theboringchan]

This man has some SERIOUS INSIGHT. 🇺🇲💙❤️🌎🙋

[@Asianpower648]

I tell my family and friends that Africa will be the next continent to blow up, and they all brush it aside... To be fair, I'm talking out of intuition, but I got chills hearing you say it, Gary. Solar energy, digital currency, and the continent's proximity to Europe (an economy spread too thin) + the Middle East (an economy too centralized) will make it a hotbed for venture.

[@antoniovillanueva1119]

Chinese are way ahead of you, man. You're right, btw.

[@phonesavers]

Love the fact of helping customers deal with business change .. I’m remodelling my shop and will offer a deal or two to alleviate their scepticism

[@KeyshaLaShaun]

Love your stuff. So true business is a lot of work but totally worth it. Thanks for sharing your wisdom with us.

[@jewelbennett5446]

What are 5 top ways to pitch yourself or ideas? What are things to look for to tell if the person you pitch to is right person .

[@JSUbeta]

These videos are amazing 🔥🔥🔥 I'm gonna watch more of these 4D sessions. Just wow man.

[@williamwalker5568]

Disproportioned honey with vinegar (around 18 minutes) is absolutely the best advice I have ever heard for firing someone.

[@MissChievousRN]

We don't have a ton of money yet to give severance but we DO try to help people get into another position at a company they would be more suited to or that they want to work at. We have had good luck hiring from a sister company and we helped place and employee of 2yrs that wasn't a good fit anymore into a position with a clients company that he's doing great with! Of course there were a few a-holes that we just kicked to the curb ;) Who wears a grill to work?!?!?!?!??

[@joshuajohnson1440]

Crazy how now tea with Gary vee is legit.

[@floorcoatings7739]

Love that one of the memebers mentioned Cincinnati!! Thanks for the good sense Gary!

[@RobertGallardo]

I love these, can you please start putting subtitles on the clients questions?

[@luckiluci1]

Agreed!

[@callmethumpero7788]

Push "CC" at the top of the video for subtitles!!

[@TheJamgirl]

@@callmethumpero7788 Thanks!

[@Ethan-kf7um]

Not everyone likes subtitles bro.. just turn yours on. Don’t know how to do it?? Look it up for the exact device/tv you’re using

[@RobertGallardo]

@@Ethan-kf7um hope you’re having a great day!

[@BenDonahower]

Totally did that for someone that I thought was a good person but not a good fit for us. Gave them a nice chunk of change when I canned them. I also have given solid recommendations, when they were appropriate, to future employers who I thought were a better fit.

[@dflanagan56]

Your the man Ben!

[@studios21lab61]

Thanks Gary! By watching and consuming videos like this am able to understand perspective

[@adamtotounji]

Gary, these videos are golden. You're a beast man. Thank you.

[@andrewcopeland8184]

Thank you for sharing this video. The first 5 minutes really resonated with me.

[@amith0tube]

I fired 2 sales interns this week and I am elated. I feel alive. And I am closing more deals. Boom

[@TraceurRobitza]

Love the insides from 4Ds. Thank you.

[@centralcaliforniatruckandt6843]

Thank you so much for the 4D content. #Priceless and noticed as extreme value! 🌞👍🏽

[@jenzahari7984]

So much value here, thanks Gary V!!

[@Stefanburakov]

Gary is for sure sharp and quick, clarity when it is as best.

[@geethunder1]

Yes totally agree!

[@erikamoreno6897]

Absolutely loved this talk! It is helping my business!

[@amiek9269]

I just subbed to you after seeing you on HOT ONES I'd never heard of you before. Love your attitude.

[@JessicaAhibo]

Wow so practical, thank you so much Gary. God bless you for sharing such valuable information.

[@thoughfullylost6241]

Thank you this answer a lot of questions I didn't know I had always appreciated

[@NaamWynn]

Thanks Gary V for such great content. You have motivated me to start my own KZbin channel. I’ve been peaking at the idea for a few years now and now I finally had the courage to begin. If anyone else is reading this and also had the same courage I would love it if you show me some support! Thanks Gary V!

