Рет қаралды 279
Wayne Mason, seasoned distribution lead at Neat, with an impressive 28-year tenure in the video conferencing arena, shares an invaluable real-life example of how to achieve exponential growth by pivoting from a direct sales approach to a distribution-led sales model.
What you will learn in this episode:
How to build a run rate strategy - and what role does distribution play?
How marketing can help partners source, find, and close new opportunities consistently?
Insights into Neat’s tremendous growth… How do you consistently generate opportunities for 2000 new partners in 70 new countries?
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