NEW Facebook Ads Strategy for CHEAP ADS!

Want to me to MENTOR you to crush it with Facebook Ads? Go here: bit.ly/4aF6MTH
Want my agency to do it for you? Go here: bit.ly/3TUDZVv
If you’re new to my channel, my name is Ben Heath. I’m the founder and owner of heathmedia.co.uk a marketing agency that offers done-for-you services, coaching and educational resources, all with the objective of delivering exceptional marketing results for our clients and customers.
Over the past 9 years we’ve spent more than £50,000,000 on paid social ad campaigns generating more than £200,000,000 in revenue.
We’ve worked with more than 2,000 businesses directly from all over the world and in just about every niche you can think of. And we’ve helped educate hundreds of thousands of business owners, marketers and entrepreneurs.
How I got here…
17 yrs old: Started my first business selling wristbands with two school friends. I made $0.
18 yrs old: Started my first ecommerce business selling second hand video games. I made $0.
19 yrs old: Joined a network marketing company (would not recommend it). Was told I’d be rich if I signed up 8 people. I signed up 26 people in 3 months. I made $0.
21 yrs old: Dropped out of Bath University to start an app development company. I made less than $5,000 in 2 years!
23 yrs old: Started Heath Media, my marketing agency. I made $0 for the first 3 years.
26 yrs old: Went all in on building a personal brand within the marketing space. I passed $100k/year.
28 yrs old: My personal brand allowed me to attract the best talent in the world. Heath Media became an industry leading Meta ads agency, with an exceptional team and an excellent reputation. We crossed $1m/year.
31 yrs old: Today I teach over 800,000 business owners, marketers and entrepreneurs how to get insane results with digital marketing. Heath Media is a 50+ team of world class talent, working directly with over 400 clients every year. We’ve now crossed the $5m/year mark.
To all the struggling marketers and entrepreneurs… I was an entrepreneur for 9 years before I could even pay the bills with my own business. 5 years after that I have more success and more fun than I could have ever dreamed of.
It takes perseverance, analysis and learning from the right person.
If you took the time to read this far, you have what it takes to crush it with your marketing.
I hope to help you speed up that journey and come along for the ride.
Keep going,
Ben
FULL DISCLOSURE
I make content to provide as much value to my audience as I possibly can. Why? Because if someone implements my advice, gets great results and that changes their life; there’s no better feeling and no better use of my time. There’s also a good chance we’ll get to work together one day.
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#facebookads #facebookadsstrategy
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[@BenHeath]

Want to me to MENTOR you to crush it with Facebook Ads? Go here: bit.ly/4aF6MTH Want my agency to do it for you? Go here: bit.ly/3TUDZVv

[@vojtekmorsztyn]

That was helpful and I can say it worked for me very well! I gain a good number on my network and it didn't cost a fortune. Good content!

[@MrZernichow]

Great video! For the omni present content strategy, you advice only to go with the highest value placements. Do you have an updated list of what those placements are, or is it identical to the ones preselected in this setup? And would I be able to book a consulting session with you or someone on your team regarding how to set up the omni present content strategy using this? I imagine there could be a few changes since you can play with sequence and the delivery schedule is different from the auction option.

[@9lightsrecords]

Definetely one of the best online advertising contents around

[@tazisaad7201]

This is a high value Information you give in their

[@shafiqcheema8447]

Thank you for Sharing.

[@zenawitsegay3205]

Thank you for your sharing

[@osmichael]

Thanks Ben for all you do.

[@BenHeath]

I appreciate that :)

[@aminkamarudin]

Hi Ben, just found your channel. I’ve incomjng webinar training soon. Is this setting considered the best to promote it ?

[@NikNik-px2jz]

Thanks for the video😊. let's assume I have installed a subdomain to a funnel & I need to run ads to that funnel. I need to verify the domain right? So, what domain do I need to verify in biz manager? Is it the Subdomain or the Main Domain? What domain am I supposed to verify? Subdomain or Main domain?

[@AndreaCeccotti-Onearth]

Hey Ben, what about ad set and ad? How many ad set and ad are perfect for you?

