The 8 most iconic women perfumes of all time (and why) ǀ Justine Leconte

What are the 8 most iconic women perfumes of all time? And HOW have they become so iconic and timeless?
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00:00 Intro
00:26 Chanel n°5
02:13 Guerlain Shalimar
03:25 Nina Ricci L'air du temps
04:18 YSL Opium
06:01 Thierry Mugler Angel
07:21 Calvin Klein CK one
08:32 Dior J'adore
09:36 Viktor & Rolf Flowerbomb
10:42 what makes these fragrances iconic??
13:29 coming next
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[@ancacojocaru8129]

Am I the only one that hits LIKE button even before she watched Justine's videos?

[@stephanies.233]

I really enjoyed this one with the historical context, detail and glam. For me, L' Eau d'Issey by Issey Miyake is also an iconic perfume. Puristic, light and yet very elegant.

[@CollaborativeDog]

I think it was also one if the first to use ozone (that "rain" fragrance) as a key note.

[@itswhatitis277]

Fun fact, its also the first flat fragace, meaning that all the notes smell the same throughout the wear (no opening, middle, and basenote)

[@Deeno23]

Totally agree! Also for me it's iconic because Mel B wore it when she was in the Spice Girls, so if that doesn't elevate it to iconic 90s status, I don't know what does!

[@ingwerkeks98]

Yes I was thinking of that one as well!!

[@marakeire9816]

So iconic!

[@nightcited1600]

My introduction to high-end fragrance came sometime in the 60s when my brother bought me a bottle of Chanel No. 5 when I was 18. I wore that fragrance for years until I discovered Bill Blass in the 80s and I loved that fragrance so much. I used to get THE question all the time, "What are you wearing?" I think BB didn't become a classic because not enough was put into the marketing over the years. I think I remember Catherine Deneuve being the face of BB, but I could be wrong. I thought of it as the face of the classic woman. I now wear Marc Jacobs' Daisy Love and at age 73, I think it may be my final choice (took me a very long time), but who knows what I may discover in my 90s.

[@ovh992]

Bill Blass perfume was under rated. I have never smelled anything so beautiful.

[@lanaofficiel4042]

Catherine Deneuve was the iconic face of Chanel No.5, not Bill Blass.

[@the_dark_forest]

Just for clarification, the Viktor & Rolf Flower Bomb is actually inspired by a hand grenade, not a diamond (that would be Wish by Chopard). Great information Justine. Fun and interesting. Thank you

[@ajd8558]

Dolce & Gabbana Light Blue has the potential to be iconic - I can always recognise it as it's got a really unique fragrance.

[@andreaphillips]

I’d take it over the Dior one… marketing ;)

[@Tennislover24]

It’s a bit nauseating in my opinion

[@fabricadefritanga]

I agree that it is very recognizable (and I personally really like it) but I don't know if it will stand the test of time. Here in Mexico City it had a boom of popularity a few years ago, everyone was wearing it. Now I rarely encounter it anymore. Have they renewed the bottle/image? I haven't heard anything about it for years...

[@slimtodress]

Agreed

[@LaLa-ck9zp]

It has always had an underlying quality that reminds me of cat urine. I find it absolutely horrible and nauseating.

[@hassanstark8998]

Justine, i am not fashion guy... I teach literature (Russian literature particularly). I was interested in french fashion many months ago, and subscribed. However, I keep watching your videos. And I must say that it's just a pure delight to see how passionately you tell stories. Thank you for the video😍

[@ovh992]

I grew up in the 80s and that was a great decade for perfumes. Fashion magazines came in the mail reeking of gorgeous perfumes. It gave the magazine experience another dimension that is sadly missing now. But the fragrances of the 80s are the most significant for me: obsession, giorgio, red door, coco, fendi, poison by dior

[@daljordan8921]

Lol, tastes vary. I worked with a woman who drenched herself in Giorgio. By the end of every day I was ill. The very mention of it still makes my stomach heave!

[@ovh992]

@@daljordan8921 any perfume that is applied too liberally would stink. The problem was that she wore too much of it as to make it overpowering. You should have asked her to wear less. But i think the 80s was the last decade of perfume wafting in work hallways. In the 90s it was common to see "perfume may be worn as long as it is not excessive" in business dress codes.

[@catalinaquijano6477]

Ah yes the 80s - certain scents evoke and era. Everybody in my high school was wearing Obsession or Eternity, or CK One.

[@bryan7938]

Poison definitely

[@sandysyoutube3810]

Love Red Door

[@lee-ann1589]

D and G Light Blue should be on the list. Citrus, cedar, rose. Such an amazing, unusual, beautiful , immediately recognizable scent!!

