The Swifty Podcast #20 - BJJ, Brand Building and Mastering Your Craft with Matt Benyon of Scramble

[@boatman222345]

I recently took my Subaru Forester to the garage to have the oil changed and the mechanic spotted my Swifty Zero in the back. When I invited him to take a look he opened the rear hatch and checked out the Zero in detail. His comment was, "Wow this is a beautifully designed and built piece of machinery, the welds are exquisite!" Given that this guy builds and rides very expensive, no detail spared, custom motorcycles as a hobby that was quite a compliment. So while I do think the Swifty Logo is both beautifully designed and attractively executed I'd have to say that it was the scooter itself that won my heart...the logo was not really a primary consideration.