[@JudgmentallyRS]

Been debating whether or not to restart up my Channel, I'm really thinking I should

[@NaamWynn]

@@JudgmentallyRS Why not? Do it! If you enjoy it, spend your time doing things you love!

[@tylerb9471]

@@NaamWynn holy crap, 156k subs now?! Nice!

[@trennyandcwhisky]

It's amazing that he comes up with solutions on the fly.....and it's legit advice, not some bullshit! WoW

[@inseanity_murphy]

hahahaha the soft tissue talk! So true!! Everyone needs to do it! 🙏❤ keep going! I love you!

[@inseanity_murphy]

and it's called myofacial release

[@rowan-oh-wantv7563]

I can't for that purpose, 'cause I'm starting a KZbin channel to help my kid improve his speaking and social skills. He has speech defects and taking videos of the activites I give him and posting them on YT as some sort of recital is really helping. More powers to you and your advocacies.

[@alonberman4627]

Healthy logic prevails over time, and those who use the word-2-mouth system without the full support of the social networks will simply not stay here

[@WatersShuishali]

Also, thank you Gary. Whole page of my notebook - ideas inspired by this video.

[@studios21lab61]

Hiring is guessing Firing is knowing that was genius !

[@antoniovillanueva1119]

That was worth the click.

[@MissChievousRN]

Ugh!!! So true!!! Struggling with entry level hiring cuz we can't afford experience!! 😂

[@Unmaleable]

@@MissChievousRN Stop hiring people and basing it on "how little can I pay this person". If you are a small business then keeping your first employees poor and dependent on you is a sure fire way to make them leave. Pay them well enough that leaving would make no sense and watch how they flourish... Most business owners have too much of a "I get all the money" mentality. If you look back on the stories of a lot of BIG businesses their owners they dealt with the pain of paying employees and overhead while walking away with just a few bucks knowing that if the remained persistent in expansion and growth. Then the big bucks for THEM would come later. If its just you and 1 other person or you and less than 5 people you better make them feel like they own the company too and their pockets should also feel that way. Don't listen to these jackasses telling you to be ruthless towards the people helping you. If you have less than 10 employees they are not "working for you" they are helping you.

[@MissChievousRN]

@@Unmaleable Gosh! Thank you so much for your unsolicited and painfully ignorant advice!! We haven't drawn a dime from our company in 5yrs. We aren't hiring based on "how little can we pay them" or "keeping them poor and dependent". We are training people from the ground up ie ENTRY LEVEL and paying them quite well at the expense of our own paychecks and both of our employees have been with us for a couple years and were our first hires. They also make TWICE what other companies are paying and have benefits and are quite happy. Both bought new cars this year. We fire people who waste company time, refuse to be taught, have poor work ethic, have entitlement attitudes, can't dress, groom, or behave professionally, and cannot show up on time. No excuses for basic manners. We do ALL the tech ourselves because no one else CAN. They don't have the skills or experience for the bigger jobs. To hire a pro on par with my husband and I would cost us $150k a year minimum and that's only if we could get them to relocate! That is what my comment was in reference to. Our business is extremely successful and we know exactly what we are doing. I would rein in the rude nasty comments if you have no idea what you are talking about.

[@Unmaleable]

@@MissChievousRN Maybe if you weren't so hostile towards advice you'd find good entry level employee's. This is the internet by the way...People are going to respond to you whether you like it or not. I may have been a bit harsh but that's just because I find many small businesses want to try and operate like big businesses expecting experienced workers to come work for them for a fraction of the price. I've been burned by many a small business I tried assisting and maybe I took that out on you.

[@helmarose6990]

I love these types of videos. Thank you

[@felipeluna.]

1:05:17 - Oh shit, as of today Tea with Gary V became a reality... 🤔

[@orderdivinewarrior]

Perform highest No options do hard deep work will succeed focus all day long will see the results will improve

[@pretty_graceful3981]

So love you 😍 you inspired me to get my life and budget together 👍🏼👍🏼🙏

[@Activeworker]

About hiring: I heard Head of talent is reported the hardest position to fill for startups here in Paris ! Loved this advice : put your best advice online so you customers don’t have to use you. Thank you GaryVee !