[@lorilizdofo]

My personal favorite ❤

[@curiousman1672]

I'm a relatively old man, so my comment comes from that vantage point. Something that I've fascinating thru my adult years, is the emotional impact of perfume, and, similarly, how a scent can make a statement about the wearer. For example, the first four of your list are instantly likeable and attractive. The remainder, far less so. I have quite a disdain for CK1 and J'Adore. The first four say, "yes, stay by me", whereas some of the others, "ummm, go away". In no way am I saying other's experience the same thing that I do. Obviously, many people love CK1. I do wonder if they like it for the scent, or for what the scent represents, by way of marketing.

[@jenniferschmitzer3877]

I like creation by Ted lapidus.cannot find it now.

[@Violetikas]

My mother wears L'air du Temps and I cannot imagine her without that perfume. It also lasts forever. Sometimes my mother would pass me something of her clothes and even after two - three washes it still had this scent. I'm 42 and as long as I remember myself, this fragrance always follows her.

[@natasharoesch4470]

My mother died years ago. She wore Shalimar but when I tried to buy it to remind me of her but it did not smell the same. I do love perfume.

[@hollyholstein6758]

I am 64 and this scent is what I wore in my teens through 20’s

[@1chienandalou]

My mother wore this too. It never worked on me and it didn’t have that much longevity on her. Poison on the other hand!…

[@madhatter909]

it's my Mother-in-law's fragrance she's 97

[@jewelsauls3103]

@@hollyholstein6758 Me, too! Same age.

[@NeniCastelazo]

Dune, Diorissimo & Dolce Vita by Dior definitely iconic too. Coco and Coco Noir by Chanel, Magie Noire by Lancome. In older times people had their own "scent". My grandmother wore Femme of Rochas and Fleur de Rocaille by Caron. My mom Rive Gauche by YSL for everyday and Joy by Patou for special occasions. I've loved fragrance since I was 5 years old and always asked for perfumes as presents hehe. For my 8th birthday I got a 100ml of Charlie, I finished it in 2 weeks hahaha.First "proper" perfume at 12 White Linen by E. Lauder In the 80's you HAD to wear Giorgio or Anais Anais. Late 80's Colors by Benetton and Vice Versa by YSL. Early 90's Lauren by Ralph Lauren. Pleasures, Nina, Chance, 5th Avenue, Escada, and many many more that have formed part of my fragrance journey :D

[@eugeniabraz5409]

Now that I have educated myself a bit more on fragrances, I believe what marks the last 10 to 15 years is the rise of the niche houses. People crave a more exclusive scent and are willing to pay for the privilege of smelling different. One fragrance that comes to mind is Baccarat Rouge 540 by Maison Francis Kurkdjian. Abstract, exclusive and distinctive. ❤️

[@gomoestas]

This is literally my favorite perfume!!!❤❤❤

[@bambina3148]

My grandmother wore 4711 cologne and as a child I adored the smell. My daughter recently bought a bottle and it instantly transported me back to days spent with my darling grandmother 🥰

[@ccc4102]

It is sublime.

[@katerinahuskova4596]

This is what Davidoff Cool Water does to me. My mum loves it. Like for ages.

[@dominiquetheeasyminimalist]

This is the oldest perfume created in 1881 that is still available today!

[@zenabraithwaite1934]

I love that cologne especially in summer and it saved me when I was pregnant and had morning sickness.

[@Saffronlily]

My nana wore it too

[@emily7198]

I love Mon Guerlain. The history of Guerlain is super Interesting and I agree Shalimar definitely deserves the iconic title.

[@queenbunnyfoofoo6112]

That's a great scent! Also Mon Guerlain Floral is nice too.

[@rachelathome7516]

Such a pity it’s been discontinued. 😕

[@CJ-bn6gf]

Mon Guerlain is fabulous. It says Love/Enchanted Nights/Starlight/Exotic/Erotic dreams. Please don't ever change it! I loved Femme by Rochas for 40 years, so mysterious...I switch between the two. As a girl I loved Tabu by Dana. I think it was Spanish? I wish I could experience that one again.

[@queenbunnyfoofoo6112]

@@CJ-bn6gf Tabu is still made. I saw it at Walmart over Christmas. Not sure if it's year round. The Vermont Country Store website/catalogue might have it. Unfortunately at least the one in Walmart is made in China.....who knows what it's made of 😨.

[@becauseimafan]

Mon Guerlain is so good!! It's one of my favourites *ever!*

[@laralynellsworth]

To me, White Diamonds is iconic because it's what my mom wore the most when I was growing up. :-) Elizabeth Taylor basically invented the celebrity scent, so I think that her perfumes have a place in this history. I also think of Yardley's English Lavender, and Red Door. Both classics.

