Brand Strategy For Designers: How to Get Started (Part 1)

[@thefutur]

Watch Part 2: kzbin.info/www/bejne/Z3qtcomiZ69oa6ssi=3vE3tsGepRHVksvd

[@thecoachadviser7926]

Chris you did it again man. You came clean about doing websites for years, but after you learned a framework that showed you how they’re really supposed to be done, you course corrected and allowed yourself to be humble. Being someone of your business awareness / expertise and call yourself out to an in person audience and on camera takes balls!! I think you’re a few years younger than me but I’m learning much from observing the person who you are. Thank you deeply! ❤

[@theseyikayode]

Last week i was just thinking of how i as a Digital artist and illustrator can position muself as a brand strategist and how to get started. This is just the perfect video i needed. Part 2 please. Thank you Futur❤️

[@CocoaTwinsOnYT]

Gen X has all of the nuggets. We’re old enough to know what life was like before the internet and we’re young enough to know how to make what we know and have experienced dance with Ai and other technology. I love his content. He speaks my language. He's so relatable. Thank you for consistently sharing community content.

[@leadgenjay]

Chris really nails the essence of brand strategy in this talk. For designers looking to level up, understanding the client's business model is key-it helps tailor a brand strategy that looks good and aligns with their business goals and customer needs. Keep it strategic. Make it impactful. Wonderful content.

[@davidsklubal]

I’m so excited to watch this course, just landed a new client with a unique content marketing problem and I want to bring my absolute A game, thanks Chris and team for all you do 🔥

[@thefutur]

my pleasure and Thank you for your support.

[@MattMcLaren253]

Man I work in the beer industry where branding and marketing are beginning to make enormous impacts in the success of breweries. Its amazing how accessible and applicable this information is despite working in a relatively niche industry.

[@thefutur]

did you see our series building a brand where we took on a local brewery?

[@MattMcLaren253]

@thefutur omg no. But I need to! I work as a brand manager for the top specialty craft beer distributor in the Seattle area. There's a big beer focus here but branding and marketing have taken a backseat in the industry overall and I'm hoping to develop a toolbox that my supplier partners can use to improve their consumer engagement and your content has been amazing, genuinely.

[@sniitzel]

This comes at the perfect time! Thanks to The Futur for always providing this insanely valuable content here on KZbin for free 🙏

[@thefutur]

My pleasure!

[@dfd4688]

How you are able to produce so much quality and quality is a mystery to me. Much gratitude for your unending generosity. Cheers..

[@thefutur]

Awww thank you! We have a team, and we're passionate about what we do.

[@CastleHassall]

23:55 .. this was very touching to hear.. I'm glad things worked out really good for you..

[@mikekaufmann7086]

"A logo is just a container for meaning."

[@pablomijia1060]

Why am i addicted to this content and this channel exactly , i think I'm in love

[@thefutur]

good addiction to have. ;)

[@letaas]

Guys stop posting amazing content everyday ! I don't have time to watch it all 🥲

[@thefutur]

Ok. We will slow down.

[@rushikeshshirsat7276]

Yah! 3 videos are already stacked into my watch later and they are all 1hr+🥲

[@user-rz5lp7cb9b]

Relatable xD I keep watching his videos than actually doing something 🥲

[@llda]

😂😂😂😂 some of us just save for later 🤣🤣.......posting them close together with almost similar titles makes you confused as to whether u have watched it already......but yeah....I can relate to this....especially since the info needs to be digested and applied...unlike news channels that post everyday but it's okay since NO NEED TO DIJEST THEIR CONTENT...you can even watch news channels in your sleep and not miss anything 😂😂😂 but here you have to be attentive with pen and paper

[@krystledenice]

😂😂😂😂😂

[@kaweesibrian4535]

Wow thanks Chris, am always amazed at your easy way of teaching. You're the best👍

[@thefutur]

I appreciate that!

[@nari1071]

I want to be in branding , specifically a brand strategist but what i see everywhere is everyone needs to know how to design essentially logos and visual assets , yet i am no designer i am a marketer

[@abby-swain]

This was such a valuable conversation to sit in on, thank you.

[@sanjoaquinvalleytransparency1]

I recently subbed to your channel. Thanks for the great content brother

[@thefutur]

Thanks for the sub!

[@LifeOfACre8tive]

This is really amazing! Thank you for sharing this for free

[@thefutur]

You're very welcome!

[@thedesignergamer]

I pretty much got the questions about what branding is correct. Probably because I've been watching so many Futur videos. Thanks!

[@thefutur]

Hahaha, that's a good thing!

[@thedesignergamer]

@@thefutur yup!

[@augustoschndr]

The lady at 27min is awesome!

