Behavioral Biases That Influence What We Buy | Richard Shotton | Talks at Google

[@UmarRosyad]

Can't believe this talk is here for free and only view people lucky enough to find it. Thank you, Richard

[@weaponsofinfluence1822]

How Richard Got Interested In Behavioral Sciences 0:34 Pricing And Perception 8:05 Common Objections 18:16 Can Common Sense Be Used To Get To The Biases? 35:38 3 Reasons Why You Should Admit Flaws 42:31 If The Pratfall Effect Is So Powerful, Why The Use Of It Is So Rare In Advertising? 45:10 The Pratfall Effect In Richard’s Life 48:17

[@seansersmylie]

What about consequences?

[@DharmendraRaiMindMap]

Rich rocks ! Im buying the book !

[@benthespread]

What behaviour experiment will embolden a audience member to tell speaker they've spent half the talk with green writing projected on your head

[@edmundaspuckorius]

Quite basic, ideas already well known in the marketing/comms world.

[@shuragroy2583]

This guy looks like frustrated physics teacher!!

[@thankgodossaija6178]

@Shurag Roy What are the characteristics of a frustrated physics teacher that this guy exhibit?