Why is HUBLOT the most hated luxury watch brand?

[@gabefore]

"A $10K watch isn't cooler than a $10 watch because it's $10K" -- summed it up perfectly with this statement, and so true for the hobby at large.

[@gabefore]

@@hochspannunglebensgefahr5339 You misunderstood my post entirely.

[@xtremehackeroficial3873]

@@ansubchaudry2975 agree...

[@lachlanbrown409]

Valuable things are built to last and worth servicing and maintaining. Yes the entry.hurts. It is what it is.

[@TheRohnjackson]

_£*_

[@nafeeahnaf6296]

£*

[@NicoLeonard]

Amen 🙏

[@usmanmalik5860]

Legend himself came to approve the message 😁

[@darienilham]

The prophet himself

[@SeanLouisProductions]

🤣🤣🤣

[@kingsford73]

I wonderd if Nico would chime in 😆

[@noahf3269]

God tier comment from the man himself.

[@Podcastage]

10:04 - Holy s***! The underside of that seconds hand is abysmal and for $10,000 I'd expect a seconds hand that is finished perfectly and then makes me coffee in the morning.

[@rideyalife]

Thats what i thought too 🤦

[@kingsford73]

Glad I'm not the only person to see that lazy finish job.

[@BarkandJack]

It’s crazy isn’t it. People would lose their minds if this was on a £6k Rolex, let alone a £10k watch.

[@kingsford73]

@@BarkandJack yes it's crazy, people would loose there minds if Rolex tried to palm off watches at that price with shoddy workmanship. The sort of people in general who buy Hublot watches are the super rich, they must wake up in the morning and look at there lives and go "there's something missing 🤔 from my everything"....... good sense walks out the door and they go on the hunt for a Hublot, and after that......the collection of Hublot's happen. By that point there's no helping them.

[@kingsford73]

Now I think about it 🤔 it's a sickness to get to that Hubot faze.

[@redredred1]

10:05 - Cool tarnish on the bottom of the second hand. Great work, Hublot.

[@NazriB]

Lies again? Porn Hub USD SGD

[@hiteshgujarathi4636]

Damn... you are on legend for noticing that. What a piece of shit that was? 😂😂😂

[@cipher-6.66]

Lmao. Nice catch.

[@krakenx4040]

saw that too fuck this brand lol

[@_IMNNO]

Quality control is having a nap. Not even my Seiko or Tissot has that finish.

[@mcmiloy3322]

"I'm repelled by mainstream things" - he says, wearing a Rolex explorer. Probably THE most well liked Rolex among enthusiasts.

[@soistelsatsok9644]

Most KZbin guys are so pretentious

[@jessearodriguez]

Wellllll I think he’s talking about the general public here, not enthusiasts, to be fair. And the explorer is just the most well-liked Rolex among enthusiasts who either prefer an under-the-radar look or just can’t afford something like a GMT Master-II lol.

[@zaidaali4688]

Not fair at all: another commenter mentioned the Explorer being an “under the radar” piece - very true. It is certainly not one of the INSANELY popular watches like the Submariners or Daytonas that everyone gravitates toward. But there are two other things to consider: 1) an awful lot of watch collecting “snobs” do have an open disdain for Rolex (not an older or established Swiss house but a “British” brand born in 1905); and 2) Adrian recently sold his high-demand No-Date Sub, opting instead for a not-so “mainstream” Tudor Black Bay (which some might argue is the poor man’s Sub) on the basis of build quality, style and other principles.

[@tylertaxol6417]

I would argue the most liked Rolex model would be the Sub or a Datejust

[@devillif311]

@@tylertaxol6417 its definitely the daytona

[@jeanlefranc3817]

Adrian, the answer to all your extremely legitimate comments : Jean-Claude Biver is a marketing genius Period

[@baronnishi641]

''If something is popular, I'm naturally pushed away from that..'' Owns 3 Rolexes.

[@RedloxBeats]

and craves Nautilus lol

[@curiousmind4870]

Well, I guess he means that he focuses more on the unpopular side to analyze it. I do this when in doubt, to asses more the cons than pros.

[@js0988]

Well Rolexes are only popular to 80+ overweight men who chase little boys on a beach in Thailand.

[@bbrizs]

@@js0988 what

[@js0988]

@@bbrizs Have you ever seen anyone wear a Rolex that wasn't over 80 and wearing too small speedos on a beach in Thailand?

[@m54samman]

Funny one of the last shots on that Big Bang shows the reflection of the backside of the seconds hand..so luxurious they can't even finish or clean the backside of the seconds hand which reflects off the polished minute or hour hand. Love your channel, thank you for keeping at it!

[@8BitQuasar]

I'm not a fan of Hublot either, but to say it's hated because of being shown off or overpriced is a bit hypocritical considering plenty of people buy Rolex and AP Royal Oaks to flex. AP charging $20k for a stainless steel watch with a three hand movement and date is moronic too, but people happily pay through the noise for the status. Rolex charges $8100 for a stainless steel Submariner with a basic three hand movement and an ugly undecorated movement, but no one bats an eye. They also charge an extra grand for just adding a date to your Submariner which is incredibly moronic. Luxury watches in general are overpriced and to hate on another brand doing it's own thing is petty and immature. Watch snobs are distasteful. Just let other people enough what they want.

[@tiniceek7945]

AMEN 20 for the AP and 28K for the Nautilus are totally moronoic. Most of the cost in any swiss product comes from the labor a skilled worker here gets around 6000 to 7000 CHF a month a bit over $7200 but that still doesn't make any sense for the Nautilus that isn't really better finished to cost 8k more. And if you couldn't sell the AP and Nautiluses for more than you get them nobody would buy them just like Hublots. They are better watches but still not worth the money.

[@benrawson007]

I agree. Unless for the material used, nearly all watches are over priced, but they can be because most people buy they to show off, like women and their handbags. Every heard a women justify spending thousands of pounds on a bag made from leather?

[@JL-rx7ou]

What are you talking about have you ever seen a Rolex movement? To say it’s undecorated its either your being disingenuous or you’ve never seen a Rolex movement before. Rolex does a phenomenal job decorating and adjusting their movements and put huge amounts of money into research and development of their in house made technology that powers and makes these movements accurate and robust. You can’t even compare the two company’s their not in the same league. Rolex isn’t overpriced but Hublot is. Rolex is an investment that actually makes you money when you sell, Hublot you will take a huge loss.

[@saiki4116]

@@JL-rx7ou isn't Rolex controlling the supply, to make sure that they don't lose value

[@tyronejones5657]

You won’t lose money on them, and it seems that your a little jealous of people who are wealthier then you.