[@tariqansari8547]

Great video ❤️ By the way, i am Ibrahim,a clothing manufacturer and supplier,if you're finding a manufacturer for your clothing brand,look no further,build your brand with Us,

[@sofianealloui]

Thank you a lot guys😢❤ you're unbelievable 🥺🙏🙏

[@wilsonudeagha2112]

Thank you, Chris! 🔥

[@puccistudio]

Hi Chris and all The Futur team! Been a fan and a follower for 4 years now. I have a simple yet hard question: will you ever be able to organize these in-person workshops/mini-courses in Europe? Thank you so much in advance for the response!

[@thefutur]

Hey we actually did a whole European tour 11 cities last year 😅

[@puccistudio]

@@thefutur No way I misses it! Thank you so much, I’ll keep my eyes locked on notifications in case you’ll organise them again 🥹

[@colortechsp]

Thank you Chris.

[@thefutur]

Any time

[@thejacobjiby]

Guys don't listen to that other dude, keep posting

[@user-rz5lp7cb9b]

I was just asking around for resources around brand strategy and this comes up brand strategy workshop 1 so there'll be more and I'm definitely binge watching them all! Good stuff!

[@Jakob.Hamburg]

Thank you for sharing. Good information. : )

[@thefutur]

My pleasure!

[@ahmedgamal-ui3yq]

Thank you chris great content as always

[@thefutur]

Glad you enjoyed!

[@borzin672]

Sorry, Chris for writing this comment here: I wrote my Ph.D. in Germany, Munich, and have been looking for a job for 2 years but no one has given me any opportunity. My Master's was in IT Management and then my PhD was in technology & innovation management. I am very interested in marketing and branding, but could not find any internship or working student job to gain practical experience. So if anyone knows of any opportunity for me, and thinks that it is not too late yet, please let me know.

[@sagetusk]

Have you cold emailed companies yet? That's what I'm planning to do once I have enough work in my portfolio

[@thefutur]

best of luck. what's your website?

[@borzin672]

Not rely. I tried it for myself, but not for a client. You are right, I need a strong portfolio@@sagetusk

[@samkoskrabalek2609]

Can you please link the video in the comments? Thanks ❤

[@thecoachadviser7926]

Thanks!

[@marimgaber]

really that's great video and really thnx

[@shadedshotsphotography]

"I'm the kind of person who learns a little bit, I'm super dangerous, cause I go telling people I'm going to do this now, and break out in a cold sweat." I can definitely relate. It's not fun but I grow cause I have no choice at that point.

[@CryptoGrit]

love the branding videos, btw can we expect more sales roleplay in the future?:)

[@thefutur]

yeah. find me on IG and X.

[@mziyandamdai3219]

Thanks

[@TheApichai]

Unfortunately, Advertising agency industry He wasn't there or big brand clients like Nike and Apple didn't have Chris work for them.

[@thefutur]

Chris did work with Nike, Sony, Audi and other big brands.

[@celialusma4618]

Does anyone know where is part 2 ?

[@thefutur]

Dropping this coming week we're working on the thumbnail

[@Fadedmoss]

Is it going to be the next part?

[@thefutur]

Dropping this coming week we're working on the thumbnail.

[@franciscopais6683]

where to ge them "God is a designer" t shirts?

[@thefutur]

Godisadesigner.Com

[@sreevinesha-ts5qw]

How to become a youtube member for the futur

[@thefutur]

How so?

[@angelicagalabuzi1131]

At 8:00 Yes I thought it was a skirt😂

[@BQENews]

I love how you manage to explain branding as if you discovered it. wrt the logo that you sold by telling the client they were about the bottom line, is that putting the client first or the client's customer's first? Or is it about putting the client first because the are your customers? And if you have your client's best interest at heart, is it really appropriate to not show them any more logos just because they tell you not to? So, keep it super simple, right? Leaky bucket, gain visibility of shadow IT, know where money is going to plug the boat .... I mean, duuuhhhh. Simple, simple copy writing, don't over complicate it! So, 51% of "the people you're talking to" make a brand? Sweet! Sorry, who are the 'people you're talking to?' Target audience? Potential audience? How did you land on "more than half," if I may ask? Branding is about relationships. Do the things that build real relationships (establish trust, spend time together, share personal details, etc....). Oh, shit, right.... nobody knows how to actually build relationships now because social media + pandemic = malfunction, need input. And FYI, the Dodge Caravan was before the Aerostar. Duuuuhhh again. [btw, I'm kidding. Sorry, I have a fucked up sense of humor. I love your videos]

[@nitinsaklecha3262]

It is shameful that you use Buddhist monk for showing confuse......you are confused ... Did not get a single learning from your 30 min lesson

[@thefutur]

Nothing huh? Okay. Thank you for the feedback

[@iamtroyhollinger]

Are you wearing a skirt bro?!

[@thefutur]

It's an apron, Bro! But what if it was a skirt?

[@iamtroyhollinger]

@@thefutur glad it’s not a skirt!

[@shannonevangelista]

8:24 speak for yourself 😜🫣