[@lapidindiadigital]

dear ben nice video thanks for this can you make video on how to show ads on contact numbers we have

[@iwellly]

hello Ben Thank you for all your contents . i have learnt much things watching your videos and it has improved my ads way too much .. i want to add something about the Reservation .. in most accounts it won't be appeared unless you start a Sales campaign then it will start to appear as an option .. i have noticed this through using different ads accounts

[@sojahhurt9715]

Yes, that is what I was thinking. Would this buying type be an alternative to the sales objective to retarget people who have already seen a FB/IG post or content on your website?

[@purepassionchicago660]

can you do a updated video on The Best Facebook Ad Placements To Use for engagement / brand awarness?.. i know a lot of people runs ads to sell items, dropshipping,etc but i host night club events, im a club promoter and would like more insight for that type of ad.. thanks so much

[@mistakool]

Ben you always fail to disappoint us 😞😞

[@BenHeath]

Isn't that a good thing?

[@mianwaleed6838]

@@BenHeath It is.

[@mistakool]

​@@BenHeathit's sarcasm 😂

[@Shayan82b]

Ben hi, i have requested to join your facebook group for a few days now but haven't been accepted, is there any conditions person should meet to be able to join or not?

[@imaddaoudi8665]

ben can you make a video about the EU, it's not allowing me to make engagement--> messages

[@uprix1566]

Hi, you have "add content", but it doesn't appear in my BM, In mine I have the choice between: crop images, add catalog data and add a background, On the right side of the screen, where you see the preview of the ad, I have a basic fb ads template made from images from my site (it's not even the product I want to advertise), and I can't change anything. So I can't add my videos/fixed images. thank you in advance for your reply!

[@shakkeelahammed586]

Thanks

[@laddcraner4170]

Great content

[@meditationbreath]

nice vid mate

[@user-zt2vq8ne1l]

My teacher, the creative and powerful marketer, Ben, thank you for your tremendous lessons and the strong and continuous content. I would like to ask you about which video from your channel you would advise me to follow that talks about automation for advertising campaigns on Facebook, if I want to sell my store on Shopify after getting good results and a good income for a period of months??

[@mdmuktarrohman7281]

amazing comment !! if you need any lead generation please search google "muktarseo" I can help you with mass outreach to your target audience with a dedicated campaign

[@user-nt9zl9vx1x]

ben is this possible to start affiliate marketing with no landing page

[@user-bh9lx5hb1o]

Hi Ben, super exciting new feature! I tried it but Meta was trying to force me to reach 20000 people min and to spend 3k for that. Might try again later

[@BenHeath]

The minimum audience of 200,000 is correct but spending that much to reach them with reservation seems very odd. Is your targeting very narrow?

[@coralineduval5540]

@@BenHeath I was getting a few millions people in the audience, tried to increase it but it would not really lower the budget crazily

[@robertveresegyhazy536]

Hi Ben. My understanding is that by choosing an objective, we select a specific kind of people. So, for awareness or engagement, the maximum we can expect is that they will watch our video, but they will very, very rarely come over to our website to become leads or customers. Another thing is the cost. I checked an ordinary auction campaign with the same objective but a smaller budget, and the rough CPM estimate was almost the same (just not guaranteed). So, I think this kind of campaign is really for big businesses wanting to increase brand awareness. The sequenced delivery is the sole reason I would consider giving it a chance. But even for that, an intensive landing page view campaign followed by retargeting ads every other day for those who clicked through might work better. What do you think?

[@ahsanmehdinaqvi]

You can try selecting "Engaged Shoppers" in audience targeting option and then select must also like "target interest". Lets try and check the results.

[@remymorthier4032]

Your understanding is on point. This reservation buying type is absolute garbage if you want leads or sales.

[@ahbe9232]

duh that's why it's called awareness...@@remymorthier4032

[@nrbchiong]

I like how fast you talk

[@etaybahar1.1]

hey, how many ads should I have in a 5 ad sets campgien?

[@muhammed_ajwad]

Nice. ❤❤❤

[@anonymous-rb5tl]

hey i have a serious doubt that i want to run instagram ads on stories and reels and its giving me way more estimated daily results in stories and reels compared to other things like feed , explore etc and when im clicking other option its showing me less reach butt the problem being that ig shows me the message that using less than 6 ad placements may increase cost per esult so should i make the ad in 4 isto 5 ratio or 9 isto 16 because its a animated ad im really confused .....