[@Mike_ICP]

Don’t worry about the sink.. just the well. Amazing Gary

[@luisgomez8771]

So valuable. Thank you guys so much.

[@wallstreetoasis]

Love this 4D content - Thanks Gary!

[@abhilashnair3902]

Watched the whole thing. Thank you SO much team.

[@investingforbeginnerscommunity]

wow im so in the room with Gary right now its unreal i love it

[@AlexCio]

It is also very important to understand the constraints, know what the problems are so you can find the right person. So better try it out at the beginning and then search for the right person!

[@bowsupply2777]

Higher somebody 🙌🏾🙌🏾🙌🏾

[@hasbulla1337]

If u read this, take a deep breath and chill for a few minutes. You deserve it.

[@BenDonahower]

Gary's got good stuff but this is definitely the best video I've watched in a long time of his.

[@dflanagan56]

Ive been watching alot of the 4D's but first time i saw this one ...All the 4D's are amazing i must say, each with tons of golden nuggets of value~! Cool to see you here Ben💯🤙🏽

[@GodofDisco]

someone summarize this video- writing it out will help you learn the material as you watch it and I don't have an hour and a half to watch this video.

[@jessykapop]

Than you don’t deserve to learn from it. If you don’t want to take the time to watch the video why would anyone give you the benefit of transcribing it for you so you don’t have to watch it? Smh

[@mar4380]

watch it in the background while doing something else.. you don't actually need to see it just hear it

[@MosesIssachar]

1:05:03 🤯🤯🤯 TEA WITH GARYVEE!!! HE PREDICTED IT!!! I FUCKING LOVE YOU UNCLE G! I SWEAR I HAVE A DIFFERENT LEVEL OF RESPECT FOR THIS MAN! 👊🏼👏🏼

[@geethunder1]

Love this and right like Nostradamus!

[@BayAreaEventDesigns]

I watched every second. And completely motivated to come back on KZbin asap

[@newbielessons290]

The things that you talk about and the info you give should be the New University Curriculum. Solid stuff bro.

[@markokraemer835]

Newbie Lessons High School

[@eliasnewman1130]

Newbie Lessons by the time uni could implement it as curriculum it would already be outdated... that why the universities are about to die.

[@StephenDev]

Love that content as always Gary is a beast and extremely inspirational !

[@kisha7270]

Hey Gary, love from India. I have a fascination for posture and muscular imbalance. From some shots of you walking around, I could see your slanted posture towards the left. I always thought you must have been feeling pain in left lower back, left sciatica and if you are sensitive enough, it will extend to your left middle back too. I am glad you brought it up in this video. While the soft ball and roller can provide relief, the stretch can work towards fixing it. But everytime you sit down for extended periods of time, the pain will come back. This is because overtime, some muscles on the left side of the body have shortened and this posture is now embedded in your muscle memory. A very simple thing you can do is put some object under your left bottom like a folded towel. This will even out the length discrepancy and you will see that you can work for longer without pain. You can fix it with exercises but it will take a long time if you do not do the above. There are many exercises to fix the imbalance.The exercise you are doing in the video is great too. One way is the Kit Laughin method. He is in Australia but maybe one of his students is in New York.

[@angieperez3864]

Lizzie come get your man showing off his underwear! Lol Long format is the best. We need another 6 or 7 hour Vlogzilla

[@EarlyMinter]

Thank you fro the knowledge gary !!!

[@madamsupernatural]

I love the theme opening music on this!

[@emilvonschwartzenberg4339]

These are my favorite videos! I grabbed one of the best moments at 1:06:37

[@mechhaya]

Learned something new about how to fire, still reason should better be very good to fire as it always have immediate negativity that comes from the very word let alone the impacts, short term or long term. Employees feel much safe with companies that doesn't fire their employees.

[@ZandraVox]

24:28 I love that! We have the same in Bulgaria - Който плаща поръчва музиката!

[@faaksee]

Wow, mentioned Tea with GaryVee back in 2019, awesome!