[@bibishah7754]

You forgot Gucci Rush- it’s the first perfumes with huge amount of pepper in the opening and recogniseable beyond comparison

[@Anywhooo]

I have 6 of Elizabeth Taylor's Diamond collection, I actually like Diamonds and Rubies the most.

[@terrichen6141]

Both Sophia Lauren and Catherine Deneuve came out with their name sake perfumes before Liz Taylor did. However Liz was much more commercially successful with her line. I own miniatures of White Diamonds, D and Rubies, D and Sapphires, D and Emeralds, and Passion.

[@marcellax4556]

Yes, definitely Red Door. Thanks for mentioning it.

[@Rain_Reign]

@@bibishah7754 whoa I forgot about this one! It was one my friends and I were obsessed with in the early 2000’s. Now I want to revisit it.

[@Tasmanianval]

I would love a part 2 with more fragrances like the iconic bottle of Flower by Kenzo or Miss Dior 🤭

[@carolynjeancole]

I agree about Light Blue’s potential. Guerlain’s Mitsouko should be on this list. Released in 1919. Not as popular as Chanel No. 5, but a definite contender. ♥️

[@iamfilipinas]

I was going to say!

[@fredadockrell1862]

Love Mitsouko. Wonder why she didn't choose Guerlain's L'Heure Blue.

[@guruphiji]

@@fredadockrell1862 love l'heure bleu! Well she can't include them all, especially as she managed to put out a wide retrospective. Guerlain is definitely a world in itself !

[@gnarbeljo8980]

Definately iconic! Rive Gauche YSL ! Estee Lauder's White Linnen was HUGE and way too much cat pee for me, but really loved by many. My first perfumes as a teen was Cacharel like Justine said, Anaïs Anaïs and Lou Lou followed by L'air du Temps Nina Ricci and later Paloma Picasso and Salvador Dali edp soooo 80s. Obsession was another huge hit (but I couldn't wear it). Like Opium and Dune it was too much and everywhere! I wore Fendi at the time. FRACAS is iconic! When JP Gaultier launched his first it was literally in everyones bathroom on show, not my fave but a cool bottle. Yohi Yamamotos first was incredibly unique when it was first launched, I really liked it and it was quite genderfluid and modern too! Agent Provocateurs first perfumes were a sensation. RL Safari is lodged in my memory of a specific time forever, even though I rarely wore it. I always recommend Carolina Herrera's scents for women any age looking for something pretty, light and modern for everyday use. I think she always presents great scents that are never sweet, cloying, heavy or boring.

[@HopeHendershot-Moskal]

My grandmother wore Cinnabar from the time it was invented until her death. I have one of the original bottles still. I can't wear it - just not for me, but it reminds me of her. My husband bought me Beyond Paradise as a wedding gift (He liked the rainbow bottle). It was my favorite for a while. Now I wear Gucci's Guilty.

[@gsdalpha1358]

Shalimar has been my key fragrance for decades. It's the only one which doesn't morph into an ammonia or funeral parlor smell after a few hours. Weird body chemistry, I guess. Fascinating history - thank you!

[@lulu_g8445]

I love all the great information in your video. It’s always so great to see and hear you! 😘😘😘

[@lilithowl]

I just also remembered the sensation caused by the Jean Paul Gaultier perfumes with the 'body' bottles when they were released, especially amongst women and gay men. Everybody loved to have the bottle as a piece of art. In fact I think I may still have an empty miniature one somewhere! There are so many reasons that a perfume might become popular, it's such an interesting topic.

[@Nadine1301]

Oh yes! I remember this being extremely popular with men/boys at the time. Almost all my boyfriends/crushes smelt of it, so it slightly freaks me out these days when someone walks past me wearing it 😂

[@ellerikke3948]

Oh, yes. all my older cousin wore that. None of them gay, but it did also exist in man version.

[@schwesterleinfuchs]

Oh yes , I loved that one. kept wearing it fo years

[@Krauseminze]

I still have a half-full bottle of this that my mother gifted me to Christmas when I was 18 or 19. Surprisingly, the scent did not change over time and a drop it still lasts for hours. I only wear perfume once or twice a year, so it will last probably last me another twenty years. Only the tin canister it came in got rusty at one point and I had to dispose of it.

[@andreaphillips]

Yes, Gaultier classique was the first I thought should have been there. The Dior and Flowerbomb aren’t iconic in my option, not more than the Gaultier at least. Dior has better (Poison) and there is no Tom Ford in the list!!!!

[@deborahadeen7582]

L’heure bleue for me is iconic. When I was a teen, White Shoulders was the fragrance. Then I was introduced to Casaque by Jean d’Albert - I really miss that one! A visit to Guerlain in Paris in 1969 took me to L’heure bleue, which I still wear.