[@MandyLionRock]

Gotta be honest here... the biggest braggers, show offs and the most detestable tools I've met in the watch world were Rolex enthusiasts. Hublot lovers don't even come close 😂🤣

[@a.m.m.4592]

Couldn't agree more! 🤣

[@hli33]

Yeah nowadays its the Pateks, RMs and Rolexes.. all in steel of course.. the gold peeps are lame.. hehe jk.. but about a decade ago, it was the skinny ppl with huge offshores and hublots

[@mrartdeco]

IKR!!!

[@rfn]

Probably since Rolex is the most known luxury watch brand. So more people will notice it when these people show off their watch.

[@MandyLionRock]

@@rfn I don't really think that's the reason... Rolex doesn't really stand out much. The average person thinks a Rolex looks like a million other watches. It's only when you wear something that has a unique case or dial that people notice a watch on you. Rolex is about as vanilla as you can get.

[@michaelhargis7036]

Casio is GOD TIER. Long live NICO and his ill fitting shirts 👔

[@maxmoller]

Funny thing. Titanium may be expensive, but you can get a solar powered, radio controlled Casio, in full titanium. For £ 225 😁

[@oscarosullivan4513]

You blow your money

[@tervelp3852]

@@maxmoller with Zaratsu finish

[@armandodebruin1589]

Bill Gates wears Casio proud.

[@oscarosullivan4513]

@@armandodebruin1589 A marlin to be precise

[@TRMartin]

Totally agree, the first thing I noticed was the screws were NOT aligned. "Triggered" double that because they are on the face and then double it again after seeing the price...

[@ravenrecords834]

I used to feel this way, but after adding several luxury watches to my collection I realized that saying, "a watch enthusiast doesn't see price as a feature" is simply a marketing scheme used by the industry to justify inflating watch prices. The Stainless Steel Audemars Piguet was hated for the same reason when it was first released. People were asking, "who would pay so much for a steel watch?"

[@T3rm3nator]

I say the same. RO and nautilus are absolutely not worth thier price, not even a fraction, I mean a ML Aikon is lesser in quality, but for 2000 usd it makes a lot of sense.

[@akbarovi]

You cannot say Royal Oak is overpriced. That watch created an entirely new segment. Nautilus is it’s copycat by its creator. Then Bvlgari edition, etc etc lots of iterations till it finally comes to Hublot 🤢 where you simply wanna vomit

[@waltermeili9952]

The royal oak was never"hated" l was in the business when the royal oak was presented at basel...we thougth: crazy 2980.00 sfr for a steelwatch. To remeber a rolex day date was below 1000.00 sfr.a omega consyation 800.00 But it was an instant hit! We had waitinglistes for over 100 royal oaks within 10 days after basel fair!

[@seinfan9]

Well, the watch prices will continue to skyrocket because it's an effective money laundering vehicle. You can smuggle tons of money globally right on your wrist and nobody even notices.

[@SnabbKassa]

Prices went up because the Swiss Franc has become much much stronger since the 90s

[@pragmatist7455]

"I don't buy watches to show off..." What did you buy? "I bought a Rolex at 3x retail"

[@pabloski10k]

I really thought that Richard Mille was even a more hated brand than Hublot itself, but I see that both brands share the same problem of overpricing and that price not being justified by their quality.

[@JesusPerez-iw3ey]

Richard Mille is a marketing genius though. Makes essentially plastic watches with less waterproofing and strength, let alone accuracy, than most 50 dollar seikos. Puts anywhere from 250k-1million price tag on them, gives some away to some celebs, dumb rappers and basketball players to market for him...and boom, you have a "luxury" brand. Crap quality at high end price, marketed to dumb people. Its like the modern Louis Vuitton bag. Lesser quality than in their past. Cheap material thats practically canvas with spray rubber, marketed as "leather", that practically falls apart if you set it on floor, in the sun, or get it wet. But they switched from actual quality, to marketing just the old LV name to the rapper community. People who think "expensive" is quality and just want to post pictures on their instagram with something "expensive" to shine. .

[@fVNzO]

@@JesusPerez-iw3ey RM look like toys and their prices are unjustified. But they at least, make an effort to create some unique looking movements and they are supposedly very "innovative" in regards to their shock resistance. I have no idea if these claims are warranted or not, but hublot seems like an absolute scam in comparison. With RM you're at least paying for something that had a shred of ingenuity involved. Those hublot watches looked like wish pieces.

[@fVNzO]

@Clay1404 well if you're playing tennis why are you even wearing a watch? It doesn't really serve any practical purpose other than potentially slow you down or annoy you. You won't need a chronograph or a time keeping device on a tennis track. They don't look look at all. They look like toys. The movements are nice, I appreciate those. The watch cases are very large bulky and look like they're props from the fantastic 4. Unlike you I've never worn an RM so I can't speak to any of those things.

[@fVNzO]

@Clay1404 Yes the skeleton movements are very nice. I just feel like, when you make retail watches in the range of 80-500K (i believe they are), having their primary benefit be something that really doesn't make much sense anyway, to actually use the watch while doing sports - it's a bit dumb. Imagine wearing your 200K watch playing football or tennis. It doesn't make any sense. It would just get in your way, let alone be subject to undue wear with an item that's more expensive than most apartments. It quite literally is *the most* useless piece of technology in watchmaking. That's not to say that an AP or Patek or rolex isn't (because of their pricing in particular) but they're a far cry from the likes of RM and actually do serve the function of being discreet time keeping devices - that also happen to, in pateks case be better finished. All mechanical watches are essentially useless from a practical standpoint, but RM are just *the most* useless ones. Is my opinion. For my money, i would enjoy a fine nomos watch, a BB58 or a GS. All very competitively priced and all excessively accurate and well put together. They provide plenty satisfaction in mechanical curiosity and material finishing, all at 5% the price of an RM. And that's not to discredit your point, off course it's nice to be light and wearable. That's my number one focus. But plenty of 2-5K watches are impressively thin and light.

[@david.k8202]

@@JesusPerez-iw3ey some People buy RMs, because they know there are Partys hosted by RM where you need to have one to enter. They buy the watches because they know they can connect with people who have money and maybe make some deals. In that perspective its an great investment, as a watch itself i don’t think so.