[@bradcumner4605]

Hey Ben, could this be used for a business to then create an audience for a remarketing campaign for users who viewed a percentage of video, or clicked through to website etc?

[@BenHeath]

Yes you could do that :)

[@forestpeachey7021]

2:50 gratidão pela oportunidade avanco social vocês são os melhores para as redes sociais

[@ahsanmehdinaqvi]

Hi Ben, Great content. Can you please share when creating "Ad Copies" for this auction type, can we select "Buy Now" button under the actual post we will be advertising ?

[@BenHeath]

Thanks :) Yes you can as long as that action is the appropriate next step for your prospects.

[@ahsanmehdinaqvi]

@@BenHeath thanks for the clarification

[@alanrust5960]

Hi Ben I was quite excited to see your new reservation video however, My advetising page is not showing it still on the old "Reach and Frequency" any ideas please. thanks for all the great videos.

[@BenHeath]

Not everyone has the new feature yet I'm afraid. Hopefully you'll get it soon.

[@alanrust5960]

thanks so much for the reply Ben @@BenHeath

[@user-jk3zz3nw8w]

Hello. I hope you can answer this question. I'm doing ads in a very small market (country). When doing Message ads how can I deliver to more new people? Message ads work best in undeveloped countries. It seems like when I create a new ad campaign for the same company. I always start out reaching a lot of the same people. Therefore the cost per message is much higher. In smaller countries meta's ai retargets on its own, so no need for me to reach the same people continuously. To me it seems the only way to reach more new people is to not replace the successful campaign/ad set, just replace the ad and keep running it. Is there another way?

[@hosophie7687]

Ben, i need your help. I have couple of questions here. Do you mind if i ask?

[@Somair]

Hi Ben! I trust you're doing great, I'm a big fan of your videos. I'm curious, are you planning to create a Facebook Ads course, especially as we approach the conclusion of 2023? Count me in as your first customer if you decide to go for it! :)

[@BenHeath]

Thanks a lot :) I already have a Facebook ads course. Here's the link: heathmedia.co.uk/facebook-ads-insiders/

[@Somair]

Thank you so much! Just a quick question, is it up to date? @@BenHeath

[@user-kd7ip4ld3l]

I built an ad right according to your excellent explanations and then suddenly I found out that I have to put a minimum of $349 for the campaign. That's a lot for me. So how does it come out of a cheap ad like the name of the video?

[@user-nt9zl9vx1x]

bRO I Have THE BUGDET of 300$ which roi should we expect

[@nourishyourdna]

Hi Ben, is there a way for meta to catch the right target audience who message for inquiries on your product? if pixels are used for sales objective to track audience, what can meta do to track audience in a messaging (engagement) type objective. Would appreciate your advise or comment on this matter.

[@coachedisonvargas]

This is i would do. I will run an engagement ad using a creative that targets my specific audience..i wont select interests or demographics, I will let meta do its job to target interested audience. After a week i'll stop the ad and make a look alike audience from the previous ad. I will then use that look alike audience for my website. I hope this helps Show quoted text

[@coachedisonvargas]

But i dont think there's a pixel to track messaging. I will just use audience who engaged in my ad. Then i'll retarget them to follow up

[@gca666]

@@coachedisonvargas how do you do this? How can you use that audience that engaged with a previous ad as lookalike audience for a new ad?

[@coachedisonvargas]

@@gca666 go to audience. Make a lookalike audience. Select engaged in ads, click include until you choose all ad engagers. After that, you can click next and make a look alike audience

[@MisterNobody608]

What about traffic campaigns pointing to Amazon product page? (Horror novels in my case) Is this method more likely to outperform them compared to people running leads/sales? I tried regular awareness campaign in the past and while the reach was higher, cost per click seemed a lot higher than on a traffic campaign.

[@BenHeath]

I haven't tested this strategy with that specific set up so I can't say for sure I'm afraid. I imagine it could well work better though. So I would test it.

[@forgedude]

Yeah, I do that when I have no means of tracking conversions (Affiliate, Blogs, last minute or cheap clients etc), so I make sure the creatives do the pitching and the landing page does the converting .. I always go for single/carousel ads format or video ads. worked nicely.