[@1983simi]

Fabulous, fabulous video! Thank you so much!

[@alagorical8001]

You are just AMAZING at making videos, thankyou Janine XXX

[@ratpitt4292]

Angel used to be my mom‘s signature scent, I still love it today. Shalimar and Chanel No. 5 are timeless classics I will always have in my collection. These are pieces of art in my opinion and I love their historic background. Imagine walking around smelling exactly like Marilyn Monroe or a flapper girl from the 20s. Iconic.

[@veronica11sherman]

I think the reason to why there are no more iconic perfumes in the past 15 years is because the market is flooded. We have drugstore perfumes, designer house perfumes, niche perfumes etc. They all compete with each other and honestly many of them smell the same since they try to followthe exact same scent trands, it's hard to get surprised. :) Another reason might be the instant culture we live in - customers might get bored really easily and move on to the next thing, perfume in the end of the day is no longer a real luxury.

[@fredrika27]

You forgot 4711 which was first produced in 1799! It's still selling despite not being as expensive as Chanel and had a large range of both affordable and exclusive products!

[@alexdv5575]

True, one of the oldest scents in production, and to me the cleanest, the freshest and the most naturel. Can 't live without it.

[@babablacksheepdog]

I remember that in my early 20s, having heard so much about the iconic Chanel No 5, I decided to go to a Chanel counter and try it. It was a complete disappointment - I was expecting it to be floral, but it was also super powdery, and smelled like something my grandmother would wear (in fact, she did have a similar perfume). The lady at the counter told me it was a common occurrence for young women to come and try it, only to have the same reaction as I did - she instead directed me towards Coco Mademoiselle, which is also quite floral, but much lighter, not powdery and more modern. L'Air du Temps was my mother's signature perfume when I was growing up and I loved the beautiful bottle with the 2 doves kissing on the stopper.

[@tnijoo5109]

I too have always much preferred Coco Mademoiselle over Channel No5 too. I think it’s a crowd pleaser. I got more compliments on Coco Mademoiselle than any other perfume I’d ever had.

[@susancrawford5927]

Apparently, the formula for No5 has changed over the decades, but I have worn it all my life. There is a great deal of difference between the perfume, eau de toilette and cologne. There is a new one out, I think No5 Voile which is very light and more modern. FYI. Also, the bubble bath and body creme are sensational.

[@eleo_b]

I agree that most of these that are mentioned are mostly icons due to marketing and the novelty and uniqueness at the time. Not because they’re all such great scents.

[@tnijoo5109]

@@eleo_b really good point. There were actually a couple in the list that I dislike quite a lot and was surprised they were popular.

[@terrichen6141]

No. 5 IS floral, it’s just a very abstract floral. It was love at first sniff for me as a 20 year-old.

[@PlugInKali]

L'air du temps is also famous because it's the perfume that Hannibal Lecter smells on Clarice when he first meets her (as well as Evyan Skin Cream) ;) Also, Flowerbomb's bottle doesn't look like a diamond. As the name implies, it looks like a hand grenade (as does Spicebomb, the male equivalent).

[@SmidBeach]

I thought of that, too! Although I originally knew the scent from the commercials I loved as a kid in the 80s...I'm sure Thomas Harris used that brand because he knew L'Air du Temps tends to linger on the skin for more than 24 hours. Hannibal smells it on Clarice but knows the scent is not strong enough to have been applied that day.

[@danielahoti4109]

L'Air du temps is also famous in UK, because it was the long life favourite perfume of HRH the late Queen Mum.

[@madhatter909]

@@danielahoti4109 aww God Bless her RIP

[@Dark_Red_Echo]

I feel like the bottle is supposed to be reminiscent of both a grenade and a diamond, because it’s got the flat polished surfaces and is squared off the way you’d cut a gemstone to catch the light. It has a general shape and a “pin” reminiscent of a grenade, but it doesn’t have the roundness or the raised ridges. I think the whole point is it relies on the visual symbolism of both. That’s how design (at least good design) tends to work.

[@Carjamrac]

In high school I wore Charlie. Next was Paloma Picasso, a deep, woodsy scent. As a mom, I wore Amarige by Givenchy and now my go-to is Chanel Chance. Scent evokes memories and whenever I smell Aramis I instantly think of my dad, it was his signature cologne. He’s been gone for 22 years yet that scent gets me every time. Excellent video!! Thank you.

[@ivzarkovic]

I treaded very similar parfume path. Charlie then Paloma Picasso in my late twenties, my favourite Chanel Mademoiselle, now Chanel Chance.

[@Simbwaful]

Thank you for your educational and - at the same time - so interesting videos! Giving us the opportunity to look behind and around what is happening, doing it in a interesting and captivating way.