[@LP640Murcielago]

I bought a classic fusion, King gold & titanium as my first BIG watch purchase (granted I was early 20's at the time). I went by the saying, that your first big watch purchase should be something "you" like, not an investment, just a watch you love and enjoy. And it was and still is big time. I love it and I'm glad I got it. I understand the criticisms of Hublot but I adore the design, personally, and luckily paid cash so I got a very decent chunk off the sticker price anyway (and no tax ... ;) ) A note on your criticisms of the bolts not lining up though... I could be wrong, but I remember reading on forums that they are not allowed to line the bolts up like an Audemars because Audemars had trademarked that look against Hublot, as they were first to the design idea. So instead, Hublot have to have sporadic bolt angles. Also worth mentioning, I believe the Audy doesn't actually have screws, they are just nuts stuck into place and aren't actually holding the case together. Whereas Hublot actually uses Screws holding the bezel to the case. I believe that's correct but don't quote me on it. Either way, great video mate, really enjoyed it. It's good to see the criticisms, but hey I still love mine just the same. You earned a sub!

[@jochenkraus7016]

Afaik bolts are usually tightened to a certain torque or something like torque x and half a turn more. So a bolt's end position might look random. But in such an exposed position they look all over the place. In this case I'd choose bolts that have more rotational symmetries or check with my lawyer if I can align them in a different pattern.

[@dxonoxd]

@@jochenkraus7016 agreed with you, maybe a hexagonal rather than (-) would be great, those misalign is so easy to spot because the bolt (-) itself

[@emu314159]

i felt like i should hate the whole, "ooh, shiny, lookit lookit i can spend money on a flashy watch," and for awhile i was able to keep the sneer on my face, but really I have to admit I love the bold design, and yeah, the only person i've met wearing a hublot was definitely a flex the status guy (he told me how much it costs, i think,) but you have to give it to them that at least they picked something other than a Rolex. Everyone knows that Rolex means you have money, but not so many know hublot. Which no doubt is why he told me how much it costs, which I already knew.)

[@drewt6145]

You can actually buy one, walk into a store off the street hand over the recommended retail price and walk out with one.They don't laugh in their customers faces and explain you have to 'be someone' to buy one of these or put-on people on a fictional waitlist. All the marketing aside, that makes them less pretentious to me. People paying 10,000 for a used 5,000 watch because of fake scarcity or swishing their wrists around begging people to enquire so they remark how it was worth the wait and effort shouldn't really critique people who walk around with a hublot with the price tag still on it. They''re both grade A snobs.

[@emu314159]

I agree. For awhile i channeled my ignorant inner watch snob and sneered at these, but then i had to admit i love the bold styling. and the people who choose them are yeah, picking something flashy and expensive to put on their wrist, but for every person that actually has heard of hublot, 20+ or more know rolex, so this is more of a personal choice that shows taste. they could go the easy route and flash a rolex for status, but they like this. And so do i.

[@fgroen1225]

@@emu314159 If you want bold styling there are a lot of microbands out there that do a stellar job for a reasonable price.

[@rfn]

The no attention to details and still adding a 10k pricetag is what makes it rediculous. For example look at the screws on the fusion. There all in different angles. Now compare them to an AP Royal oak, all perfectly in order to form a circle.

[@AbcdEfgh-sq2tf]

What's the more underrated watch brands then?

[@leafmagiic748]

Hublots pretty ass but I don’t really consider that attention to detail thats just a design choice from them, they don’t need to copy a royal oak its not hard to center screws into a circle and most luxury watches details are on a micro scale.

[@ulkigmeme2703]

The reason for that is that they’re real screws whereas in the royal oak they are not screws but nuts.

[@mrartdeco]

@@AbcdEfgh-sq2tf Hublot should be competing on the same level as middle range Seiko tbh…

[@insan3hvhpromotingcheats206]

mate even a pagani wish is like 100$ has the screws all the same way

[@davenordsieck6444]

I think you sort of nailed it. Watch enthusiasts are used to seeing watches that don’t suit their personal style, and they’re used to seeing watches that are not priced appropriately. But the sin of Hublot for enthusiasts seems to be that they are trying to be flashy and deluxe and elite, but that’s just a thin marketing veneer over a substandard product.

[@nikhilsai9613]

Adrian: I am naturally pushed back from the most popular Also Adrian: Roollllleeexxxxxx! 😑

[@glostergloster6945]

And what other brand (excluding Hublot) can you think of which is all about showing off wealth? :-)

[@PixelPerfect3]

I actually let out a laugh when he said that

[@nikhilsai9613]

@@glostergloster6945 Hah, almost every mainstream watch brand, not just a Rolex to be honest... I have a Moser Pioneer Green Fumé- generally flies under the commercial radar...

[@Robert.Dickson]

Regarding the screws not lining up. Rolex do far more expensive watches and there is no guarantee the crown will line up.

[@deathbyautopsy8660]

You beat me to it…

[@robcarrier1969]

It's overpriced, but so is Rolex. It's just that Rolex holds its value so it doesn't matter. Can you honestly tell me the Submariner is priced fairly relative to it's materials? And what about the Royal Oak? It's the same argument people use to slag TAG Heuer, yes there are watches just as good for half the price, but they don't have the 'brand value', that costs a lot of money to achieve - sponsoring F1 teams, football clubs and leagues... hence 'watch enthusiasts' feel these brands are overpriced and look down on them, whilst ignoring other overpriced brands (Panerai for example).

[@uropy]

Hmm, Hublot targets more niche market (net famer, grey money) than Rolex. So I would say it’s ok if you know your target audience. If you don’t, Rolex makes sure you always get noticed and respected.

[@coqor5]

exactly ture!!

[@navarrolevel7]

Royal oak is stainless steel costs them probably less than 1000$ to produce beginning to end. Hublot probably costs them 500$ to make

[@uropy]

@ navarrolevel7 That’s why design matters. Every time I saw someone trying to showing off his stainless steel black dial sub, I laughed. To an untrained eye (99% of population), a black ss sub never sparkle any reaction, while a green or blue sub does, especially on a yellow gold bracelet. If you have some money to burn and have no idea what to buy, just buy a flashy Rolex with a gold bracelet. Brutal but simply works.

[@navarrolevel7]

@@uropy totally agreed. I got the black sub, nobody cares. I got a two tone bluesy one gets lots of comments and compliments. A blue bezel blue dial Davosa gets lots of compliments. I actually don’t love the black sub, it’s so boring without any color.

[@davidwarburton8890]

Hublot isn't the only luxury brand that is playing this game.

[@gr3vis]

@6:28 Bentley's W12 is a derived motor from two Volkswagen VR6 Engines - neither reliable or lasts a long time

[@oskarskalski2982]

And Bentley also uses twin-turbo V8 that is used in other VW group cars.

[@VoodooMike]

The people who were targeted by Hublot are now targeted by Richard Mille. RM makes a much better watch, but not enough to justify the extra zero (and all the extra bullshit).