[@christopherlees1134]

Would reservation campaigns be a good choice if, say, a company is advertising job opportunities? My client is looking to hire (towing) and I'm wondering if this would be a good choice, but they do want to drive people to the landing page to fill out the job application.

[@BenHeath]

I haven’t tested that out yet. I’d give it a go though. I could see it working

[@lukewalsh1723]

HI Ben, thanks for making this video. I am still seeing 'Reach and Frequancy' as my option, and not 'Reservation'. Are the same thing?

[@chineduchidolue9677]

Same here...

[@iKariamoon]

Same with me.

[@ramonjrcosta6023]

Hi Ben! Great content as always! Question though, can we run this type of ad without an end date or is it fixed to 7 days?

[@BenHeath]

I believe you have to run a lifetime budget, which will have a fixed date.

[@ramonjrcosta6023]

Hi Ben. I have tried doing the reservation ad campaign for awareness but I'm getting stuck at the screen saying "Preparing your changes for review". Tried reloading and reserving again but with the same results. Would you know if there are some issues with this type of ad?

[@heysimmone]

What about reservation for engagement?

[@rabatlogement247]

hi, how can i upload the picture ?

[@Graniteguy94_]

Hey Ben, I was wondering, does it make a difference if I post my ads from an iPhone or iPad instead of a computer?

[@BenHeath]

Not in terms of the results you get. But all the features aren't available if you don't use a computer so that might cause issues.

[@guelsahcom]

Which campain objective would you recommend for freebies? Thanks!!

[@BenHeath]

Usually leads :)

[@yassinelakhssassi8203]

How do you ad content to this type of strategy

[@bigmacdigitalworld]

Very helpful new update 😊

[@BenHeath]

Happy to help :)

[@bene88597]

Hello Ben, I am struggling to find the buying type. There is none in my BM, and I can't choose between Action and Reservation. What should I do?

[@BenHeath]

Not everyone has this feature yet I’m afraid

[@BenHeath]

Also make sure you are using manual campaigns instead of tailored campaigns

[@DavidHolywood]

I do not have that Buying Type/Reservation drop-down. The rest is similar. Has it only been rolled out to select countries?

[@BenHeath]

It’s still in roll out right now. It’s not necessarily country specific, more ad account specific.

[@MarcosThei]

I thought of giving it a try. I was going for Engagement, messages. But somehow for me, Facebook was estimating a higher cost per reach than I was already paying for, using the same audience 😬 Also, it wouldn't show me the "image or carousel" ad format, which is what I usually run 🤔 So I gave up on it.

[@BenHeath]

That's very odd - I haven't seen that before. Was your target audience quite small?

[@MarcosThei]

@@BenHeath It displays the estimated audience size as "2.50M - 2.90M". I also noticed that the "image or carousel" format is only available when running the Awareness objective, not Engagement. Placement on "Messenger" is also disabled.

[@susieblanco2722]

So just like bid cost?

[@user-du9lf1kg8s]

Ager ek Campaign ma 3 ad set banain or #1 ad set ma daily budget 300 rekhain, #2 ad set ma daily budget 500 rekhain or #3 ad set ma daily budget 500 rekhain to Facebook ek din ma kitny paisay charge keray ga? Sirf 500 ya 1300 rupay charge keray ga. Please rehnmai ker dain

[@Rocketfinance96]

can you help me do a transfer of payout account issue please I can pay

[@user-kd7ip4ld3l]

Does this strategy shown in the video actually result in sales? Or is its purpose only for the benefit of the pixels? In addition, is this type of campaign, which you present in the video, suitable for a dropshipping store?

[@Omni0369]

Drop shipping is a great ppc or area located ads. Have a AI do a market research and find the best locations and areas buying your niche you are drop shopping and sell there at the median price

[@Omni0369]

And pay me commission when your done ;)😂

[@bene88597]

Okay, my second account has this feature (Reservation), but my own does not. Is there a way to apply for that?

[@BenHeath]

No that's how Meta does things. They roll things out to different ad accounts at different times. We have it in some but not all yet.

[@idannagar8503]

Thanks! But on my side i cant see this option. Currently Its not available for all?