[@audreyhiller]

I think that, out of recent years, the stand outs would be Jo Malone Wood Sage & Sea Salt, Le Labo Santal 33 and Replica By the Fireplace, I'm not crazy about them, but they're unique scents and they've taken well to the market. However, to quote Phineas and Ferb "this is the future and everything's already been done", maybe there's nothing left to invent

[@jenniferjen5422]

We have come away from nature, going to synthetic accords. Maybe things will go full circle, as fashions do that come around again!

[@celiacannon8345]

Interesting topic. One of my favorite scents is No. 4711, an old classic. Some of the scents mentioned are iconic, no doubt, but they sometimes remind me of old ladies with too much make-up on and too heavily perfumed🤣I ran into that on the New York subways growing up.

[@alexdv5575]

Mine is also 4711. So fresh and natural, an eternal classic that has existed since the 18th century. Napoleon loved it too :) .

[@cate9472]

Flowerbomb bottle reminds me of a bomb and not a diamond 😅 L'Interdit by Givenchy is also an iconic perfume in my opinion, probably because of Audrey Hepburn ☺️. The bad fact about perfumes of previous decades is that they are no more the same because of reformulations. Some ingredients are no more allowed in perfume industry and the creators must change the original fragrance. That's a pity. In any case, as a perfume collector, I own all the ones you mentioned and smelling them is still an experience. During last years niche brands are very popular and generally speaking they mostly create unisex perfumes following the no gender trend. In perfumery is probably easier than in fashion going in that direction 😊. A perfume can be in your memory forever and it will be always tied to that time or that particular person. I love them and I love what they represent to me. Excellent video! 💕

[@inkythinky]

It's definitely a grenade shape haha - it even has an approximation of the little circular pin that would be pulled out to activate the bomb before throwing it!

[@crissolmontiel]

I thought the same is definitely a grenade shape not diamond.

[@kateoc8]

Quite happy not to wear fragrance that relies on slaughtering whales, deer, beavers or civet cats for human vanity when there are a myriad of beautiful, naturally occurring plant based essences to use... "That's a pity"...no, it really isn't. And animal ingredients should be outlawed completely in any perfume or cosmetic.

[@cate9472]

@@kateoc8 it's a pity wasn't referred to the ethic point and I completely agree with you. Animals must be respected. It's a pity was referred to the fact that chemical ingredients can't reproduce the original essence and the original scent is lost forever.

[@simplesofisticatedjs3106]

I never understood why l'interdit is so famous doesn't agree with me😞

[@aenigmatica8]

What a great video. I never knew how interesting the history of some of these perfumes I always see is!

[@peggymyers7298]

I love videos about fragrance, please do more!

[@ImmortalTara]

I would love to hear about these too: 1) L’Mariage by Givenchy. 2) Paris by YSL (popular in the 1980s) with the coral cap. 3) Dolce & Gabbana’s “Light Blue.”

[@myrphkuhns7055]

My father bought me Amarige by Givenchy 30 yrs ago. Still love it. I try others but always go back....

[@pavdhaya7473]

I'm addicted to your narrations! What a neat, precise, calm and intelligent eloquence, my best wishes Justine 👍

[@Jenssenandbird]

Love this video, it's so interesting. Please do another one like this!!!

[@mail4dodi]

I love the way you introduce your videos.

[@thisiszahralakdawala]

This is such a thorough and well-researched video! I loved learning more about these scents. Thanks, Justine! ☺️💯

[@IEVAKambarovaite]

I feel I need to rewatch it. So much information in a reasonably short video. Absolutely loved it.

[@hypatiakovalevskayasklodow9195]

Really? I feel like it focuses not at all on what an average person might actually buy

[@lolo3968]

@@hypatiakovalevskayasklodow9195 The video is about iconic perfumes and what makes them iconic.

[@moirablair8106]

1916 Acqua di Parma, Colonia. For male and female. A much earlier unisex perfume. Sophia Loren?

[@animoni]

My Sunday went just up to the heavens! Thank you!

[@mariaf6162]

I enjoyed and learned so much! Thanks. So happy to the cold undertone video is coming!

[@ullrichchristina6414]

Great work Justine!!!

[@dougpettey7144]

White Linen from Esteé Lauder!

[@dariamazitova9072]

Thank you for this mini-lecture, I truly love the way you provide a historical context for the trends and single objects, this helps to understand why things are as they are in the fashion world.

[@sweetsandcharades8383]

YES! Looking forward to the cool toned video! 💙💙💙 Also, this video was very informative! I have never been that interested in perfumes but my mom loves the Black Opium - I never knew it was so iconic nor thought about the context of it!