[@patrickomalley8490]

+1

[@mohammedmustafa7059]

+10000

[@EscapePlan97]

Sorry, but there’s nothing cheaper looking than an rm to me 🤦‍♂️🤮

[@DirtFather407]

@@EscapePlan97 RMs have far more engineering and hand finishing than a mass produced Patek but PP still gets worshipped 🤷🏼‍♂️

[@alfioorlando7559]

@@DirtFather407 pateks are shit nowadays but people are not ready to understand this yet

[@garethsigrist8714]

I think you hit the nail on the head when you said that the price of a Hublot is one of it’s main features. They’re for people who aren’t really into watches necessarily but they’re flush with cash and want something expensive. Your closing comment “selling an overpriced product and pushing a branding that isn’t in line with watch enthusiasts” is something that could be levelled at a couple of the big players in watches though I think.

[@richardkedge8150]

Not dissimilar from Rolex in some respects. While it obviously has a huge following among watch fans, it's generally the go to brand for non watch people who want to show they have money.

[@rajmehta6210]

I would argue it's precisely for the watch enthusiast - I.e the person who doesn't mind their watch not holding value because they derive enjoyment from their hobby It's very easy to say you like a sports rolex knowing that it effectively costs you nothing to own. Hublot owners appreciate the modern design and materials and are willing to pay for it is all.

[@mihalis1010]

Or, they're for people who likes Hublot.

[@johanstevens5824]

@@rajmehta6210 except for hublot the quality does not match the price

[@thegraciefighter102]

Panerai is rapidly becoming a hublot like brand

[@GUNpowderBIRD]

Who ever hates Hublot, feel free to give it to me. ❤️

[@emexokezie7796]

Your analysis is 100% spot on in this very brand context....well elaborated!

[@mattgranger]

Great video - love your level headed content. …. But you’ve got to be joking 09:15 that the watch community don’t like to show off baller lifestyle. Count the photos in your media stream and see how many are talking about why they love the intricacies of the watch. Now count how many are posting their watch next to their super car badge or keys. Or overpriced leather goods. Not high quality hand made artisanal goods- lvmh tat. Hublot is a whipping boy for many who simply want to be part of the ‘I know what’s up crowd’.

[@CYC_JP]

"Now count how many are posting their watch next to their super car badge or keys". Mate, these people are exactly the type that Hublot is targeting and these are the type of people that is going to buy a Hublot.

[@mattgranger]

@@CYC_JP most I see are RMs, Rolex, Patek and AP. Maybe hublot owners list after a Ferrari, but show offs with real luxury pieces post it daily.

[@mattgranger]

I honestly don’t think I’ve ever seen someone post a Hunlot next to their Ferrari or Lambo. Have you?

[@changseokkim87]

This would be a correct comment if stated 5~10 years ago. Now, AP, Patek, Rolex, RMs are the ones that are usually shown next to supercars in Instagram

[@VGMO17]

the watch community LOVES to humble brag. Hubolt is just the bragging, without the humble. There are more recognizable and more expensive watches to humble-brag with so that leaves the brand in an awkward position. Maybe adding diamonds would help for branding. Hublot, the Invicta of the rich people

[@hatsthebats]

The retail price is the issue. I had the Ceremic and King Gold. Always loved the 'look' personally. Paid 3.5k GBP pre owned (box + papers) Wore it and loved it for 2 years. Then sold it for 4.5k GBP and bought a Black Bay 58 for 2.3k brand new. Great experience all round. Now hoping to add Snowflak/skyflake to next.

[@ThrE3-GeS]

Are you talking about getting grand seikos? spring drive calibers are class!

[@flyingjudgeman6840]

Well done getting rid of this thing exchanging it with arguably the best watch under 5K! And the Snowflake is a masterpiece. Hope you already got it by now.

[@emu314159]

@@ThrE3-GeS A GS spring drive is my grail now.

[@jonhutto580]

"Like Bentley putting out a car powered by a Ford engine" Aston Martin turns and looks away quickly..

[@Jabber-ig3iw]

Erm what AM has a Ford engine?

[@jonhutto580]

@@Jabber-ig3iw When they were owned by Ford, what happened was they started mixing design teams and engineers. Basically, Aston Martin’s V12 is just two Ford Duratec V6s placed end to end. The block, heads and crankshaft are all new, but the bore, stroke and other elements are identical. Also I guess you could say it's not even Ford since it was designed by Mazda.

[@kev8943]

well the bentley W12's and V8's used on there continental GT, Bentayga and flying spur models are from VW, engineered designed and manufactured. the chassis used on there bentayga is shared with multiple VW group SUV's like VW touareg, porsche cayenne and audi Q8.

[@BlokeOnAMotorbike]

@@Jabber-ig3iw any of them that run V8 or V12 engines use Ford blocks built in Germany.

[@sultanr932]

Now Bentley is Audi's dog, but the engine is kinda "unique".yeah,None uses the same engine, but it was based on Audi's. and Aston is completely shit.They just got the V6 from AMG, but they managed to weaken it🤦‍♂️. Even sorta "Sports Car" Aston Martin vantage is losing in race to AMG c63s with the same engine. Aston is shit, Bentley is near

[@baroussejaquet]

My dady bought one NKUWAN and he loves it. It had been there for over 10 years when he went out with it.

[@george5737]

Although not a great brand with timeless horological significance, I think the hate towards the brand is more of a FOMO situation rather than actual hate. It’s just easy to diss on Hublot even if you’re not sure exactly why.

[@CayenneTurboDriver]

This. If you would ask the „watch guys“ on KZbin (hating on Hublot because of ETA movements in some of there watches) to name the name of the movement in their watches, 98% of them could not even tell it. Because they are just hopping on the hate train but do not care for movements at all.

[@atthelord]

Do one like this on Tag! Their mid-higher range stuff isn’t really that bad. Just a tad over priced. Would love to see a video dissecting the brand.

[@JupiterTarts]

Honestly, their Carrera chrono, Monaco, Monza, and Autavia are pretty great watches. Even their Aqua Racers and Formula 1s are perfectly inoffensive watches. Never understood the Tag hate.

[@darienilham]

@@JupiterTarts i love the autavia, not a fan of the rather large proportions though

[@cts1549]

Jenni did a good on tag already. Summed it up well

[@JupiterTarts]

@@darienilham Understandable. I'm fortunate that my 7.25" wrists make 42mm a reasonably tasteful size. I imagine if my wrists were any smaller, I wouldn't care for many Tag offerings.