[@BenHeath]

No it’s still being rolled out I’m afraid.

[@saras-allaboutplayfulness7935]

Hello! I don't have those two options. On my Ads Manager, I directly see the link (Awareness, traffic, engagement, leads, app promotion and sales). Does anyone have the same like me and what did you do? Thank you. ❤🌹

[@kallostomika]

Me neither. Would love to hear why that is ☝

[@djmikefrancis1118]

Hi Ben & Co, I have an issue with "Reserve & Upload" section: I successfully completed the tutorial, reaching the "Reserve & Upload" section. However, I encountered an issue - the prompt instructs me to "Upload ads before choosing your delivery method," but there's no option to upload images/videos and text for the ad. I've gone through it four times, but I'm consistently stuck at this point. Any guidance would be greatly appreciated. Thanks!

[@BenHeath]

That button should be on the bottom right of your screen. It’s not in the Reserve and Upload section for some reason

[@djmikefrancis1118]

No, this campaign simply fails to show me the ad creative panel no matter what I do - so I give up. If I could pay someone to do this, I would do. Let me know if you have any ideas.@@BenHeath

[@djmikefrancis1118]

This video needs removing. I'm a fan Ben but this is simply wrong. Ads CANNOT work, even Meta support can't get them to work - remove the video and stop causing frustration!

[@OneDreamSports]

what kind of campagne do you recommend for a contest? i need to gain a lot of follower so my brand looks legit when i start do facebook ads after few days

[@BenHeath]

You'd probably want to go for engagement in that scenario :)

[@OneDreamSports]

I set one for brand awareness before like in your video. Should I change it or does brand awareness also works?

[@nrbchiong]

I don't get bored because you talk fast

[@francissprenger8979]

would this buying type work well for retargeting ads?

[@user-fb9lh1rh7z]

its for awareness campaigns and reaching as many people as possible, not just those on your website. So no

[@edionbeqiri656]

Hello I have pages and im running sell products is from amazon im selling only in my country can you help me for best method to get messages for orders

[@jwjwjkw]

The typical answer "welp idk spend more money to find out" lmao

[@nelsonleeroy]

It looks interesting, I wanted to try it, but when I click reserve and upload I don't see any place to upload my ads, where is this place!? I'm not an expert, but I regularly run ads, and I am considering working with you in 2024.

[@eazzzyenglish]

Exactly the same issue here!

[@danielallard6378]

im having this issues

[@jinkazama2555]

I dont know what happened with my Ads, but i stopped making money, even thought i changed up the Ad, the description, visualization, it said i will get 0 sales, and it was right. Now i owe some money for it because it did not make money from the ad even though it was making money for months and months. This is convertions for sales. Any advice? i will watch this vid

[@BenHeath]

I would encourage to try again with your ad creative, headlines and offers. It's easy to change it once and expect things to turn around. You might need to test 15 new options to find a winner. The rewards of finding a winner are enormous though.

[@jinkazama2555]

ok thanks Ben@@BenHeath

[@sudharshanbalasubramaniam1206]

Can we use this for lead generation ads please post a video for that tooo

[@BenHeath]

I think it's a good idea to test it :)

[@sahinerel451]

would love to be one your clients. Sadly you only go with companies which spends at least 10k. Is there any other way?

[@BenHeath]

We actually have a 3k minimum budget requirement. Don't know if that is doable? If it is, book a call to find out more :)

[@JohhnooTheBeast]

The only issue I've got is the purpose of the Awareness campaign. Who is this for and why? I get it if McDonald's want to show a million people some new shape of nugget, but how would this benefit a small company? Bonus points if you wish to help me personally with a sporting accessories brand.

[@BenHeath]

I do think this strategy suits larger brands with larger budgets. That's clearly what Meta is telling us with the default budget as well.

[@JohhnooTheBeast]

@@BenHeath that's kind of what I thought. It seems to suit mass market brands with an incredibly broad audience. Perhaps this is a great strategy for Burger King or ITV, but maybe not my brand with our specific sporting equipment

[@renzo6532]

under the **Ad creative** section I am unable to find the *Media button to upload the video, can you please help me with that

[@deepaknaik2750]

same doubt here, did you find the solution??