[@moomymadeye6659]

Merci infiniment de créer cotinuellement un contenu si informatif, intéressant et qualitatif. You are an iconic fragance, dear Justine. Thank you

[@judyorourke2410]

I loved this one so much! Would be fun to have a flight of scents and smell along as Justine talks.🌸

[@gorline2140]

Thank you so much for this video, Justine! I love your videos on fashion and fragrance history. I find it very interesting to learn about the circumstances that supported or drove the launch of a successfull new product.

[@subi1677]

Totally fascinating! I love perfume and I really enjoy learning the history and chemistry behind them. Thank you so much for this video ❤️

[@fannifarm]

Such a good and informative video 😊 thank you 🥰

[@l.soutsos2346]

Merci Justine, that was very interesting, not only the history but how the brands relate back to the mood of the era in which they were created. I really enjoy learning about how the fashion houses have influenced society and vice versa. I always enjoy your videos.

[@pvillelde]

It's not an iconic fragrance, but Lagerfeld had a fragrance called sun moon stars and I loved it! I went through many bottles. It was discontinued long ago. The bottle was so pretty. I actually still have an old lotion from a gift set I got for a gift. The lotion is so old, I would never use it, but I open it from time to time just to smell it. That's weird, huh? I'll go now. 😆

[@justineleconte]

It's not weird at all 😁

[@gollyism]

The bottle is so amazing. Unfortunately I can t remember the smell ☹️

[@vegrunner6688]

I just googled it to view the bottle, it appears that you can order it through Amazon. The bottle is really beautiful.

[@perfumetales]

Star,moon and sun is really iconic. So pretty 💗

[@latristessdurera8763]

OMG I love Sun, Moon and stars! I was out shopping yesterday and a woman walked past me and she was wearing it. I was like hurrah! 🌞🌜✨

[@dudylifestyle]

i really enjoyed this video ♥♥♥ lot of effort and info

[@ivettek3190]

justine i really enjoyed learning about iconic fragrances. good job

[@mariachatziargyriou4666]

Ah Justine, faut vraiment que tu fasses plus de vidéos sur les parfums 🥰 Poison est également assez marqué je l’ai associé avec certaines personnes, et light blue pourrait sans doute être classé comme iconique, quoiqu’il soit trop léger

[@biddydibdab9180]

Justine’s videos are packed with great and useful information. She always goes deep into research for her videos and the quality of the product reflects it.

[@dc_rocker]

I would love to see a video like this about men's fragrances!

[@lyzettevega1234]

Great Tutorial & YAY for the Video related to Cool Palette...🤗🤩👏🏽

[@karinmitschang9734]

I'd love this on male perfumes as well, great job!

[@gaiafox4286]

I loved original Opium and hate this "modernising" claptrap, why can't they make new product and leave the original exactly as it was?! So many women (including myself) stay faithful to a scent for a long time and then brand discontinues it or modernise it and it's gone 😐 Brilliant video Justine, really interesting and fun to watch. My choice is Obsession by Calvin Klein, so far so good: no excessive "modernising" and still available 😉

[@IEVAKambarovaite]

I totally hear you on this. However, I also wonder how can you still smell the perfume on yourself after you've been wearing that scent for years? That's something I find challenging. The nose gets so used to the scent 😊

[@sandralee6848]

They did that to Chloe too. The original smells like a dream. It reminds me of better times.

[@perfumetales]

I don't understand why they reformulated a lot of hidden gems🤔

[@hypatiakovalevskayasklodow9195]

Ialso feel sad if something I liked gets discontinued :( 😞 it was part of my every day for months and then nothing

[@rositasprohge8844]

@@TheGalactica2001 yes, Miss Dior is terrible now I bought a bottle not knowing they changed the formula i promptly returned it

[@3frenchhens818]

I'm thoroughly enjoying this channel -- how did I miss it before? I'm obsessed with fashion, jewelry, makeup, hair, perfume. How things are made, how they smell, feel, what colors they are. I love making odd bits work together. I look forward to seeing many more of your videos.

[@VictoriaDashwood]

fragrance content please! this was so interesting - would love to learn more about how different countries approach perfumes or how to tell a which perfumes are long lasting and will suit you

[@elainemeszaros3667]

L'Interdit by Givenchy is a classic for me. It's so feminine and reminds me of Paris. My daughter wears Flowerbomb - instantly recognisable and deservedly on your list!

[@doroparker1702]

My mother had l'interdit for decades. Do you still use the old original scent? Now they relaunched it but it is far away from the original, 25 years ago. I tried to find something alike it but I couldn't find anything like the old l'interdit. It was heavy, sweet, not really floral and not really anything. More like the old Shalimar.