[@darienilham]

@@JupiterTarts I'm looking at the longines spirit as an alternative though, would probably fit my 6.5 incher better 😂

[@suttersenesac]

It's good to reward ourselves sometimes . While I'm not one to spend on high-end watch (I spend too much money on travel, lol), I can appreciate your gorgeous and timeless watch. I love how it's a symbol of all your hard work.And i choose NKUWAN every time honestly

[@simonshepherd5249]

Great video. If watch enthusiasts aren’t keen on flashy and “show off watches” why is there so much hype from everyone on Richard Mille? A watch that looks like a toy but screams I have a $200k+ watch

[@mrd0nerm4n]

Well, they atleast try out new stuff, and their craftsmanship is really good. Of course, still very flashy, but once u are getting used to the looks, u will find pretty awesome things in their lineup. If their are worth the money, well thats another story

[@hodb3906]

@RA CW Riiight...because Rolex their heritage is so rich right. Rolex was definitely pumped with innovation before the 1970. Like the Daytona (does Valjoux ring you any bells because it should) or the pre-1530 calibers. Or before incorporating Aegler to justify "in-house movements". Give it a rest. I hate people bashing on Hublot while parroting the same excuse of a praise about Rolex. Both Rolex and Hublot are on the same page and this star shining sentence of yours: " Hublot is a pretentious brand for pretentious people. " Can exactly be said about Rolex.

[@randomshotz13]

@@hodb3906 Bro Hublot literally have the plan to fake it until they make it. Even from the start of the brand their tactics are: copy a popular trend Use sturdy but cheap materials Use a cheap movement Sell for a bomb For a start Rolex have been innovators in the watch space (albeit a long time ago) and have created many unique timeless pieces. The have earnt their reputation, earnt their prestige and the market has naturally inflated their products over time so that new models can reasonably be priced high... Hublot just decided to stick the watch at 10k and fake the luxury until enough wealthy idiots own one and it pumps their brand...

[@hodb3906]

@@randomshotz13 You are just parroting the same thing everyone has said before. “Copy a popular trend” What trend? Let me guess. “TheY lOoK LiKe THe RoYaL OaK”. What’s next? Are you going to claim that Zenith El Primero chronomaster sport is a trend copy of the daytona? “Sturdy but cheap materials” Like what? “Using cheap movements” Imagine thinking that every movement from ETA is cheap. Just because they’re not in-house doesn’t mean they are cheap. If you can tell me the difference between putting an ETA movement in a Hublot and Rolex having incorporated an entire production site under company ownership to do the exact same thing except claiming now that it’s “in-house”, I’ll give you a point. You tend to forget that Rolex still mass produces certain watch models like the date-just and the submariner(date). Almost everything Rolex claims to be the first, have innovated or achieved were already done by previous watchmakers by sometimes even preceding decades. Or that there is always a caveat. Perfect example is Rolex their claim of the Oyster being the first waterproof wristwatch however that’s bs. The first waterproof wrist watch was the Tavannes submarine wristwatch. There are so many beautiful watchmakers who deserve your praise and Rolex isn’t one of them. You either accept it or you don’t. Neither is Hublot and I’m not trying to make you like Hublot btw but I’m just playing devil’s advocate because there is always a foul stench of hypocrisy when it comes to this.

[@Carpf4n4tic]

@@randomshotz13 most brands copied hublot.. rubber strap..

[@RajagopalaRaoS]

Beautifully made video. Watches have been a habitual accessory for me, wearing one almost daily since I was a kid. I learnt of automatic watches a few years back and it fascinates me how just a spring translates to time, analogous to our thoughts coming from electrical impulses. It excites me. I don't have a grand collection, I simply can't afford one. But I do own watches that I really love and stood out to me. I wear them for my satisfaction only. And in such a discussion, can never see something like Hublot fit

[@thereismoretolifethanrolex]

I bought a Big Bang back in around 2004 (very early version with the PVD screws) and loved it. Hublot seemed pretty much unknown outside enthusiast circles. They had some great looking pieces alongside the BB and really appealed to my “stealth wealth” wish to own watches nobody had heard of. I even had personal interaction with JCB himself which further enamoured me to the brand. Five years later, they were well and truly on the “Special Edition” bandwagon and when the Manchester United Edition came out, my BB had to go - that Wayne Rooney might have one turned me off completely. I had no idea they had become so detested, but it seems what killed my love did the same to many more. Shame really.

[@lancewood1410]

Pretty sure if you bought a ferrari you wouldn't mind the wheel nuts have different lengths as well LOL

[@brokenSnake]

Why tf did you spend 30 grand on a watch?

[@thereismoretolifethanrolex]

@@brokenSnake It was £4k.

[@carloc8763]

Excellent analysis Adrian, I completely agree. For totally different reasons, two watch brands that I would never get close to are Hublot and Rado.

[@Blackbirdinthedeadofnight]

Why rado?

[@shaverray4462]

Well, you’ve pretty much summed up all the reasons for what seems like a widespread dislike of Hublot and its brand associations amongst many watch collectors, so not much more for me to add. That said, they’re not not the only outfit at which many of the criticisms you’ve voiced could be levelled, not by a long way. Great videography btw.

[@Otaku_Oji]

At the 10:05 mark, when the second hand goes over the hour hand, you can see the reflection of the underside. Are those tarnish or rust spots???

[@SOHCorsa]

You root for the underdog? That’s why Rolex, Tudor, Omega make up most of your collection right? Super underdogs in the watch game.

[@kanytonaan5594]

"in the watch game" in the what?

[@firellio070]

@@kanytonaan5594 watch game 👍

[@kanytonaan5594]

@@firellio070 I'm guessing it is part of the para olympics, for the mentally challenged category of players?

[@firellio070]

@@kanytonaan5594 in the watch game 👍

[@kanytonaan5594]

@@firellio070 I still don't know what sort of a game is it. You mean like when you go to a nudist beach and you watch naked ladies, whilst ejaculating on your mates calves?

[@subsilkdj]

I think you hit the nail on the head. I am sure Hublot would never want to cater to us enthusiasts either or they'd lose their ridiculous profit margins.

[@jamesluscombe1234]

You did an exceptional job of isolating the key issues with Hublot. Nice job Adrian. Most people just hate Hublot cause it's popular to hate them

[@phuneralfriends]

I just realized at 10:04 you can see it looks like the seconds hand is rusting underneath

[@joeplatz7289]

I actually love that classic fusion ultra thin; looks great, unique and a good all rounder. Wouldn't buy new but they depreciate fast. Also the normal classic fusion is only 5K GBP so a very different playing field.

[@jimmyneutron4329]

You look like an extremely optimistic ginger version of Johnny Sins

[@lucasmelo9545]

7:43 I would never pay this kind of money for a watch that has some paint spots under the second hand. my Casio's doesn't have that.