[@casasolde8816]

HI BEN PLEASE I HAVE A QUESTION M SELLING A PRODUCT WATCHES..... I WANT TO RUN AN AD FOR WHATSAPP WHICH ONE IS BETTER TO GET SALES ENGAGEMENT ? OR SALE ?

[@BenHeath]

Sales most likely

[@casasolde8816]

@@BenHeath thank you

[@digistronic]

Hi Sir. I am your regular subscriber. i have question about facebook funds. This month November 2023 i added 800 dollars to my facebook ad account and now i want to add 1600 dollar more total amount i want to add is 2400 dollars but facebook is not allowing me 1600 dollar to add. when i add 1600 amount this shows that to add amount between this like 1 to 100 then next day 1 to 125 then next day 1 to 150. What is this ? what is the error? kindly guide me about this issue. Thanks.

[@BenHeath]

Meta has spending limits on newer ad accounts I'm afraid. That's just something you'll have to work with :)

[@AfiliadodigitalMP]

🇧🇷🙋‍♂️ Thiago finch tava certo procurar as coisas em inglês vc acha conteúdos incríveis

[@KlausKlaerner]

verdade, mano, nunca que encontraria isso no br

[@gavinleung7636]

Dear Ben, why my Facebook page does not get the reservation selection? >

[@crossyap3609]

same to me hehe

[@FreakinTrash]

+1

[@BenHeath]

Not everyone has it yet I'm afraid.

[@user-zi3ig5hg8d]

I cannot get this to work. Every time I get to the screen to upload ads, I get a list of existing ads from other campaigns. I select a few and click "upload" but nothing happens after that. The ads are never added to the campaign. Am I doing something wrong?

[@StudioSmith]

i'm totally lost too lol.

[@deepaknaik2750]

Did anyone used this method for dropshipping stores??

[@kylemichel3006]

Can this tie up with an omnipresent content strategy?

[@kylemichel3006]

nevermind, you answered the question! haha

[@BenHeath]

It can indeed :)

[@stormcharley]

Slow down.. take a breath so we all can stay with you on the contents.

[@emmanuellaezenwa4097]

Sloe down the speed from your setting if you need a break. I love his style.

[@kevmcgillivray]

Your a smart guy benny boy👌 thanks mate

[@BenHeath]

Happy to help :)

[@IchiGo-hh1bn]

Why is there no creative upload option at the end of this though!! Once you reach the end you reserve and upload there actually is nothing after that! The step in which you choose the creative isn't there at all! Then the campaign got published just like that with no creative chosen or uploaded, then there's no turn off option either for the campaign, I DO THINK THAT it's the actual reason Ben decided not to continue to reserve and upload at the end of the tutorial, it's because he knows this would happen and he doesn't know yet how to fix that!

[@julianb4333]

You have to publish the campaign and ad group and the add the ads afterwards. I don’t know why Meta decided to do it like that as it’s very unintuitive but it does work

[@sleepygaming6789]

No wonder my RPM has dropped down from 1 dollar to 0.08 dollars and now I make 5-10 dollars daily where I used to make 100 dollars everyday.

[@BalramBansal-qk1li]

I am not able to get the buying type option . I tried several ways even though I created new ads campaign account but then again didn't got this option. Please suggest.

[@TrendmailCh]

I have tried to open such a campaign. That worked as far as it went, but I can't create an ad there. The button to create an ad is not active. Does anyone have the same problem?

[@BenHeath]

Hmm that's odd. Probably a technical glitch. I'd try refreshing the page or using a different browser.

[@TrendmailCh]

thank you for the answer. Today it worked. I am curious about the result.

[@brianmcghee9313]

I’m having same issue can’t get into ad creative to create the ad I’ve hit reserve and upload and all it’s letting me do is select an old ad which isn’t what I want

[@eazzzyenglish]

​@@brianmcghee9313same issue here, have u solved it?

[@IchiGo-hh1bn]

How did u fix that issue bro?

[@nicollimass]

Okay testing this out. Reservation Awareness Campaign goes online Nov 1st 12AM PST: >> My current campaign stats (@ 70k impressions): CPM $35.00 / CPC $1.19 / CPC thru $1.89 / CPR $13.00. .. Stay tuned for results..