[@lor2729]

Such a documented and accurate video... As usual! I now understand why my grandmother was so much into "L'Air du Temps"; she was just 17 at the end of WWII...

[@SV438384]

Thank you! I believe this is first video about perfumes I stumbled upon. Please make more of those.

[@lindatucker124]

Thank you so much for the great perfume history! Now I know which one to buy ☺❤

[@FerTaylor106]

Justine, I am not one for fashion but I always watch your channel when you post. I really enjoy your analysis and have learned a lot, from the fast fashion industry to colour analysis. I am far more informed on the clothing etc I do buy and make better choices. thank you .

[@thekowboymom2710]

I remember Giorgio being a hugely popular fragrance in 80's. Several of my friends wore it. I tended to like fragrances like Opium, Coco, Fendi, and Red Door. Some newer ones I like are D & G Light Blue and Versace Bright Crystal.

[@madhatter909]

And Eternity, I got so sick of smelling that and Giorgio.

[@alicedemarisco696]

Great video is usual Justine! Would love to see you profile some of the new functional fragrances… Maybe that’s the direction we’re headed in. And a post script… Obsession is what the 80s smell like in memory. :-)

[@jacquelinedella-santa2451]

fantastic review and explanation, best to date and I have watched many perfumes videos, Thank you

[@DevonRexLady]

Perhaps Poison should be on the list. My favourites in the 80s and early 90s were Tendre Poison, Ysatis and Paloma. Heartbroken that Dior discontinued Tendre Poison. 💚💔

[@iyzabel]

They say Cabotine by Grès is very similar to Tendre Poison. I've never tried TP, but Cabotine is really nice.

[@pinki3dt]

I loved Ysatis. I never heard anyone mention this perfume besides you. ❤️

[@TheDriftwoodlover]

I worked with a woman who drowned herself in Poison daily. It was so obnoxious. One day one of my male coworkers commented on how bad it was. He said he wanted to be sure he never bought a bottle for his wife and asked if I knew what it was. I chuckled and said I do. Poison. He responded: Aptly named. We both had a good laugh.

[@grinchlette]

@@pinki3dtYsatis, also my favorite in those years. I still have some.

[@iyzabel]

@@pinki3dt I wore Ysatis in the 1980s. It was my birthday present from my parents when I was 15. I felt so grown up!

[@larakotze]

I just love it how everyone has their own story when it comes to fragrance. J'adore is my mother's signature scent and it makes me happy whenever I smell it. My first perfume was Light Blue and I remember buying a big bottle when I went on my first overseas holiday to the UK. Currently I love Chanel Mademoiselle Intense ♥️

[@lindascull6327]

I love this and was late watching but I really really wanted to comment and to let you know I can't wait for your video on the cool color palette I thought I missed it I've been searching for a long time LOL

[@ShearedJoy]

Love this! Thanks for doing it 💚💚

[@nikooarbabian2245]

Very well done, Justine!!! I can bet no one, at this scale, has done such a great job. You rock girl 💝🌹👌

[@hadassastrahl7794]

Justine, thank you for a wonderful trip down memory lane....my mother still wears Chanel No. 5 to this day and she is a young 82 year old. I got my first perfume in 1978 as a birthday present when Cacharel launched Anaïs. I loved this scent so much and wore it for almost a decade. In the late 80's I switched to Kourus by YSL a men's perfume that I still love to this day.

[@nimrodgirl1]

This was such a lovely video! I loved the journey through history. I’ve been wearing Gabrielle by Chanel for the last few years and it’s been a favourite. It’s more of a younger person’s fragrance to me than No. 5 which I don’t feel sophisticated enough to wear.

[@eleo_b]

I feel like Narciso Rodriguez fragrances are quite popular among many. And I think Rouge Baccarat 540 is on its way of becoming iconic. But not mainstream. Perfume houses are definitely trying to make things more and more exclusive and out of reach for many.

[@marialopes9365]

So true 😢 it's like they only want high income people to use their perfumes 😔

[@elaineroberts7493]

I feel undressed without wearing some kind of scent, and have continued to spray myself throughout the lockdowns, when only my husband and cats could appreciate it! My mother loved No 5, but I prefer No 19, Chance, Coco etc from Chanel, plus a couple of Armani scents: I really dislike Poison and Angel (which a friend loves!) and it just shows how differently we appreciate different smells - and, of course, how a perfume can smell good on one person and awful on another

[@debd353]

Chanel 19 is my favorite of the Chanels too. Very clean and fresh.

[@tracyhenderson5116]

I adore perfumes, and have a huge collection. That being said, if someone is wearing Angel in the vicinity, it makes me feel slightly ill.