[@jacobotto5954]

Haven’t finished watching the video yet but the statement “I’m normally drawn to the underdog” has me chuckling after watching his previous conten

[@bogdanvisoiu744]

i love Hublot big bang unico ;when i wear a watch i wear it for the joy to watch it no for the what is inside or what other people think about me i spend a lot of money for watches ;i can buy rolex tomorow but i have no pleasure to check the hour on this to put an ETA on the Hublot and sell it with 15.000 usd is a bold statement this is the reason that many watch sellers on the secondary market hates Hublot

[@johnfranklin6394]

Very informative video. I knew the brand was not liked among watch enthusiasts. I assumed it was simply due to their designs. Now I know that's not all that's lacking. BTW, enjoying my new Bark & Jack Nato 2.0. Wearing it with a used Hamilton Khaki Field Automatic 38mm I recently picked up. A perfect combination!

[@MagnumBTS]

Coming from a big bang owner, i totally agree with you. Great way of portraying the reality of the brand and it is true, most people that buy this watch is to show off. I recently went back into the hublot showroom in Dubai Mall and you would not believe how customers are treated, i felt i was at a zoo or a vegetable market! Would probably never own a Hublot again putting all these factors into consideration. I do love mine as the strap and the carbon in the dial remind me of cars and i am a car enthusiast. But other than that it should be mostly valued at half correct. Great video!

[@nonchablunt]

Dubai...

[@cajee123ify]

Hv u been at the rolex store its worst

[@harshavardhasatishkumar7145]

@@cajee123ify I’m guessing you are a hublot owner I went to buy a Rolex in Dubai whilst I was there take holiday to buy a Rolex submariner by no means a really expensive Rolex and the they were really nice to me I don’t know what you’re on about

[@satyakammisra]

It’s Dubai - a trash dump wanna be paradise. Not Hublot. Here in US, as owner of over $250k in Hublots, I get invited to events, concerts, parties, and social events. Very nice company and people.

[@Voltanaut]

Can you reveal some deets on how customers were treated by Hublot?

[@YongJoonPaek]

The vulgarity of the price being a feature of the brand rather than a consequence of the costs of manufacturing the piece is a good take.

[@IvonneGalleguillos-t6y]

Although I had doubts about buying a replica watch, gussl dispelled my doubts. The watch has an authentic look and feel.

[@docfink]

The watch I regret selling the most is my original 2007 Hublot Ice Bang. That watch was super functional and tough, but was easy to read and didn't have the "too pimpy" look of some Hublot's. I'd consider getting it again.

[@ChrisGBusby]

I have Rolex, Hublot, JLC and many others and love them all. Hublot has the advantage of being much plainer and less showy than the others, it also wears better on my large wrists. The overall cost after a few services will be the same, the Hublot being a LOT cheaper to service with it's ETA or Sellita movements, Rolex are just silly prices to service :( It's not just the purchase cost you have to look at!

[@jcleivaamoros]

@@Bu-22 he said "plainer" not less showy. Cheers

[@rideyalife]

100% agree with you....Like the guy said "Hublot is the rich man Tag Heuer" 😂😂👍

[@msbrownbeast]

TAG-Heuer quality at Rolex + prices.

[@paulbonaventura4969]

Both brands under LVMH… so the analogy works.

[@Jharries1971]

Hi, buying used at roughly the same price, which is better, the Hublot Big Bang or the Chopard Superfast?

[@tobiasb6892]

It's funny you mention the Ford engine example, since several Jaguar's have been made with Ford engines. Also noteworthy is how Volkswagen engines are used by luxury cars, notably the 2010 Bentley Continental Touring Flying Star or the 2007 Spyker C12 Zagato.

[@defenstrator4660]

I actually like a lot of Hublots designs. It was seeing one in a window that actually got me interested in watches. Being an obsessive nerd I quickly worked out they were very poor value for the money, so I never bought one, but I do wish at times that they were worth the cash, or at least realistically priced.

[@julianpletl3061]

If you like it, you can buy it. It's not poor quality in my opinion. A Hublot can also last you a lifetime. Yes there are cheaper watches, with the same quality, but if you like it more than those, you don't have to care what watch snobs say. I would have no problem with it.

[@shoazdon7000]

Yes I think the hublots look really nice tbh, the internal components do put me off though, I like getting food value for money. I really liked the alternative watches he showed as well.

[@markoon139]

I love Hublot because they are different and unique. If being a "watch enthusiast" means I have to like exactly what everyone else likes, then I never want to be a watch enthusiast.

[@Panthere.vision]

Well said 👏

[@yankeesandgiants1886]

I was in a watch store buying a GO SeaQ and another guy was with his son and they were looking at Hublots to upgrade the one he was wearing. I was thinking why is he even considering this brand when there are "better" watches at lesser price points. He was a tough-looking tattooed dude and the watches seemed to fit his attitude and style. There are people who aspire to Hublot and would laugh at Rolex wearers as mainstream sellouts.

[@Panthere.vision]

@@yankeesandgiants1886 agree..

[@d444]

Watch enthusiasts are dudes who wear boring shirts with jeans everyday

[@yankeesandgiants1886]

@@d444 hahaha

[@MatevzRotar]

Idk what camera and lens you have but its a pleasure to watch. Amazing.

[@zckls]

I think all the stuff about "people only own a Hublot because it costs a lot" is not necessarily true. Yes, the objective quality of the watch is absolutely shocking (that second hand!), but it does have a distinctive style, and if that style speaks to you, you will likely overlook the imperfections. The heart wants what the heart wants.

[@LeonXOV]

The LVMH group watch brands’ pricing is always somehow ridiculous imho…except zenith justifies their price

[@trainman864]

I think that the bolts not lining up tends to be reassuring that they've been tightened to a consistent torque setting. Rather than having been over tightened (or under tigtened) just for the sake of aligning the slots.

[@marcusrawlinson5024]

Well said!

[@salil009]

Then there is something called Engineering. Whose only work would be to match it. Why not hire better engineers

[@devious2172]

Over or under tightening also isn't a solution on a 10,000-pound watch. The correct way to do it, would be to use proper length screws and then hand fit them.

[@jochenkraus7016]

@@devious2172 They still might end up in different positions due to tolerances and sample variations. I think in this case they should have chosen a different solution because the aesthetics of the bolts don't work for me.

[@Lil-ik3kh]

@@jochenkraus7016 It's a design choice for them - when designing the original big bang (44mm version of the big bang int this video) they looked for as many ways as possible to differentiate themselves from the royal oak. It wouldn't have been any more expensive for them to use the same solution as AP (threaded bolts screwed in from the back) but they just used screws because it was different.

[@VarunKumar-ih3hi]

Hi...help please...i am getting Hublot Classic and Rolex Perpetual 41 at exactly same price of €6500. Both New...Which one to buy..please suggest !!