[@BenHeath]

Nice, looking forward to it :)

[@CarissaGlow]

How did it go? ☺️

[@DanielGutierrez-dy3rr]

hey bro how did it go?

[@nicollimass]

Wasn’t fruitful stick to lead campaign lol

[@2A.Freedom]

​@@nicollimass was it all going to Instagram explore? That's where all mine are ending up lol completely useless. People are just scrolling through images lol

[@alegedeborah275]

I have watched almost every youtube video on how to get the best results from Facebook campaigns but each time I feel like I am finally getting a grip of how things work, something pops up and ads won't just perform and what you did a few works ago that worked, just doesn't work anymore. So, you go back to KZbin to watch more videos and you finally get a small result this time, then next time nothing works. It is stressful especially for small businesses that don't have the money to pay advertisers. I am losing faith in the whole thing.

[@selmabouzid6542]

Just have faith, cuz faith can move mountains

[@errorz2476]

That’s happening with me too, first as did amazing and got 4-5 customers off $25 been putting more in and in and not getting nearly the same results

[@Tristan.-yp6gw]

Hi , im new to these ads and everything. I learning watching these vids. Can u give me some pointers

[@_dm_tv]

Happy for your efforts but you must understand that there are so many moving parts in running ads.. - Copywriting -Great product with lots of testimonials - The strength of your offer - Great funnel, then... - Great ads.. If you nail all these you will get results

[@_dm_tv]

​@@Tristan.-yp6gwread sell like crazy by Sabri Suby

[@2BaSedP0l0Swagq]

Mine still says reach and frequency, I’m confused

[@BenHeath]

This feature is still in roll out I'm afraid. Hopefully you'll get it soon.

[@Archer-hg9rw]

Holy shit it says the cost is 0.3cpm, my usual cost is 1.5cpm, what's the catch?

[@almosteverything3825]

how come my facebook ads doesnt have that option?

[@BenHeath]

This feature is still in roll out. Some accounts have it at this point and some don’t

[@adilzahri2533]

Oh my god you speak like a machine

[@fotodino3358]

So you saw already actual conversions on the reservation ads?

[@BenHeath]

Oh yeah for sure

[@fotodino3358]

@@BenHeath nice. I just checked. I have the feature. I wanted to set one campaign up, but in adset level, when clicking on 'reserve&upload', a pop up comes and all seems good. But where do I actually create the ads for these campaigns?

[@khoatrinh7825]

There is a popular mindset that if we want leads or purchases, never go with awareness or traffic campaigns? Please share your thoughts based on your experience

[@BenHeath]

Never is a strong word and there are scenarios where you do want to use either for leads or purchases. But mostly you are correct there.

[@user-fb9lh1rh7z]

so basically they just changed the name of a R&F campaign. Cheers

[@niniomaroc]

Not suitable for making sales

[@CincyPhotography]

minimum of 1,000 pounds is CHEAP ad?? lol

[@BenHeath]

Much cheaper on a CPM basis

[@CincyPhotography]

@BenHeath when you run an ad and use a created audience from your website visitors for 180 days, what type of ad would you recommend to run? Traffic? Reach?

[@bnpweightloss2641]

Please speak slowly !!!

[@askimiag2648]

I'm sure your video is great but you talk way too fast this video is not for someone trying to learn.

[@DavidHolywood]

Me too! But I simply pause the video!

[@mrpickle23]

FB can't even stop spam on its platform you really think the algo can figure out who the buyers are without help?..lol

[@najmudheenkalapatil4785]

Too much blah blah with screen reading

[@smx3084]

Ben I've said it before and will keep saying it, the Brits are far superior to the Americans when it comes to teaching anything in a methodical and comprehensive way. I wish we could afford you and your agency. We'll have to work up to that. In the interim, do you have any resources besides KZbin that I can learn the basics in a linear fashion? KZbin bounces around and I don't know if I'm learining things in the proper order. Any advice would be appreciated. Cheers!

[@BenHeath]

Haha we try our best :) Have you seen my new mentorship program? The link is in the video description and it sounds like you would find that really helpful.

[@smx3084]

@@BenHeath Fantastic! I will check that out. Much Thanks!