[@sandradavies7804]

I agree with your comment about Poison and Angel, too strong, heavy, headache-inducing. And yet I love Mitsouko and l'Heure Bleue de Guerlain, both of which are full of character. If you love No 19, you would like YSL's "Y". My bottles are all vintage ("Y" from the nineties and l'Heure Bleue from the sixties) and once finished, irreplaceable, because the formulas just aren't the same.

[@jjroy3389]

@@tracyhenderson5116 Angel makes turns my stomach. I can’t be in the same room with someone wearing it!

[@krazna1302]

Thank you Justine! I realized I’ve had several of those fragrances! At the moment Im wearing Mon Paris of YSL, but i have many more. I also feel that perfumes like Chanel n5 are so iconic that you need certain age and personality to wear them.

[@vylia]

Fantastic video, Justine! Some fragrances bring me back to my childhood, and I keep two empty bottles of that time. The smell pushes me back on time every time I feel it again. Thanks for sharing.

[@sweetmoon117]

Loved your video. Wonderful as always.

[@Nadine1301]

Such an interesting video, thanks so much Justine ☺️ I could easily listen to an hour long version of this. As for the last 15 years... I feel like there’s a current trend with “personalising” scents, i.e. creating scents which include the natural scent of the person wearing it, making it unique. I’d say “Molecule 05” is definitely reaching cult status, potentially also a timeless one. I personally love it very much, and it’s the perfume I get most “very enthusiastic” comments about. It’s quite amazing to see how some people react to the scent, even though you as the wearer can hardly smell it, and how mesmerised they are by it. Another one with a huge following could be the Jo Malone range?

[@teresahalliday3680]

This was a wonderful video. I love the stories and history that you included. I wear one signature perfume. I have been wearing Ralph Lauren "Romance" for about 20 years. It is the only one I ever wear and I love it. I would love to hear more history and marketing stories on other perfume.

[@cathybenish9871]

I feel like I haven’t bought a lovely scent in a long time. This is so nice and I enjoy your videos so much

[@patilarossi817]

Justin. I enjoyed every second of this video. And watched many times. Please more videos like this. Absolutely amazing. Thank you I've learned so much.!! 🙌♥️🤗

[@susankakavas7367]

Love your videos, Justine. I always learn some new. My first adult perfume when I was a teenager, was Joy. In my middle years my favorites were from Givenchy and I couldn’t wear the heavier scents. Now, as a very mature woman, my signature scent is Chanel No. 5 which for me is the epitome of femininity. My Greek husband always said there is no perfume except French perfume, and I have to agree. Those are the scents that make me sigh when I smell them.

[@corinapreoteasa3892]

Thank you Justine! I loved this video so much. I would really love if you also made a video about famous or exclusive perfume houses and niche perfumes that have a special history but we don't see them everywhere. I feel like people are becoming more and more interested in niche products and using something that is not at every retail store. For the people in the comments, please say or like if you also want this video, would be great to make it happen :D thank yooou

[@marcellax4556]

Thank you so much for launching this video. I’m very surprised that “Beautiful” by Estée Lauder didn’t make the list.

[@lindatucker124]

My favorite is L'Air du Temps ! I wore it a lot back in the 80's and loved it❤

[@barbaramcandrew704]

This was a great start to my Sunday . Thank you Justine . My absolute favourite is Jicky by Guerlain 1886 . The story behind it is intriguing too. Originally for men . It is really hard to find now .

[@emeraldwaters8028]

Oh Justine, what a wonderful video for Valentine’s Day. I loved this so much. I have strong scent memories of Channel, Shalimar, L’air Du Temps and Opium. #2, You’re almost at a million subscribers! So happy for you! #3, I just ordered your “big” ring today - in gold - It means so much to me to have something so extraordinary from someone I adore. I’m not a big shopper, so this will be a very special piece for me. I’ve wanted it for months and today was the day. Thank you for everything.

[@suegordon7632]

I love perfume and have worn many of the iconic brands mentioned but the standout for me was Rive Gauche by YSL, launched in the 70s. It was the one perfume that was always commented on .

[@joanwood9480]

Love Rive Gauche. Very difficult to find where I live. Perfect for me since I don't care for flowery perfumes

[@lindapabst3421]

I agree. I've used and love Rive Gauche in the past.

[@mfartigas]

loved! adorei! ich liebe es! amé este video! such a wonderful idea to speak about iconic perfumes! gracias Justine!

[@AlysonArt]

Eagerly awaiting the ‘cool undertone’ video! As a cool/fair skin girl 🙌🏻

[@bayanm.3564]

You are amazing... Huge knowledge in 15 minutes

[@mickeyfash3943]

Thank you! So informative.

[@marialopes9365]

Loved the video. I love to know all this stories about brands and its history. ❤ Merci ! Cheers !