[@atoast9768]

I respect them quite a bit b/c they have some cool materials tech eg Magic Gold (the first scratch-proof gold), coloured sapphire and ceramic, and that they have their own design language (better than yet another dull steel diver)

[@cashflownpv]

Well stated.

[@michaelalbihn-boland6178]

Totally agree with all of this. On a separate note; Rolex. Would you agree that (although rolex make a pure quality product and so on, I’m in no way knocking that) they are often bought by non enthusiasts as a way to portray status?

[@alfredthebigasshousespider9650]

big fat YES

[@patrickiredale4359]

I totally agree with you on the weird screws/bolts not lining up! It would drive me nuts, so even if I could afford one, I wouldn’t spend 10K on one with them . Their best and only decent model style-wise in my opinion is the Hublot Big Bang ‘Caviar’. Now that is one Hublot model which would make me spend that sort of money (if they made it a bit slimmer)! 🤔

[@guidedmeditation2396]

For over a year I have passed by a premium watch store and admired a wide variety of high end watches. Because I was window shopping I had an unlimited budget and decided my dream watch was the Hublot. Never heard of it before. Never seen an ad for it. I think part of why I like it was I perceived it as being premium and because it was not a Breitling or Rolex that was a plus as well. So for some reason I did a search for Hublot watches at midnight and the very first video I find is this one about Hublot being hated. It all kind of funny to me. I had presumed the price would be about what it is.

[@dxonoxd]

when I went to Malaysia, Hublot was really building an entire expo at a mall plaza, Pavillion mall Kuala Lumpur if I remember correctly, bragging about their special edition watch for FIFA world cup. I believe their marketing is very loud and aggressive in some parts of the country. that is when I think Hublot as a brand always spends so much in marketing but none in the watch itself. Just a fancy "fashion watch".

[@danokeeffe848]

if they were really so hated like this video claims they would be out of business.

[@dxonoxd]

@@danokeeffe848 nothing wrong with the watch, it is just not getting as much value as you spend. that is the point of this video. If any people liked it they just buy it without hesitation and ignore other people opinion. that is why Hublot is still standing today.

[@dxonoxd]

@@danokeeffe848 longer explanation is = combined with aggressive marketing, they could really sell. Lets say Hublot marketing team can approach 100k people a day, they sell 100 watch, it means their effective rate is 1:1000, while other watch maybe rolex, only need to approach 10k people a day, sell 100 also. the effective rate of rolex is 1:100. Well it means hublot sell the same watch as rolex, people buy because of aggressive marketing, not in the quality of the watch itself. (Disclaimer, it is just an example as I am pointing out in the video)

[@vyomparmar9261]

​@@danokeeffe848at the beginning of video it's mentioned they're part of the LVMH group (whose owner was at one point the richest person in the world)

[@peteranthonywynn7391]

Completely accurate on Hublot, LVH Group is that way ‘lifestyle’ branding…. Spot on …

[@plusgood15]

Hublot has been inflicted by the same buyers and tackiness that killed the Ed Hardy brand. Breitling almost had the same thing happen, but they seem to be clawing back reputation now.

[@shaagaknowsyou5295]

Ed Hardy (clothing) at its core is a fashion brand that styles itself amongst historically American Traditional tattooing. A lot of people don't understand that that is the basis behind the designs. You either love it or you don't but you have to appreciate the culture behind it and those it appeals to.

[@d.stiefel869]

Hublot is fine. They make some interesting and innovative stuff at times and some other bogus stuff that looks pretty ridiculous and is overpriced at other times. It doesn’t deserve as much hate as it gets and a lot of people who hate it often know absolutely nothing about the brand and have never even seen one in person. Some people’s reasons for hating Hublot are legit and there’s nothing wrong with that, but there are a lot of sheep who hate the brand and they couldn’t even give you a legitimate reason why. Hublot is simply a different type of brand going after a different market of collector. Hublot’s focus is often more on the artistic side of things and the fusion of materials rather than the movement itself. I will be the first to admit that some of their artistic creations look like an abortion though.

[@travisatwood576]

Am I seeing rust on the bottom of the second hand @ 10:05 when it reflects off of the hour hand ?or is that painted that way?

[@altairferoli]

The look of Hublots always attracted me, "classic and traditional" in terms of looks is the exact opposite of my taste, and that's what most luxury brands do, so even if these are terrible value watches, normal people that wont do proper research buy them because they just wanted a high price point watch that doesn't look like all the other ones(to normal people's eyes)

[@altairferoli]

But I do hate that the bolts do not line, and it must be done intentionally, as it is not that hard to design it to be at a specific position when correctly tightened

[@smoll.miniatures]

Classic and traditional?

[@smoll.miniatures]

@@altairferoli”The bolts do not line”. This makes more sense to me. It’s either torqued correctly or it’s not…

[@altairferoli]

@@smoll.miniaturesmaybe classy would be a better word but you know what I meant

[@altairferoli]

@@smoll.miniatures that's the thing, it should be possible to machine the screw holes and the screws themselves to be correctly torqued on a specific position when we're talking about watches with 5 digit price tags

[@b_altmann]

I had the Storm Quadron ceramic watch (quartz). It looked like the Hublot but the screws lined up. It was £350

[@jamieopulence]

Absolutely on the money!! Congrats Adrian for rationalising exactly why Hublot is not the ideal choice.

[@bleachgang406]

Hey could anyone please help me figure out an issue I have 🙏 I have a white dial classic fusion and I’m not sure if it’s 42mm or 45 mm classic fusion. my strap broke where the screws are and I know the width of the holes are 26 mm however I’m not sure which model fits the 26 mm width band, is it the 42 mm or the 45? I appreciate anyone’s help

[@m.e.p.r]

"If something is hot I'm naturally pushed away from that thing"....said the Rolex fan boy 😂 I shouldn't laugh, I'm exactly the same. No offense Adrian, love your channel/content!

[@madisonnewyork]

lmao

[@let0atreides]

Not only that, but most of the watch channels are clones: all have sport Rolexes at their core, all like some other brands as satellites, and all aspire to the Holy Trinity grails. The same movie over and over.

[@madisonnewyork]

@@let0atreides 100%

[@atthelord]

@@let0atreides you should check out “you’re terrific” or something like that. Dude has a great watch channel.

