Soft Power in Global Politics explained in 60 Seconds

Soft power is an actor's ability to achieve their preferred outcomes through attraction and persuasion, and not coercive measures. Joseph Nye coined the term soft power back in the late 1980s.
Be sure to check out my video on Hard and Soft Power here: • Soft Power vs. Hard Po...
As well as the soft power implications of China's Belt and Road Initiative here: • China's Belt And Road ...
And of course, subscribe so you don't miss any new videos! / @korczyksclass
Sources:
Nye, Joseph S. The Future of Power. New York: PublicAffairs, 2011.
Heywood, Andrew. Global Politics. Basingstoke: Palgrave Macmillan, 2014.
Images:
Joseph Nye, By Chatham House, London - www.flickr.com/photos/chatham..., CC BY 2.0, commons.wikimedia.org/w/index...
BRICS Leaders, By Roberto Stuckert Filho - agenciabrasil.ebc.com.br/econo..., CC BY 3.0 br, commons.wikimedia.org/w/index...

[@KorczyksClass]

Check out some more of my Global Politics videos here! kzbin.info/aero/PL-MZyeaK_bhvgZfBQ_AfjizWO27-YzXeB What countries do you think wield the most soft power today? Let us know in the comments below!

[@gracepoland8436]

The best 60 sec of soft power view I've ever heard. Short and very good. Tx

[@KorczyksClass]

Haha, Dzieki! 😉

[@VKTSHOW]

kzbin.info/www/bejne/mn7CkqWbadt-hZI

[@gapoochigapoochi]

Thankyou Mr. Korczyk!!

[@GjaP_242]

In contrast to the coercive nature of hard power, soft power describes the use of positive attraction and persuasion to achieve foreign policy objectives. 0:58 Joseph Nye, the originator of the concept, initially set out three primary sources of soft power as he developed the concept. Nye’s three pillars of soft power are: political values, culture, and foreign policy. But within these three categories, the individual sources of soft power are manifold and varied. Source: Soft Power 30

[@donkeyking8727]

Great video!

[@KorczyksClass]

Thank you! Hope you found it helpful! 😊

[@AleAbsolutable]

loved this!

[@GjaP_242]

Global Soft Power Index is a composite index calculated from extensive public opinion surveys and expert assessments, evaluating the soft power of 60 countries, mostly high- and middle-income economies, along seven pillars: business and trade, governance, international relations, cultural and heritage, media and communication, education and science, and people and values. 0:37 Source: SDG Pulse

[@GjaP_242]

CLIMATE CHANGE. Soft power, writes Joseph Nye, is “the ability to shape the preferences of others.” Among other resources of soft power are values, policies and institutions. In the past decade India has deployed these resources on climate matters. 0:59 Source: CEEW

[@bibekadhikari3733]

Thanks, your video is helping alot 👽

[@KorczyksClass]

That's great! I'm glad you found it useful. 😊

[@VKTSHOW]

kzbin.info/www/bejne/mn7CkqWbadt-hZI

[@guymanperson1]

what is that background pianosong

[@aforapple5623]

Great work ..make a video on how Treaty of Versailles was responsible for WW2...

[@KorczyksClass]

Thank you! That's definitely one I'll consider. :)

[@VKTSHOW]

kzbin.info/www/bejne/mn7CkqWbadt-hZI

[@layhamlayham4765]

Britain is worlds largest soft power

[@KorczyksClass]

Britain definitely prioritizes its ability to wield soft power. Thanks for the comment! 😊

[@sree8336]

👍👍👏

[@KorczyksClass]

🙂🙌

[@lordtraxroy]

Soft power is consent based

[@anti-dope9608]

Soft power is good. But power you feel when your subscription makes 3k to 3.01k is amazing.

[@KorczyksClass]

Hahaha, yes! :) Thank you!

[@Bromoteknada]

WOW DUDE, you used 10 of your accounts to subscribe on this channel? Nice.

[@anti-dope9608]

@@Bromoteknada well actually there must be 3009 subs when I subscribed.

[@Bromoteknada]

@@anti-dope9608 in that case it would be "3.009k to 3.01k". Nice try though.

[@anti-dope9608]

@@Bromoteknada well KZbin only register only 2 decimals. 3.009 is 3 for YT.

[@alberpajares4792]

Don’t be an alien,.. the earth belongs to the earthist people,..

[@GjaP_242]

Soft Power After Ukraine While hard military power will decide the outcome of Russia's war in Ukraine, the power of values, persuasion, and attraction are hardly irrelevant. Though soft power tends to operate more subtly and over a longer time horizon, it has nonetheless emerged as a key feature of Ukraine's defense. 0:03 JOSEPH S. NYE, JR. - May 3, 2022 Source: Project Syndicate

[@kkpenney444]

dude needs to fix his teeth 😁

[@mommar4858]

What do you need to fix?