[@thatmexicanguy2989]

That point about price is a huge part of being a true watch enthusiast!! You always see people bragging on comments about how they have a watch that’s more expensive than somebody who they disagree with 😂 realistically if they actually knew what they were talking about then they wouldn’t brag about it because a cheap watch can be just as good as an expensive watch but just in a different way

[@BarkandJack]

Exactly. 👍🏻

[@riothero313]

I don't really care about price, I've made money at each end of the spectrum. I was literally paid to wear a Rolex for years. HOW? because it sold it for more than I paid for it. These watches are out pacing most investments and crushing inflation. You get your cute .5 percent bank account, I wear a Rolex and make money LOL.

[@thatmexicanguy2989]

@@riothero313 okay? 🤨😂 we are more talking about appreciating lower end watches rather than making money haha

[@riothero313]

@@thatmexicanguy2989 These things should not be mutually exclusive. You can make money off of micro brands.

[@thatmexicanguy2989]

@@riothero313 I don’t understand what you’re talking about 😂 we aren’t talking about making money mate hahaha, we are talking about appreciating lower end watches for how well they’re built and how solid they are. Nobody here cares about how much they cost

Great episode! (Not just cos Chloé appears in it) 😂

[@BarkandJack]

Haha. Thanks mate. And thanks for letting me use that clip. 🤙🏻

[@justforfunprofile]

At 10:05 you can see the red seconds hand is just painted on top, the reflection in the bottom is not...so cheap!

[@avarmauk]

The Hublot is like art. Painted by someone who is not an artist

[@elite4124]

Hate keeps you poor

[@dxonoxd]

oh I know a painter, he is better at starting world war than paint!

[@rikhernandez1438]

I swear, if I saw the big bang with no context, I would think it was nothing more than a *40 dollar Walmart watch.* That is horrible.

[@radoslavmilev4896]

I love Hublot...i like the shape, i like how it wears. There are only two brands which i really dislike and i wound never put on my wrist PP and GS.

[@4rch13]

Why those two, out of interest?

[@radoslavmilev4896]

@@4rch13 PP because I hate luxury brands which try to cut expenses. Example is the nautilus with bracelet with pins instead screws and non hacking movement. GS...it's a personal, i don't like the design.

[@jorgegallegos7895]

I own a Hublot Classic Fusion and love it. I like the design and feel of the watch, and cant find a lot of quality faults in it. I also own a Reverso and a Vacheron Traditionelle. I buy the watches that I like and it gives me joy to wear them.

[@markdance574]

Excellent well done Adrian- mostly bang on with your comments - great to see different content. I think Hublot and Panerai massively over charge based on ETA internals - just adds value snd merit to buying GS , zenith , Breitling , omega or Tudor and dare I say it current Rolex

[@lawrenceh7182]

Exactly. They are charging in house developed movements money with amazing finishing for a middle of the road casing and middle of the road ETA. Makes by BB58 look like an absolute bargain!

[@ralphus555]

"A real marketing genius..." A dig at TPG. Well played!

[@BarkandJack]

😉

[@AliasEveWatches]

That underside of the seconds hand really is an eyesore

[@richio2525]

10:04

[@BarkandJack]

I couldn’t believe it when I saw that.

[@CactusClai]

A friend who is a watch dealer once called me. He said he has a Rolex Daytona, Rolex Pepsi and a Hublot for sale. He priced both Rolexes quite below the market price. He said in the end. He’ll include the Hublot for free.

[@Tom_H327]

I was on a cruise recently and inside the "time zone" they had about 10 Hublots in a case. I looked and they were all exactly the same. I asked the sale person if they were the same watch just with different dials and bands. He said, each one is a different style. I just laughed. 😂 They were all the same!

[@beck204]

You said there are different dials and bands. They are different.

[@Tom_H327]

@@beck204 you must not have picked up on that I was eluding to the cases were all the same exact case. I was pretty trashed that day. So, its totally possible there was actually only 1 watch in the case. 🤣 Its also possible that he actually said., "These are for a different style of watch wearer."

[@gearreallydoesntmatter]

Where you trashed when typing this? If they where different variations then they where different styles, no?

[@omarbeale1079]

Smh😂

[@javenturner1]

The Hublot brand can be summed up in two lines Before Nico After Nico

[@larsstougaard7097]

"Hublot got him" will be engraved on his tombstone 🪦⚰☠

[@antoinebuhler5427]

Amen

[@christopherliang6879]

"Something is popular, I am naturally pushed away from it" Proceeds to buy and wear Rolex and make videos about them all the time

[@maximchirosca4788]

7:41 is that rust on the second hand in the reflection????

[@oskareriksson3835]

The Hublot looks like a overpriced $400 kickstarter-project...

[@richardlennie8678]

Hahahaha....you've got a point there!

[@maitrehg]

Voilà 👍

[@brandon_youtube]

Yep!

[@NicoLeonard]

Accurate

[@humblewiz4953]

@@NicoLeonard ✌️

[@johnfrei9057]

They’re not my cup of tea but I don’t get the hate design-wise. The pricing is absurd though.

[@schnerrydog]

As soon as you said 10,000 I laughed out loud! Granted I tend to feel the same toward people who buy huge Rolex encrusted with diamonds. Bling is just not my thing. Great channel!

[@MrBarnettcm]

I actually thought that was what watched were about, watching rappers and social media people not talk about the mechanics and making of watches but merely the dollar amount they paid for them. Good to hear there’s quality and art behind these insane price tags

[@canadianwatchmonkey3992]

If Rolex can charge the prices that they do then Hublot can. It’s all about marketing and less about the actual watch. Just think what would happen to the Prices of Rolex if they actually supplied the demand. Oldest trick in the book make supply scarce and people will pay whatever.

[@richardkedge8150]

It seems most of the criticisms levelled at Hublot here could also be levelled (to a slightly less degree) at Rolex. I don't see that big a difference.

[@anamisidro8453]

My issue with Hublot is simple. I don’t like their models and they are super mega overpriced. I have a datejust and an explorer, there’s another lever. My opinion only.

[@mackjeez]

What you stated about Hublot can be said for every other luxury watch company out there, all of them are way overpriced and meant for people to show off. How can you hate Hublot and not hate Richard Mille, Patek Phillipe, Audemars Piguet...etc, look at their ridiculous prices and you're complaining about a 20k watch?????

[@davidstjohn7943]

It's a fashion watch. If a fashion watch is a watch with a price that is totally out of whack with its horological qualities and where its desirability lies in its accessory status more than its function as a timepiece, then Hublot is a fashion watch.

[@mackledee]

I think this is probably the most accurate description why it's hated. Watch nerds hate fashion watches. End of story. If they could somehow pull a Bulgari and make a beautifully finished timepiece with a cool in-house calibre, then maybe they could transcend the hatred. Until then. Forget about it.

[@alwayspooh1588]

Agreed! An expensive fashion watch.£10,000+ for an ETA movement?? Buy a Hamilton instead.